--- title: Dotdigital Reviews meta\_title: 'Dotdigital Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 1235 reviews by the users' company size, role or industry to find out how Dotdigital works for a business like yours. aggregate\_rating: rating\_value: 4.4 review\_count: 1235 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing --- ### Dotdigital Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users find Dotdigital's **ease of use** exceptional, simplifying campaign creation and database management for all teams. [(274 mentions)](https://www.g2.com/products/dotdigital/reviews?filters%5Bsentiment_snippet%5D=1056642&qs=pros-and-cons#reviews) Users commend Dotdigital's **exceptional customer support** , highlighting its responsiveness and helpfulness in resolving issues quickly. [(245 mentions)](https://www.g2.com/products/dotdigital/reviews?filters%5Bsentiment_snippet%5D=1060165&qs=pros-and-cons#reviews) Users value the **comprehensive features** of Dotdigital, enhancing their marketing strategies and audience segmentation effectively. [(220 mentions)](https://www.g2.com/products/dotdigital/reviews?filters%5Bsentiment_snippet%5D=1053507&qs=pros-and-cons#reviews) Users value the **user-friendly interface and excellent support** of Dotdigital, enhancing their email marketing experience significantly. [(156 mentions)](https://www.g2.com/products/dotdigital/reviews?filters%5Bsentiment_snippet%5D=1060937&qs=pros-and-cons#reviews) Users find Dotdigital's **easy setup** process seamless, aided by excellent onboarding and supportive customer assistance. [(136 mentions)](https://www.g2.com/products/dotdigital/reviews?filters%5Bsentiment_snippet%5D=1054957&qs=pros-and-cons#reviews) Users note several **missing features** in Dotdigital, including copy-pasting sections and advanced segmentation options. [(90 mentions)](https://www.g2.com/products/dotdigital/reviews?filters%5Bsentiment_snippet%5D=1061624&qs=pros-and-cons#reviews) Users find the **learning curve steep** due to initial complexities in setup and feature navigation. [(67 mentions)](https://www.g2.com/products/dotdigital/reviews?filters%5Bsentiment_snippet%5D=1049710&qs=pros-and-cons#reviews) Users find Dotdigital's **limited features** insufficient for advanced email journeys and reporting, hindering optimal functionality. [(58 mentions)](https://www.g2.com/products/dotdigital/reviews?filters%5Bsentiment_snippet%5D=1054049&qs=pros-and-cons#reviews) Users note **limitations in reporting and onboarding** , finding integration and template options initially overwhelming and lacking. [(54 mentions)](https://www.g2.com/products/dotdigital/reviews?filters%5Bsentiment_snippet%5D=1060135&qs=pros-and-cons#reviews) Users find Dotdigital has **limited options** for advanced segmentation and lacks flexibility for larger scale email efforts. [(38 mentions)](https://www.g2.com/products/dotdigital/reviews?filters%5Bsentiment_snippet%5D=1061069&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of Dotdigital ##### 1. Ease of Use Users find Dotdigital's **ease of use** exceptional, simplifying campaign creation and database management for all teams. [ See 274 mentions ](https://www.g2.com/products/dotdigital/reviews?filters%5Bsentiment_snippet%5D=1056642&qs=pros-and-cons#reviews) See Related User Reviews ![Rebecca C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rebecca C.") RC Rebecca C. Mid-Market (51-1000 emp.) 5.0/5 "Great well rounded training sessions" What do you like about Dotdigital? Having used other automation and email marketing platforms in the past, Dotdigital is my go-to for it's user-friendly interface, intuitive features, r ![Stephen B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Stephen B.") SB Stephen B. Small-Business (50 or fewer emp.) 4.5/5 "Dotdigital Works Great and Has Great Support" What do you like about Dotdigital? Dotdigital works very intuitively and it is easy to manage emails, programs and segments. The times i do need help someone is there LIVE and ready to ##### 2. Customer Support Users commend Dotdigital's **exceptional customer support** , highlighting its responsiveness and helpfulness in resolving issues quickly. [ See 245 mentions ](https://www.g2.com/products/dotdigital/reviews?filters%5Bsentiment_snippet%5D=1060165&qs=pros-and-cons#reviews) See Related User Reviews ![Rebecca C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rebecca C.") RC Rebecca C. Mid-Market (51-1000 emp.) 5.0/5 "Great well rounded training sessions" What do you like about Dotdigital? Having used other automation and email marketing platforms in the past, Dotdigital is my go-to for it's user-friendly