Inflowave Reviews & Product Details

What we appreciate most is the flexibility of the platform and how much we can accomplish with automated workflows. We've been using it for approximately three months, and it's become an increasingly important part of how we manage our client relationships and internal processes.

One of the biggest advantages is the ability to create workflows for different stages of the customer journey. We use automation for client management, nurturing potential opportunities, maintaining communication with existing clients, and identifying upselling opportunities.

Rather than having to remember every follow-up or manually manage every interaction, we can build structured processes that help keep everything moving. This gives us better visibility into client relationships and makes it easier to maintain consistent communication.

We particularly like that workflows aren't limited to lead generation. Being able to use automation throughout the entire client lifecycle, including retention and upselling, makes the platform much more valuable to our business. Review collected by and hosted on G2.com.

We're still relatively early in our journey with the platform, having used it for around three months, so we're continuously discovering new possibilities and improving how we use its features.

As with any workflow automation solution, getting the most out of it requires some initial thought around how you want to structure your processes. However, once workflows are established, the benefits become much clearer.

We haven't experienced any major issues that would discourage us from continuing to use it. Review collected by and hosted on G2.com.

The bulk Meta Ads campaign management and AI automation engine are easily my favorite features. When you're managing 103 ad accounts, even a small repetitive task becomes a massive time sink. With Inflowave, we can reuse campaign structures across multiple clients while the system handles client-specific details like locations, offers, ad copy and other campaign variables. What impressed me most was that it doesn't just duplicate everything blindly. The AI helps adapt campaigns for each client, and we can review the setup before anything goes live. We originally looked at Inflowave for advertising automation, but ended up replacing GoHighLevel because of how much else was available. The unified inbox, CRM, pipelines and workflow automation meant we didn't need to keep stitching different systems together. Review collected by and hosted on G2.com.

There's definitely a learning curve. Inflowave has a lot of features, and getting familiar with everything takes some time, particularly when you're moving over from GoHighLevel. I'd also like to see more advanced bulk editing options and deeper reporting inside the Ads Manager. For certain detailed campaign breakdowns, I still find myself opening Meta Ads Manager. That said, the time saved on repetitive campaign work makes those relatively minor inconveniences. Review collected by and hosted on G2.com.

Probably the combination of the shared inbox and AI automation. The inbox alone is useful, but being able to build workflows around incoming messages is what makes the difference. For example, when somebody messages one of our clients on Instagram asking about a service, we can use automations to help qualify the inquiry, organize the lead in the CRM and make sure the right person follows up. I also like the team management side. We can assign conversations, leave internal notes and see who's handling what without everything turning into a mess. It's surprisingly difficult to find a marketing agency CRM that handles client conversations, lead management and automation together without forcing you into several disconnected tools. Review collected by and hosted on G2.com.

The interface can be a little overwhelming. There are a lot of modules, and finding certain settings isn't always obvious. I also think the workflow builder could benefit from more ready-made templates. It's powerful once you understand it, but building more complicated automations takes some trial and error. The mobile experience could be better too. For larger tasks, I still prefer using the desktop version. Review collected by and hosted on G2.com.

I have everything in one place. I dont need to have 30 google docs open and 5 different softwares. I have marketing, sales op, ads and everything else under one roof with all my team being on the same page without guessing "Is this client going to churn or no " Review collected by and hosted on G2.com.

It was a bit intimidating at first simply because there is so many options and the onboarding took us a full day though they did train my staff on it without me having to ask them so I'd say the ROI is definitely there Review collected by and hosted on G2.com.

That we can copy ads across our clients which cut the media buying time by half if not more Review collected by and hosted on G2.com.

The main thing I would improve is the mobile view. Some reports took a while to find at first. Review collected by and hosted on G2.com.

I guess the overall systems and managing everything with Inflowave has been a lot more efficient than what we experienced with our previous software. The ability to see all the different client accounts, their KPIs, and all the data in a clear and concise manner makes things a lot cleaner. Looking at all accounts without needing separate dashboards has really improved the way we manage things, reducing the headache of checking each individually. Running ads efficiently and effectively, along with their incredible automations with Instagram, has been awesome. If you were to ask me what is the best CRM for instagram in 2026 i think inflowave gets the spot. Review collected by and hosted on G2.com.

I wish they had a voice agent. Think they're coming out with that soon, but I wish they had that. Review collected by and hosted on G2.com.