---
title: Cognism Reviews
meta_title: Cognism Reviews, Features, and Pricing 2024
meta_description: Learn more about Cognism features and pricing through reviews from
  real, verified G2 users.
aggregate_rating:
  rating_value: 4.5
  review_count: 1354
  scale: '5'
date_modified: '2026-08-04'
parent_category:
  name: Sales Tools
  url: https://www.g2.com/categories/sales-tools
---

# Cognism Reviews
**Vendor:** Cognism  
**Category:** [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 1,354
## About Cognism
Cognism is the leading provider of European B2B data and sales intelligence. Ambitious businesses of every size use our platform to discover, connect, and engage with qualified decision-makers faster and close more deals. Headquartered in London with global offices, Cognism’s contact data and contextual signals are trusted by thousands of revenue teams to eliminate the guesswork from prospecting.



## Cognism Pros & Cons
**What users like:**

- Users value the **ease of use** of Cognism, praising its intuitive design and quick access to relevant data. (199 reviews)
- Users value the **high-quality, verified contact data** from Cognism, enhancing outreach success and improving efficiency. (178 reviews)
- Users value the **high data accuracy** of Cognism, enhancing their ability to refine searches and obtain relevant contacts. (159 reviews)
- Users value the **ease of lead generation** with Cognism, appreciating its reliable data and helpful features. (121 reviews)
- Users value Cognism for its **time-saving features** , enhancing productivity and streamlining their sales outreach efforts. (103 reviews)
- Users value the **accuracy** of Cognism&#39;s data, significantly improving trust and efficiency in their outreach efforts. (100 reviews)
- Users appreciate the **seamless integrations** of Cognism, enhancing productivity and simplifying data management within teams. (88 reviews)
- Efficiency (86 reviews)
- CRM Integration (77 reviews)
- Accuracy of Information (73 reviews)

**What users dislike:**

- Users face challenges with **inaccurate data** from Cognism, leading to ineffective outreach and unreliable contact details. (91 reviews)
- Users report **incorrect numbers** and missing details, which hinder the overall reliability of Cognism&#39;s data. (59 reviews)
- Users find the **outdated contacts** in Cognism frustrating, as they often contain incorrect information and personal numbers. (57 reviews)
- Users report **incorrect information** in company data and technology filters, impacting trust and usability significantly. (53 reviews)
- Users face challenges with **limited contacts** , including accuracy issues and inadequate coverage for smaller companies and niches. (51 reviews)
- Users experience **missing information** occasionally, with some contacts&#39; details unavailable and slow-loading features affecting usability. (48 reviews)
- Data Quality (46 reviews)
- Users express concern over **outdated data** , noting issues with incorrect and old numbers affecting their experience. (46 reviews)
- Users have noted **outdated information** in Cognism, particularly regarding roles and companies in specific industries. (44 reviews)
- Limited Contact Information (39 reviews)

## Cognism Reviews
  ### 1. A great B2B tool!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joe M. | Sales Development Representative, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 08, 2025

**What do you like best about Cognism?**

Diamond Verify is a great option to help find helpful additional contact information for key accounts. Very simple system to use and integrates brilliantly with our CRM system.

**What do you dislike about Cognism?**

Occasional incorrect or no longer in service contact numbers.

**What problems is Cognism solving and how is that benefiting you?**

Providing a list of key DM's and contact information for our key accounts.

  ### 2. Inconsistent service - from a useful tool to minimal data

**Rating:** 1.5/5.0 stars

**Reviewed by:** Verified User in Logistics and Supply Chain | Enterprise (> 1000 emp.)

**Reviewed Date:** July 31, 2025

**What do you like best about Cognism?**

I used to like the verification feature - but this has disappeared

**What do you dislike about Cognism?**

The loss of the verification service, the lack of mobiles or direct numbers, the dated nature of the data

**What problems is Cognism solving and how is that benefiting you?**

It used to help me generate contact data for prospects I wished to go after

  ### 3. A fantastic piece of kit

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Events Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 20, 2025

**What do you like best about Cognism?**

I like Cognism because of its fantastic ease of making sales lead lists

**What do you dislike about Cognism?**

The only fault I can find is that the revenue estimations can be ajar

**What problems is Cognism solving and how is that benefiting you?**

The ease of making sales leads and finding numbers

  ### 4. Finding the Right People Faster: My Take on Cognism

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.)

**Reviewed Date:** August 06, 2025

**What do you like best about Cognism?**

Its strong compliance with global data regulations, especially GDPR. This gives peace of mind when prospecting in regions like ANZ and ASEAN. It shows the contacts which are opted out and DNC.

