Best Marketing Automation Software - Page 24

How Many Marketing Automation Software Products Does G2 Track?

Total Products under this Category: 713

Category Stats (Sep 2026)

  • Average Rating: 4.39/5 (↓0.02 vs Aug 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Jobin.cloud (+1.58%) - Among all products in this category, Jobin.cloud recorded the largest rating increase compared to last month

Last updated: September 01, 2026

How Does G2 Rank Marketing Automation Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 94,300+ Authentic Reviews
  • 713+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Marketing Automation Software

G2 Grid® for Marketing Automation Software plotting products by satisfaction and market presence

Highlighted products: HubSpot Marketing Hub, ActiveCampaign, Insider One, Braze, Agentforce Marketing (formerly Salesforce Marketing Cloud), Klaviyo, Attentive, and Customer.io.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-automation/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=activecampaign&focus%5B%5D=insider-one&focus%5B%5D=braze&focus%5B%5D=agentforce-marketing-formerly-salesforce-marketing-cloud&focus%5B%5D=klaviyo&focus%5B%5D=attentive&focus%5B%5D=customer-io)

Axtria CustomerIQ

Axtria CustomerIQ™ is the most advanced NBA driven customer engagement solution for life sciences that formulates effective omnichannel interactions across Life Sciences customers to optimize commercial activity. Axtria CustomerIQ brings together the power of AI/ML based analytics with business-driven intelligence to significantly improve the interaction between the Life Sciences company and their customers, providing a complete 360° view of the customer at any time. Axtria CustomerIQ automates and optimizes the efficiency of both sales and marketing channels, to drive higher revenue.

Average Rating: 4.0/5.0

Total Reviews: 2

How Do G2 Users Rate Axtria CustomerIQ?

  • Has the product been a good partner in doing business?: 8.3/10 (Category avg: 8.9/10)
  • Customization : 6.7/10 (Category avg: 8.4/10)
  • Performance and Reliability: 6.7/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.3/10 (Category avg: 8.5/10)

Who Is the Company Behind Axtria CustomerIQ?

  • Seller: Axtria
  • Year Founded: 2010
  • HQ Location: Berkeley Heights, NJ
  • Twitter: @Axtria
    3,213 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    3,646 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Medium

What Are Recent G2 Reviews of Axtria CustomerIQ?

What Are G2 Users Discussing About Axtria CustomerIQ?

Axy AI marketing engine

Axy is the first fully autonomous marketing engine built to replace the "manual prompting" era of AI with a data-driven, execution-first architecture. While traditional tools act as assistants that require constant human direction, Axy operates as an invisible marketing partner designed to understand, strategize, and execute on your behalf. The platform’s core strength lies in its ability to build a comprehensive map of real-time market demand. By identifying exactly what customers are looking for at any given moment, Axy eliminates the guesswork often found in organic growth strategies. Once demand is mapped, the engine takes full ownership of the marketing lifecycle: it develops tailored strategies, creates multi-channel campaigns, and handles auto-posting across your digital ecosystem. Built for lean technical teams, B2B SaaS founders, and specialist solopreneurs, Axy moves beyond simple automation. It is a self-optimizing system that consistently learns from performance results, refining its tactics to ensure your brand remains visible and relevant. By delegating your marketing to Axy, you shift your focus from managing fragmented workflows to scaling your business on the back of an autonomous, "no-prompt" marketing engine.

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind Axy AI marketing engine?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Axy AI marketing engine?

