# Best Review Management Software - Page 13

## How Many Review Management Software Products Does G2 Track?

**Total Products under this Category:** 276

### Category Stats (Aug 2026)

- **Average Rating:** 4.61/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** ReputationStacker (+0.67%) - Among all products in this category, ReputationStacker recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank Review Management Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 15,700+ Authentic Reviews
- 276+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Review Management Software
 ![G2 Grid® for Review Management Software plotting products by satisfaction and market presence](https://www.g2.com/categories/review-management-software/grids.png?focus%5B%5D=19432&focus%5B%5D=58412&focus%5B%5D=22329&focus%5B%5D=14037&focus%5B%5D=4177&focus%5B%5D=8307&focus%5B%5D=4506&focus%5B%5D=84697)

Highlighted products: Birdeye, Okendo, Klaviyo, Housecall Pro, Reputation, Feefo, Yotpo, and Experience.com.

Underlying data: [Grid® JSON](https://www.g2.com/categories/review-management-software/grids.json?focus%5B%5D=birdeye&focus%5B%5D=okendo&focus%5B%5D=klaviyo&focus%5B%5D=housecall-pro&focus%5B%5D=reputation&focus%5B%5D=feefo&focus%5B%5D=yotpo&focus%5B%5D=experience-com)

**Sponsored**

### Alchemer Reputation Management

Alchemer Reputation Management (formerly Chatmeter) is a multi-location reputation and customer experience platform that helps enterprise and multi-site brands manage reviews, analyze customer sentiment, and drive location-level improvements at scale. Built specifically for organizations operating across dozens, hundreds, or thousands of locations, it goes beyond basic review monitoring to connect feedback directly to operational action. What is Alchemer Reputation Management used for? Alchemer Reputation Management is used to monitor and respond to online reviews across platforms, analyze customer sentiment by location, standardize feedback workflows across distributed teams, and surface location-specific insights that drive measurable improvements in customer experience. Common use cases include multi-location review response programs, Voice of Customer (VoC) initiatives, franchise experience management, and brand reputation monitoring across social media and review sites. Who is Alchemer Reputation Management for? Alchemer Reputation Management is purpose-built for corporate teams and regional managers overseeing multiple physical locations — including retail chains, restaurant groups, healthcare networks, hospitality brands, financial services branches, and franchise systems. It serves CX leaders, marketing teams, and operations managers who need a single, unified view of customer sentiment across their entire location portfolio. Key capabilities: - Centralized review and feedback aggregation from Google, Yelp, social media, surveys, and other channels — unified into a single location-level dashboard - AI-powered sentiment and thematic analysis that identifies the underlying drivers of customer satisfaction and dissatisfaction beyond star ratings and scores - At-scale review response tools that enable teams to respond to customer feedback promptly and consistently across every location - Standardized workflows that give frontline operators and regional managers clear, prioritized, actionable guidance — not just data - Location-specific action prioritization that transforms unstructured feedback into ranked improvement opportunities by site - Cross-location benchmarking to identify top-performing locations, flag underperformers, and share best practices across the organization How does Alchemer Reputation Management compare to other reputation management platforms? Unlike general-purpose review management tools, Alchemer Reputation Management is built for the operational complexity of multi-location enterprises. Where platforms like Birdeye or Podium focus primarily on review generation and automation, Alchemer emphasizes turning feedback into location-level operational action — making it a strong fit for brands that need to drive consistent customer experiences across a distributed footprint, not just improve their star ratings. Bottom line: Alchemer Reputation Management helps multi-location brands close the gap between listening to customers and acting on what they say — delivering consistent, high-quality experiences at every location and protecting brand reputation at scale.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=96&secure%5Bchosen_at%5D=2026-08-02T12%3A21%3A43Z&secure%5Bdisplayable_resource_id%5D=96&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=96&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=18216&secure%5Bresource_id%5D=96&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Freview-management-software%3Fp%3D4%26page%3D13&secure%5Btoken%5D=8e9a1734f9e7d290b7609b28ff79df937602a3f8c7d50559ed0ec56d122b32b3&secure%5Burl%5D=https%3A%2F%2Fwww.alchemer.com%2Fl%2Falchemer-reputation-management-g2&secure%5Burl_type%5D=custom_url)

### [QR-Reviews](https://www.g2.com/products/qr-reviews/reviews)

QR-Reviews is a cloud-based customer feedback and online review management platform designed for small and service-based businesses. The software helps businesses collect private customer feedback through a simple QR code after an in-person visit. Customers can quickly share their experience, and businesses can review feedback internally while giving customers the option to leave a public review on platforms like Google. QR-Reviews is built for salons, barbershops, auto shops, restaurants, and other local service providers that want an easy, affordable, and compliant way to improve customer experience and online reputation.

