Top Free Marketing Analytics Software - Page 6

How Many Marketing Analytics Software Products Does G2 Track?

Total Products under this Category: 639

Category Stats (Oct 2026)

  • Average Rating: 4.53/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Sellforte (+5.56%) - Among all products in this category, Sellforte recorded the largest rating increase compared to last month

Last updated: October 01, 2026

How Does G2 Rank Marketing Analytics Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 69,500+ Authentic Reviews
  • 639+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Marketing Analytics Software

G2 Grid® for Marketing Analytics Software plotting products by satisfaction and market presence

Highlighted products: HubSpot Marketing Hub, Semrush, CallRail, Klaviyo, impact.com, CleverTap, AgencyAnalytics, and Trackdesk.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-analytics/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=semrush&focus%5B%5D=callrail&focus%5B%5D=klaviyo&focus%5B%5D=impact-com&focus%5B%5D=clevertap&focus%5B%5D=agencyanalytics&focus%5B%5D=trackdesk)

Delivra

Delivra is an email marketing platform helping marketers of any expertise captivate and grow their audience. With more than 20 years of unrivaled customer success, Delivra helps businesses engage in meaningful conversations that produce tangible results. Their focus on approachable solutions has helped empower thousands of organizations across industries to take control of complex marketing automation and data handling. Delivra scales with you and provides the tools you need to succeed every step of the way. Built for busy marketers, Delivra offers a full suite of features to help teams reach their goals. Easily build and send impactful email marketing campaigns with a customizable drag and drop editor. Automate your customer communications by strategically plotting an entire email series, determining which mailings are sent based on a variety of subscriber actions, inactions or time. Get more engagement from your audience and reach customers outside of their inbox with expert segmentation and SMS marketing. Whether you’re working B2B, promoting a Non-Profit, or planning an event, Delivra provides robust analytics and ongoing support to encourage users to hone in and refine their strategy. Integrate with a wide variety of CRM’s, e-commerce platforms, and web analytics tools so everything you need is available in one place. The software either plugs right into the current tech, or Delivra builds out a custom integration to ensure that everything works smoothly.

Average Rating: 4.3/5.0

Total Reviews: 81

How Do G2 Users Rate Delivra?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 9.3/10)
  • Data Collection: 10.0/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 10.0/10 (Category avg: 8.7/10)
  • Campaign Insights: 10.0/10 (Category avg: 8.8/10)

Who Is the Company Behind Delivra?

  • Seller: Delivra
  • Year Founded: 1999
  • HQ Location: Indianapolis, Indiana
  • Twitter: @delivra
    2,078 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    30 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Owner
  • Top Industries: Marketing and Advertising, Non-Profit Organization Management
  • Company Size: 49% Small, 44% Medium

What Do G2 Reviewers Say About Delivra?

AI-generated summary from verified user reviews

Pros
  • Users love the effortless automation features of Delivra, which significantly streamline email marketing and lead capture.
  • Users appreciate the ease of use of Delivra, finding it simple to set up and manage email campaigns.
  • Users find Delivra's automation features invaluable, enhancing personalized marketing strategies and driving effortless lead capture.
  • Users appreciate the easy setup of Delivra, finding it time-saving and stress-reducing for managing campaigns.
  • Users love Delivra for its simplicity and time-saving features, making email marketing enjoyable and efficient.
Cons
  • Users find difficult automation and a challenging integration ecosystem with Delivra, impacting their overall experience.
  • Users encounter integration issues with Delivra, making automation and customization more challenging than expected.
  • Users express dissatisfaction with the limited customization, desiring more flexibility in email templates and design options.
  • Users find the automation complexity and integration ecosystem of Delivra somewhat challenging and difficult to navigate.
  • Users find the automation complexity and integration ecosystem of Delivra somewhat challenging to navigate.

What Are Recent G2 Reviews of Delivra?

What Are G2 Users Discussing About Delivra?

GreyMetrics

GreyMetrics helps agencies save time when sharing data. Pull all your marketing data into one location and generate beautiful reports and dashboards that auto-update every one hour. GreyMetrics integrates with over 20 platforms and has dozens of built-in templates so your reports look great from day one and are fully white-labelled to share with clients and stakeholders.

Average Rating: 4.6/5.0

Total Reviews: 21

How Do G2 Users Rate GreyMetrics?

  • Has the product been a good partner in doing business?: 9.1/10 (Category avg: 9.3/10)
  • Data Collection: 9.3/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 9.4/10 (Category avg: 8.7/10)
  • Campaign Insights: 9.2/10 (Category avg: 8.8/10)

Who Is the Company Behind GreyMetrics?

  • Seller: GreyMetrics
  • HQ Location: Hyderabad
  • Twitter: @greymetrics
    1 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    2 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 91% Small, 9% Medium

What Are Recent G2 Reviews of GreyMetrics?