Batch

Batch is a modern Customer Engagement Platform built for CRM teams seeking greater efficiency, agility, and autonomy in orchestrating their omnichannel campaigns (email, SMS, push notifications, in-app messages, landing pages, Ads, WhatsApp, RCS, etc.). Designed as a no-code solution, it’s the only CEP that combines a seamless interface, intelligent segmentation, an interactive journey builder, all messaging channels, and built-in analytics. With Batch, marketers can independently create, launch, and monitor personalized campaigns — simple or complex — without relying on engineering teams, even for anonymous audiences. The platform is powered by a high-performance, modern data foundation: it connects natively to Snowflake/BigQuery environments or composable CDPs, and consolidates multiple tools into one — campaign orchestrator, email and mobile router, and data platform — while delivering a user experience built for simplicity and performance. With Batch, marketing teams benefit from a sovereign, high-impact platform and expert support to take back control of customer engagement, accelerate CRM cycles, and generate more value with less complexity. With offices in France and Germany, Batch supports over 400 clients across 25 countries — Le Monde, La Redoute, Oscaro, Lacoste, Manomano, SNCF Connect, Tagesspiegel, Sky, Leclerc, Intermarché, Rewe, Lidl, Le Point, Sephora, BVG, Leboncoin, Mobile.de, dm-drogerie markt.

Average Rating: 4.6/5.0

Total Reviews: 40

How Do G2 Users Rate Batch?

  • Has the product been a good partner in doing business?: 9.4/10 (Category avg: 8.9/10)

Who Is the Company Behind Batch?

  • Seller: Batch
  • Year Founded: 2015
  • HQ Location: Paris, lle-de-France
  • Twitter: @batch
    1,923 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    120 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Leisure, Travel & Tourism
  • Company Size: 46% Large, 41% Medium

What Do G2 Reviewers Say About Batch?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the excellent customer support from Batch, highlighting attentive and proactive success managers.
  • Users find Batch to be an easy-to-use platform that facilitates personalized engagement with excellent support from success managers.
  • Users appreciate the excellent support and ease of use with Batch, enhancing campaign setup and user engagement.
  • Users commend Batch for their business enhancement capabilities, exceeding expectations through innovative solutions and exceptional support.
  • Users find Batch to provide an intuitive experience, making campaign setup quick and efficient with excellent support.
Cons
  • Users find the missing features in Batch hinder the setup of an effective omnichannel strategy.
  • Users find the dashboard overwhelming at first, particularly during advanced push notification campaign setups.
  • Users find the difficult setup of Batch's omnichannel strategy challenging without prior CEP interface experience.
  • Users feel there is a need for development on features and testing to enhance their experience with Batch.
  • Users find integration difficulties when attempting to connect with tech teams for in-depth support.

What Are Recent G2 Reviews of Batch?

Birdeye Marketing Automation

Birdeye Marketing Automation — Built for Multi-Location Brands Birdeye Marketing Automation is an agentic approach to marketing automation built for the complexity of multi-location brands. Traditional marketing automation platforms were designed for centralized organizations with a single brand, a single funnel, and simple workflows. Multi-location brands operate in a fundamentally different reality — with distributed locations, fragmented data, and the need to localize engagement without losing brand control. Location Intelligence: Agents personalize campaigns based on location, business hours, offers, ratings, and local context. Agent-First Automation: Marketers describe campaign goals in plain English, and agents build and execute workflows — from audience selection to content personalization to optimization across email and SMS. Unified Customer Data: Birdeye stitches together customer data from past interactions, visits, survey responses, and CRM sources to build 360° customer profiles. Agents use these profiles to personalize outreach by choosing the best time and channel for each customer, across every location. Built for enterprise-grade compliance (HIPAA, FINRA) with customizable templates and location-level reporting

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind Birdeye Marketing Automation?

  • Seller: Birdeye
  • Year Founded: 2012
  • HQ Location: Palo Alto, CA
  • Twitter: @BirdEye_
    5,232 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1,442 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Large

What Are Recent G2 Reviews of Birdeye Marketing Automation?

CAS genesisWorld

CAS genesisWorld is your powerful xRM/CRM standard solution for successful and networked relationship management for Customer Centricity businesses. Your CRM. Fascinatingly simple.

Average Rating: 3.5/5.0

Total Reviews: 2

How Do G2 Users Rate CAS genesisWorld?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.9/10)

Who Is the Company Behind CAS genesisWorld?

