Top Free Marketing Automation Software - Page 9

How Many Marketing Automation Software Products Does G2 Track?

Total Products under this Category: 725

Category Stats (Oct 2026)

  • Average Rating: 4.4/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: AXL — AI-native sales & marketing all-in-one OS with MCP (+11.11%) - Among all products in this category, AXL — AI-native sales & marketing all-in-one OS with MCP recorded the largest rating increase compared to last month

Last updated: October 01, 2026

How Does G2 Rank Marketing Automation Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 95,100+ Authentic Reviews
  • 725+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Marketing Automation Software

G2 Grid® for Marketing Automation Software plotting products by satisfaction and market presence

Highlighted products: HubSpot Marketing Hub, ActiveCampaign, Braze, Insider One, Adobe Marketo Engage, Salesforce Marketing Cloud, Attentive, and Klaviyo.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-automation/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=activecampaign&focus%5B%5D=braze&focus%5B%5D=insider-one&focus%5B%5D=adobe-marketo-engage&focus%5B%5D=agentforce-marketing-formerly-salesforce-marketing-cloud&focus%5B%5D=attentive&focus%5B%5D=klaviyo)

DailyStory

DailyStory is a comprehensive, multi-channel marketing automation platform engineered to help growth-focused businesses, franchises, e-commerce brands, and agencies acquire, engage, and retain customers. By combining robust email marketing, SMS/MMS messaging, site tracking, dynamic audience segmentation, and lead capture tools into a single unified platform, DailyStory eliminates the need to stitch together fragmented marketing tools. Whether you are looking to automate post-purchase nurture sequences, run high-converting SMS campaigns, capture leads via intelligent pop-ups, or track customer journeys from first touch to conversion, DailyStory provides the infrastructure, reliability, and insights required to scale your marketing efficiently. Key Platform Capabilities 1. Multi-Channel Messaging (Email & SMS/MMS) Reach your audience on the channels they engage with most. DailyStory seamlessly integrates email and text messaging into unified campaigns and automated workflows. High-Deliverability Email Engine: Create stunning, mobile-responsive HTML emails using an intuitive drag-and-drop builder or raw HTML editor. Features include dynamic personalization tags, automated A/B testing, preview modes, and advanced deliverability tools. Two-Way & Automated SMS/MMS: Engage customers directly on their mobile devices. Send high-converting text messages, rich media (images/GIFs), and transactional updates. DailyStory includes a dedicated Inbound SMS Inbox allowing teams to monitor and respond to customer replies in real time. Unified Campaign Builder: Coordinate multi-step, multi-channel campaigns from a single dashboard. Send an email notification first, wait 24 hours, and automatically follow up via SMS if the email remains unopened. 2. Visual Workflow & Automation Engine Automate repetitive marketing tasks and create personalized, event-driven customer journeys without writing a single line of code. Drag-and-Drop Workflow Builder: Design complex behavioral automation flows triggered by real-time customer actions (e.g., form submissions, page views, purchase events, list joins, or field updates). Branching Logic & Delays: Implement conditional logic (If/Then branches) based on user behavior, contact attributes, or engagement metrics. Add relative or absolute time delays to deliver messages at optimal times. Automated Operational Actions: Beyond messaging, workflows can update contact properties, assign lead scores, add/remove tags, send internal email/SMS alerts to sales reps, and trigger external webhooks. 