#### Who Is the Company Behind QR-Reviews?

- **Seller:** [QR-Reviews](https://www.g2.com/sellers/qr-reviews)
- **HQ Location:** Laurel, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0a85fbd05e21dfd1b09854b2d13d5456052a0cbd31b9c4841953415a3aee3681&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fqr-reviews%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [RATECARDS](https://www.g2.com/products/ratecards/reviews)

NFC tap-to-review cards and stands — customers tap a card and land directly on your Google review page, Social or Tripadvisor page, with a fully custom tracking backend software for marketers, executives and operation managers in the service, F&B, hospitality, medical and other brick & mortar business sectors. Used by 12,400+ businesses across 40+ countries. Tech made in Germany, works with iPhone and Android with no app, and 90-day money-back guarantee. In 2025 we introduced our revolutionary review management software that put our products in the forefront of online reputation management.

#### Who Is the Company Behind RATECARDS?

- **Seller:** [RATECARDS](https://www.g2.com/sellers/ratecards)
- **Year Founded:** 2021
- **HQ Location:** Dubai, AE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0d28cf48aa2489b74519e9fea3b58d5efcf7cb36e9554cde3c51f78f2fdd76c1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fratecardsworld&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [rateit.cool](https://www.g2.com/products/rateit-cool/reviews)

rateit.cool is a review management software that shows users the product reviews of other customers. It supports customers to make the decision about buying a product or not.

#### Who Is the Company Behind rateit.cool?

- **Seller:** [Cool Services](https://www.g2.com/sellers/cool-services)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [RateMyBiz](https://www.g2.com/products/ratemybiz/reviews)

AI Powered Online Review and Reputation Platform

#### Who Is the Company Behind RateMyBiz?

- **Seller:** [Expevo Digital](https://www.g2.com/sellers/expevo-digital)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a5bd6af9e751eca30e7bda82de1f2cb3601de7cf0d302720c7c9f90da5d27006&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fratemybiz&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [RatePanda](https://www.g2.com/products/ratepanda/reviews)

RatePanda is a one-stop review management platform enabling YOU to build a reputation and increase sales. With RatePanda, reviews can be imported from any web platform and then shared back onto most such as Facebook, your own website and more.

#### Who Is the Company Behind RatePanda?

- **Seller:** [RatePanda](https://www.g2.com/sellers/ratepanda)
- **HQ Location:** N/A
- **Twitter:** @RatePanda  
5 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=accb1ddf9ce4141737236911ff3d81f6180c5522c3de0eadd79d8f19dd45dbec&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fatomdotcom%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Ratingflo](https://www.g2.com/products/ratingflo/reviews)

Smart review management for local businesses. Automatically collect Google reviews, address negative feedback, and boost your online ratings.

#### Who Is the Company Behind Ratingflo?

- **Seller:** [RatingFlow](https://www.g2.com/sellers/ratingflow)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=45878aef3fbf80364dfd6c8d404c22cc20d30d5bd9760cd81aa76bcb8e3dbd10&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frating-flow&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [RawSignal](https://www.g2.com/products/rawsignal/reviews)

AI-powered Shopify review analysis tool that extracts actionable business intelligence from customer reviews. RawSignal helps ecommerce brands understand what customers really think by analyzing review sentiment, identifying product issues, and surfacing growth opportunities. Features include a free Review Score Checker, AI-generated insights, and competitive benchmarking. Pricing: Free tier available, Starter $49/mo, Pro $99/mo.

#### Who Is the Company Behind RawSignal?

- **Seller:** [Convertra](https://www.g2.com/sellers/convertra)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Reevify](https://www.g2.com/products/reevify/reviews)

Reevify is an AI-powered reputation management solution that helps businesses dominate search results wherever customers look for their products or services. Designed for small to medium-sized businesses and enterprises alike, Reevify turns customer feedback into keyword-rich, impactful reviews that boost visibility on platforms like Google, Facebook, and Yelp. With Reevify, businesses can: · Facilitate AI-assisted reviews with custom forms across major platforms · Leverage AI to optimize reviews for discoverability in search engines · Mitigate negative reviews by intervening early with custom workflows · Streamline response management with pre-crafted, high-performing templates By amplifying your brand’s presence and trust, Reevify ensures your business stands out to the right customers at the right time. For more information on how Reevify can transform your customer reviews into powerful business tools, visit reevify.com