  • Seller: CAS Software AG
  • Year Founded: 1986
  • HQ Location: Karlsruhe, DE
  • Twitter: @CASCRM
    6 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    301 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 50% Medium, 50% Small

What Are Recent G2 Reviews of CAS genesisWorld?

What Are G2 Users Discussing About CAS genesisWorld?

Centripe

Centripe is an all‑in‑one SaaS white‑label software: an AI‑powered growth engine uniting sales, marketing & customer service

Average Rating: 4.0/5.0

Total Reviews: 1

Who Is the Company Behind Centripe?

  • Seller: CrmOne
  • Year Founded: 2022
  • HQ Location: Menlo Park, US
  • Twitter: @crmone_global
    10 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    21 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small

What Do G2 Reviewers Say About Centripe?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use of Centripe, particularly enjoying its AI features and integration capabilities.
  • Users enjoy the s seamless integration of Centripe with other email platforms, enhancing their overall campaign management experience.
Cons
  • Users find the monthly pricing high, which limits the attractiveness of Centripe's features and integrations.
  • Users find the limited integrations with shopping platforms a drawback, alongside the high monthly pricing.

What Are Recent G2 Reviews of Centripe?

Conversion Blitz

We are the leading sales automation software suite and lead generation tool kit. With 10 tools on one platform suite and +200 features to generate leads for your business, Conversion Blitz is the ultimate solution you need today. Over 300, 000 businesses trust us to get them leads, customers and traffic in addition to conversion rate optimization tools.

Average Rating: 4.0/5.0

Total Reviews: 1

Who Is the Company Behind Conversion Blitz?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Conversion Blitz?

Cynthia AI by OmniEngage

Omniengage platform is a workflow builder for businesses looking to increase engagement and drive revenue with real-time omnichannel targeted messaging to customers. Leverage each touchpoint across the web, mobile, sms, email, Facebook messenger, or WhatsApp. Key features of Omniengage include workflow builder, marketing attribution, real-time visual analytics, campaign distribution, and multi-channel campaign management. Omniengage has an open API and integrations like Firebase, Twilio, and SMTP. Automated workflows across channels can be built with the first node of the interaction of customers' activity from either Webhooks or Company Data. Each trigger (customer's interaction) and action can be built on the workflow to send an email, push notification, or in-app message. Some advanced features include A/B testing content and conditional messaging.

Average Rating: 4.0/5.0

Total Reviews: 1

How Do G2 Users Rate Cynthia AI by OmniEngage?

  • Customization : 6.7/10 (Category avg: 8.4/10)
  • Performance and Reliability: 8.3/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.3/10 (Category avg: 8.5/10)

Who Is the Company Behind Cynthia AI by OmniEngage?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Cynthia AI by OmniEngage?

DemandFlow

DemandFlow is an all-in-one marketing automation and CRM platform purpose-built for agencies, consultants, and service-based businesses who want to scale smarter, faster, and without tech overwhelm. Powered by the robust GoHighLevel infrastructure and enhanced with AI-driven features, DemandFlow empowers users to build high-converting funnels, automate email and SMS campaigns, manage leads in real-time, and close more deals—under one sleek, centralized dashboard. Who It's For DemandFlow is ideal for: Marketing agencies managing client campaigns and automations Coaches and consultants who need repeatable lead-to-client systems Service-based businesses like real estate, legal, home services, and medspas looking to streamline their marketing and CRM workflows B2B and SMB teams seeking to replace 5–7 disconnected tools with one powerful growth engine What You Can Do with DemandFlow Funnel Builder: Launch drag-and-drop landing pages, sales funnels, and opt-in forms in minutes—no dev required. Email + SMS Automation: Nurture leads with personalized drip sequences, smart workflows, and behavior-based triggers. CRM + Pipelines: Track every lead, deal, and client across custom stages with real-time task automation. AI Copywriting Tools: Generate emails, ads, headlines, and content on the fly with built-in AI marketing prompts. Reputation Management: Collect and showcase 5-star reviews via automated outreach and Google sync. Calendar & Booking: Seamlessly integrate calendars, appointment booking, and payment links. White Label Mode: Brand it your way—perfect for agencies scaling client success with a white-labeled solution. Why DemandFlow? Unlike bloated software stacks or rigid funnel builders, DemandFlow combines the speed of automation with the personalization of smart CRM workflows. You don’t just get tools—you get a revenue engine built to launch full campaigns, nurture leads, and close clients faster. Results That Matter Customers use DemandFlow to: Cut funnel launch time by 80% Respond to leads 10x faster with automated follow-ups Increase booked appointments and show-up rates Reduce tool costs by consolidating CRM, email, SMS, landing pages, and automation into one platform Our Mission DemandFlow exists to help growth-focused businesses unlock more revenue with less friction. By simplifying complex marketing systems into actionable workflows, we enable our users to scale with confidence—and without tech debt.

