CTM Pricing Overview

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CTM Pricing Key Insights

Last updated on Apr 30, 2026


CTM offers 4 pricing editions, starting from $79 to $1,999. CTM pricing tiers are designed to support different usage levels and team sizes. CTM also offers a free trial. Compare the CTM pricing table below to figure out the best fit for your needs. Some plans may require you to contact CTM for custom pricing.


Marketing Lite — $79 / Per Month
Marketing Pro — $179 / Per Month
Sales Engage — $329 / Per Month
Enterprise — $1,999 / Per Month
Rated 4.5 / 5

*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller.

CTM Pricing FAQs

Generated using AI
Is CTM free, or does it offer a free trial?

CTM does not offer a permanent free plan, but it does provide a free trial that lets users to test the product before committing to a paid plan. Trial availability and duration may vary, so users should review the seller's official pricing page for the most current details.

How much does CTM cost in 2026?

According to G2 data, CTM pricing in 2026 starts at $79.00 and can reach $1,999.00 depending on the selected plan. Pricing may vary based on billing terms or usage, so users should review the CTM's official pricing page for the most current details.

Who is CTM pricing best suited for?

CTM's pricing is best suited for marketing agencies and mid-market businesses based on G2 reviewer demographics, with a strong concentration of Small Business and Mid-Market reviewers across marketing, healthcare, construction, and legal industries. G2 reviewers from small agencies frequently highlight the Marketing Pro tier's white label options and sub-account structure as ideal for managing multiple clients. Mid-market companies in industries like transportation, health care, and law praise the Sales Engage tier for its call center and routing capabilities. Enterprise-level organizations with complex telephony needs and dedicated support requirements align with CTM's top tier. Solo operators or very small businesses with minimal call volume may find even the entry tier a stretch.

What are the key differences between the free and paid versions of CTM?

CTM does not offer a permanent free version, but a free trial is available for evaluating its capabilities before committing. According to G2's pricing data for CTM, the entry-level Marketing Lite tier at $79/month covers core attribution, call recording, and basic routing. CTM's higher tiers unlock significantly more value: Marketing Pro at $179/month adds AI call analysis, form tracking, HIPAA compliance, and premium integrations including Google Ads and HubSpot. Sales Engage at $329/month introduces VOIP softphone, smart dialer, and live coaching tools. The Enterprise tier starting at $1,999/month adds dedicated account management and professional services, suited for complex, large-scale deployments.

Is CTM considered good value for its pricing?

CTM is widely regarded as good value across G2 reviews, with the majority of reviewers praising its competitive pricing relative to feature depth. G2 reviewers frequently highlight that CTM offers more capabilities than competitors at a lower cost, with several noting they switched from platforms charging significantly more for equivalent or fewer features. One G2 reviewer reported saving up to 60% compared to their previous call tracking system. However, some G2 users flag that costs can escalate with high call volumes, multiple tracking numbers, or advanced integrations like Salesforce. Small businesses on tight budgets occasionally find CTM's pricing of CTM's higher tiers prohibitive, but the overall sentiment strongly favors CTM as a cost-effective solution.

CTM (formerly... Pricing Reviews

(2)
Aaron W.
AW
Aaron W.
CEO
Small-Business (50 or fewer emp.)
"Empowered Our Client's Marketing Efforts with Reliable Data Insights"
5/5
What do you like best about CTM?

I appreciate CallTrackingMetrics for providing development-minded solutions that allow us to effectively configure and manage workflows. The ease of setup and the ability to harness data effectively to measure campaign success is impressive. I find the Ask AI features, webhooks, and conditional logic extremely useful for clean, flexible data management. The focus on content deliverability and not just design, combined with excellent dedicated support, adds immense value. Review collected by and hosted on G2.com.

What do you dislike about CTM?

I find the lack of better preset templates challenging, and I wish there was an option that would allow us to copy and paste these preset templates across all of our sub-accounts. Review collected by and hosted on G2.com.

Response from Andrew Clark of CTM (formerly...

Thanks for your review, Aaron!

Sam S.
SS
Sam S.
"Integrated but Needs UI Modernization"
3.5/5
What do you like best about CTM?

I appreciate CallTrackingMetrics for its ease of use in call routing and the good pricing. The convenience of having combined tracking and a softphone with Salesforce integration, as well as Google Ads integration, all in one platform means I don't need multiple systems to perform our needed functions. The initial setup was pretty easy, even though we have a lot of tracking. Review collected by and hosted on G2.com.

What do you dislike about CTM?

The UI is still really outdated, lacks modern aesthetic. It could be better organized in their menu and they could actually implement the things they say they will. Review collected by and hosted on G2.com.

Response from Andrew Clark of CTM (formerly...

Thanks for the thoughtful review. We've got some planned product updates coming in the new year.

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