3. Advanced Lead Capture & On-Site Tools Turn anonymous website traffic into known, high-value leads with integrated, conversion-focused tools. Smart Pop-ups & Slide-ins: Deploy targeted lead capture forms triggered by exit intent, time-on-page, scroll depth, or specific URL paths. Embedded Web Forms & Landing Pages: Build customizable inline forms and standalone landing pages to collect contact details, survey responses, or event registrations. Dynamic Content Personalization: Swap out text, banners, or calls-to-action on your website dynamically based on who is viewing the page. 4. Dynamic Segmentation & Audience Management Deliver hyper-relevant content by segmenting your database using real-time behavioral and demographic data. Static Lists vs. Dynamic Segments: Organically organize contacts into fixed static lists or self-updating dynamic segments that automatically add or remove contacts as they meet or fail specific query conditions. Comprehensive Query Builder: Build granular audience segments based on page views, email/SMS engagement history, custom attributes, geographic location, channel preferences, or purchase frequency. List Health & Compliance: Built-in TCPA and CAN-SPAM compliance guardrails, automated unsubscribe handling, hard bounce management, and carrier opt-out tracking to protect sender reputation. 5. Multi-Location & Franchise Management Designed to support complex organization structures, agency models, and multi-location franchise brands. Parent-Child Account Architecture: Easily manage multiple brand locations, sub-accounts, or client portfolios under a single master organization account. Shared Asset Libraries: Corporate marketing teams can create and lock campaign templates, workflows, and brand assets, allowing individual local managers or franchisees to execute pre-approved campaigns effortlessly. Centralized & Location-Level Reporting: Roll up analytics across all locations for high-level executive visibility, or drill down into individual franchisee performance. 6. In-Depth Analytics, Attribution & Reporting Understand exactly which campaigns, channels, and touchpoints are driving revenue and customer acquisition. Real-Time Performance Dashboards: Track message volume, open rates, click-through rates (CTR), click-to-open rates (CTOR), bounce rates, and unsubscribes across email and SMS. Revenue & Goal Attribution: Measure the exact dollar value generated by individual campaigns and workflows by connecting DailyStory to your e-commerce platform or CRM. Daily Digest Reports: Receive automated daily email summaries highlighting top-performing campaigns, audience growth, inbound customer messages, and system health alerts. 7. Developer-Friendly API & Seamless Integrations DailyStory is built with openness and extensibility at its core, allowing technical teams to integrate marketing automation deeply into their existing stack. Robust REST API & Webhooks: Programmatically sync contacts, trigger workflows, post activity logs, and consume real-time event webhooks. Pre-Built CRM & Platform Integrations: Connect natively with popular tools like Shopify, WooCommerce, Salesforce, Hubspot, Zapier, and industry-specific CRMs. Dedicated IP Routing: Enterprise plans support dedicated IP addresses and custom sending domain configurations for maximum deliverability control. Why Customers Choose DailyStory Transparent, Predictable Pricing: No hidden per-contact penalties or forced enterprise tiers—scale your contact database with confidence. Enterprise Delivery Infrastructure: High-speed throughput for both high-volume email blasts and time-sensitive SMS alerts. All-in-One Multi-Channel Value: Consolidate your email tool, SMS vendor, form builder, and site tracking software into a single, unified solution. Dedicated Customer Success: Priority onboarding, deliverability monitoring, and technical support to ensure your team achieves maximum ROI.

Average Rating: 4.8/5.0

Total Reviews: 3

How Do G2 Users Rate DailyStory?

  • Customization : 6.7/10 (Category avg: 8.4/10)
  • Performance and Reliability: 8.3/10 (Category avg: 8.7/10)

Who Is the Company Behind DailyStory?

  • Seller: DailyStory
  • Year Founded: 2017
  • HQ Location: Dallas, US
  • Twitter: @DailyStorydm
    118 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    6 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 67% Small, 33% Large

What Are Recent G2 Reviews of DailyStory?

What Are G2 Users Discussing About DailyStory?

FLG

The only easy to use CRM platform that can handle 100,000s of leads and automate the workflows in your processes. FLG is a complete all-in-one platform that includes a powerful CRM, multi-channel customer contact, intelligent workflows, integration options, marketing automation and reporting & analytics. Unlike our competition, we include 5 star telephone and email support, built-in compliance templates, and we don't make you change your sales process to use it!

Average Rating: 4.3/5.0

Total Reviews: 4

How Do G2 Users Rate FLG?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.9/10)

Who Is the Company Behind FLG?

