Asure Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users appreciate the amazing customer service from Asure, highlighting helpful contacts and accommodating personnel. (75 mentions)

Users praise the amazing customer support of Asure, highlighting helpful and accessible representatives like Sarah and Cheryl. (69 mentions)

Users find Asure's interface to be extremely user-friendly, simplifying payroll and onboarding processes effortlessly. (54 mentions)

Users value the accuracy and timeliness of Asure's payroll management, making their monthly processes seamless and efficient. (39 mentions)

Users are impressed with the accurate and timely payroll service, highlighting its user-friendly platform and support. (36 mentions)

Users report poor customer support with Asure, citing issues with communication and unresponsive representatives. (25 mentions)

Users experience poor support services with Asure, citing inconsistent communication and lack of accountability in onboarding. (18 mentions)

Users face payroll issues due to misleading terms, complicated service termination, and cumbersome configuration processes. (17 mentions)

Users find Asure to be not user-friendly, citing issues like website timeouts and difficulty navigating the system. (14 mentions)

Users find difficult navigation within Asure, struggling to make updates and access essential services effectively. (11 mentions)

5 Pros or Advantages of Asure

1. Helpful

Users appreciate the amazing customer service from Asure, highlighting helpful contacts and accommodating personnel.

See 75 mentions

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TERESA B.

Small-Business (50 or fewer emp.)

4.0/5

"MAKES PAYROLL EASY"

What do you like about Asure?

The team members are very helpful and will guide you through any questions you have.

Khara T.

Small-Business (50 or fewer emp.)

4.0/5

"I have been satisfied with Asure services."

What do you like about Asure?

There is a direct deposit option that is helps us save in mailing. Staff are willing to wait in scheduling payroll. They also offer other services tha

2. Customer Support

Users praise the amazing customer support of Asure, highlighting helpful and accessible representatives like Sarah and Cheryl.

See 69 mentions

See Related User Reviews

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Asure Payroll"

What do you like about Asure?

Asure's customer service is great! The Payroll took some getting used to.

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"I have used Asure for Lacaillade Masonry for over 10 years."

What do you like about Asure?

I like how easy it is to use and I can get support on the line fairly easily when needed.

3. Ease of Use

Users find Asure's interface to be extremely user-friendly, simplifying payroll and onboarding processes effortlessly.

See 54 mentions

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Haley S.

Enterprise (> 1000 emp.)

5.0/5

"User-Friendly Interface, But PTO Accrual Needs Improvement."

What do you like about Asure?

Very easy to use and navigate, simple and effective

Scott S.

Small-Business (50 or fewer emp.)

4.0/5

"Asure HR and Payroll"

What do you like about Asure?

The application is user friendly and fairly easy to use, including the set-up of employee records and processing of payroll.

4. Payroll Management

Users value the accuracy and timeliness of Asure's payroll management, making their monthly processes seamless and efficient.

See 39 mentions

See Related User Reviews

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Asure Payroll"

What do you like about Asure?

Asure's customer service is great! The Payroll took some getting used to.

Bobbi H.

Small-Business (50 or fewer emp.)

5.0/5

"Quick Efficient Software"

What do you like about Asure?

Asure is very easy to navigate through. The upgraded webpages make it a breeze getting to where you need to be to do payroll.

5. Payroll Ease

Users are impressed with the accurate and timely payroll service, highlighting its user-friendly platform and support.

See 36 mentions

See Related User Reviews

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Asure Payroll"

What do you like about Asure?

Asure's customer service is great! The Payroll took some getting used to.

Scott S.

Small-Business (50 or fewer emp.)

4.0/5

"Asure HR and Payroll"

What do you like about Asure?

The application is user friendly and fairly easy to use, including the set-up of employee records and processing of payroll.

5 Cons or Disadvantages of Asure

1. Poor Customer Support

Users report poor customer support with Asure, citing issues with communication and unresponsive representatives.

See 25 mentions

See Related User Reviews

Mark Phelps I.

0.5/5

"Complicated Interface and Poor Support"

What do you dislike about Asure?

Their interface is very complicated and not user-friendly. It's very difficult to get someone to give you support when you try to contact customer ser

Scott S.

Small-Business (50 or fewer emp.)

4.0/5

"Asure HR and Payroll"

What do you dislike about Asure?

There have been a few instances where a support ticket has been closed without much explanation, just that the ticket is closed.

2. Poor Support Services

Users experience poor support services with Asure, citing inconsistent communication and lack of accountability in onboarding.

See 18 mentions

See Related User Reviews

Mark Phelps I.