Average Rating: 5.0/5.0

Total Reviews: 1

How Do G2 Users Rate DemandFlow?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.9/10)
  • Customization : 10.0/10 (Category avg: 8.4/10)
  • Performance and Reliability: 10.0/10 (Category avg: 8.7/10)
  • Workflow Capability: 10.0/10 (Category avg: 8.5/10)

Who Is the Company Behind DemandFlow?

Who Uses This Product?

  • Company Size: 100% Medium

What Do G2 Reviewers Say About DemandFlow?

AI-generated summary from verified user reviews

Pros
  • Users value the time efficiency of DemandFlow, enabling quick and confident decision-making with consolidated data insights.
Cons
  • Users find the learning curve steep, necessitating additional onboarding resources to maximize DemandFlow's advanced features.
  • Users find that advanced features are time-consuming to learn, requiring extensive onboarding for effective use.

What Are Recent G2 Reviews of DemandFlow?

Dialytica

Dialytica is an Omni-channel marketing platform combining various methods of modern marketing outreach into one streamlined interface. A fresh take on Traditional voice broadcasting full of additional features, filters, and tools combined with a robust back-end developed by industry-experts means better deliverability than ever. Bring your own carrier or utilize our deep relationships to find the right downstream routes for you. Dialytica also offers a modern SMS delivery interface, automated AI-powered Call-QA with an integrated chatbot to help you with any questions about your agent performance on calls. A conversational AI bot built with our proprietary speech to text technology can pre-qualify callers or even handle routine customer service requests, freeing up your staff for more complicated tasks.

Average Rating: 5.0/5.0

Total Reviews: 1

How Do G2 Users Rate Dialytica?

  • Customization : 8.3/10 (Category avg: 8.4/10)
  • Performance and Reliability: 10.0/10 (Category avg: 8.7/10)
  • Workflow Capability: 10.0/10 (Category avg: 8.5/10)

Who Is the Company Behind Dialytica?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Dialytica?

Digital Marketing

Market Pro is a hybrid marketing agency, with in-house creative teams providing state-of-the-art marketing solutions to local and global businesses. We take pride in offering customized marketing and branding solutions according to the niche of the client without any prejudice toward a business’ type or size. At Market Pro, goals are defined in numbers with clear ROI. We offer a marketing solution that provides a birds-eye view of the whole marketing landscape of a business. Market Pro is one of its kind company offering dedicated teams and that too on a budget.

Average Rating: 5.0/5.0

Total Reviews: 1

How Do G2 Users Rate Digital Marketing?

  • Performance and Reliability: 10.0/10 (Category avg: 8.7/10)

Who Is the Company Behind Digital Marketing?

Who Uses This Product?

  • Company Size: 100% Small

What Do G2 Reviewers Say About Digital Marketing?

AI-generated summary from verified user reviews

Cons
  • Users find the learning curve steep due to rapid algorithm changes and ongoing platform updates in Digital Marketing.
  • Users find the frequent updates and algorithm changes challenging, necessitating ongoing learning to remain competitive.

What Are Recent G2 Reviews of Digital Marketing?