  • Seller: FLG
  • Year Founded: 2007
  • HQ Location: Padiham, GB
  • LinkedIn® Page: www.linkedin.com
    68 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small, 25% Medium

What Are Recent G2 Reviews of FLG?

FreeCRM

# FreeCRM — Powerful CRM. Actually Free. **Stop paying more for CRM. Start doing more with FreeCRM.** FreeCRM is an all-in-one customer relationship management platform that brings sales, marketing, customer service, and communications together in one easy-to-use system. Built for startups, small businesses, and growing enterprises, FreeCRM helps teams organize contacts, manage sales pipelines, automate follow-ups, and build stronger customer relationships without the complexity or high costs of traditional CRM software. **And yes, FreeCRM is actually FREE.** Our free-forever plan gives businesses a full-featured CRM with unlimited contacts and storage, deal management, tasks, calendars, documents, cases, reporting, and mobile apps. No credit card required. No expiration date. No expensive software commitment. As your business grows, FreeCRM grows with you. Unlock integrated email marketing, voice calling, two-way SMS, advanced automation, AI-assisted productivity, and integrations with the business applications you already use. ## Everything You Need to Manage and Grow Your Business **1. A Powerful, Free CRM** Get organized and stay organized without spending a dollar. Manage unlimited contacts, companies, leads, deals, tasks, appointments, documents, and customer relationships in one centralized platform. Track every opportunity from first contact to closed deal and give your team complete visibility into your sales pipeline. FreeCRM makes professional customer management accessible to businesses of every size. **2. Sales Pipeline and Deal Management** Never let another opportunity slip through the cracks. Track leads, assign deals, manage sales stages, schedule follow-ups, and monitor your team's progress. Custom fields, dashboards, reporting, and workflow automation help you build a sales process that fits your business rather than forcing your business to fit your software. **3. Email Marketing, Voice Calling, and SMS** Why pay for multiple disconnected applications when you can manage customer communications directly from your CRM? FreeCRM's advanced communications capabilities bring email marketing, click-to-call, voice calling, two-way SMS, and multichannel campaigns together. Launch targeted outreach, follow up with prospects, track responses, and maintain a complete history of customer interactions. With integrated communications, your sales and marketing teams can spend less time switching between applications and more time building relationships and closing deals. **4. AI-Assisted Sales and Productivity** Put AI to work with your customer data. FreeCRM's AI-assisted capabilities help draft personalized emails, summarize customer interactions, suggest next steps, and prepare for conversations. Use your own supported AI model provider to bring intelligent assistance into everyday CRM workflows while maintaining control over your model configuration and usage. **5. Marketing Automation and Lead Generation** Turn prospects into customers with targeted campaigns, lead capture forms, customer segmentation, and automated follow-ups. Manage outreach across email, SMS, and voice, helping your team reach customers through their preferred communication channels. Keep marketing and sales connected with shared customer records and campaign activity. **6. Customer Service and Support** Great customer relationships don't end after the sale. Manage customer cases, track service requests, assign tasks, and maintain customer histories so your team has the information it needs to deliver responsive, personalized support. **7. Integrations with Your Favorite Business Tools** Connect FreeCRM with popular applications, including Google Workspace, Microsoft 365, QuickBooks, Zapier, DocuSign, Zoom, and WhatsApp Business. Synchronize important business information, reduce duplicate data entry, and connect your CRM to the applications your team already uses. Enterprise customers can extend FreeCRM further through API access. **8. CRM on the Go** Manage your business from virtually anywhere. FreeCRM offers a modern web interface and mobile applications for iOS and Android, keeping your contacts, deals, calendars, and tasks accessible whether you're at your desk, visiting a customer, or working remotely. ## Why Choose FreeCRM? Most businesses don't need an expensive collection of disconnected sales, marketing, and customer service tools. They need one practical platform that helps them find customers, build relationships, and generate revenue. FreeCRM combines the essential capabilities of a modern CRM with advanced communications, flexible customization, and affordable pricing. Unlike CRM platforms that require an expensive subscription just to get started, FreeCRM gives you a useful, free-forever foundation and lets you upgrade when your business needs additional capabilities. ## Start Free. Grow Without Limits. **Free — $0 per user/month** Our free-forever CRM includes unlimited contacts and storage, companies, deals, tasks, cases, call tracking, calendars, documents, reports, and mobile apps. No credit card required. **Pro — $10 per user/month** Unlock more capabilities for growing sales and marketing teams, including campaigns, forms, email, voice calling, SMS, Google synchronization, QuickBooks integration, and customer support. **Enterprise — $25 per user/month** Extend FreeCRM with API access and additional enterprise capabilities for businesses with more advanced integration requirements. Our philosophy is simple: businesses should be able to organize their customers, manage their sales, and build lasting relationships without paying a fortune for software. **Stop paying for CRM features you don't need. Start growing with FreeCRM.** Get started free at https://www.freecrm.com/