0.5/5

"Complicated Interface and Poor Support"

What do you dislike about Asure?

Their interface is very complicated and not user-friendly. It's very difficult to get someone to give you support when you try to contact customer ser

Scott S.

Small-Business (50 or fewer emp.)

4.0/5

"Asure HR and Payroll"

What do you dislike about Asure?

There have been a few instances where a support ticket has been closed without much explanation, just that the ticket is closed.

3. Payroll Issues

Users face payroll issues due to misleading terms, complicated service termination, and cumbersome configuration processes.

See 17 mentions

See Related User Reviews

Mark Phelps I.

0.5/5

"Complicated Interface and Poor Support"

What do you dislike about Asure?

Their interface is very complicated and not user-friendly. It's very difficult to get someone to give you support when you try to contact customer ser

Khara T.

Small-Business (50 or fewer emp.)

4.0/5

"I have been satisfied with Asure services."

What do you dislike about Asure?

Asure schedules payroll too early in the pay period.

4. Not User-Friendly

Users find Asure to be not user-friendly, citing issues like website timeouts and difficulty navigating the system.

See 14 mentions

See Related User Reviews

Mark Phelps I.

0.5/5

"Complicated Interface and Poor Support"

What do you dislike about Asure?

Their interface is very complicated and not user-friendly. It's very difficult to get someone to give you support when you try to contact customer ser

Kim C.

Mid-Market (51-1000 emp.)

0.0/5

"Asure, not good."

What do you dislike about Asure?

Everything. My employees could not understand how to log on. Too maky hands were in the pot.

5. Difficult Navigation

Users find difficult navigation within Asure, struggling to make updates and access essential services effectively.

See 11 mentions

See Related User Reviews

Stephanie R.

Small-Business (50 or fewer emp.)

5.0/5

"Easy on-boarding and great timekeeping"

What do you dislike about Asure?

The GEO tags are a little hard to see when there are so many close together, but we are managing.

Thomas W.

Small-Business (50 or fewer emp.)

0.0/5

"Terrible business practices"

What do you dislike about Asure?

The service contract is misleading. I signed up for the HR services as a "deal" for doing the ERTC filing. The terms and conditions were buried in a l

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Shannon M.

Conversion Optimization & Digital Insights Specialist

Information Technology and Services

Mid-Market (51-1000 emp.)

9/16/2026

"Streamlined Payroll with Custom Reporting, Some Integration Hiccups"

4/5

What do you like best about Asure?

I appreciate Asure's customizable labor cost reporting, which allows me to track hourly staff expenses and align staffing capacity with website traffic trends effectively. The ability to build tailored reports and export clean datasets easily has been a game changer for our DTC promotional sales planning. I also like the built-in record controls that protect staff PII, ensuring we stay compliant with CCPA. Furthermore, Asure removes the hassle of scattered payroll and employee record-keeping by auto-calculating wages and maintaining staff documentation, which significantly cuts down on manual HR admin work. Automation in payroll calculations has been especially helpful in managing our seasonal sales without errors. Overall, Asure has streamlined payroll processing and made labor reporting simpler for our marketing analysis. Review collected by and hosted on G2.com.

What do you dislike about Asure?

The webhook integration with HubSpot is clunky and inconsistent. When I export labor reports for our sale planning, data sometimes fails to push over automatically. I have to manually re-run exports to cross-reference staffing costs with website conversion data. Also, the report builder lacks custom CCPA data redaction, so I must manually scrub sensitive employee info before sharing files with our marketing team. Review collected by and hosted on G2.com.

What problems is Asure solving and how is that benefiting you?

Asure streamlines payroll and HR tasks, auto-calculating wages and cutting down on manual work. It helps align staff with sales events and protects employee PII, ensuring compliance with CCPA. The built-in reporting tools aid in balancing workforce budgets and analyzing labor costs with sales data. Review collected by and hosted on G2.com.

Response from Sasha Hersey of Asure

edit

Hi Shannon, thank you for your review and input! Really glad to hear that you're finding your streamlined experience helpful.

Chris B.

Operations Manager

Small-Business (50 or fewer emp.)

8/8/2023

"Asure has given us our time back"

5/5

What do you like best about Asure?

Being able to have access to more integrations has been outstanding for our clients and us. For example, the QuickBooks integration has saved everyone a ton of time and eliminated the need for manual entry. Also, the new pay card has been a huge hit with great benefits. Since it is integrated with our software, the level of security is a huge plus. Review collected by and hosted on G2.com.

What do you dislike about Asure?