**What do you dislike about Cognism?**

While Cognism performs well in regions like ANZ, its contact coverage in certain ASEAN countries—particularly Vietnam and the Philippines—is limited, which can hinder outreach efforts in these growing markets

**What problems is Cognism solving and how is that benefiting you?**

Without knowing who’s actively researching solutions, outreach can feel random. Cognism integrates intent data to help prioritize warm leads.

  ### 5. Easy to use and great product

**Rating:** 5.0/5.0 stars

**Reviewed by:** Luke T. | Business development, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 27, 2025

**What do you like best about Cognism?**

The simplicity and quality make it a no brainer

**What do you dislike about Cognism?**

Hard to fault cognism would of course suggest more accurate records though

**What problems is Cognism solving and how is that benefiting you?**

Speed to lead processes

  ### 6. Effortless Contact Search Makes Connections Easy

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 24, 2025

**What do you like best about Cognism?**

Finding the right contacts for the person we need to speak

**What do you dislike about Cognism?**

Some contacts are not right or not updated

**What problems is Cognism solving and how is that benefiting you?**

Direct contact without passing through some steps

  ### 7. Great tool and service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Flora Emma E. | Business Development Specialist, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 07, 2025

**What do you like best about Cognism?**

Woking with Cognism is easy and provides information relevant to my daily job. We also receive a great customer service

**What do you dislike about Cognism?**

some information for some countries are not accurate. Could be a little simpler as well to use.

**What problems is Cognism solving and how is that benefiting you?**

Finding contact details of prospects

  ### 8. Good but could be better

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 28, 2025

**What do you like best about Cognism?**

its easy to use, has many contact numbers and the integration to hubspot is very nice

**What do you dislike about Cognism?**

Too many private numbers, which is ok sometimes but some customers are not very happy if you call them there

**What problems is Cognism solving and how is that benefiting you?**

Missing contact details, it helps me contact the customers i want

  ### 9. Great Prospector + Valuable Data

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 13, 2025

**What do you like best about Cognism?**

Cognism is very easy to use and saves me a lot of time. I love the prospector that helps me identify lots of leads in just seconds that's why I use it everyday.

I also do like that customer success managers take care of their clients. Olivia helped me with my issues and took care of it! She was very friendly and helpful.

**What do you dislike about Cognism?**

The Salesforce integration is bugging sometimes.

**What problems is Cognism solving and how is that benefiting you?**

Cognism gives me valuable data insights of prospect I want to contact. It often provides me the email adress and a (personal) phone number. 

I actually use it everyday but more for prospecting. It helps me find a lot of prospects from different industries which I can directly export to my CRM. It saves me a lot of time!

  ### 10. Quality over Quantity

**Rating:** 4.0/5.0 stars

**Reviewed by:** James S. | Sales Development Rep, Enterprise (> 1000 emp.)

**Reviewed Date:** May 21, 2025

**What do you like best about Cognism?**

Identify ideal contacts and companies to do more streamline and personalised outreach

**What do you dislike about Cognism?**

some numbers have been wrong. had a problem with a diamond dial being the prospects fathers number and a complaint being made

**What problems is Cognism solving and how is that benefiting you?**

time dsaving to reach correct prospects and companies

  ### 11. Great sales tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sunmeet C. | Customer Success Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 11, 2025

**What do you like best about Cognism?**

I like having the ability to enrich my lead data with contact details before uploading it in to saleforce. I love how easily it integrates with out systems. The platform is really easy to use.

**What do you dislike about Cognism?**

Nothing, I think this is a tool every sales team should use.

**What problems is Cognism solving and how is that benefiting you?**

Helping me to save time by enriching my leads with contact details and uploading them into our CRM to keep track.

  ### 12. Highly recommend Cognism

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.)

**Reviewed Date:** June 19, 2025

**What do you like best about Cognism?**

Out of the competition I find cognism has the highest quality of data. Integrations with Salesforce and Outreach make the process of getting prospects into process very smooth. Also like that you can access cognism on a company's homepage rather than just linkedin.

**What do you dislike about Cognism?**

No major concerns with cognism. Would like more data but always prefer clean data than incorrect data

**What problems is Cognism solving and how is that benefiting you?**

Prospect data for outbounding

  ### 13. Great lead sourcing platform that's GDPR compliant

**Rating:** 5.0/5.0 stars

**Reviewed by:** Amrik S. | Head of IT, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 21, 2025

**What do you like best about Cognism?**

UI for the platform is great and the Diamond on Demand feature has proved fruitful. Our account management advisor responds well to any requests or concerns we have in a timely manner.

**What do you dislike about Cognism?**

We cannot see anything that we dislike from Cognism

**What problems is Cognism solving and how is that benefiting you?**

When lead sourcing its imperative the agents have the best tool to find companies and individuals that match their sales focus. Ensuring the details of the person and company they are calling is accurate and GDPR compliant.