Average Rating: 4.2/5.0

Total Reviews: 11

How Do G2 Users Rate FreeCRM?

  • Has the product been a good partner in doing business?: 7.5/10 (Category avg: 8.9/10)

Who Is the Company Behind FreeCRM?

  • Seller: Free CRM
  • Year Founded: 2003
  • HQ Location: San Francisco, US
  • Twitter: @freecrm
    744 Twitter followers
  • LinkedIn® Page: www.linkedin.com

Who Uses This Product?

  • Company Size: 73% Small, 18% Large

What Are Recent G2 Reviews of FreeCRM?

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Go4Clients

GoClients it's an All In One Automation Platform. Helps every day houndred of company to create Automate forms, build Drips flows with SMS, Emails & Calls. Go4Clients allows to automate all interaction with customers by automating their campaings and integrating many services of communication.

Average Rating: 3.6/5.0

Total Reviews: 4

Who Is the Company Behind Go4Clients?

  • Seller: Telintel LTD
  • Year Founded: 1997
  • HQ Location: Weston, US
  • Twitter: @TelintelGroup
    1,504 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    57 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 75% Medium, 25% Small

What Are Recent G2 Reviews of Go4Clients?

What Are G2 Users Discussing About Go4Clients?

Sendr

Sendr is an all-in-one AI outbound platform that builds and runs complete multichannel campaigns for you, across email, LinkedIn, and WhatsApp, with personalized voice notes, videos, and landing pages that help you stand out from the noise. Outbound has become a juggling act. Teams stitch together separate tools for lead data, enrichment, sequencing, inboxes, and video, then spend hours writing copy that still sounds like everyone else's. Sendr replaces that stack with one platform, and an AI that does the heavy lifting. At the heart of Sendr is Campaign Copilot. Tell it the outcome you want, like "book demos with agency owners" or "fill my webinar," and it builds the entire campaign with you: the strategy, the lead list, the sequence, and every message. You steer, Copilot does the work, and your first campaign can be live in under 90 seconds. Copilot draws on proven positioning, sales, and outbound frameworks, plus a Workspace Profile and Personas built from your own website, so every campaign reflects what makes your business different. Nothing is locked in: every step stays fully editable. Sendr includes a database of over 500 million B2B contacts, refreshed every 30 days, with enrichment built right into your campaigns. SendrAI researches each lead and combines what it finds with your business context to write messages that feel genuinely one to one. To cut through crowded inboxes, Sendr is built around media. Record a voice note once, clone your voice, and send a personalized version to every prospect natively on LinkedIn or WhatsApp. Create personalized lip-sync videos, and replace static links with personalized landing pages that combine video, calls to action, calendars, and engagement tracking. Campaigns send safely and naturally, with automatic message variation and sending spread across all your connected accounts. Replies from every channel land in one unified inbox, automatically tagged by sentiment, and campaign Analytics show open rates, reply rates, and opportunities across every channel in one view. Sendr also connects with the tools you already use, including HubSpot, Salesforce, Google Sheets, and Klaviyo, plus an open API and webhooks. Start campaigns from events in your CRM or other apps, and send data back out as prospects move through your sequence. Sendr is used by founders, sales teams, agencies, and marketers for cold outreach, account-based marketing, event and webinar promotion, lead nurturing, and follow-ups. Whether you want more meetings, more replies, or simply less time spent building campaigns, Sendr turns outbound into a single conversation. Try it free for 14 days, no card required.