#### Who Is the Company Behind Reevify?

- **Seller:** [Reevify](https://www.g2.com/sellers/reevify)
- **Year Founded:** 2023
- **HQ Location:** London, CA
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=43ca4599cffd59a06001ba5240393942dfee30c51cfb674b52e311aaccfc90a3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Freevify%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Rephew.Click – World-simplest review builder](https://www.g2.com/products/rephew-click-world-simplest-review-builder/reviews)

With Rephew your clients can compose reviews on your website in 30 seconds and 3 clicks, instead of 20 minutes. Rephew solving problems that customers don't like wasting time on reviews, puzzling about what to say, or filling overcomplicated feedback forms. Rephew also offers an entire All-in-one Feedback Platform: – Wall of Love – Dedicated Page for reviews (even if you don’t have a website!) – Add coupons and discounts in one click – Add gamified drag-and-drop surveys (customers obsessed with them!) – Receive private notes (like in AIRBNB)

#### Who Is the Company Behind Rephew.Click – World-simplest review builder?

- **Seller:** [Rephew.Click](https://www.g2.com/sellers/rephew-click)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=67107d9cc78d3bbd2e39fdb9108db20c22e4d38f2ff96496f5258418ea274c17&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frephew%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [RepliFast](https://www.g2.com/products/replifast/reviews)

Stop manually replying to Google reviews. RepliFast automatically generates professional, on-brand responses in your voice. Daily sync, bulk approvals, and auto-approve rules for reviews. Built for small businesses who want results without enterprise fees.

#### Who Is the Company Behind RepliFast?

- **Seller:** [Soulrise](https://www.g2.com/sellers/soulrise)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [ReplyWell](https://www.g2.com/products/replywell/reviews)

ReplyWell is an AI-powered review response tool for local businesses. It generates professional, on-brand responses to Google reviews in seconds — with industry-specific tone packs for 14 verticals, including dental, law firms, restaurants, and more. HIPAA-safe and ABA ethics-compliant responses included. Starts at $19/mo with no contracts.

#### Who Is the Company Behind ReplyWell?

- **Seller:** [ReplyWell](https://www.g2.com/sellers/replywell)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [ReputationRiser](https://www.g2.com/products/reputationriser/reviews)

ReputationRiser is a web-based tool that helps businesses display only their 5-star reviews directly on their websites through a simple, customizable widget. It turns existing 5-star reviews into visible on-site social proof that helps build trust, strengthen credibility, and support more leads and customers. Built for small businesses, agencies, and service providers, ReputationRiser is designed to make strong customer feedback more visible where website visitors are deciding whether to call, book, or submit a lead form. The outcome is simple and business-owner-friendly: better website conversion through more visible 5-star reviews, without a complicated setup. ReputationRiser is easy to install, mobile-friendly, and flexible enough to support different branding and conversion goals. It can also be positioned with optional done-for-you setup for businesses that want a more hands-off implementation.

#### Who Is the Company Behind ReputationRiser?

- **Seller:** [USA Marketing Pros](https://www.g2.com/sellers/usa-marketing-pros)
- **Year Founded:** 2012
- **HQ Location:** Arlington, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b6f7fdc69f5262563b06dd6ab2684dae7c54a80af290712f491fd371b24fda45&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fusamarketingpros%2F&secure%5Burl_type%5D=linkedin_company_website)  
4 employees on LinkedIn®

### [Reputigo's Review Management Software](https://www.g2.com/products/reputigo-s-review-management-software/reviews)

Reputigo is the affordable automated review system that helps service businesses win more jobs. We replace manual follow-ups with smart automation, helping you rank higher on Google and turn searchers into callers. Built for businesses in home services, salons, spas, fitness studios, wellness practices, pet services, cleaning companies, and other service-based sectors, our software delivers simple and essential tools to enhance online visibility and put more money back to your small business. Our platform creates a self-reinforcing growth loop: completed jobs convert into 5-star reviews via automation, fresh reviews boost your Google visibility, and that visibility drives more calls and leads. This cycle keeps your schedule full without constant advertising spend. Key features and focus are: Review Collection: - Reputigo Smart Review Cards for instant, on-site collection at peak customer satisfaction. - Customizable and Automated Campaigns via SMS and email. - Significantly higher capture rates than traditional methods. Showcase: - Automatically display your best 5-star reviews on your website to build instant trust with visitors. - Share reviews on social media. Seamless Integration: - Connects with your existing workflow (like QuickBooks) to trigger review requests automatically when you close a job. What you're getting: For customers: They find you online, see your 5-star reputation immediately, and trust you enough to call or contact you instantly. For you: Simple setup, intuitive interface, no steep learning curve. The platform runs on autopilot to save you admin time. Turns website visitors into warm leads by proving you are the trusted choice in your area today!