  ### 14. Highly Accurate & Compliant B2B Sales Intelligence

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Events Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 24, 2025

**What do you like best about Cognism?**

Cognism stands out for its highly accurate, GDPR data ensuring sales teams can confidently reach prospects. The direct dials and verified emails significantly improve outreach success, and the intent data helps prioritize the right leads.

**What do you dislike about Cognism?**

While Cognism provides excellent data quality, the pricing can be a bit high for smaller businesses. Sometimes contact information may be outdated, but i have seen worse

**What problems is Cognism solving and how is that benefiting you?**

Cognism provides high-quality, GDPR & CCPA-compliant contact data, reducing the time wasted on incorrect emails and phone numbers.

Enhancing Sales efficincy, Targeting the Right Prospects and Seamless CRM Integration.

Overall, Cognism has streamlined our outbound sales process, making it faster, smarter, and more effective.

  ### 15. Helpful, Accurate, and Easy to Use

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Construction | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 15, 2025

**What do you like best about Cognism?**

The interface is easy to navigate, results are accurate, I use it daily, and we've easily deployed it across our team.

**What do you dislike about Cognism?**

Sometimes it can take a second to load, but no major issues there.

**What problems is Cognism solving and how is that benefiting you?**

Cognism is helping us get in front of the right people at the right organizations, quickly.

  ### 16. Great platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Diogo S. | Business Development Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 30, 2024

**What do you like best about Cognism?**

Ability to get verified contacts from most of European companies, and several players around the world as well. The customer support is great, ever standby for when you're in need of help. I use this platform almost every day and I can say with confidence that it has been the easiest to use, to implement in the daily work routine. The number of features in the platform is outstanding, giving you multiple different filters to sort through companies and contacts.

**What do you dislike about Cognism?**

The accents on the words get assigned different characters when exported to excel, and then you have to alter it manually.

**What problems is Cognism solving and how is that benefiting you?**

Key players in the different segments, across different countries. Identification of key players in the companies, with numbers and email adresses.

  ### 17. Fantastic Experience

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jessica H. | Business Development Representative, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 15, 2025

**What do you like best about Cognism?**

Cognism has been incredibly easy to use and access. I believe that its best feature is the use of sales navigator on LinkedIn. It makes finding contacts simple and easy.

**What do you dislike about Cognism?**

The one thing would be integrating the data into our CRM

**What problems is Cognism solving and how is that benefiting you?**

It saves a lot of time and having mobile numbers provided has been of great benefit

  ### 18. Great experience

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 17, 2025

**What do you like best about Cognism?**

What I like best about Cognism is the quality and depth of contact data, especially for EMEA markets. The platform is intuitive, and the intent data helps prioritize outreach efficiently. It’s a real time-saver for pipeline generation.

**What do you dislike about Cognism?**

Not sure I can think of something. I think the product is great.

**What problems is Cognism solving and how is that benefiting you?**

Cognism helps me reach the right prospects faster by providing accurate contact data and mobile numbers. It reduces time spent on manual research and boosts connect rates, which directly improves my outbound efficiency and pipeline quality.

  ### 19. The most useful tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 01, 2025

**What do you like best about Cognism?**

How easy it is to use it, the features really helps you when you work in sales, to get more contact, and so, more results! Also, the Cognism support team is really there and reactive when needed.

**What do you dislike about Cognism?**

Honestly, I didn't really notice something I didn't like about Cognism.

**What problems is Cognism solving and how is that benefiting you?**

So for ;y work I need to contact a lot of prospect, and for that I need their contact's information. Cognism helps me to get all i need to make a call, or at least to get enough information about the prospect company to make one.

  ### 20. Very happy with using Cognism

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lucia K. | Sales Development Representative, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 18, 2025

**What do you like best about Cognism?**

Quick and easy access to the leads information, Cognism gives me access to more info, then i could find on other platforms. I use it daily for my work related activities.

**What do you dislike about Cognism?**

Would be great if I could just sign up through downloaded extension, instead of redirecting me on the website, it takes just a few clicks then get back, but still.

**What problems is Cognism solving and how is that benefiting you?**

It helps me to make prospecting much more efficient and faster, so I can manage my time better. I can also qualify the leads more efficient thanks to the functions Cognism offers.

  ### 21. Cognism for BDR's

**Rating:** 5.0/5.0 stars

**Reviewed by:** William B. | Business Development Representative, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 15, 2025

**What do you like best about Cognism?**

Cognism is the best tool any businesses can use for outreach data. It includes millions of contacts with rich information. The IT reseller I work for use it everyday, super easy to use, and we have gained lots of traction with new clients that we couldn't have done without cognism.