interface, intuitive features, r ![Stephen B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Stephen B.") SB Stephen B. Small-Business (50 or fewer emp.) 4.5/5 "Dotdigital Works Great and Has Great Support" What do you like about Dotdigital? Dotdigital works very intuitively and it is easy to manage emails, programs and segments. The times i do need help someone is there LIVE and ready to ##### 3. Helpful Users value the **comprehensive features** of Dotdigital, enhancing their marketing strategies and audience segmentation effectively. [ See 220 mentions ](https://www.g2.com/products/dotdigital/reviews?filters%5Bsentiment_snippet%5D=1053507&qs=pros-and-cons#reviews) See Related User Reviews ![Rebecca C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rebecca C.") RC Rebecca C. Mid-Market (51-1000 emp.) 5.0/5 "Great well rounded training sessions" What do you like about Dotdigital? Having used other automation and email marketing platforms in the past, Dotdigital is my go-to for it's user-friendly interface, intuitive features, r ![Stephen B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Stephen B.") SB Stephen B. Small-Business (50 or fewer emp.) 4.5/5 "Dotdigital Works Great and Has Great Support" What do you like about Dotdigital? Dotdigital works very intuitively and it is easy to manage emails, programs and segments. The times i do need help someone is there LIVE and ready to ##### 4. Email Marketing Users value the **user-friendly interface and excellent support** of Dotdigital, enhancing their email marketing experience significantly. [ See 156 mentions ](https://www.g2.com/products/dotdigital/reviews?filters%5Bsentiment_snippet%5D=1060937&qs=pros-and-cons#reviews) See Related User Reviews LM Liam M. Mid-Market (51-1000 emp.) 5.0/5 "Making my email marketing better than ever" What do you like about Dotdigital? I like the possibility of creating great segmentation to send more targeted emails to my database, plus the design element Dotdigital has to offer, it ![Rebecca C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rebecca C.") RC Rebecca C. Mid-Market (51-1000 emp.) 5.0/5 "Great well rounded training sessions" What do you like about Dotdigital? Having used other automation and email marketing platforms in the past, Dotdigital is my go-to for it's user-friendly interface, intuitive features, r ##### 5. Easy Setup Users find Dotdigital's **easy setup** process seamless, aided by excellent onboarding and supportive customer assistance. [ See 136 mentions ](https://www.g2.com/products/dotdigital/reviews?filters%5Bsentiment_snippet%5D=1054957&qs=pros-and-cons#reviews) See Related User Reviews ![Rebecca C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rebecca C.") RC Rebecca C. Mid-Market (51-1000 emp.) 5.0/5 "Great well rounded training sessions" What do you like about Dotdigital? Having used other automation and email marketing platforms in the past, Dotdigital is my go-to for it's user-friendly interface, intuitive features, r ![Stephen B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Stephen B.") SB Stephen B. Small-Business (50 or fewer emp.) 4.5/5 "Dotdigital Works Great and Has Great Support" What do you like about Dotdigital? Dotdigital works very intuitively and it is easy to manage emails, programs and segments. The times i do need help someone is there LIVE and ready to ### 5 Cons or Disadvantages of Dotdigital ##### 1. Missing Features Users note several **missing features** in Dotdigital, including copy-pasting sections and advanced segmentation options. [ See 90 mentions ](https://www.g2.com/products/dotdigital/reviews?filters%5Bsentiment_snippet%5D=1061624&qs=pros-and-cons#reviews) See Related User Reviews ![Stephen B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Stephen B.") SB Stephen B. Small-Business (50 or fewer emp.) 4.5/5 "Dotdigital Works Great and Has Great Support" What do you dislike about Dotdigital? There chat app that you can install on your web platform could be more robust and more customer info on it. ![Matt B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Matt B.") MB Matt B. Mid-Market (51-1000 emp.) 5.0/5 "Tom has been very helpful" What do you dislike about Dotdigital? There are a few key things missing from designs, and it seems that big picture thinking has been implemented instead of actually thinking of user expe ##### 2. Learning Curve Users find the **learning curve steep** due to initial complexities in setup and feature navigation. [ See 67 mentions ](https://www.g2.com/products/dotdigital/reviews?filters%5Bsentiment_snippet%5D=1049710&qs=pros-and-cons#reviews) See Related User Reviews JC Jake