Best Publisher Ad Server Software - Page 10

Flow

Flow’s data-powered Commerce Media Platform enables retailers, e-commerce platforms and marketplaces to build their own commerce media networks, unlocking new revenue streams. Flow's Data Marketplace connects these high-intent audiences with brands and advertisers eager to supercharge campaign performance. Flow was founded by Gil Sperling and Daniel Levy — the team behind Popimedia (Africa’s largest performance marketing company, acquired by Publicis). We do two things: 1. Help audience owners monetise and activate their audiences Retailers, e-commerce platforms, marketplaces and other online businesses use Flow to turn their first-party data into an immediate revenue stream without any upfront costs or tech investments. 2. Offer brands and agencies access to high-intent first-party data audiences The Flow data marketplace gives brands and advertisers access to exclusive, first-party data from trusted audience partners. Through Flow, brands and advertisers can reach their ideal audiences where they spend their time...on social media.

Freestar

Freestar engineers cutting-edge monetization solutions for websites. By combining industry-leading technology, data, and massive scale, we enable busy site owners to seamlessly maximize revenue while freeing themselves of the hassles of ad operations.

GeoEdge Platform

GeoEdge offers ad quality and security solutions for Web, In-App, and CTV. It covers the entire ad experience—ad security, content, and quality to refine the user experience. GeoEdge for Publishers: -360° Malvertising Protection: GeoEdge defends against malvertising, whether injected through the creative or the landing page, eliminating ad security threats at their source. Rapid blocklist updates within hours, as opposed to days, ensuring protection against emerging malvertising attacks GeoEdge partners rely on the industry's highest rate of identification, targeting the highest percentage of attacks, and blocking solely malicious creatives instead of entire demand partners. -Tailored Ad Quality Policy: Filter any off-brand, offensive, unwanted, or competitor ads. Customizable blocking policies address specific needs, allowing you to block by top-level domains, content categories, keywords, app IDs, and app store categories. -Gain Full Visibility: With a visual inventory view for insight into all programmatic creatives and landing pages, block ads/brands with a single click. Review and take action on user-reported ads to better align with audience expectations and eliminate offensive ads. GeoEdge for Platforms: -Filter ads effectively based on content and app-store categories, ensuring that the right ads reach the appropriate partners. GeoEdge monitors impressions in real-time, eliminating malicious, offensive, and unwanted ads-replacing those that don't meet policies with a chosen fallback ad. In addition to real-time modes, ad verification modes scan across the entire demand stack with automated alerts. -GeoEdge for Platforms offers customizable block and allow lists for domains, keywords, and apps, enhancing ad control. The solution filters out low-quality ads and automatically replaces Zero-Revenue impressions before they reach end users. -Detect off-spec ads, including those with load time issues, heavy ads, broken links, SSL violations, and more. Implement an unlimited number of filtering policies based on supply characteristics. Scan JSTags, VAST XMLs, openRTB responses, LP URLs, and more. GeoEdge for CTV & Audio: -GeoEdge for CTV & Audio solution ensures the suitability of ads for all viewers by providing verdicts on creative quality to prevent offensive content and disturbing ad experiences. -Content detection prevents ads highlighting unwanted content and sensitive issues, such as political, frightening, or controversial material, which could disrupt the viewing experience. Addresse off-spec concerns like loudness, bit rate, media length, and creative size, ensuring a smooth and unobtrusive audio experience for users.

Average Rating: 4.8/5.0

Total Reviews: 3

Google Ad Manager 360 (GAM360)

Oraki is one of only 9 Google Ad Managers 360 resellers globally, helping publishers maximise revenue. Google Ad Manager 360 is the premium, paid version of Google’s ad platform designed for large publishers and media companies with high-volume traffic (typically over 90–200 million impressions per month). It offers advanced features, including superior programmatic capabilities, in-depth audience targeting, enhanced, cross-platform reporting, and direct support. Key Features and Benefits Advanced Monetization: Provides access to Open Bidding (server-side header bidding), allowing multiple SSPs and exchanges to compete for inventory, increasing revenue. Enhanced Reporting: Offers more detailed, real-time, and custom report capabilities compared to the standard version, including integration with Google Analytics 360 and Looker Studio. Data Transfer: Enables exporting raw, event-level data to Google Cloud for complex, custom analysis. Higher Limits: Designed to handle significantly higher ad impressions and complex, multi-property, cross-platform campaigns. Superior Support: Includes dedicated, direct support from Google or certified partners. Ad Manager 360, formerly known as DoubleClick for Publishers (DFP), is tailored for large-scale operations requiring sophisticated control over ad serving and monetization strategy.