Average Rating: 4.9/5.0

Total Reviews: 10

How Do G2 Users Rate Sendr?

  • Has the product been a good partner in doing business?: 9.6/10 (Category avg: 8.9/10)

Who Is the Company Behind Sendr?

  • Seller: Sendr
  • Year Founded: 2023
  • HQ Location: N/A
  • LinkedIn® Page: www.linkedin.com
    9 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 90% Small

What Do G2 Reviewers Say About Sendr?

AI-generated summary from verified user reviews

Pros
  • Users find the automation features of Sendr seamless, simplifying lead generation and conversion without manual effort.
  • Users value the manual automation elimination in Sendr, appreciating its ease of use and premade solutions.
  • Users find Sendr to be easy to use, thanks to its premade automations and helpful support for issues.
  • Users find the easy implementation of Sendr beneficial, streamlining lead generation and automation processes effectively.
  • Users find Sendr to be a helpful central hub for lead generation and conversion, simplifying automation processes.
Cons
  • Users express a desire for more native integrations with Sendr to enhance functionality and broaden options.

What Are Recent G2 Reviews of Sendr?

Usermost

Usermost empowers you to connect with your users at the right time, right place, right channel, and on a more personal level. Supercharge your marketing efforts using smart, streamlined tools specifically tailored to you, on a variety of channels.

Average Rating: 4.5/5.0

Total Reviews: 3

Who Is the Company Behind Usermost?

  • Seller: Usermost
  • Year Founded: 2019
  • HQ Location: Vancouver, CA
  • LinkedIn® Page: www.linkedin.com
    3 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 67% Small, 33% Large

What Are Recent G2 Reviews of Usermost?

Adaptix

Adaptix is an email marketing and marketing automation platform built around deliverability. It combines email campaigns, visual automation journeys, SMS, landing pages, and analytics into a single workspace — with sender reputation management, domain authentication, and inbox placement tools built in from the start, not bolted on as add-ons. Most email platforms treat deliverability as an afterthought. Adaptix makes it the foundation. The platform automatically helps authenticate sending domains (SPF, DKIM, DMARC), manages sender warm-up, and monitors reputation so that emails reach the inbox rather than the spam folder. This is included in every plan, not locked behind an enterprise tier. Adaptix is designed for marketing teams at growing B2B and B2C companies that need the capabilities of platforms like ActiveCampaign or HubSpot without the per-seat pricing, mandatory onboarding fees, or configuration overhead. Pricing scales by contact tier, not by team size — unlimited teammates are included at every plan level. Core capabilities include: drag-and-drop email builder, visual journey builder with behavioral triggers and conditional logic, A/B testing, audience segmentation, landing pages and lead capture forms, SMS messaging, revenue attribution analytics, and free migration support including list transfer, template mirroring, and domain setup.

Average Rating: 5.0/5.0

Total Reviews: 2

Who Is the Company Behind Adaptix?

Who Uses This Product?

  • Company Size: 100% Medium

What Do G2 Reviewers Say About Adaptix?

AI-generated summary from verified user reviews

Pros
  • Users enjoy the automation efficiency of Adaptix, enabling smooth campaign management and detailed performance insights.
  • Users love the ease of use of Adaptix, finding automation and analytics management straightforward and efficient.
  • Users appreciate the automation features of Adaptix, allowing for effortless campaign management and detailed performance insights.
  • Users appreciate the easy navigation in Adaptix, finding it smooth for building and editing campaigns with analytics.
  • Users value the smooth campaign automation and insightful audience analytics provided by Adaptix for effective management.