**What do you dislike about Cognism?**

Sometimes data cannot be too accurate but customer support is top notch and data is being updated every second.

**What problems is Cognism solving and how is that benefiting you?**

Updating old data, which is great because you need up to date data on leads to make the most out of cold calls / outreach.

  ### 22. A great option for data

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 11, 2025

**What do you like best about Cognism?**

Data accuracy in EMEA for email addresses and mobile numbers is the best in comparison to other options I've used. The Chrome extension is very quick to set up and easy to use when you quickly need to find someone's data via SalesNavigator.

**What do you dislike about Cognism?**

Data accuracy in the USA can sometimes be off in comparison to other solutions I use.

**What problems is Cognism solving and how is that benefiting you?**

It allows me to accurately reach out to both cold and warm prospects by phone and email to promote my companies services in a very quick and efficient way.

  ### 23. Absolute Necessity!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Shaun H. | Senior Revenue Operations Analyst, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 15, 2024

**What do you like best about Cognism?**

Cognism helps us break into the EMEA market. Other data sources had great US data, but the EMEA data was lacking. Our users were constantly telling us the info they're getting from the other platforms weren't helpful. Once we brought on Cognism, the data quality has been night and day. Ontop of all that, the tool is easy to admin-- you rarely get pulled into end user questions after setup. There support is quick, and integrations are easy. Overal can't recommend it enough.

**What do you dislike about Cognism?**

There isn't much I dislike, it fits the purpose we brought it in for. All I can suggest is make sure the licensing model and max number of exports will work for your team.

**What problems is Cognism solving and how is that benefiting you?**

Cognism provides high quality EMEA data. We weren't getting this with our other platforms, but once we brought on Cognism, the data quality has been night and day.

  ### 24. Outstanding Data Accuracy & Quality

**Rating:** 4.0/5.0 stars

**Reviewed by:** Will F. | Sales Executive, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 26, 2025

**What do you like best about Cognism?**

Cognism has been a fantastic addition to our sales stack! The accuracy of the contact data is truly impressive, with direct dials and mobile numbers that actually work. We've drastically reduced our bounce rates and improved our connection rates with key decision-makers. If you’re serious about outbound prospecting, this platform is a must-have!

**What do you dislike about Cognism?**

I still find outdated or incorrect information occasionally

**What problems is Cognism solving and how is that benefiting you?**

One of the biggest concerns with B2B data platforms is compliance, but Cognism stands out in this area.

  ### 25. 80% Accurate Contact Info and Easy to Use

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.)

**Reviewed Date:** May 21, 2025

**What do you like best about Cognism?**

It pops up automatically when I open someone LinkedIn. It allows intuitive SSO, unlike some that I need to do it via email

**What do you dislike about Cognism?**

Have an explore page to explore contact or company outside LinkedIn, LinkedIn isn't used by all professionals across every country after all

**What problems is Cognism solving and how is that benefiting you?**

It gets me the contact information of my prospects easily and I can import them to my company salesforce seamlessly although there might be some glitches from time to time

  ### 26. One of best tools for proespecting and finding the contact info of the right decison makers!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Abir A. | Ae, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 22, 2025

**What do you like best about Cognism?**

the ai feature for quick and effective search, very quick answer from support in case of any problem

**What do you dislike about Cognism?**

nothing really that i noticed, just sometimes cant find a phone number or email

**What problems is Cognism solving and how is that benefiting you?**

finding the right contact info

  ### 27. I aways find relevant people and their contact details in Cognism

**Rating:** 5.0/5.0 stars

**Reviewed by:** Husein A. | Cloud Sales Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** July 16, 2025

**What do you like best about Cognism?**

easy finding ,rich information and most important relevant contacts for my needs

**What do you dislike about Cognism?**

I think we need to add to cognisim more range of businesses, not only banking and insurance, also food industry, wholesale industry, real estate and other

**What problems is Cognism solving and how is that benefiting you?**

finding contact details of certain people within the organization

  ### 28. Seamless, great tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kasia O. | Global Audience Acquisition Executive, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 27, 2025

**What do you like best about Cognism?**

I believe Cognism equals great access to reliable data

**What do you dislike about Cognism?**

There are some factors that i think could be improved, such as Account List Visibility

**What problems is Cognism solving and how is that benefiting you?**

Cognism is definitely benefiting me in finding the right people

  ### 29. Excellent Sales Intelligence tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Anca C. | Marketing Campaign Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 22, 2025

**What do you like best about Cognism?**

Vast database of B2b contacts, in an easily navigable interface.

**What do you dislike about Cognism?**

Lists enrichment is an option that requires extra credits.

