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ActiveTrail

By ActiveTrail

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4.4 out of 5 stars

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ActiveTrail Reviews & Product Details

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ActiveTrail Reviews (20)

Reviews

ActiveTrail Reviews (20)

4.4
20 reviews

Pros & Cons

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Deepanshi Y.
DY
Marketing Executive
Mid-Market (51-1000 emp.)
"Budget friendly option for mass marketing."
What do you like best about ActiveTrail?

It displays to me my marketing efforts and effectively i can navigate or switch through my content of emails to make it more effective. Review collected by and hosted on G2.com.

What do you dislike about ActiveTrail?

Though I do marketing through social media and emails majorly, i think people who are into more complex layout for marketing needs may find it falling short of some more tools that they might need to make their work easier Review collected by and hosted on G2.com.

DK
IT Director
Financial Services
Enterprise (> 1000 emp.)
"Excellent Multi-channel capabilities"
What do you like best about ActiveTrail?

As an email marketing application, ActiveTrail has a drag-and-drop editor for easy customization of the emails and integrated automation tools that save me a lot of work. Having both the opportunity to market through SMS and WhatsApp as well as using emails I was able to reach the customers. Review collected by and hosted on G2.com.

What do you dislike about ActiveTrail?

The landing page creation tool in ActiveTrail seems quite limited. In this case, even for more complex landing pages, I still have to use another tool, which can be quite inconvenient at times. Review collected by and hosted on G2.com.

MT
Branding Assistant
Oil & Energy
Enterprise (> 1000 emp.)
"Strong integration with my current CRM application"
What do you like best about ActiveTrail?

As for the specific functionalities, ActiveTrail’s interface is rather user-friendly, thus making it easy to design an e-mail campaign. This means that I can build great looking emails in a short time and the templates are a good starting point. Review collected by and hosted on G2.com.

What do you dislike about ActiveTrail?

To my surprise, the landing page builder feels rather crude and is quite limited compared to the other MA tools that I worked with. Some aspects of customization are limited, which is why I can’t create unique, brand-specific landing pages. Review collected by and hosted on G2.com.

LS
Project Scheduler
Hospitality
Small-Business (50 or fewer emp.)
"Enables accurate segmentation and automation"
What do you like best about ActiveTrail?

ActiveTrail is enables me to develop effective and appealing email marketing campaigns quickly without necessarily coding. In addition, the themes offer a solid base depending on the objectives of the marketing campaigns. Review collected by and hosted on G2.com.

What do you dislike about ActiveTrail?

They do not seem profound to me – the simple data analysis is provided. I could not analyze other variables within the emails like the most clicked links, places at which users bailed in the email process. Review collected by and hosted on G2.com.

Uzair H.
UH
SEO Manager
Marketing and Advertising
Small-Business (50 or fewer emp.)
"Amazing tool for marketing automation"
What do you like best about ActiveTrail?

ActiveTrail has proven to be a fantastic marketing tool for our company. It's got a bunch of cool features that make my marketing efforts a breeze and bring out compelling results. With this tool in hand, I craft and automate email campaigns, create optimized landing pages and pop-ups, and amp up engagement with SMS marketing.

The best part about it is that it gathers real-time insights through surveys, which help us fine-tune my strategies. Plus, it is easy to implement if you know how to and links up with platforms like Facebook and Zapier real quickly and provides seamless workflows.

Its AI predictive delivery is on point, nailing the perfect email timing. It's easy to use every day without any training. It's like an ALL-IN-ONE automation tool for any marketer like me, and the price for it is totally worth it, as we use it almost every day, and where ever I get stuck there CSR is always there to the rescue. Review collected by and hosted on G2.com.

What do you dislike about ActiveTrail?

The only problem that we faced while adopting this tool was its implementation as we were new to something like this. However, if you have worked on anything similar it wont be much of a problem. Its been more than one year and its going great for me. Review collected by and hosted on G2.com.

RK
Mid-Market (51-1000 emp.)
"One stop for all social media marketing requirements"
What do you like best about ActiveTrail?

The software in it has various advanced level of functionalities and service providing tools for increasing your marketing and sales.

Enhencing and increasing customers and trafficing at your digital platforms.

The communication tool is also there in this, that helps to interact and keep your customers and audience always engaged and interacted.

Keeps you to track and manage your digital marketing content portfolios, and has the capability in it for managing and handling your multiple digital marketing platforms and accounts easily. And generates and gives the analytical report for all the post and campaigns posted.

this also can support and manages your business emails for email content marketing and customer interaction through mails. Review collected by and hosted on G2.com.

What do you dislike about ActiveTrail?

In this platform the space or memory issue is the biggest problem, it sometimes gets difficult when you wanted to attach multiple images to your mails campaign. Review collected by and hosted on G2.com.

Muhammad A.
MA
Order Boker in P&G
Small-Business (50 or fewer emp.)
"One of the best marketing automation tool with excellent customer support"
What do you like best about ActiveTrail?

ActiveTrail is a powerful marketing automation tool with excellent customer support that always ready to overcome our challenges Review collected by and hosted on G2.com.

What do you dislike about ActiveTrail?

It is difficult for a beginner to know where to start, Due to a complex UI/UX and a lot of features that confuse the beginner about where to start. Review collected by and hosted on G2.com.

RS
Small-Business (50 or fewer emp.)
"Great Marketing Automation platform"
What do you like best about ActiveTrail?

The marketing automation system is very powerful. we can create many automatized scenarios depending on the behavior of our customers. RThey have a multichannel solution (emailing, sms, whatsapp, social). I tested several solutions but Activetrail is definitely the best one. And their customer support is very responsive. Review collected by and hosted on G2.com.

What do you dislike about ActiveTrail?

it would be great if there are more templates Review collected by and hosted on G2.com.

Anal P.
AP
Analyst - Marketing Analytics
Mid-Market (51-1000 emp.)
"One Stop solutions for Marketing automations"
What do you like best about ActiveTrail?

I like the way Activetrail has range of tailored services around marketing and marketing automations which helps up increase my marketing conversions and ROI by just making marketing automations and landing pages and help generate leads Review collected by and hosted on G2.com.

What do you dislike about ActiveTrail?

I feel like there can be increase in number of integrations available with Activetrail so that we can track and report the analytics better at some other CRM and platform in a whole. Other than that this one of the best tool. Review collected by and hosted on G2.com.

SC
Director
Small-Business (50 or fewer emp.)
"Great for creating client landing paging"
What do you like best about ActiveTrail?

Great collection of pre made landing page templates, allows even clients that arent designers to make pages. Review collected by and hosted on G2.com.

What do you dislike about ActiveTrail?

Nothing so far, everything has been working smoothly. Review collected by and hosted on G2.com.

Pricing

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ActiveTrail Features
Building and Personalizing Emails
Sending Outbound Emails
Manage Email Deliverability
Landing Pages and Forms
Dynamic Content
A/B Testing
Marketing Lead Database
CRM Lead Integration
Program Management
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ActiveTrail
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