Best Marketing Analytics Tools - Page 38

How Many Marketing Analytics Software Products Does G2 Track?

Total Products under this Category: 610

Category Stats (Sep 2026)

  • Average Rating: 4.53/5 (↑0.01 vs Aug 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: ClicData (+1.36%) - Among all products in this category, ClicData recorded the largest rating increase compared to last month

Last updated: September 01, 2026

How Does G2 Rank Marketing Analytics Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 67,900+ Authentic Reviews
  • 610+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Marketing Analytics Software

G2 Grid® for Marketing Analytics Software plotting products by satisfaction and market presence

Highlighted products: HubSpot Marketing Hub, Semrush, CallRail, impact.com, Klaviyo, CleverTap, AgencyAnalytics, and Singular.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-analytics/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=semrush&focus%5B%5D=callrail&focus%5B%5D=impact-com&focus%5B%5D=klaviyo&focus%5B%5D=clevertap&focus%5B%5D=agencyanalytics&focus%5B%5D=singular)

Ratio

Who Is the Company Behind Ratio?

ReBid ADP

ReBid's Advertising data platform (ADP) is built to revolutionise advertising efficiency. It modularly connects to all major CDPs to provide intuitive dashboards designed to help marketers monitor, analySe & optimise media plans, campaigns, channels, and ad creatives across all ad platforms across Search, Social, Programmatic, Adserver, Analytics & more. ReBid not just a platform but a strategic partner, helping you to understand the impact of various advertising channels on leads, engagements and revenue, optimise your ad spend, and boost Return on Ad Spend (ROAS). Our full stack platform empowers you to make optimal decisions powered by harmonised omni-channel customer data, 360 customer view, advanced segmentation, hyper-personalisation along side Ad-to-Acquisition and storytelling visualisations.

Average Rating: 5.0/5.0

Total Reviews: 1

How Do G2 Users Rate ReBid ADP?

  • Has the product been a good partner in doing business?: 8.3/10 (Category avg: 9.3/10)

Who Is the Company Behind ReBid ADP?

  • Seller: ReBid
  • Year Founded: 2020
  • HQ Location: Mumbai, IN
  • LinkedIn® Page: www.linkedin.com
    48 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of ReBid ADP?

Recast Marketing Mix Model

The Recast Marketing Mix platform is the first MMM designed to be updated weekly. The platform is designed for modern marketers that need to be responsive to changes in marketing performance that happens on the scales of weeks not quarters or years. The platform comes with a full suite of planning and optimization tools for forward-looking planning that's actually based in reality. Users can run sophisticated scenario analyses and get recommendations for optimal budget allocation. The platform has extensive custom reporting capabilities including the ability to analyze and plan for pricing discounts and holidays (e.g., black friday planning).

Who Is the Company Behind Recast Marketing Mix Model?

ReddMatch

Enter your product's website, and it builds a profile of who you serve and what problem you solve. From there, it continuously scans Reddit for people describing that exact problem, even when they never use your product's name or category. Each lead is ranked by relevance, so you see your best opportunities first instead of scrolling endlessly. For every match, ReddMatch explains why it's relevant, so you're never blindly trusting a black box. It also helps you draft replies that lead with genuine value rather than a sales pitch, which keeps you in line with Reddit's culture and avoids getting flagged as spam. Built for indie hackers, SaaS founders, agencies, and consultants who want a steady flow of warm, high-intent leads without spending hours manually searching Reddit every day. Try the free demo: enter your website and see real matching leads in seconds, no signup required.

Who Is the Company Behind ReddMatch?

ReportLayer

ReportLayer is a white-label reporting tool for digital marketing agencies. Connect GA4, Google Search Console, and Google Ads once per client. ReportLayer generates a live, branded report link you can share directly with clients. No login required. Data refreshes automatically every night. Schedule automated email reports on a weekly or monthly schedule, export pixel-perfect PDFs in one click, and track KPI goals with On Track, At Risk, or Behind indicators. Free for up to 3 clients. Paid plans from €29 per month.

Who Is the Company Behind ReportLayer?

Reportly

Reportly is an AI-powered marketing reporting platform built for digital marketing agencies, consultants, and in-house marketing teams. It helps businesses automate client reporting, centralize marketing data, and deliver professional reports from a single platform. The platform combines interactive dashboards, AI-powered insights, PDF report generation, and white-label reporting to reduce manual work and improve reporting efficiency. Agencies can manage multiple clients while delivering consistent, professional reports. Reportly includes secure authentication with Google Sign-In, Multi-Factor Authentication (MFA), email verification, and role-based access to help protect business and client data. The platform is designed for teams that want to streamline reporting workflows, improve client communication, and scale their reporting operations without relying on spreadsheets or manual processes.