What Are Recent G2 Reviews of Adaptix?

Amplispot

We are a one-stop affordable marketing solution for small business owners and professionals. Amplispot ensures your marketing is professional, consistent, personalized & at a lower cost than do-it-yourself tools.

Average Rating: 4.8/5.0

Total Reviews: 2

How Do G2 Users Rate Amplispot?

  • Customization : 10.0/10 (Category avg: 8.4/10)
  • Performance and Reliability: 8.3/10 (Category avg: 8.7/10)
  • Workflow Capability: 10.0/10 (Category avg: 8.5/10)

Who Is the Company Behind Amplispot?

  • Seller: Amplispot
  • Year Founded: 2017
  • HQ Location: New York City, US
  • LinkedIn® Page: www.linkedin.com
    74 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small

What Do G2 Reviewers Say About Amplispot?

AI-generated summary from verified user reviews

Pros
  • Users highly value the effective email marketing capabilities of Amplispot, enhancing their engagement and outreach efforts.
Cons
  • Users express concerns over the limited features of Amplispot, highlighting insufficient functionality and feedback.

What Are Recent G2 Reviews of Amplispot?

What Are G2 Users Discussing About Amplispot?

Apifon

Apifon is a technology company that develops business messaging services. Through Apifon platform businesses can grow their audience, create multichannel messaging campaigns, measure their performance and enable marketing automations to increase revenues and improve customer experience.

Average Rating: 4.8/5.0

Total Reviews: 2

Who Is the Company Behind Apifon?

  • Seller: Apifon
  • Year Founded: 2014
  • HQ Location: Thessaloniki, GR
  • Twitter: @apifon
    170 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    38 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 67% Small, 33% Medium

What Are Recent G2 Reviews of Apifon?

What Are G2 Users Discussing About Apifon?

Crescendo Lab MAAC

Crescendo Lab MAAC (AI-driven Marketing Automation platform) is an AI-powered marketing automation platform built for enterprise brands in Asia. MAAC helps marketing teams design and execute personalized omnichannel customer journeys across LINE, SMS, email, WhatsApp, Facebook, Instagram, and web — all from a single platform. MAAC's AI engine handles audience segmentation, campaign content generation, and send-time optimization automatically — reducing manual workload while increasing campaign performance. Its automated journey builder lets marketers trigger the next best action based on real customer behavior, guiding each contact along the most relevant path. Key capabilities include AI Smart Segmentation, AI Content Generation, LINE Official Account management, omnichannel broadcast messaging, product recommendation automation, and engagement analytics with open and click heatmaps. MAAC integrates with GA4, CRM systems, CDP platforms, and e-commerce tools to consolidate customer data into actionable profiles. Trusted by 800+ enterprise brands including FamilyMart, IKEA, Rakuten, KFC, New Balance, and Red Bull. The only marketing automation platform fully certified by LINE in Taiwan, Japan, and Thailand.

Average Rating: 4.8/5.0

Total Reviews: 2

How Do G2 Users Rate Crescendo Lab MAAC?

  • Customization : 10.0/10 (Category avg: 8.4/10)
  • Workflow Capability: 10.0/10 (Category avg: 8.5/10)

Who Is the Company Behind Crescendo Lab MAAC?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Crescendo Lab MAAC?

Incomaker

Incomaker is an intelligent, automated marketing tool. It's also your one stop for all of your digital marketing. Email, SMS, analytics, CRM, you name it. Incomaker is designed to save you time and money by giving you everything you need on one platform.