C. Small-Business (50 or fewer emp.) 4.0/5 "Dotdigital: Easy, User-Friendly Email and Segmentation That Trains Teams Fast" What do you dislike about Dotdigital? It is not entirely clear where a lot of setting details are when trying to work on the back end of the platform. In addition, there is a lack of suppo ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Mid-Market (51-1000 emp.) 4.5/5 "Powerful Multichannel Marketing with Robust Automation and Integrations" What do you dislike about Dotdigital? There is a significant need for learning before operating this app and it takes time The price for Dotdigital increases, more so when contacts keep p ##### 3. Limited Features Users find Dotdigital's **limited features** insufficient for advanced email journeys and reporting, hindering optimal functionality. [ See 58 mentions ](https://www.g2.com/products/dotdigital/reviews?filters%5Bsentiment_snippet%5D=1054049&qs=pros-and-cons#reviews) See Related User Reviews ![George C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "George C.") GC George C. Mid-Market (51-1000 emp.) 5.0/5 "Dot Digital is by far the best digital marketing all in one platform out there no doubt about it" What do you dislike about Dotdigital? Its great in all areas however the content editor could be updated ![Debbie S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Debbie S.") DS Debbie S. Mid-Market (51-1000 emp.) 4.5/5 "Empowers Email Personalization, Needs Better Reports" What do you dislike about Dotdigital? Sometimes the test previews are different from my inbox compared to the previews in Dotdigital. And I need a summary report for every email with its m ##### 4. Limitations Users note **limitations in reporting and onboarding** , finding integration and template options initially overwhelming and lacking. [ See 54 mentions ](https://www.g2.com/products/dotdigital/reviews?filters%5Bsentiment_snippet%5D=1060135&qs=pros-and-cons#reviews) See Related User Reviews ![Stephen B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Stephen B.") SB Stephen B. Small-Business (50 or fewer emp.) 4.5/5 "Dotdigital Works Great and Has Great Support" What do you dislike about Dotdigital? There chat app that you can install on your web platform could be more robust and more customer info on it. ![Zara O.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Zara O.") ZO Zara O. Mid-Market (51-1000 emp.) 5.0/5 "Easiest platform I've used with great help and support" What do you dislike about Dotdigital? The only thing I've found hard to work with is the image library as sometimes it's quite tricky to search for images when building campaigns. ##### 5. Limited Options Users find Dotdigital has **limited options** for advanced segmentation and lacks flexibility for larger scale email efforts. [ See 38 mentions ](https://www.g2.com/products/dotdigital/reviews?filters%5Bsentiment_snippet%5D=1061069&qs=pros-and-cons#reviews) See Related User Reviews ![Zara O.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Zara O.") ZO Zara O. Mid-Market (51-1000 emp.) 5.0/5 "Easiest platform I've used with great help and support" What do you dislike about Dotdigital? The only thing I've found hard to work with is the image library as sometimes it's quite tricky to search for images when building campaigns. HO Henry O. Mid-Market (51-1000 emp.) 4.0/5 "Dotdigital: User-Friendly ESP for Easy Campaigns, Segmentation & Journeys" What do you dislike about Dotdigital? Dotdigital can be a touch basic and misses some finer touches such as being able to create different versions of a email journeys so that you aren't h SM Stuart M. 11/28/2025 "Dotdigital: Effortless Marketing with Room for Improvement" 5/5 What do you like best about Dotdigital? I like that Dotdigital is incredibly easy to use, which makes marketing activities not only simple but also enjoyable. The platform effectively streamlines the entire marketing process, transforming an idea from conception to execution quickly. This ease of use enhances our ability to communicate efficiently with our customers without facing complexities, truly making marketing an effortless and engaging experience. Furthermore, the platform's design and functionality were compelling enough to prompt us to switch from our previous systems, Larabao and SendGrid, to benefit from Dotdigital's superior web builder and its user-friendly interface for reporting. Review collected by and hosted on G2.com. What do you dislike about Dotdigital? I find switching between multiple accounts on Dotdigital to be cumbersome and inefficient. This process could be improved by providing a quicker way to switch between accounts