Dataslayer.ai Features
Metrics (9)
Sessions - Digital Analytics
As reported in 120 Dataslayer.ai reviews. Accurately measure total web traffic and present data elegantly.
Engagement
Based on 120 Dataslayer.ai reviews. Configure and accurately measure an appropriate measure of engagement, such as average session length, page views per session, amount of scrolling, etc.
Entry and Exit Pages
Accurately determine where most people enter your site and where they leave and present data elegantly. 114 reviewers of Dataslayer.ai have provided feedback on this feature.
Standard Event Tracking
As reported in 116 Dataslayer.ai reviews. Software automatically tracks standard user actions.
Custom Event Tracking
Based on 112 Dataslayer.ai reviews. Able to set up custom variables to track any user activity on the site.
Retention
Based on 112 Dataslayer.ai reviews. Accurately measure bounce rate.
Return
As reported in 112 Dataslayer.ai reviews. Track user return rates and related metrics.
Conversions
Track what proportion of users convert via a certain action. 117 reviewers of Dataslayer.ai have provided feedback on this feature.
Funnels
See how many users proceed down a certain path to conversion. This feature was mentioned in 114 Dataslayer.ai reviews.
Reporting (7)
Real-Time Reporting
As reported in 125 Dataslayer.ai reviews. Obtain live data for who is currently accessing your site.
Trending
Report on how any user activity has changed over time. 116 reviewers of Dataslayer.ai have provided feedback on this feature.
Retroactive Reporting
Report on user activity in the past and set up predictive models for the future. This feature was mentioned in 121 Dataslayer.ai reviews.
Segmentation
Break down a population of users by demographics, sequence actions, time, and able to build custom segments. This feature was mentioned in 116 Dataslayer.ai reviews.
Mobile Reporting
Analytic tools are also available for mobile and tablet versions of websites. 108 reviewers of Dataslayer.ai have provided feedback on this feature.
Unification Across Devices
Able to unify user data across devices, recognizing returning users. This feature was mentioned in 110 Dataslayer.ai reviews.
Custom Reports and Dashboards
Allows users to easily build customized reports and dashboards. 120 reviewers of Dataslayer.ai have provided feedback on this feature.
Other (7)
User Data
Based on 114 Dataslayer.ai reviews. Able to access user-specific data such as location, language, gender, and activity while on the site.
Site Search Reporting
As reported in 110 Dataslayer.ai reviews. Report on keywords used in internal searches.
Load Time Monitoring
Track load times on different devices and systems. This feature was mentioned in 109 Dataslayer.ai reviews.
Campaign Tracking
Analyze inbound marketing traffic to identify which campaigns are working best. 116 reviewers of Dataslayer.ai have provided feedback on this feature.
E-Commerce
As reported in 101 Dataslayer.ai reviews. Track revenue and transactions.
Promotional Messages
As reported in 102 Dataslayer.ai reviews. Able to deploy promotional or other pop-up messages based on user actions.
Administration Alerts
Based on 102 Dataslayer.ai reviews. System can self-monitor critical metrics and alert administrators when they reach concerning levels.
Administration (4)
API / Integrations
Based on 123 Dataslayer.ai reviews. Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc. with other software applications.
QA Testing
As reported in 110 Dataslayer.ai reviews. Able to test that event and variable setup are reporting data accurately.
Performance and Reliability
Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond. 119 reviewers of Dataslayer.ai have provided feedback on this feature.
User, Role, and Access Management
As reported in 116 Dataslayer.ai reviews. Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.
Marketing Operations (6)
ROI Tracking
Helps marketers measure return on investment (ROI) by analyzing campaign effectiveness against costs This feature was mentioned in 158 Dataslayer.ai reviews.
Data Collection
Gathers data about the effectiveness, impact, and reach of marketing campaigns 174 reviewers of Dataslayer.ai have provided feedback on this feature.
Customer Insights
As reported in 150 Dataslayer.ai reviews. Collects and reports on data relating to customer journeys, preferences, and history
Multi-User Access
Based on 163 Dataslayer.ai reviews. Allows multiple users access to a unified, transparent overview of analytics, dashboards, and campaign results
Spend Management
Includes features for budgeting, forecasting, and managing marketing investments This feature was mentioned in 161 Dataslayer.ai reviews.
White Label
Offers a white labeling service for agencies or resellers to customize platform branding 139 reviewers of Dataslayer.ai have provided feedback on this feature.
Campaign Activity (6)
Campaign Insights
Analyzes historical and current marketing campaigns to inform future strategy This feature was mentioned in 170 Dataslayer.ai reviews.
Reports and Dashboards
Creates reports and dashboards to analyze results of campaigns This feature was mentioned in 175 Dataslayer.ai reviews.
Campaign Stickiness
Identifies which marketing campaigns resolved in open or closed opportunities This feature was mentioned in 142 Dataslayer.ai reviews.
Multichannel Tracking
As reported in 168 Dataslayer.ai reviews. Collects marketing campaign performance data across multiple channels
Brand Optimization
As reported in 141 Dataslayer.ai reviews. Provides opportunities for brands and businesses to fix or modify existing or future campaigns via feedback
Predictive Analytics
As reported in 145 Dataslayer.ai reviews. Uses artificial intelligence (AI) to predict campaign outcomes and suggest actions for optimization
Management (2)
Reporting
View ETL process data via reports and visualizations like charts and graphs. 15 reviewers of Dataslayer.ai have provided feedback on this feature.
Auditing
Based on 13 Dataslayer.ai reviews. Record ETL historical data for auditing and potential data correction needs.
Functionality (5)
Extraction
As reported in 15 Dataslayer.ai reviews. Extract data from the designated source(s) like relational databases, JSON files, and XML files.
Transformation
Cleanse and re-format extracted data to the needed target format. 13 reviewers of Dataslayer.ai have provided feedback on this feature.
Loading
Load reformatted data into target database, data warehouse, or other storage location. This feature was mentioned in 15 Dataslayer.ai reviews.
Automation
Arrange ETL processes to occur automatically on needed time schedule (e.g., daily, weekly, monthly). 14 reviewers of Dataslayer.ai have provided feedback on this feature.
Scalability
Capable of scaling processing power up or down based on ETL volume. This feature was mentioned in 14 Dataslayer.ai reviews.
Agentic AI - Marketing Analytics (3)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Agentic AI - Digital Analytics (4)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Google Workspace for Marketing (3)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Technology Glossary Features
View definitions of the features and discover new technology terms.
Mobile reporting is a business intelligence solution that allows users to access analytics on mobile devices. Learn more about the benefits and uses.
Promotional messages are used by businesses to advertise a product, event, or special offer to their customers. Learn more about promotional messages, their best practices, and how marketers can create promotional campaigns with SMS marketing software.