**What problems is Cognism solving and how is that benefiting you?**

Cognism is helping us to find the right people in our target companies and their contact data.

  ### 30. Account manager

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.)

**Reviewed Date:** June 04, 2025

**What do you like best about Cognism?**

easy to use  and provides lots of contacts with numbers and emails and their support is the best out of any tool I've used and I have used their competitors before

**What do you dislike about Cognism?**

some number are wrong and when people leave a company it needs more regular updates i.e had a contact that left over 4 years ago!

**What problems is Cognism solving and how is that benefiting you?**

making it easy to find the correct contacts when preforming outreach

  ### 31. Useful prospecting tool with an easy & intuitive UI

**Rating:** 4.0/5.0 stars

**Reviewed by:** Dan G. | Senior Account Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 21, 2025

**What do you like best about Cognism?**

It has a straightforward and intuitive UI

**What do you dislike about Cognism?**

Sometimes unclear whether mobile numbers are personal numbers or work numbers, leads to question where the data is being pulled from for numbers

**What problems is Cognism solving and how is that benefiting you?**

cuts down manual prospect list building

  ### 32. Great tool to get good contact

**Rating:** 4.5/5.0 stars

**Reviewed by:** Eva L. | Sales, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 02, 2025

**What do you like best about Cognism?**

I can find relevant contacts in no time. It really easy to use. I can easily export my contact and start working on them right away.

**What do you dislike about Cognism?**

Sometimes the relevant contact is not there, but that's mainly because it doesn't have any number or email.

**What problems is Cognism solving and how is that benefiting you?**

When i need to find a contact fast, i can easily go here and find it.

  ### 33. Cognism has helped me so much!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Harry C. | Inbound Sales Development Representative , Mid-Market (51-1000 emp.)

**Reviewed Date:** April 16, 2025

**What do you like best about Cognism?**

I love how quickly and easily I can find a prospects details. I particularly like how seamless the chrome extension is to use while in my CRM.

**What do you dislike about Cognism?**

So far I have no dislikes for Cognism, it's been super helpful!

**What problems is Cognism solving and how is that benefiting you?**

Streamlining my workflow to gather prospects contact information quickly to ensure I can act.

  ### 34. Cognism is a must!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Shalhevet E. | Outbound SDR, Enterprise (> 1000 emp.)

**Reviewed Date:** February 19, 2025

**What do you like best about Cognism?**

I use cognism every day, multiple times a day. It's become a basic need for my work in outbound prospecting. I like the interface of the extension and the easy sync with our CRM. The phone numbers are pretty reliable compared to other data sources I've used. Overall great tool!

**What do you dislike about Cognism?**

Sometimes data is missing from some leads.

**What problems is Cognism solving and how is that benefiting you?**

Cognism allows to me to easily and quickly import leads from linkedin directly to my CRM and enrich the leads with contact information.

  ### 35. Good overall

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.)

**Reviewed Date:** July 14, 2025

**What do you like best about Cognism?**

Accurate data and easy to use—Cognism makes outreach way more efficient.

**What do you dislike about Cognism?**

Sometimes the data can be a bit outdated or missing key info, but overall it's solid.

**What problems is Cognism solving and how is that benefiting you?**

Cognism helps me find and reach the right prospects faster, saving time on manual research and boosting outreach results.

  ### 36. Excellent data and CRM integration

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 15, 2025

**What do you like best about Cognism?**

Cognism is easy to use, the platform is user friendly. Support answers fast
The data is very good quality
The salesforce integration works very well

**What do you dislike about Cognism?**

So far nothing to mention here, we are happy

**What problems is Cognism solving and how is that benefiting you?**

Cognism helps us find the right prospects to grow our business

  ### 37. Cognism has been a Godsend!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 14, 2024

**What do you like best about Cognism?**

Cognism has been an absolute godsend. Over my six years in software sales, I’ve used countless data enrichment tools, but none come close to Cognism in terms of usability, intuitive workflows, data accuracy, and seamless integration. Highly recommended!

**What do you dislike about Cognism?**

Some data enrichment platforms offer the ability to create campaign sequences natively, eliminating the need for integration with external CRM systems. Perhaps this is a feature Cognism could consider incorporating into its platform. While its CRM integration is impressively seamless, the experience of managing everything natively within the same platform would be a game-changer.

**What problems is Cognism solving and how is that benefiting you?**

I think the biggest problem Cognism has solved for me is the absence of hidden charges or add-ons. For example, many data enrichment tools I’ve used in the past required extra payments for each new contact detail extracted. With Cognism, there’s none of that—just one flat fee that’s all-inclusive. This simplicity has made my life so much easier, as I no longer have to monitor a budget of available credits to do my job. Instead, I have access to an unlimited pool of resources, freeing me to focus on what truly matters.