and easily identifying which account I am currently using. Review collected by and hosted on G2.com. What problems is Dotdigital solving and how is that benefiting you? I use Dotdigital to solve marketing problems by communicating directly with customers and managing abandoned baskets. It streamlines marketing processes, making them easy and fun, and turns ideas into customer communications quickly. Review collected by and hosted on G2.com. Show More Response from Rob Hughes of Dotdigital [Editedit](https://www.g2.com/survey_responses/dotdigital-review-12022066/official_response/edit) Hey Stuart, Thanks for the review! We appreciate it. Regarding the account switcher, you're able to do this by clicking the User Menu at the bottom left of your screen and there is an option to "Switch accounts". If you do not see this, please feel free to reach out to our support team at support@dotdigital.com and they'll be happy to assist. Regards, Rob H Validated ReviewerIncentivizedSource: Seller invite ![Danya M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Danya M.") DM Danya M. Digital Marketing Manager Mid-Market (51-1000 emp.) 11/26/2025 "User-Friendly but Needs Better Reporting Features" 3.5/5 What do you like best about Dotdigital? I find Dotdigital's user-friendly functionality incredibly beneficial as it facilitates ease of use for myself and my team members. It allows us to seamlessly test and learn, as well as discover new methodologies in our work. This ease extends to various functions such as segment creation, setting up emails, and building product recommendations, enabling us to operate efficiently and creatively. Review collected by and hosted on G2.com. What do you dislike about Dotdigital? I find the reporting features in Dotdigital could be improved, particularly in campaign level reporting. It’s frustrating that I can't select a year-over-year (YoY) reporting view directly and have to open two tabs to compare. Additionally, the inability to select a date range when reporting for SMS campaigns is limiting. There's also a need for a more simplified way of viewing the performance of dynamic content in emails. Another area that could be enhanced is the product recommendation blocks, as we often encounter difficulties with the output when setting up product recommendations. Review collected by and hosted on G2.com. What problems is Dotdigital solving and how is that benefiting you? Dotdigital merges in-store and online customer data and is user-friendly, enabling my team to test, learn, and innovate effortlessly in segment creation and email setup. Review collected by and hosted on G2.com. Show More Response from Rob Hughes of Dotdigital [Editedit](https://www.g2.com/survey_responses/dotdigital-review-12015591/official_response/edit) Hey Danya, Thanks for the review and feedback! We appreciate it. Please feel free to submit any feature requests or platform improvements you have on our roadmap here: roadmap.dotdigital.com Regards, Rob H Validated ReviewerIncentivizedSource: G2 invite on behalf of seller AH Ashley H. Marketing Content Strategist Enterprise (\> 1000 emp.) 3/17/2026 "Invaluable Dedicated Marketing Support for Email Campaign Success" 4/5 What do you like best about Dotdigital? I like the dedicated marketing manager to our account. Emily has been invaluable with providing insights and solutions for whatever obstacles we face for email marketing. Review collected by and hosted on G2.com. What do you dislike about Dotdigital? Due to the industry the company I work for is in, it's much harder to create personalized and segmented solutions for email communications. Review collected by and hosted on G2.com. What problems is Dotdigital solving and how is that benefiting you? Email marketing, outreach and brand awareness, audience segmentation Review collected by and hosted on G2.com. Show More Response from Rob Hughes of Dotdigital [Editedit](https://www.g2.com/survey_responses/dotdigital-review-12500406/official_response/edit) Hey Ashley, Thanks for the review! We appreciate it. Regards, Rob H Current UserValidated ReviewerIncentivizedSource: Seller invite ![saskia r.