Brandfolder Reviews & Product Details

Grouping of documents into collections and ease of tagging and sharing with teammates. Easy to use and upload new documents. It is customizable to your business needs. I use it multiple times a week to store the most current version of new content. It easily allows you to replace old files with new ones, just by giving them the same name. Very easy to implement. Review collected by and hosted on G2.com.

Sometimes it takes a long time to upload large files. It can also take a few days for customer support to get back to you with a response when you have a question. The help section/knowledge base should be more robust, but still has good information - it can be difficult to separate Brandfolder itself from SmartSheets help. Review collected by and hosted on G2.com.

Brandfolder is extremely easy to use. Even for colleagues who have little experience with DAMs or similar applications, the implementation process was easy for them. Brandfolder also looks and feels sleek, making sharing assets within and outside the company a point of pride. Review collected by and hosted on G2.com.

There are many different ways to search Brandfolder, which can be intimidating for new users since there's not much direction on labels, tags, sections, pins. It is also quite tedious to add each individual asset to the correct area of each of these categories. Review collected by and hosted on G2.com.

Brandfolder helps us stay organized with all collateral and assets, and sharing with colleagues is easy. Review collected by and hosted on G2.com.

Sometimes the integration with Workday doesn’t work, but this is mostly an Adobe issue. Review collected by and hosted on G2.com.

I love how easy it is to add assets to Brandfolder, how easy it is to share assets and make modifications quickly. There's no lag time when making updates, which helps turnaround time. I reached out to Customer Support for an issue I was having and they were able to help me quickly. I use Brandfolder on a daily basis and am very familiar with it, I am able to help my colleagues when they get stuck trying to find an asset. Review collected by and hosted on G2.com.

My beef with Brandfolder is sometimes when there should be numerous assets to view and I get a blank slate. I have to sign out and sign back in again to have them show up. Not sure why that happens. Review collected by and hosted on G2.com.

Brandfolder is a great internal resource for sharing digital content, templates and resources with social media managers in our organization. I love creating links with multiple assets and seeing insights on usage. Review collected by and hosted on G2.com.

I hate the search filters at the top of the interface. While I have learned how to use it, the folks I send to Brandfolder are confused and then give up before finding what they are looking for. It's hard for people to search terms when they have other filter buttons selected at the top (unknowingly). A drop-down selection for filtering content would work better and is more intuitive. Review collected by and hosted on G2.com.

I like how quick it is to view assets, even when they're high quality Review collected by and hosted on G2.com.

I'm not sure if it's how ours is set up, but it can be challenging to use the search features. Review collected by and hosted on G2.com.

I like the organization within Brandfolder the most, there are many different ways to categorize items and find what you need. Review collected by and hosted on G2.com.

I was disappointed in the lack of flexibility with templates. It's friendly for small groups who understand Brandfolder, but not for the general masses at my company who don't have training in Brandfolder. I wish they operated similarly to Canva where there's more flexibility for anyone at my company to use, but also locks down brand colors and fonts so there's brand alignment across our company. We're still using the PrintUI plugin with templates and importing into Brandfolder because it's more controlled. Review collected by and hosted on G2.com.

I like how I can easily create a collection of images to send to someone. It's also easy to tag your images. Their AI tagging is a little over zealous, but it's not an issue. Review collected by and hosted on G2.com.

I asked how much the service would go up the 2nd year and they said not much. It went up 37% in year two!!! We BARELY use what we bought and there is no room for discussion. I asked how much it would go up next year and no response. Review collected by and hosted on G2.com.

I like that crewmembers are able to find assets for communications and stock imagery for their content creation and publishing. The greatest asset is making available the most current templates and style guides for the Brand. Review collected by and hosted on G2.com.

It's quite dated on content, doesn't have any current stock imagery from the operation, very inconsistent without a standard naming convention of files (rendering searching for items pointless). Without any sense of when content was created, average or newer crewmembers will have no guidance on what assets would be brand-compliant. Many of the templates are also very basic and hard to format with. Review collected by and hosted on G2.com.

I like the ability to organize, search, tag and filter assets. They have lots of integrations which is very helpful. Review collected by and hosted on G2.com.

The onboarding isn't particularly helpful. I consider myself a fairly tech savvy person and I was able to figure out what I needed, but the training could be more streamlined. It also seems too pricey for the amount of options in the base tier. Review collected by and hosted on G2.com.