#### Who Is the Company Behind Reputigo's Review Management Software?

- **Seller:** [Reputigo](https://www.g2.com/sellers/reputigo)
- **Year Founded:** 2024
- **HQ Location:** Vancouver, CA
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=90c8ff80c5c5566f8279e25b0af59e34dd4423fdf48977c8977933e2838dc3a9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Freputigo%2F&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®
- **Phone:** 1-888-854-9777

### [Revain](https://www.g2.com/products/revain/reviews)

User Reviews and Recommendations with live Photo & Video of the Best Products such as: Electronics, Fashion, Beauty, Home and Kitchen etc.

#### Who Is the Company Behind Revain?

- **Seller:** [Revain](https://www.g2.com/sellers/revain)
- **Year Founded:** 2017
- **HQ Location:** Dubai, UAE, AE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d52e4fa59917df2c0449ae88aafe3db7347dc79379f1abe52280fe98619e89b3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frevain&secure%5Burl_type%5D=linkedin_company_website)  
20 employees on LinkedIn®

### [Revbay](https://www.g2.com/products/revbay/reviews)

Revbay is a Free & Effective Customer Review Management System for your Business that helps you streamline the process of collecting and managing customer reviews and build online reputation

#### Who Is the Company Behind Revbay?

- **Seller:** [Revbay](https://www.g2.com/sellers/revbay)
- **Year Founded:** 2015
- **HQ Location:** N/A
- **Twitter:** @Revbayapp  
609 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4849d30fdadee20bcdbbaa31cdbdf7e47649ea5da74e1c804aad91463a9c9b0b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F6652199&secure%5Burl_type%5D=linkedin_company_website)  
5 employees on LinkedIn®

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[Browse Review Management Themes](/categories/review-management-software/themes)

 ![Subhransu Sahu](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Subhransu Sahu")
SS

Researched and written by [Subhransu Sahu](https://research.g2.com/insights/author/subhransu-sahu)

Updated April 10, 2026

Review management software allows businesses to collect, host, track, monitor, and respond to product and service reviews on their websites, helping e-commerce businesses engage with consumers, understand customer behavior, and improve offerings based on authentic feedback.

### Core Capabilities of Review Management Software

To qualify for inclusion in the [Review Management software](https://learn.g2.com/best-review-management-software) category, a product must:

- Collect and capture feedback on e-commerce websites through reviews
- Be applicable for both product and service reviews
- Moderate, manage, and analyze reviews
- Deploy as a widget, pop-up, email follow-up, or short-answer Q&amp;A on the website
- Optimize for desktop, mobile, or tablet use

### Common Use Cases for Review Management Software

E-commerce teams and marketers use review management software to build social proof and drive purchase confidence. Common use cases include:

- Collecting post-purchase reviews via automated email follow-ups or on-site prompts
- Moderating and responding to customer reviews to demonstrate responsiveness and build trust
- Analyzing review data to identify product or service improvement opportunities

### How Review Management Software Differs from Other Tools

Unlike online reputation management software, which provides broader capabilities for monitoring brand mentions and managing reputation across the web, review management software focuses specifically on collecting and managing reviews on e-commerce websites. It integrates with e-commerce platforms and works alongside [email marketing software](https://www.g2.com/categories/email-marketing) and social networks to drive review volume and engagement.

### Insights from G2 on Review Management Software

Based on category trends on G2, ease of review collection and flexible display options stand out as standout capabilities. Increases in review volume and improved conversion rates stand out as primary outcomes of adoption.

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## How Do You Choose the Right Review Management Software?

### What You Should Know About Product Reviews Software

### What is review management software?

Review management software is a powerful tool that enables businesses to effectively oversee and engage with customer reviews and feedback across multiple platforms. By consolidating reviews from various sources into a single, centralized dashboard, this software simplifies the process of monitoring and responding to customer interactions. This streamlined approach saves time and enhances businesses' ability to improve their service and reputation based on customer insights.