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "saskia r.") SR saskia r. Digital Communications Mid-Market (51-1000 emp.) 7/21/2026 "Easy to Navigate" 4.5/5 What do you like best about Dotdigital? The platform is well sectioned and labelled, making it really easy to navigate. Review collected by and hosted on G2.com. What do you dislike about Dotdigital? We've had some problems with plain text but that is all. Review collected by and hosted on G2.com. What problems is Dotdigital solving and how is that benefiting you? The emails are more receptable to our audience. Review collected by and hosted on G2.com. Show More Response from Rob Hughes of Dotdigital [Editedit](https://www.g2.com/survey_responses/dotdigital-review-13134498/official_response/edit) Hey Saskia, Thanks for the review! We appreciate it. Regards, Rob H Validated ReviewerIncentivizedSource: Seller invite ![Mathew B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mathew B.") MB Mathew B. Email Marketing Coordinator Mid-Market (51-1000 emp.) 1/13/2026 "Excellent Platform That Elevates Our Marketing" 4/5 What do you like best about Dotdigital? DotDigital was easy to implement, the customer support team are really helpful when you have queries about the system. We were able to consolidate multiple systems into just DotDigital which is much more efficient and easier to use. Review collected by and hosted on G2.com. What do you dislike about Dotdigital? DotDigital can have some strange intricacies. For example, it will add random line breaks, you remove them, save, and then they appear again. It can be quite frustrating. Review collected by and hosted on G2.com. What problems is Dotdigital solving and how is that benefiting you? DotDigital helps us speed up our processes and allows us time to focus on other areas that were previously being neglected. Review collected by and hosted on G2.com. Show More Response from Rob Hughes of Dotdigital [Editedit](https://www.g2.com/survey_responses/dotdigital-review-12205812/official_response/edit) Hey Matthew, Thanks for the review! We appreciate it. Regards, Rob H Current UserValidated ReviewerIncentivizedSource: Seller invite HS Harry S. Social Media & Communications Executive Mid-Market (51-1000 emp.) 10/31/2025 "Seamless Multi-Account Management and Outstanding Support - Perfect to grow your email comms!" 5/5 What do you like best about Dotdigital? Firstly, the ability to have multiple accounts. This makes it much easier for us a business to manage our three brands. The support from our account manager Jay has been outstanding too, making it super easy to implement new things into our email marketing efforts. This is a channel we use daily in our marketing team, and send several emails per week to our customer base. The ease of integrating this into our marketing flow was seamless, and is helping us grow and improve our efforts. The software itself is very much user friendly too. Review collected by and hosted on G2.com. What do you dislike about Dotdigital? Nothing! We're very happy with the service. Review collected by and hosted on G2.com. What problems is Dotdigital solving and how is that benefiting you? Introducing more personalisation options. We're excited to get moving with Fresh Relevance partnership and further explore SMS & WhatsApp options too. Review collected by and hosted on G2.com. Show More Response from Rob Hughes of Dotdigital [Editedit](https://www.g2.com/survey_responses/dotdigital-review-11889102/official_response/edit) Hey Harry, Thanks for the review! We really appreciate it. Regards, Rob H Current UserValidated ReviewerIncentivizedSource: Seller invite BM Brendan M. 11/20/2025 "User-Friendly and Intuitive with Excellent Support" 5/5 What do you like best about Dotdigital? I like how user-friendly Dotdigital is, especially when dealing with technical tasks like building a customer journey, which the platform simplifies by clearly indicating what is occurring. The AI bot integrated into the system is incredibly useful for obtaining quick answers to simple questions, making operations smoother and more efficient. This feature is particularly beneficial when trying to find a feature or how to construct basic elements like a segment. Additionally, the initial setup process was very easy, thanks to the helpful staff who provided all the necessary information, facilitating a smooth transition. We appreciate how well Dotdigital meets our needs compared to our previous provider, with less spam and more creative design capabilities, and we are already seeing how it integrates seamlessly with Fresh Relevance, which we were already using. Overall, Dotdigital dramatically improves ease of use and creativity in our email marketing efforts and comes highly recommended. Review collected by and hosted on G2.com. What do you dislike about Dotdigital? I dont have any issues with dot digital Review collected by and hosted on G2.com. What problems is Dotdigital solving and how is that benefiting you? Dotdigital solves spam issues and platform usability problems, offering user-friendliness and helpful AI support, making email marketing efficient for my adult