DreamCampaigns

DreamCampaigns all-in-one email & SMS marketing tools enable you to send super personalized, optimized, responsive & beautiful emails & text campaigns in just a few clicks. Trigger personalized emails & SMS based on customer actions and send automated follow-ups. Respond to customer behavior and boost calls to action with messages directly on your site. Grow your business with features like unlimited previews, email Deliverability Score, automated segmentation and marketing automation.

Average Rating: 3.5/5.0

Total Reviews: 1

Who Is the Company Behind DreamCampaigns?

Who Uses This Product?

  • Company Size: 100% Small

What Are G2 Users Discussing About DreamCampaigns?

DriveMetaData (DMD)

DriveMetaData (DMD) is an AI-driven Customer Data Platform (CDP) that empowers businesses to unify data, eliminate ad fraud, and maximize marketing performance. Built on a robust SaaS-based infrastructure, DMD helps organizations to: Centralize customer data from every channel into a single, reliable source of truth. Safeguard ad investments with real-time fraud detection and prevention. Boost campaign outcomes using advanced intelligence and predictive analytics. Deliver personalized experiences at scale through precise audience segmentation. Trusted by leading brands across Gaming, Fintech, Retail, Banking, and Pharmaceutical sectors, DriveMetaData ensures rapid onboarding, enterprise-grade security, and measurable ROI.

Average Rating: 4.0/5.0

Total Reviews: 1

How Do G2 Users Rate DriveMetaData (DMD)?

  • Customization : 8.3/10 (Category avg: 8.4/10)
  • Performance and Reliability: 10.0/10 (Category avg: 8.7/10)
  • Workflow Capability: 10.0/10 (Category avg: 8.5/10)

Who Is the Company Behind DriveMetaData (DMD)?

Who Uses This Product?

  • Company Size: 100% Small

What Do G2 Reviewers Say About DriveMetaData (DMD)?

AI-generated summary from verified user reviews

Pros
  • Users value the user analytics feature of DriveMetaData for its effectiveness in reporting analytic data.
Cons
  • Users report poor customer support, expressing frustration over unhelpful and unempathetic assistance for account issues.

What Are Recent G2 Reviews of DriveMetaData (DMD)?

Dynosend

Dynosend is a customer engagement platform for marketers and SaaS companies, it allows you to create marketing automation journeys, send data-driven omnichannel messages and more to engage your customers from the day they sign up.

Average Rating: 4.5/5.0

Total Reviews: 1

Who Is the Company Behind Dynosend?

Who Uses This Product?

  • Company Size: 100% Medium

What Do G2 Reviewers Say About Dynosend?

AI-generated summary from verified user reviews

Pros
  • Users value the automation features of Dynosend, enhancing efficiency in email marketing and customer relationship management.
  • Users value the effective customer management features of Dynosend, enhancing their email marketing and relationship initiatives.
  • Users value the effective email marketing features of Dynosend, enhancing customer engagement and automating campaigns seamlessly.

What Are Recent G2 Reviews of Dynosend?

Edbound AI

Edbound AI is an AI-native content marketing and go-to-market platform for B2B companies. Teams use Edbound to build production-grade content hubs (podcast, blog, academy, membership, webinar, community, and events) that form a unified resource center on their own domain, with databases, user management, payments, SEO infrastructure, and member journeys built in. On top of those hubs, Edbound runs AI GTM workflows that turn recordings, transcripts, and content into published assets and booked demos, including content repurposing, SEO blogs from transcripts, landing pages built from a prompt, and demo-booking agents. Edbound replaces the fragmented stack of subscriptions and agencies that B2B teams usually duct-tape together, giving them one platform to publish content and convert their audience into pipeline. It is used by B2B companies, AI startups, and membership organizations including New York Alternative Investment Roundtable, LookAcross, Supervity AI and Charkos Global.

Average Rating: 4.0/5.0

Total Reviews: 1

Who Is the Company Behind Edbound AI?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Edbound AI?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated July 10, 2025