This type of software should not be confused with review platforms, even though they serve similar purposes. Review platforms allow any product or service provider to collect reviews, while a company usually uses review management software to create its own reviews portal.

### Key benefits of review management software

- Generate brand awareness to help ensure consumers are aware of the distinctive qualities of a brand.
- Encourage authenticity by allowing prospects and customers to learn about brand weaknesses.
- Allow consumers to provide feedback since a positive customer experience is essential to attract and retain customers.
- Increase sales by understanding the overall brand image

### Why use review management software?

Review management software helps companies gather, manage, and analyze reviews from customers and consumers. What matters most, though, is using reviews to better engage with prospects and customers and adapt to market changes and consumer needs. The best review management platforms for brand reputation are built around exactly that: turning feedback into action before it affects the bottom line.

**Engagement—** Companies use review management tools to engage reviewers, address their concerns, and provide assistance when necessary. Engagement makes reviewers feel their opinions matter and can create relationships between consumers and brands. The strongest review management software makes this a team effort rather than a one-person job — [Birdeye](https://www.g2.com/products/birdeye/reviews) lets multiple team members collaborate on review responses and add internal notes so context isn't lost when someone's out, and [Reputation](https://www.g2.com/products/reputation/reviews) lets admins assign specific locations or reviews to the right manager rather than leaving everything in one shared inbox.

**Improve products and services—** Analyzing large numbers of reviews can generate valuable insights into a product or service's strengths and weaknesses. Companies can use this information to improve their offering, which can improve the customer experience and boost customer loyalty.

### Who uses review management software?

Reviewer feedback can benefit multiple company departments, from sales and marketing to product development.

**Marketing —** Marketers use review management software to capture and use reviews for promotional purposes. Review data helps marketers identify buyer personas and more accurately target prospects based on their preferences.

**Sales—** Salespeople use reviews to help prospects make buying decisions. While case studies and other types of content can still be useful in sales, genuine feedback from many customers is the most beneficial.

**Product management —** Product managers analyze customer feedback to define or improve go-to-market strategies to increase sales and customer satisfaction.

### Kinds of review management software

Review management software can be categorized in various ways depending on how vendors deliver standard and advanced functionality for review management.

**Best-of-breed—** Most review management software focuses exclusively on collecting and managing reviews. Some products provide additional features, such as brand management and technologies like artificial intelligence. Best-of-breed software has the benefit of providing all features as a single solution at a reasonable price.

**Suites—** Some vendors provide functionality to manage multiple types of consumer-generated content, such as questions and answers or curated social media content. Other features that may be included are e-commerce personalization, content management, product sampling, or brand protection. Suites are usually delivered as a mix of multiple software products that can be bought and used in multiple configurations.

**Point solutions —** A multitude of integrations and tools focus on a subset of the capabilities included in review management tools. These tools complement but cannot replace review management software.

### Review management software features

Based on G2 reviews, marketing and product teams evaluate review management software by comparing collection and moderation tools, syndication capabilities, and integration with CRM and marketing systems.

**Collection—** Reviews are usually collected through an online portal embedded in the company's website or online store. Reviewers can provide feedback when looking for or buying a product, but companies also use other methods to collect reviews. Some of the most important include email campaigns, social media, or pop-up ads. To streamline the collection process, most review management software solutions allow users to post multiple reviews simultaneously.

**Moderation—** Each review should be verified and validated to ensure it is genuine and applies to the right product. Moderation can be done automatically using algorithms to detect potential issues such as duplicate text. The identity of the reviewers and their eligibility for rewards can also be verified. Also, any changes to existing reviews should go through a validation process.

**Management—** Once reviews are validated and publicly available, they cannot be modified by reviewers or the company. However, administrators may need to manage reviews in certain situations. For instance, when a product is discontinued and removed from the website, the associated reviews will also be removed. If some of those reviews are also related to another product that is still active, they should not be deleted.

Visual display elements such as photos, ratings, or badges can make reviews more attractive.

[**Syndication**](https://www.g2.com/categories/product-reviews/f/syndication) **—** Syndication refers to using reviews to provide consumers with an overview of what others think about a product. Through syndication, companies can consolidate reviews about a product and display the results on their website or online store. Therefore, it is critical to match reviews with the right products and analyze all reviews for each product to generate stats.