  ### 38. Cognism Review - Anna F Benltey Systems

**Rating:** 3.5/5.0 stars

**Reviewed by:** anna f. | Sales Development Rep, Enterprise (> 1000 emp.)

**Reviewed Date:** May 23, 2025

**What do you like best about Cognism?**

The ability to get in touch with targeted accounts when we have no existing data. Especially both mobile and email address data

**What do you dislike about Cognism?**

When the data is incorrect. This is the email notification i hate the most: 
Mail Delivery System<MAILER-DAEMON@mrel

**What problems is Cognism solving and how is that benefiting you?**

Cognism Allows me to reach people who I need to open conversation with. It makes it easy to import contacts into our CRM and to share contacts with our colleagues or management.

  ### 39. No transparency on renewals -- conned us into another year

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 19, 2025

**What do you like best about Cognism?**

I don't like anything about cognism. the platform is very basic and expensive.

**What do you dislike about Cognism?**

Very shady business practices.
The company didn't inform us of our renewal and when we inquired about cancelling -- they told us it autorenewed and it was too late to cancel even though it was only a week later.Was not assigned a CSM / AM at the time. Would never recommend.

**What problems is Cognism solving and how is that benefiting you?**

It isn't benefiting anyone. the data quality is terrible.

  ### 40. OK solution

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 11, 2025

**What do you like best about Cognism?**

Good integrations and customer support team

**What do you dislike about Cognism?**

Data quality could be improved significantly

**What problems is Cognism solving and how is that benefiting you?**

Helping my team access contact data and engage with your prospects

  ### 41. Reliable Lead Generation for Event Sales

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Events Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 26, 2025

**What do you like best about Cognism?**

Data Accuracy: The contact information provided by Cognism is incredibly accurate and up-to-date. This is crucial when we're reaching out to potential attendees or partners for our events. We’ve been able to directly connect with key decision-makers more often than with previous tools.

**What do you dislike about Cognism?**

Price Point: While Cognism is an incredibly powerful tool, it can be a bit on the pricier side, especially for smaller teams or organizations just getting started. The return on investment is there for us, but I can see how it could be a bit of a stretch for others.

**What problems is Cognism solving and how is that benefiting you?**

Cognism is solving several critical problems for our team, particularly in lead generation, data accuracy, and outreach efficiency. What sets Cognism apart is its ability to provide highly accurate and up-to-date contact information, including verified emails, phone numbers, and LinkedIn profiles. This has made it much easier for us to reach the right people quickly. The platform’s advanced filtering options allow us to segment leads based on job title, industry, location, and more, enabling us to target our outreach more effectively for each event.

  ### 42. Great quality contact and intent data

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Staffing and Recruiting | Enterprise (> 1000 emp.)

**Reviewed Date:** June 16, 2025

**What do you like best about Cognism?**

Simple to use interface, very helpful support and account management team. Great for day to day sales team usage, marketing audience building as well as larger scales data projects (e.g. CRM enrichments).

**What do you dislike about Cognism?**

Some personal mobile numbers which can cause friction with those contacted by the sales team

**What problems is Cognism solving and how is that benefiting you?**

Saving BD team time, delivering instant access to targets contact details.

  ### 43. Efficient lead-gen tool that boosts Pipeline

**Rating:** 5.0/5.0 stars

**Reviewed by:** Aishwarya K. | Enterprise Account Executive - Growth, Enterprise (> 1000 emp.)

**Reviewed Date:** May 21, 2025

**What do you like best about Cognism?**

The data accuracy is generally reliable, especially in APAC and it minimises time spent on manual research.

**What do you dislike about Cognism?**

Sometimes, mobile numbers are missing or outdated, especially for senior roles.

**What problems is Cognism solving and how is that benefiting you?**

Finding good quality lead data

  ### 44. Cognism has been a game changer for us!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Hannah B. | Head of Business Development, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 20, 2025

**What do you like best about Cognism?**

The team at Cognism are amazing, they are so quick to respond to any queries and do a great job of making the onboarding process, quick and concise! The power of Cognism in our line of work is an absolute game changer- could not recommend more!

**What do you dislike about Cognism?**

We had some issues with transferring phone numbers from LinkedIn but the issue was resolved very quickly!

**What problems is Cognism solving and how is that benefiting you?**

We are looking for specific people in companies and Cognism allows us to do this so much faster than before! We are able to find the right POC and phone number/email in the click of a button!

  ### 45. A great B2B Data Platform for Sales

**Rating:** 4.5/5.0 stars

**Reviewed by:** Naiya K. | Senior Project Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 02, 2025

**What do you like best about Cognism?**

What I like the most about Cognism is its high-quality, GDPR & CCPA-compliant data, especially its direct-dial phone numbers for reaching key decision-makers.

