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At a Glance
Market Segments
Small-Business (62.2% of reviews)
Small-Business (53.1% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Facebook
Star Rating
(727)4.3 out of 5
Market Segments
Small-Business (62.2% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about FacebookX (Twitter)
Star Rating
(306)4.3 out of 5
Market Segments
Small-Business (53.1% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about X (Twitter)Summary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Facebook's "Ad Manager" offers a more comprehensive set of targeting options compared to X (Twitter), allowing for more precise audience segmentation, which is crucial for small businesses looking to maximize their advertising ROI.
- Reviewers mention that the "User Interface" of X (Twitter) is more intuitive and easier to navigate, which contributes to its higher score in "Ease of Setup" compared to Facebook, where users have noted a steeper learning curve.
- G2 users highlight that Facebook's "Business Suite" provides a more integrated experience for managing multiple social media accounts, while users on G2 have pointed out that X (Twitter) lacks similar comprehensive management tools, making it less efficient for businesses with a multi-platform strategy.
- Users say that Facebook's "Analytics" features are more robust, offering deeper insights into user engagement and ad performance, which is essential for small businesses to refine their marketing strategies, whereas X (Twitter) analytics are seen as more basic and less actionable.
- Reviewers mention that the "Customer Support" for X (Twitter) is rated higher, with users appreciating quicker response times and more helpful resources, while Facebook's support has been criticized for being less responsive and harder to navigate.
- Users report that Facebook's "Community Building" features, such as Groups and Events, are significantly more effective for fostering customer engagement and loyalty, while X (Twitter) is often viewed as more of a broadcasting platform, lacking in community-oriented tools.
Pricing
Entry-Level Pricing
Facebook
No pricing availableX (Twitter)
No pricing availableFree Trial
Facebook
No trial information availableX (Twitter)
No trial information availableRatings
Meets Requirements
8.6
581
8.5
240
Ease of Use
8.8
590
8.9
242
Ease of Setup
8.5
218
9.3
109
Ease of Admin
7.7
173
8.6
72
Quality of Support
7.2
522
7.8
192
Has the product been a good partner in doing business?
7.3
151
8.0
59
Product Direction (% positive)
6.4
584
7.1
256
Features by Category
Agentic AI - Social Networks
7.8
13
8.3(won by 0.5)
8
7.7(won by 0.8)
13
6.9
7
Categories
Categories
Shared Categories
Facebook and X (Twitter) are categorized as Social Networks
Unique Categories
Facebook has no unique categories
X (Twitter) has no unique categories
Reviews
Reviewers' Company Size
Facebook
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
X (Twitter)
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
9.9%
Computer Software
7.8%
Information Technology and Services
7.1%
Internet
3.6%
Education Management
3.5%
Other
68.2%
Computer Software
12.1%
Marketing and Advertising
9.1%
Information Technology and Services
8.8%
Internet
3.7%
Higher Education
3.4%
Other
63.0%
Alternatives
Discussions
What products does Facebook have?
4 Comments
AA
Other products such as Meta View, Messenger and Instagram.Read more
What is Facebook and its features?
4 Comments
SA
It is the world's best social and business networking platform. It provides the more opportunities for business and marketing purposes.Read more
What is Facebook used for?
3 Comments
MJ
one of the best platform for connect with different people and also best for marketing your product as wellRead more
What is the best way to increase engagement and follower numbers?
1 Comment
SP
Interact with more people & follow back the accounts you interact. This will help you to interact with wide community.Read more
How to us hashtags in post.?
1 Comment
AM
just type # and the name of the hashtag you want with no spaces, if you want to use a hashtag for a sentence, you can use _ as a replace for the space. For...Read more
Which are the most interesting handles to follow?
1 Comment
TT
You can follow @garyvee @hannah_huesman @LollyDaskalRead more
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