Average Rating: 5.0/5.0

Total Reviews: 2

How Do G2 Users Rate Incomaker?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 8.9/10)
  • Customization : 8.3/10 (Category avg: 8.4/10)
  • Performance and Reliability: 10.0/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.3/10 (Category avg: 8.5/10)

Who Is the Company Behind Incomaker?

  • Seller: Incomaker
  • Year Founded: 2015
  • HQ Location: Roztoky, CZ
  • Twitter: @myIncomaker
    218 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    15 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 50% Small, 50% Large

What Are Recent G2 Reviews of Incomaker?

What Are G2 Users Discussing About Incomaker?

Marsello

The omnichannel loyalty and marketing solution for retail and hospitality brands. Marsello is a user-friendly loyalty and marketing tool that helps brands manage every aspect of their customer marketing, from loyalty program management to email and SMS campaigns, marketing automation, Google Review Management, and more. Powered by your eCommerce and point-of-sale (POS) apps, Marsello empowers you to run targeted, omnichannel campaigns driven by your in-store and online loyalty and order data. Our solution is designed to help you grow your customer database, increase repeat purchases, and drive revenue. We're proud to power marketing and loyalty for some of the world's fastest-growing brands, including LEGO Certified Stores, Havaianas, Super Butcher, and over 4,000 more.

Average Rating: 4.4/5.0

Total Reviews: 29

How Do G2 Users Rate Marsello?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 8.9/10)

Who Is the Company Behind Marsello?

  • Seller: Marsello
  • Year Founded: 2014
  • HQ Location: Wellington, Wellington
  • Twitter: @MarselloApp
    105 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    40 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Hospitality, Food & Beverages
  • Company Size: 74% Small, 26% Medium

What Are Recent G2 Reviews of Marsello?

What Are G2 Users Discussing About Marsello?

Paminga

Paminga is enterprise marketing automation built specifically for marketing operations professionals. Where legacy platforms have aged in place, Paminga was designed around how MOps teams actually work today — modern asset builders that don't require specialized skills, conditional content logic that's visual and maintainable, and the complex CRM integrations, multi-touch lead scoring, and campaign architecture that enterprise MOps actually demands. Built to make marketing operations possible. Not harder. Native integrations with Salesforce, Microsoft Dynamics 365, and IFS are built for real enterprise data volumes. Paminga's Salesforce sync averages approximately 250,000 records per hour — eliminating the sync backlogs that plague MOps teams on legacy platforms and ensuring your MAP is always working from clean, current data. Marketing operations has evolved. The platforms running it haven't. Paminga was built to close that gap — purpose-built for the MOps professional who's been working around their MAP for too long.

Average Rating: 5.0/5.0

Total Reviews: 2

How Do G2 Users Rate Paminga?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.9/10)
  • Customization : 10.0/10 (Category avg: 8.4/10)
  • Performance and Reliability: 8.3/10 (Category avg: 8.7/10)
  • Workflow Capability: 10.0/10 (Category avg: 8.5/10)

Who Is the Company Behind Paminga?

  • Seller: Paminga
  • Year Founded: 2003
  • HQ Location: Denver, Colorado, United States
  • LinkedIn® Page: www.linkedin.com
    23 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small

What Do G2 Reviewers Say About Paminga?

AI-generated summary from verified user reviews

Pros
  • Users praise the responsive customer support from Paminga, valuing quick feedback implementation and US-based assistance.
  • Users find Paminga's ease of use impressive due to its consistent and intuitive interface for creating content.
  • Users love the easy creation of forms in Paminga, making sharing effortless and efficient.
  • Users love the easy implementation of Paminga, allowing for swift setup and user-friendly management of features.
  • Users enjoy the easy integrations of Paminga, finding features like SFDC integration faster and simpler than competitors.
Cons
  • Users find Paminga's pricing to be too high for its functionality, making it less accessible for some.

What Are Recent G2 Reviews of Paminga?