**What do you dislike about Cognism?**

On occasion the accuracy can be hit-or-miss in certain regions.

**What problems is Cognism solving and how is that benefiting you?**

Improves Sales Efficiency, Cognism helps me find accurate direct-dial phone numbers and verified emails, meaning our team spend less time chasing bad leads.

  ### 46. An extremely intuitive and easy service that has an abundance of data.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Enterprise (> 1000 emp.)

**Reviewed Date:** May 21, 2025

**What do you like best about Cognism?**

The easiness of the platform and lack of training i needed to be able to use it, its very easily implemented within your everyday workflow. I was using this everyday and frequently throughout the day.

**What do you dislike about Cognism?**

Some of the numbers are out of date and the estimated revenue of the companies is valued simply through number of employees, not actual annual revenue.

**What problems is Cognism solving and how is that benefiting you?**

Being able to find contact information on prospects.

  ### 47. Very good product, simple and easy plug ins

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.)

**Reviewed Date:** January 24, 2023

**What do you like best about Cognism?**

Getting propriatory information of emails, numbers ect. It will also help you nativagte ellusive accounts on LinkedIn

**What do you dislike about Cognism?**

Some time wrong contact details, which is understandable

**What problems is Cognism solving and how is that benefiting you?**

Getting contact information and seeing if businesses are trading

**Official Response from Emma Sands:**

> Hi Marcus, 

Thank you for leaving us a review! We appreciate you taking the time to share your experience of Cognism with us and other professionals. 

FYI, you can claim points for this review in our advocacy programme by registering through our WebApp, go to 'My Profile' -> 'Be a Champion.'

Our Customer Success team remains at your disposal for any help you may need.

Best regards,

Emma

  ### 48. Prospecting made simple!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Daniel v. | Enterprise Account Executive, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 06, 2025

**What do you like best about Cognism?**

Honestly, what saves me time is Cognism's solid contact data. Accurate contact details let me skip the chase and get straight to prospecting.

**What do you dislike about Cognism?**

The contact data enrichment's great, but I'd love to see better enrichment on the clients tech stack and industry trends. That'd help me personalize my approach faster

**What problems is Cognism solving and how is that benefiting you?**

Cognism fixes the bad data headache. I get good contacts, fast insights, and in turn close more opportunities.

  ### 49. Intent Signals & Sales Triggers – Helps me prioritize leads who are actively looking for a solution

**Rating:** 5.0/5.0 stars

**Reviewed by:** Vanina Michelle K. | Miembro, Enterprise (> 1000 emp.)

**Reviewed Date:** December 05, 2024

**What do you like best about Cognism?**

It’s a powerful tool that helps me find, connect, and engage with the right decision-makers faster and more efficiently.

**What do you dislike about Cognism?**

I would love to have cognism in an offlide mode as well.

**What problems is Cognism solving and how is that benefiting you?**

Cognism helps me by saving time with the automation of prospecting, engaging the right people, and by optimizing outreach to focus in high value activities like closing deals.

  ### 50. Best tool out there for phone numbers to emea contacts

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 11, 2025

**What do you like best about Cognism?**

Best tool I’ve used for finding phone numbers in EMEA — especially mobile numbers

Outreach integration works seamlessly and saves time

Interface is intuitive once you're used to it

**What do you dislike about Cognism?**

Can be a bit click-heavy to navigate

Occasional outdated contact info

**What problems is Cognism solving and how is that benefiting you?**

Finding contact details and efficiently feed CRM from SalesNav


## Cognism Discussions
  - [What is a Sales Trigger?](https://www.g2.com/discussions/sales-triggers) - 1 comment, 1 upvote
  - [What services does Cognism offer?](https://www.g2.com/discussions/services-64e4c72a-135c-4287-8993-a7085c38a282) - 1 comment, 1 upvote
  - [Is Cognism&#39;s data GDPR compliant?](https://www.g2.com/discussions/gdpr-69c91a76-2d0f-4768-a8e3-83505761529d) - 1 comment, 1 upvote
  - [What integrations does Cognism have?](https://www.g2.com/discussions/integrations-db97d8eb-5833-4d43-a90c-14055c2e3b5b) - 1 comment, 1 upvote
  - [How much data do you have?](https://www.g2.com/discussions/data-bc6abee0-85ff-4ce0-9863-ec9e7a4c0e8e) - 1 comment, 1 upvote