Other features of review management software: [Community Q&A Capabilities](https://www.g2.com/categories/product-reviews/f/community-q-a), [Customer Service Capabilities](https://www.g2.com/categories/product-reviews/f/customer-service), [Engagement Capabilities](https://www.g2.com/categories/product-reviews/f/engagement), [Integration & APIs Capabilities](https://www.g2.com/categories/product-reviews/f/integration-apis), [Marketing Capabilities](https://www.g2.com/categories/product-reviews/f/marketing), [Response Types Capabilities](https://www.g2.com/categories/product-reviews/f/response-types), [Sampling Capabilities](https://www.g2.com/categories/product-reviews/f/sampling)

#### Additional review management software features

**Brand management—** Review data provides valuable details about how a brand is perceived. Companies can monitor reviews and respond when their brand is at risk due to negative feedback. Since companies cannot remove or alter reviews because they don’t like them, brand managers need to engage and address issues as soon as possible.

**Omnichannel communications—** Advanced review management platforms include multiple options for communicating with reviewers, such as email, social media, or SMS. Anyone can share reviews on multiple channels and comment on and rate them.

### Trends related to review management software

**Retail use—** While reviews are mostly used online, retailers are starting to gather consumer feedback in physical locations such as stores or public spaces. Retailers also test technologies like virtual and augmented reality to capture reviews and customer feedback.

**Artificial intelligence (AI) —** As reviews become more popular, their number can increase exponentially, which makes them challenging to manage and analyze. AI can help companies process large amounts of data and identify fraud attempts or duplicate content. AI makes it easy for companies to moderate tens of thousands of reviews. Furthermore, AI can help provide valuable insights into customer behavior, sentiment analysis, and industry trends. The best review management platforms with sentiment analysis turn this into an early-warning system rather than a retroactive report — [Reputation's](https://www.g2.com/products/reputation/reviews) AI identifies sentiment trends and customer friction points at scale and rolls them into a benchmarked reputation score, while [Birdeye](https://www.g2.com/products/birdeye/reviews) surfaces negative sentiment in near real time so a team can act on reputation alerts before a pattern turns into a bigger problem.

### Potential issues with review management software

**Moderation—** Review moderation requires necessary human and technical resources, which many companies cannot afford. While review management software usually provides functionality for moderation, this type of feature can vary significantly from one product to another. Also, moderation features rarely replace human intervention completely, meaning companies still require some moderators.

**Integration—** Review management systems integrate with other types of software, such as [CRM](https://www.g2.com/categories/crm), sales, and [marketing automation](https://www.g2.com/categories/marketing-automation). Since review data is essential to improving sales and marketing strategies, seamlessly transferring data between multiple systems is also important. Vendors usually provide standard integration and connectors or APIs, but these aren’t always enough for complex integrations. Companies may need to invest in additional software, such as [data integration software](https://www.g2.com/categories/data-integration).

**Review relevance—** Due to the fast pace of change in most markets, especially consumer products, reviews may become irrelevant very quickly. Companies need to constantly receive new reviews and ensure that irrelevant reviews don’t influence buyer behavior.

**Privacy —** While review management platform vendors provide secure features, companies in highly regulated industries often require additional privacy functionality. Examples include financial institutions, healthcare organizations, government agencies, and public sector agencies.

**Increased competition —** As reviews become more popular, finding new reviewers or convincing existing users to share new reviews will become difficult. More brands will try to source reviews from the same people, and they will need to provide better incentives.

### Software and services related to review management software

[**E-commerce personalization software**](https://www.g2.com/categories/e-commerce-personalization) **—** Companies can use reviews to learn about their customers and use this information to personalize their shopping experience. E-commerce personalization uses primarily data gathered through website tracking technology, but product reviews can provide valuable additional information.

[**Brand protection software**](https://www.g2.com/categories/brand-protection) **—** Review data can help companies identify threats that may negatively impact their branding. Brand protection software analyzes public data about a company’s products and services. Product data such as names, descriptions, or prices can be mentioned in reviews, and brands need to ensure that it’s accurate information.

[**Gamification software**](https://www.g2.com/categories/gamification) **—** Since monetary incentives aren’t always efficient for motivating reviewers, gamification software provides digital awards and achievements to improve engagement. It uses gaming principles to create competition between users, incentivizing them to write reviews or share and comment on reviews posted by others.

### Review Management Software FAQs

### Most Popular FAQs

#### Which review management software has the best reviews?

Across the[](https://www.g2.com/categories/review-management-software)[Review Management](https://www.g2.com/categories/review-management-software) category, the highest rated platforms for online reputation are also the most trusted names in verified user reviews, the ones that make collecting and responding to reviews feel automatic rather than an extra task.

