Cognism Reviews & Product Details

That I can find quite a few prospect phone numbers Review collected by and hosted on G2.com.

Some data is not up-to-date. I hope the database can be updated so this happens less. Review collected by and hosted on G2.com.

I like using Cognism to get phone numbers and how easy it is to use overall. The UX and UI are very well designed, making the tool simple to handle. It’s straightforward without an overload of features, which I appreciate. The colors are appealing and the interface is pleasant to look at. The initial setup was also very easy—I didn’t need any training, I just connected and quickly understood how everything worked. Review collected by and hosted on G2.com.

Sometimes the phone numbers and email addresses are incorrect, even when the same format is used across an entire company. The data quality could be improved, or at least updated more quickly. One feature I’d like to see is better automation on LinkedIn—for example, a way to automatically export profiles. When a lead list spans 20 pages, it can be very time-consuming, so having an instant or automated export would be a big improvement. Review collected by and hosted on G2.com.

I use Cognism for business development, and it really helps me find contact info without any stress. I appreciate the user verified contact info because it ensures that the email isn't just pulled from the domain format but is actually correct. I can easily upload lead lists to other software I use. I also like using Cognism directly with Salesforce to keep my data in order. We switched from Zoominfo to Cognism as it's better in EMEA. I'd rate Cognism 10/10 because I can't get a better one in EMEA. Review collected by and hosted on G2.com.

The prospecting tool doesn't include key information from what people write in their LinkedIn profiles. Review collected by and hosted on G2.com.

Excellent tool to find the right contacts in an organisation, contact them through verified channels and deepen/broaded client relationships Review collected by and hosted on G2.com.

Very little - would highly recommend diamond as utility feels more limited on basic packages. Review collected by and hosted on G2.com.

This platform is very easy to use and highly intuitive. I can conduct detailed research within minutes, and it conveniently generates data lists in CSV format. I also appreciate its integration with the CRM, specifically Salesforce, which allows me to exclude existing customers from the data. The customer support team is very accessible and was able to help me resolve login issues within just a few hours. I use it twice a week. I was easily onboarded with 1 hour training. Review collected by and hosted on G2.com.

I believe there needs to be greater clarity and more tools regarding data usage. Although they state that they are GDPR compliant, they do not offer any clear, GDPR-friendly methods for reaching customers. It would be helpful if they provided a third-party data agreement for specific contacts. Additionally, I find that the drop-down menu in the prospector can be somewhat challenging to navigate at times. Review collected by and hosted on G2.com.

The view is super easy friendly compared to other tools I've used. This is really important to me when I'm trying to quickly prospect. I'd say the emails have about a 90% success which again is better than anything I've used before. Review collected by and hosted on G2.com.

Would be more convenient to have an option to copy and paste an idividuals linkedin URL into the search bar rather than through the plugin. The Turnovers are also extremely off creating more admin for me. Review collected by and hosted on G2.com.

I find it particularly useful that I can search by industry, and being able to filter by region is especially helpful with my job. This combination of features allows me to focus on particular regions one at a time, which is great when I'm cold calling. For example, I can look for law firms in Edinburgh, and Cognism lets me narrow down my search and minimize unusual results. The initial setup of Cognism was really easy, without any issues, so I was up and running with it in a day or two. Review collected by and hosted on G2.com.

I think that it struggles with Scotland in particular. It doesn't allow me to segment that out as a separate nation within The UK. Also, it's very biased in favor of large enterprise organizations. Whenever you're trying to find sort of medium to large companies, it can sometimes prove a bit more laborious to dig through the results. We could do with more specificity as well whenever it comes to breaking down the different industries and categorizations for The UK versus some of the US and the very tech-based terminology that's currently used in the system. Review collected by and hosted on G2.com.

I use Cognism to search for contact data on leads, which helps me inform them about the products I represent at my company. I appreciate its capabilities like accessing contact details, the prospector, and the company summary. The contact details feature allows me to call or email leads directly. I find the prospector valuable for finding potential clients based on specific parameters like company size, growth rate, and key contacts. The company summary helps me quickly determine if a company fits my ideal customer profile. Additionally, I found the initial setup of Cognism easy. Review collected by and hosted on G2.com.

I don't like that Cognism's data quality is not uniform in every market. It lacks reliable data in my market, Spain. Many emails that appear as verified are wrong. Review collected by and hosted on G2.com.

I really appreciate Cognism's integration capabilities, especially with LinkedIn. Once we've identified a target merchant, we can easily find the right decision maker and instantly pull up any contact details using the Cognism Chrome Store web app. It enables us to enroll them in outbound sequences seamlessly, which is incredibly efficient. The Chrome add-in is especially amazing because it allows for direct exporting into our CRM, which streamlines setting up workflows to enroll prospects in different sequences. Additionally, the ease of setup is remarkable. It's very intuitive, requiring only simple training, and the integration with our CRM is straightforward. Overall, Cognism provides invaluable live contact data that is seamlessly accessed, making it much better than purchasing static data sets. It's the best database I've encountered, contributing to a high likelihood of recommending it to others, as it's truly invaluable for contact data acquisition. Review collected by and hosted on G2.com.

The personas feature in Cognism doesn't work well for us. Our roles for who the right decision makers are vary so widely that it ends up being such a long list to build into a persona, which makes it ineffective for our needs. Review collected by and hosted on G2.com.

It works well for our EMEA team. Has good security for our Hubspot integration. I use it every day due to the Hubspot integration. Easy to use and our team adopted it easily. Review collected by and hosted on G2.com.

Not as good with our NA team. Often missing emails that other enrichment products have, frequent incorrect phone numbers are included- especially ones where the person has the same name but are not the right person at all. I use it everyday, but have to reconcile with other enrichment sources. I only use the Chrome extension because I do not feel the lists directly on Cognism are up to date. Review collected by and hosted on G2.com.