What Are G2 Users Discussing About GreyMetrics?

Platformly

Platformly is a powerful yet easy to use business management and marketing automation tool for busy business owners who are focused on growth. Platformly makes marketing attribution easy by precisely tracking interactions across different campaigns and channels throughout your entire marketing funnel. It helps you understand in unparalleled detail which marketing activities drive the most sales, who your most loyal customers are and what drives growth. BUSINESS DASHBOARDS Dashboards provide your most important business metrics consolidated into one fully customizable dashboard. They offer a real-time overview of what is happening in your business, with the ability to drill down and get the exact data you need at any given time. LINK TRACKING Platformly is your campaign management command center. Seamlessly track campaign performance, user interactions, sales and everything in between and beyond. CRM One central location for managing and strengthening customer relationships. See an overview or choose a contact to see all past interactions with your brand. All data is automatically updated in real-time. LEAD CAPTURE Intuitive customer acquisition tools, from behavior driven opt-in forms to complete, pixel-perfect landing pages. All with an easy drag-and-drop interface to help you launch effective campaigns quickly. EMAIL MARKETING Deliver the right message to the right person at the right time. Use our visual email builder to send beautiful and responsive event-driven or broadcast emails with one of the industry’s highest delivery rates. MARKETING AUTOMATION Turn cold traffic into brand advocates at scale with event-driven campaigns and highly personalized experiences. All can be done visually without writing a single line of code. COMPLETE REPORTS Your essential business data easily accessible through real-time insights and analytics dashboards. Measure and analyze every aspect of your marketing and sales and make decisions with confidence.

Average Rating: 4.5/5.0

Total Reviews: 108

How Do G2 Users Rate Platformly?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 9.3/10)
  • Data Collection: 9.0/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 8.6/10 (Category avg: 8.7/10)
  • Campaign Insights: 9.3/10 (Category avg: 8.8/10)

Who Is the Company Behind Platformly?

  • Seller: Platformly
  • Year Founded: 2017
  • HQ Location: Tortola, British Virgin Islands
  • Twitter: @PlatformlyHQ
    235 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    6 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: CEO
  • Top Industries: Marketing and Advertising, Information Technology and Services
  • Company Size: 90% Small, 7% Medium

What Do G2 Reviewers Say About Platformly?

AI-generated summary from verified user reviews

Pros
  • Users find Platformly to be a superb resource for rapid business growth, offering diverse tools and plans for effective campaigns.
  • Users find Platformly offers excellent business support, enabling rapid campaign organization and growth with diverse tools.
  • Users value the comprehensive tools of Platformly, enabling effective organization and rapid business growth.
  • Users find Platformly to be an easy-to-use tool, enabling fast and efficient organization of campaigns and business growth.
  • Users value the extensive tool offerings of Platformly, enabling efficient organization and growth of their businesses.
Cons
  • Users experience occasional performance issues with Platformly, noting it can become sluggish at times.
  • Users experience slow loading times with Platformly, which can hinder their overall user experience.
  • Users experience occasional slow performance, especially during peak times, making the platform feel sluggish.

What Are Recent G2 Reviews of Platformly?

What Are G2 Users Discussing About Platformly?

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rampmetrics

rampmetrics is a complete marketing analytics solution out-of-the-box. Conversion Tracking, Marketing Attribution, Funnel Analytics are seamlessly integrated with no coding or complex setup.

Average Rating: 4.8/5.0

Total Reviews: 25

How Do G2 Users Rate rampmetrics?

  • Has the product been a good partner in doing business?: 9.7/10 (Category avg: 9.3/10)
  • Data Collection: 9.5/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 9.4/10 (Category avg: 8.7/10)
  • Campaign Insights: 9.5/10 (Category avg: 8.8/10)

Who Is the Company Behind rampmetrics?

  • Seller: rampmetrics
  • HQ Location: San Carlos, CA
  • Twitter: @demandramp
    110 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    2 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Computer Software
  • Company Size: 76% Medium, 16% Large

What Do G2 Reviewers Say About rampmetrics?

AI-generated summary from verified user reviews

Pros
  • Users highlight the attribution accuracy of Rampmetrics, making marketing performance tracking simple and efficient.
  • Users find RampMetrics extremely user-friendly, facilitating intuitive navigation and quick insights into complex data.
  • Users appreciate the intuitive analytics of RampMetrics, enhancing data management and simplifying performance reporting significantly.
  • Users value the intuitive attribution tracking of Rampmetrics, enhancing insights into marketing performance and customer journeys.
  • Users commend the ease of learning with RampMetrics, finding it intuitive and straightforward for all technical levels.
Cons
  • Users find it challenging to share specific reports and experience delays due to data syncing issues.
  • Users face integration issues as direct connections are limited, but support helps navigate these challenges effectively.
  • Users find the limited native ads integration with LinkedIn in Rampmetrics somewhat inconvenient but manageable.
  • Users find tracking outbound campaigns tricky, necessitating custom workarounds for effective management in Rampmetrics.
  • Users face challenges due to the complexity of data, affecting alignment with Rampmetrics and other systems.