goTom

goTom is media sales software for publishers, sales houses and ad networks. Designed for the sell-side, it runs the complete ad sales cycle in a single system, from proposal to reconciled invoice, across display, video, CTV, digital audio, DOOH, retail and commerce media. CRM AND PROPOSALS goTom holds contacts, customer data, activities and the sales pipeline, and generates proposals and quotes (CPQ) from your own product and pricing structures. It handles complex media conditions, rate cards, discount logic and agency commissions, so sellers build a correct offer without leaving the system or rebuilding pricing in a spreadsheet. INVENTORY FORECASTING AND AVAILABILITY The ad inventory manager keeps your available inventory visible and up to date per product, placement and channel, with live availability forecasts. Sellers run avails checks at proposal time, so you never oversell. ORDERS AND AD SERVER SYNC Orders, line items, targeting and programmatic deals (private marketplace and programmatic guaranteed) are created in goTom and synced bi-directionally with the ad server. goTom integrates with Google Ad Manager, Xandr/Microsoft Monetize, Adition and Smart. Campaign delivery is monitored in goTom, with automatic screenshots as proof of delivery. RECONCILIATION AND BILLING goTom ingests delivery data from the connected ad server and reconciles delivered volumes against booked volumes. Invoices are generated from the reconciled figures and sent directly from goTom, with no tool-switching and no manual data fixes. IO and programmatic revenue is mapped to your commercial products and synced to your accounting, ERP and BI systems, including revenue distribution and publisher payouts for ad networks. KEY CAPABILITIES - CRM and sales pipeline - Proposals and quoting (CPQ) - Inventory forecasting and availability management - Order management - Programmatic deal management (PMP and programmatic guaranteed) - Ad server integration and sync - Delivery reconciliation - Invoicing, revenue distribution and publisher payouts - Reporting and business intelligence WHO USES GOTOM Publishers, sales houses and ad networks in Europe, including Ringier, Goldbach, ORF, SMG Swiss Marketplace Group, Krone, RND, Admeira and austria.com+plus. DEPLOYMENT AND DATA Cloud platform, no on-premise installation. Customer data is stored exclusively in Germany and Switzerland. goTom AG is headquartered in Zurich, Switzerland.

Average Rating: 4.8/5.0

Total Reviews: 14

GreedyGame

SDK X, an automation SDK for Admob, enables Android app developers to optimize their ad revenue earnings. SDK X offers: AI controlled Smart Refresh, Cross-Format Mediation and Fluid Ad Templates.

Average Rating: 3.2/5.0

Total Reviews: 3

HeadBidder

Head Bidder is software that builds header bidding wrappers and provides analytic reports at a single console.

Average Rating: 4.4/5.0

Total Reviews: 11

HilltopAds

HilltopAds is the best ad network for advertisers and publishers since 2013 with direct traffic sources, innovative advertising and monetization tools, self-serve platform, and personal support. As the best ad network for advertisers, HilltopAds provides: - 273B+/month ad impressions from all 250+ countries, - The most performing ad formats: Popunder, In-Page, Banner, Video, - Advanced targeting options: GEOs, browsers and OS, keywords, interests-based, and others, - AI Optimization tools, White/Black Lists, and other tools that will help advertisers get high ROI. Own anti-fraud system ensures every impression and click comes from real, verified users. As the best ad network for publishers, HilltopAds offers: - The highest CPM rates for traffic from all over the world, - Clean and safe ads that will work with AdSense and other networks, - Weekly payouts from $20. These features ensure maximum revenue without compromising user experience.

Average Rating: 4.8/5.0

Total Reviews: 5

Incivus

Incivus is C5i’s GenAI-powered AdTech platform that helps digital marketers predict ad performance, pre-launch and inflight. We help progressive marketing teams to predict the effectiveness of their digital ads, before launch, and in flight helping them improve their ROI, launch campaigns faster, and optimize their ad spend. Learn more here: incivus.ai

inClick Ad Server

The inClick Ad Server - a powerful, scalable, ad server solution that provides you a full set of tools to inventory, manage, distribute, and sell content-targeted advertising in a self-service environment.

Index Exchange

Index Exchange is a transparent and fully customizable exchange technology that enables sell side media firms to monetize ad inventories.

IndiCue Ad Server

Indicue is a best-in-class, independent ad serving platform purpose-built for dynamic ad formats with capabilities including the following: first-party segments, live log-level data, traffic routers, dynamic ad pods.

Indoleads AI Ads

AI advertising platform that helps AI applications monetize user interactions with contextually relevant ads.

Inout Adserver

Inout Adserver is an ad serving script developed in PHP & MySQL for personal or small businesses. It allows owners to start their own revenue generating ad serving business.

Koddi Ads

Koddi Ads is a comprehensive commerce media platform designed to empower retailers, marketplaces, and publishers to build and manage their own media networks. By leveraging first-party data and advanced AI technologies, Koddi Ads enables businesses to deliver personalized ad experiences across on-site, off-site, and in-store channels, enhancing customer engagement and driving incremental revenue. Key Features and Functionality: - Omnichannel Ad Activation: Facilitates seamless deployment of various ad formats, including sponsored listings, display, and video ads, across multiple channels with ease. - Enterprise-Grade Infrastructure: Offers a robust, containerized multi-cloud architecture that ensures reliability, transparency, and flexibility in ad delivery. - AI-Powered Optimization: Utilizes machine learning trained on specific commerce signals to enhance ad relevance, resulting in significant improvements in click-through rates and overall performance. - Integrated Demand Sources: Provides access to major demand-side platforms and commerce platforms, enabling connections with national brand budgets and new advertisers while maintaining control over data and inventory. - Unified Ad Management: Allows for centralized planning, activation, and measurement of campaigns across all channels from a single platform, offering real-time analytics and incrementality testing for performance transparency. Primary Value and User Solutions: Koddi Ads addresses the complexities of building and scaling commerce media programs by offering a customizable, privacy-first platform that integrates seamlessly with existing systems. It empowers businesses to monetize their digital properties effectively, enhance shopper experiences through relevant and personalized ads, and achieve rapid time-to-market with streamlined onboarding processes. By maintaining ownership of data and intellectual property, users retain control over their media programs, ensuring long-term autonomy and scalability.

Average Rating: 4.4/5.0

Total Reviews: 17