toy company. Review collected by and hosted on G2.com. Show More Response from Rob Hughes of Dotdigital [Editedit](https://www.g2.com/survey_responses/dotdigital-review-11984244/official_response/edit) Hey Brendan, Thanks for the review! We really appreciate it. Regards, Rob H Validated ReviewerIncentivizedSource: Seller invite ![Ellie H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ellie H.") EH Ellie H. 1/19/2026 "Effortless Email Creation with Collaborative Features" 4.5/5 What do you like best about Dotdigital? I use Dotdigital for creating emails, and it makes it so easy to segment and analyze sender lists, which I really appreciate. Building emails from scratch is also a breeze. I like the layout as it makes it easy to interact with and collaborate with my team on projects. Having the option to use Winston or chat to someone easily when I need help is a real bonus. I found the initial setup very easy to navigate. Review collected by and hosted on G2.com. What do you dislike about Dotdigital? I find it really tricky to import fonts. I am not great with coding and despite asking real people and AI I still struggle to do it. Review collected by and hosted on G2.com. What problems is Dotdigital solving and how is that benefiting you? Dotdigital makes it easy to segment and analyze sender lists and simplifies building emails from scratch. Review collected by and hosted on G2.com. Show More Response from Rob Hughes of Dotdigital [Editedit](https://www.g2.com/survey_responses/dotdigital-review-12231583/official_response/edit) Hey Ellie, Thanks for the review! We appreciate it. Regards, Rob H Validated ReviewerIncentivizedSource: Seller invite CS Caitlin S. 1/13/2026 "User-Friendly but Needs Reporting Improvements" 2.5/5 What do you like best about Dotdigital? I like the ease of building emails with Dotdigital. The drag and drop system is very easy, and I appreciate having the set building blocks. I mainly use the campaign, audience, and automation sections, and I find them all useful in their own right. Review collected by and hosted on G2.com. What do you dislike about Dotdigital? I find reporting on Dotdigital to be problematic as it is always changing, which forces us to learn how to adapt to these changes. A small change on Dotdigital's end can completely alter our output. Additionally, there are glitches in the email build, and having too few rules when creating segments makes it impossible to get our audience perfectly correct. Review collected by and hosted on G2.com. What problems is Dotdigital solving and how is that benefiting you? I use Dotdigital for standard emails, automations, and segment communication. It solves engaging with different segments at a time. Review collected by and hosted on G2.com. Show More Response from Rob Hughes of Dotdigital [Editedit](https://www.g2.com/survey_responses/dotdigital-review-12205762/official_response/edit) Hey Caitlin, Thanks for the review! If you're running into any issues with reporting or the email campaign building, please feel free to contact us at support@dotdigital.com and our team are more than happy to help. Regards, Rob H Validated ReviewerIncentivizedSource: Seller invite ![Verified User in Leisure, Travel & Tourism](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Leisure, Travel & Tourism") UL Verified User in Leisure, Travel & Tourism Mid-Market (51-1000 emp.) 3/4/2026 Business partner of the seller or seller's competitor, not included in G2 scores. "Easy to Navigate and Implement, with Helpful Fresh Relevance Training" 4/5 What do you like best about Dotdigital? The site is very easy to navigate, and everything is clearly labelled. Once you know your way around dot digital, it’s not difficult to implement different elements. We use dot digital weekly to create emails and Fresh Relevance. Our trainer walked us through all the Fresh Relevance features, the different ways we could use it, and how to integrate it into our website. Review collected by and hosted on G2.com. What do you dislike about Dotdigital? Couldn't think of anything that I dislike about dot digital. Review collected by and hosted on G2.com. What problems is Dotdigital solving and how is that benefiting you? It makes our email marketing process so much smoother and also having features such as the countdown timer through fresh relevance is a great feature. Review collected by and hosted on G2.com. Show More Response from Rob Hughes of Dotdigital [Editedit](https://www.g2.com/survey_responses/dotdigital-review-12436473/official_response/edit) Hey, Thanks for the review! We appreciate it. 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