- [ReputationStacker](https://www.g2.com/products/reputationstacker/reviews): Carries a solid review base at a perfect satisfaction score, with a hands-off system built to win more customers through consistent review generation.
- [Cacao](https://www.g2.com/products/cacao/reviews): Also posts a perfect score, with a synchronized console that keeps multi-location operators on top of consumer feedback across every site.
- [Kudoz Reviews](https://www.g2.com/products/kudoz-reviews/reviews): A smaller sample so far, though it matches the category's top satisfaction scores.

#### What is the best free review management software?

A handful of platforms in this category offer a genuine free trial rather than a stripped-down demo.

- [Birdeye](https://www.g2.com/products/birdeye/reviews): Listed among G2's free review management picks, with the largest review base in the category backing up strong satisfaction at that scale.
- [Reviews.io](https://www.g2.com/products/reviews-io/reviews): Also appears on G2's free lists, with solid satisfaction scores across a wide range of company sizes.
- [Videowise](https://www.g2.com/products/videowise/reviews): Listed as a free option too, with a supportive team helping with development, integration, and ongoing account management.

#### Which review management platform offers the best review aggregation features?

The platforms that stand out here treat aggregation as a genuine single-pane-of-glass view, not just a list of links to separate review sites.

- [Cacao](https://www.g2.com/products/cacao/reviews): A synchronized console effortlessly aggregates real-time consumer feedback across multiple local business endpoints into one dashboard.
- [Okendo](https://www.g2.com/products/okendo/reviews): Makes review aggregation and displaying pretty seamless, consolidating what used to be three separate apps into one.
- [Birdeye](https://www.g2.com/products/birdeye/reviews): Lets a business view all important information in one location across multiple properties, saving time compared to checking each source separately.

#### What platform integrates review management with CRM tools?

The clearest fits among top review management vendors with business system integration are the platforms built to sync review activity directly with a business's existing customer records rather than operating as a separate silo.

- [Birdeye](https://www.g2.com/products/birdeye/reviews): Integrates with a wide range of different CRM platforms, making it easy to set up alongside systems already in place.
- [Klaviyo](https://www.g2.com/products/klaviyo/reviews): Connects review and customer data together, which matters for teams that want reviews feeding directly into broader marketing workflows.
- [Okendo](https://www.g2.com/products/okendo/reviews): Integrates well with a business's site and email systems, keeping review data connected to the tools a team already relies on.

#### What is the best review management software?

The right answer depends on what a business needs most, but a few platforms come up across a wide range of use cases.

- [Okendo](https://www.g2.com/products/okendo/reviews): Carries a large, well-established review base, with expertise in review aggregation built up over a long time in the space.
- [Feefo](https://www.g2.com/products/feefo/reviews): A solid review base backs up consistently strong satisfaction, with support reviewers rate among the best in the category.
- [Experience.com](https://www.g2.com/products/experience-com/reviews): Makes it easy to manage and improve online reputation all in one place, with a guided onboarding process that gets positive marks.

### Small Business FAQs

#### What is the most affordable review management software for SMBs?

Within this category, a few platforms stand out specifically for strong price-to-value scores among smaller organizations.

- [Shopper Approved](https://www.g2.com/products/shopper-approved/reviews): Posts the strongest price-to-value scores among small business reviewers in this data set.
- [EmbedReviews](https://www.g2.com/products/embedreviews/reviews): Also rates well on value, alongside support scores that hold up strongly for a smaller organization's needs.
- [Videowise](https://www.g2.com/products/videowise/reviews): Solid value scores back up a supportive team that helps smaller businesses through setup and integration.

#### What is the best review management software for startups?

Startups evaluating review management tools tend to prioritize something a lean team can run without a dedicated reputation manager.

- [Cacao](https://www.g2.com/products/cacao/reviews): Among small business reviewers, it posts a perfect satisfaction score, with a centralized console that keeps multi-location monitoring simple even for a small team.
- [Kudoz Reviews](https://www.g2.com/products/kudoz-reviews/reviews): Also earns a perfect score among smaller organizations, though the review base here is still modest.
- [ReputationStacker](https://www.g2.com/products/reputationstacker/reviews): A large small-business review base backs up a fully automated system that gets more reviews without ongoing manual effort.

#### Which review management software is the most user-friendly for small teams?

Ease of use matters most at this stage, since the person managing reviews is often juggling several other responsibilities too.