- [View Cognism pricing details and edition comparison](https://www.g2.com/products/cognism/reviews?page=10&section=pricing&secure%5Bexpires_at%5D=2026-08-06+09%3A18%3A49+-0500&secure%5Bsession_id%5D=ada03e1b-747a-4da1-8753-7c08f935800a&secure%5Btoken%5D=9c1f0f2cc1730217078276cc446069079cc09beafcb3965a588ab9b5a28f0f26&format=llm_user)
## Cognism Integrations
  - [Adobe Marketo Engage](https://www.g2.com/products/adobe-marketo-engage/reviews)
  - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)
  - [Bullhorn](https://www.g2.com/products/bullhorn/reviews)
  - [CloudTalk](https://www.g2.com/products/cloudtalk/reviews)
  - [D&amp;B Hoovers](https://www.g2.com/products/dun-bradstreet-d-b-hoovers/reviews)
  - [Dynamics](https://www.g2.com/products/dynamics/reviews)
  - [Dynamics 365 Sales](https://www.g2.com/products/dynamics-365-sales/reviews)
  - [Gong](https://www.g2.com/products/gong/reviews)
  - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews)
  - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews)
  - [linked](https://www.g2.com/products/linked/reviews)
  - [LinkedIn Premium](https://www.g2.com/products/linkedin-premium/reviews)
  - [LinkedIn Sales Navigator](https://www.g2.com/products/linkedin-sales-navigator/reviews)
  - [Lusha](https://www.g2.com/products/lusha/reviews)
  - [MS Dynamics CRM Adapter for OIC &amp; SOA](https://www.g2.com/products/ms-dynamics-crm-adapter-for-oic-soa/reviews)
  - [Outreach](https://www.g2.com/products/outreach/reviews)
  - [Revenue Hub](https://www.g2.com/products/revenue-hub/reviews)
  - [Salesforce Agentforce](https://www.g2.com/products/salesforce-agentforce/reviews)
  - [Salesforce Headless 360 Platform (formerly Salesforce Platform)](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews)
  - [Salesloft](https://www.g2.com/products/salesloft/reviews)
  - [Slack](https://www.g2.com/products/slack/reviews)
  - [Surfe](https://www.g2.com/products/surfe/reviews)

## Cognism Features
**Additional Functionality**
- Calendar Sync
- CRM
- Conversation Intelligence
- Lead Qualification
- Strategic Planning
- Customizable Reports
- Visual Analytics
- Customer Profiles
- Activity Tracking
- Alerts/Notifications
- Contact Database
- Lead Scoring
- Data Import/Export
- Data Cleansing
- Prospecting Tools
- Sentiment Analysis
- Multi-Channel Data Collection
- AI Copilot
- Dashboard Creation
- Engagement Tracking
- Generative AI
- Lead Generation
- Interaction Tracking
- Predictive Analytics
- Customizable Templates
- Collaboration Tools
- For Sales Teams/Organizations

**Data Availability**
- Contact Data Availability
- Company Data Availability
- Industry Research Availability
- Technographic Data Availability

**Lead Generation**
- Lead Builder
- CRM Integration
- Marketing Automation Integration
- Social Media Integration
- Data Import & Export Tools

**Lead Intelligence**
- Lead Validation
- Lead Enrichment
- Lead Quality
- Lead Analysis
- Browser Extension

**Agentic AI - Lead Mining**
- Cross-system Integration
- Proactive Assistance

**Agentic AI - Marketing Account Intelligence**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction

**Data Accuracy**
- Contact Data Accuracy
- Company Data Accuracy
- Technographic Data Accuracy

**Lead Intelligence**
- Market Insights 
- Account-level Insights 

**Agentic AI - Lead Intelligence**
- Cross-system Integration

**Lead Management**
- Segmentation 
- Account Identification 

**Agentic AI - Sales Intelligence**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making
- AI/Machine Learning
- Third-Party Integrations
- Calendar/Reminder System

**Platform**
- User, Role, and Access Management
- Performance and Reliability
- Reporting/Dashboards
- APIs
- Deal Management
- Sales Pipeline Management
- Lead Management
- Contact Management
- Workflow Management
- Territory Management
- Sales Activity Management

**Data Availability - Marketing Account Intelligence **
- Technographic Data Availability

**Data Accuracy - Marketing Account Intelligence **
- Technographic Data Accuracy

**Features**
- Lead Builder
- Integration to CRM/Marketing Automation
- Data Cleaning/Enrichment
- Data Segmentation/Filtering
- Search
- News/People Alerts
- Connections
- Reporting
- Messaging
- Real-Time Data
- Intent Data
- Sales Automation
- Email Marketing
- Real-Time Reporting

## Top Cognism Alternatives
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  - [Lusha](https://www.g2.com/products/lusha/reviews) - 4.3/5.0 (1,605 reviews)