Plezi

Plezi helps marketing professionals by providing them with guidance on publishing, promoting and automating each piece of content. Plezi software isn’t just a toolbox: it guides you through each marketing action and shows the next step so you can focus purely on producing outstanding content. Manual workflows are obsolete: each lead has their own buying cycle. Using Plezi is like having a marketer behind each one of your leads. Every automated workflow is unique and adapts in real time to your leads’ online actions, sending them the most relevant content.

Average Rating: 4.8/5.0

Total Reviews: 2

How Do G2 Users Rate Plezi?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.9/10)
  • Performance and Reliability: 7.5/10 (Category avg: 8.7/10)
  • Workflow Capability: 6.7/10 (Category avg: 8.5/10)

Who Is the Company Behind Plezi?

  • Seller: Plezi
  • Year Founded: 2015
  • HQ Location: Paris, FR
  • Twitter: @PleziApp
    43 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    15 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Medium

What Are Recent G2 Reviews of Plezi?

What Are G2 Users Discussing About Plezi?

Salesfire

Salesfire is an eCommerce tool that helps online retailers to optimise their customer journey and increase conversions. The solutions Salesfire offers include: • Data capture technology • On-Site Messaging • Email • SMS • Recommendations • Search • Salesfire AI • Digital Assistant • Visually Similar Search • Analytics Salesfire can identify more of your anonymous visitors, personalise the customer journey, and drive sales with optimised email and SMS retargeting. Offering AI-driven insights and automation, Salesfire can help you streamline your marketing costs and deliver meaningful results. With Salesfire’s data capture technology, you can collect more valuable information about your shoppers’ behaviour. Salesfire boosts your marketing opt-ins by displaying campaigns to collect email addresses and phone numbers at key points across your site. Salesfire AI then maintains an up-to-date profile of each visitor's interests and shopping behaviour, even if they return to your site anonymously or from another device. This allows you to deliver personalised experiences without relying on third-party cookies. Salesfire helps you deliver a shopping experience as unique as each customer. By capturing detailed shopper data, Salesfire AI can automatically trigger personalised email and SMS campaigns that effectively re-engage and bring your shoppers back on site. You can also tailor the on-site experience and guide your shoppers to checkout with our On-Site Messaging, Recommendations and Search solutions. With Salesfire, you can: • Grow your marketing subscribers by up to 300% • Increase your revenue by up to 9.2% with re-engagement emails • Increase your AOV by up to 37% with SMS marketing • Access in-depth insights into shopper behaviour with detailed analytics • Integrate data collected with paid channels like Google Ads to enhance their performance

Average Rating: 4.8/5.0

Total Reviews: 4

How Do G2 Users Rate Salesfire?

  • Has the product been a good partner in doing business?: 8.3/10 (Category avg: 8.9/10)

Who Is the Company Behind Salesfire?

  • Seller: Salesfire
  • Year Founded: 2017
  • HQ Location: Middlesbrough, GB
  • LinkedIn® Page: www.linkedin.com
    63 employees on LinkedIn®
  • Phone: 020 4505 9040

Who Uses This Product?

  • Company Size: 100% Small

What Do G2 Reviewers Say About Salesfire?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the exceptional support from Salesfire, praising their expertise and proactive engagement in driving results.
  • Users commend the exceptional customer support of Salesfire, highlighting their expertise, proactive assistance, and effective communication.
  • Users value the enhanced customer visibility Salesfire provides, significantly boosting revenue, acquisition, and retention efforts.
  • Users rave about the outstanding customer satisfaction at Salesfire, highlighting their helpfulness and proactive communication.
  • Users value the marketing efficiency of Salesfire, enhancing customer visibility and driving significant revenue uplift.
Cons
  • Users acknowledge that features take time to develop, though they recognize this as a minor concern.
  • Users find the analytics not intuitive, leading to confusion and potential oversights in performance evaluation.
  • Users find the analytics reporting inconsistent, leading to inflated performance perceptions and potential oversight of true metrics.

What Are Recent G2 Reviews of Salesfire?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated July 10, 2025