Who Is the Company Behind Reportly?

RescueMetrics

16% of digital media investments cannot convert today, on average, because of marketing tags and pixels being blocked. With a 2-step install, RescueMetrics will protect all consented marketing data, in a privacy-friendly way. Get back full visibility over your conversions, attribution and campaign performance - while giving ad tech the data needed to optimize to the right customer. Facebook and TikTok Conversion API can be enabled via RescueMetrics for free!

Who Is the Company Behind RescueMetrics?

resonaX.ai

resonaX.ai helps B2B marketers test campaigns, websites, and messaging with AI twins of their ideal customers—so they know what will work before launch. Instead of relying on guesswork, surveys, or generic personas, marketers can create a digital twin of their target audience and test different assets such as landing pages, ads, emails, or pitch decks. resonaX shows which version resonates most, what buyers would click on, and where the message falls flat. This gives marketing teams clarity on what will work in the market, shortens the feedback cycle, and helps them avoid wasted spend on underperforming campaigns. resonaX is built for founders, marketing leaders, and growth teams at B2B and SaaS companies who want to: Validate messaging and positioning with real buyer reactions Compare creatives or websites to see what drives higher conversions Confidently launch campaigns backed by customer insight By showing how buyers are likely to respond, resonaX takes the uncertainty out of marketing decisions and helps teams create campaigns that truly resonate.

Who Is the Company Behind resonaX.ai?

Rivox AI

Rivox AI — это SaaS-платформа для анализа поведения пользователей, которая снижает стоимость привлечения клиента (CPA) на 25–35% для компаний, размещающих рекламу на Yandex.Direct. Используя ансамбль из 4 моделей машинного обучения, Rivox AI анализирует более 600 поведенческих сигналов каждого посетителя в режиме реального времени и прогнозирует вероятность покупки с точностью 88–92%. Платформа генерирует виртуальные конверсии — прогнозные цели с динамической ценностью — которые ускоряют обучение автоматической стратегии Яндекс.Директ в 10–20 раз. Это дает рекламным алгоритмам более сильный сигнал обучения, позволяющий им отличать посетителей с высокой степенью заинтересованности от случайных пользователей.

Who Is the Company Behind Rivox AI?

RRD Marketing Solutions

RRD Marketing Solutions harnesses data to promote sophisticated mining and support predictive analytic techniques. RRD Marketing Solutions also generates ideas and tell meaningful stories that create emotional connections between brands and their customers.

Who Is the Company Behind RRD Marketing Solutions?

SaturnOne.io

Analytics For Marketers Website, content marketing, and customer journey analytics for non-technical marketers. We allow marketers to take control and get the answers they need. Stop Struggling With: * Google Tag Manager to collect the data you need * Segmentation to gain insights * Generating the reports you need * Show results and what is working Start Getting: -- Website Analytics -- Customer Journey Analytics -- Content Analytics -- Conversion Analytics -- Reporting -- Advanced Segmentation -- Amazing Insights

Who Is the Company Behind SaturnOne.io?

Seeda

Best in class Marketing Mix Modeling accuracy through pairing industry leading AI engine with expert marketing scientists who ingest every data point and build custom models around your real-world context. Precise channel contribution, budget mixes that unlock 12–17 % more ROI, and a clear “more-for-less” growth path-delivered in weeks.

Who Is the Company Behind Seeda?

  • Seller: Seeda
  • Year Founded: 2020
  • HQ Location: Sydney, AU
  • LinkedIn® Page: www.linkedin.com
    8 employees on LinkedIn®

Seenka

Seenka is a real-time media and advertising intelligence platform that tracks ads and content across all major media channels in Latin America, helping brands and agencies compare competitors, monitor campaigns and make data-driven decisions.d analytics to compare competitors, track trends and make data-driven decisions.

Who Is the Company Behind Seenka?

  • Seller: Seenka
  • Year Founded: 2020
  • HQ Location: Capital Federal, AR
  • LinkedIn® Page: www.linkedin.com
    34 employees on LinkedIn®

SegMetrics

Optimize for revenue at every step of your funnel

Who Is the Company Behind SegMetrics?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated April 23, 2026