- [Yotpo](https://www.g2.com/products/yotpo/reviews): Posts strong ease-of-use scores among small business reviewers in this data set.
- [EmbedReviews](https://www.g2.com/products/embedreviews/reviews): Also rates highly on ease of use, backed by support scores that stay strong for a smaller team.
- [Klaviyo](https://www.g2.com/products/klaviyo/reviews): A strong ease-of-use score pairs with review and customer data working together in one place.

#### Which review management tool is easiest to set up for small teams?

Setup speed is one of the more differentiated ratings in this category, and small teams generally do best with something usable well before it needs to prove its worth.

- [ReputationStacker](https://www.g2.com/products/reputationstacker/reviews): Posts some of the strongest setup scores among small business reviewers in this data set.
- [Kudoz Reviews](https://www.g2.com/products/kudoz-reviews/reviews): Also posts a top-tier setup score, though the sample here is still small.
- [Cacao](https://www.g2.com/products/cacao/reviews): A strong setup score backs up a centralized console that's ready to monitor multiple locations from day one.

#### Which review management tool is best for local or service-based small businesses?

A distinct pattern in this category is small, service-based businesses focused on winning local search visibility rather than managing a large e-commerce catalog of reviews.

- [ReputationStacker](https://www.g2.com/products/reputationstacker/reviews): Built specifically to help businesses rank higher in local search and win more customers through automated review generation.
- [Experience.com](https://www.g2.com/products/experience-com/reviews): Guides small businesses through setting up a Google My Business page alongside broader online reputation management.
- [Lipscore](https://www.g2.com/products/lipscore/reviews): Strong satisfaction scores back up a platform built for straightforward review collection without a heavy setup process.

### Enterprise FAQs

#### What is best-rated review management software for large enterprises?

Within the Enterprise segment of this category, a smaller set of platforms have the review volume from large organizations to back up a strong rating.

- [ReputationStacker](https://www.g2.com/products/reputationstacker/reviews): Holds a perfect satisfaction score among its enterprise reviewers, consistent with the top ratings it earns at every organization size.
- [Birdeye](https://www.g2.com/products/birdeye/reviews): Carries by far the largest enterprise review base in this category, holding a strong rating even at that scale.
- [Experience.com](https://www.g2.com/products/experience-com/reviews): A smaller enterprise sample so far, though satisfaction holds up well among the larger-organization reviewers using it.

#### What is the most reliable review management tool for enterprises?

Reliability at this scale tends to come down to support responsiveness, since a large organization needs fast answers when reviews are coming in across many locations at once.

- [ReputationStacker](https://www.g2.com/products/reputationstacker/reviews): Support ratings are the strongest in this data set among enterprise reviewers.
- [Feefo](https://www.g2.com/products/feefo/reviews): Also posts strong enterprise support scores, consistent with a support team reviewers rate among the best in the category overall.
- [Birdeye](https://www.g2.com/products/birdeye/reviews): Support scores stay solid across the largest enterprise review base in the category.

#### Which platform offers the strongest review aggregation for enterprise teams?

At enterprise scale, aggregation needs to hold up across many properties and locations, not just a handful of review sources.

- [Birdeye](https://www.g2.com/products/birdeye/reviews): Lets an enterprise view all important information in one location across multiple properties, backed by the largest enterprise review base in this category.
- [Reputation](https://www.g2.com/products/reputation/reviews): Built specifically around aggregating and managing reputation data at scale for larger organizations with multiple locations.

#### Which platform offers the strongest CRM integration for enterprise teams?

At this scale, CRM integration needs to sync review data across many teams and touchpoints, not just a single sales pipeline.

- [Birdeye](https://www.g2.com/products/birdeye/reviews): Integrates with a wide range of CRM platforms, a feature that scales cleanly across the largest enterprise review base in this category.
- [SingleInterface](https://www.g2.com/products/singleinterface/reviews): Solid enterprise satisfaction scores back up a platform built to connect listings, reviews, and customer data across multi-location operations.

#### Which review management platform is best for multi-location or franchise enterprises?

Large, multi-location organizations need a platform built to manage reputation across many sites at once, not a tool designed for a single storefront.

- [Birdeye](https://www.g2.com/products/birdeye/reviews): Reviewers specifically cite the ability to view important information across multiple properties in one place, which matters more as the number of locations grows.
- [SingleInterface](https://www.g2.com/products/singleinterface/reviews): Positioned around managing listings and reviews consistently across many locations for larger, multi-site operations.
- [Reputation](https://www.g2.com/products/reputation/reviews): A solid enterprise review base backs up a platform built for reputation management at scale across a large portfolio of locations.