The improvements are coming! With AsureCentral on the way, all of the products and services will now be under one roof. This is extremely exciting and a welcome upgrade to the current modules. Review collected by and hosted on G2.com.

Syed I.

Manager-Coporate Relations and Placements

Mid-Market (51-1000 emp.)

4/30/2026

"Asure Unifies Core HR Tasks in One Easy-to-Manage Platform"

3.5/5

What do you like best about Asure?

What I appreciate most about Asure is how effectively it brings core HR functions together into a single, easy-to-manage system. From payroll and compliance to time tracking and employee records, everything works within one platform. This significantly reduces manual effort and lowers the risk of errors. My personal favorite part is that it allows the HR team to move away from paperwork and focus more on meaningful, people-centric responsibilities. Review collected by and hosted on G2.com.

What do you dislike about Asure?

One aspect I find less favorable about Asure is that the user experience can feel dated and less intuitive compared with more modern HR platforms. Some features may take extra time to learn, and new users may find the initial setup confusing.

While the core HR and payroll functions are solid, the system lacks depth in advanced talent management. Review collected by and hosted on G2.com.

What problems is Asure solving and how is that benefiting you?

It helped me by bringing payroll, time tracking, compliance, and employee records together in one system. This reduced manual effort and, as a result, minimized errors. It also improved the accuracy and quality of our data, which saves time in our day-to-day work and helps us maintain a strong, reliable database of employee information. Review collected by and hosted on G2.com.

Brenda A.

HR MANAGER

Small-Business (50 or fewer emp.)

10/19/2026

"Excellent Payroll Reports and Customer Service"

5/5

What do you like best about Asure?

PAYROLL PROGRAM REPORTS AND CUSTOMER SERVICE Review collected by and hosted on G2.com.

What do you dislike about Asure?

NOTHING, EVERYTHING IS FRIENDLY USER AND COMFORTABLE Review collected by and hosted on G2.com.

Verified User in Non-Profit Organization Management

Small-Business (50 or fewer emp.)

2/19/2025

"Asure Payroll"

5/5

What do you like best about Asure?

Asure's customer service is great! The Payroll took some getting used to. Review collected by and hosted on G2.com.

What do you dislike about Asure?

It is still a learning process for me but I find my way through. Review collected by and hosted on G2.com.

Aaron H.

Project Manager

Small-Business (50 or fewer emp.)

4/21/2026

"Responsive, Consistent Support—Weekly HR Guidance That Delivers"

5/5

What do you like best about Asure?

Asure is responsive & consistent. Wendy Walker has taught me a lot about HR in our weekly check-ins. She is easily accessible & attentive to our needs as a small business. Review collected by and hosted on G2.com.

What do you dislike about Asure?

Initially, I had an issue getting into the payroll portal but the team was able to resolve the issue. The issue was that they went through a platform upgrade and I was logging into the old platform. Review collected by and hosted on G2.com.

Almas S.

Co-Founder

Small-Business (50 or fewer emp.)

7/8/2026

"Strong US Tax & Labor Law Expertise for SMBs Claiming Key Credits"

4/5

What do you like best about Asure?

help SMBs claim ERC, R&D tac credits , work opportunity tax credit.very Strong on US labor law and tax Review collected by and hosted on G2.com.

What do you dislike about Asure?

Customer support is slow

Pricing is quote based not transparent online Review collected by and hosted on G2.com.

Verified User in Consumer Services

Small-Business (50 or fewer emp.)

7/17/2023

"Great Company and Service"

5/5

What do you like best about Asure?

Asure was an all-in-one solution for our payroll needs. Review collected by and hosted on G2.com.

What do you dislike about Asure?

The service was great, but the costs were high. Review collected by and hosted on G2.com.

Serena M.

office manager

Small-Business (50 or fewer emp.)

4/23/2026

"Always Available, Timely, and Helpful Support from Asure"

5/5

What do you like best about Asure?

Asure is always available to speak with when needed. They respond in a timely manner and are helpful and communicate effectively. Review collected by and hosted on G2.com.

What do you dislike about Asure?

I just don't like to have to wait for my AJE reports having to be emailed me. but I think that is just a part of the process. Its not a big deal. Review collected by and hosted on G2.com.

Mark Phelps I.

Operations

2/12/2026

"Complicated Interface and Poor Support"

0.5/5

What do you like best about Asure?

Nothing Review collected by and hosted on G2.com.

What do you dislike about Asure?

Their interface is very complicated and not user-friendly. It's very difficult to get someone to give you support when you try to contact customer service. They also did not file or pay our witholdings casuing a 3 month back and forth with their customer service. Review collected by and hosted on G2.com.