What Are Recent G2 Reviews of rampmetrics?

What Are G2 Users Discussing About rampmetrics?

Zoho Marketing Automation

Zoho Marketing Automation is an all-in-one marketing automation platform trusted by over 100K+ users worldwide to simplify and automate campaigns across multiple channels like, email, SMS, WhatsApp, social media, and webpages. With built-in analytics, lead scoring, attribution, and a marketing planner, Zoho Marketing Automation enables teams to execute smarter, nurture better, and convert faster. Highlights of Zoho Marketing Automation 1. Build multichannel customer journeys across email, SMS, WhatsApp, social media, and webpages. 2. Visually map, launch, and automate complex multichannel campaigns using drag-and-drop functionality. 3. Measure and optimize how your journeys are performing with advanced analytics that track website behavior, lead attribution, lead path tracing, and more. 4. Simplify lead-to-revenue conversion by replacing manual guesswork with automated, rule-based scoring and nurturing systems. 5. Schedule, organize, and track all your campaign activities in one place for smoother, on-time execution with ZMA's built-in Marketing Calendar. 6. Automate ecommerce tasks like abandoned cart reminders and confirmations, sync your store data using integration platforms, and leverage these workflows to increase sales, cut costs, and improve customer experience. Zoho Marketing Automation helps businesses manage and automate their entire marketing journeys from lead generation to revenue. It unifies data, supports multichannel engagement across email, SMS, WhatsApp, social media, and webpages, and simplifies campaign creation with a drag-and-drop builder. With website analytics, lead scoring, attribution insights, and a built in marketing planner, teams can optimize performance. Ecommerce brands can also automate follow-ups, recover abandoned carts, and boost sales with AI-driven product recommendations. Experience unified marketing, automation, and analytics—all in one platform. Sign up today and turn your marketing automation investment into measurable growth.

Average Rating: 4.2/5.0

Total Reviews: 110

How Do G2 Users Rate Zoho Marketing Automation?

  • Has the product been a good partner in doing business?: 7.9/10 (Category avg: 9.3/10)
  • Data Collection: 8.1/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 8.3/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.5/10 (Category avg: 8.8/10)

Who Is the Company Behind Zoho Marketing Automation?

  • Seller: Zoho
  • Year Founded: 1996
  • HQ Location: Austin, TX
  • Twitter: @Zoho
    137,880 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    30,913 employees on LinkedIn®
  • Phone: +1 (888) 900-9646

Who Uses This Product?

  • Who Uses This: Marketing Manager
  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 57% Small, 34% Medium

What Do G2 Reviewers Say About Zoho Marketing Automation?

AI-generated summary from verified user reviews

Pros
  • Users value the automation capabilities of Zoho Marketing Automation, enabling personalized follow-ups and seamless integration with sales tools.
  • Users value the ease of use of Zoho Marketing Automation, appreciating its intuitive setup and user-friendly controls.
  • Users appreciate the automation features of Zoho Marketing Automation, allowing for personalized follow-ups and effortless lead management.
  • Users value the automation efficiency of Zoho Marketing Automation, enhancing clarity and control across marketing efforts seamlessly.
  • Users value the intentional orchestration of follow-ups in Zoho Marketing Automation, enhancing user experience and engagement.
Cons
  • Users find the learning curve steep for Zoho Marketing Automation, making it challenging for beginners to navigate effectively.
  • Users often find poor customer support to be a significant drawback, impacting their overall experience with Zoho Marketing Automation.
  • Users find Zoho Marketing Automation not intuitive, as navigating complex workflows can be clunky and challenging.
  • Users find a steep learning curve in Zoho Marketing Automation, especially challenging for beginners without adequate tutorials.
  • Users experience a complex usability issue with Zoho, finding advanced features difficult to navigate and learn.

What Are Recent G2 Reviews of Zoho Marketing Automation?

What Are G2 Users Discussing About Zoho Marketing Automation?

Netmera

Netmera is a customer data and engagement platform for enterprise marketing, product, and CX teams in banking, fintech, telecoms, retail, media, and e-commerce. Data collection, omnichannel campaign execution, and analytics run in one platform, so teams act on real-time behavior without routing tasks through IT. Typical implementation runs 4 to 8 weeks, depending on the audience size and channel diversity. Compliance covers GDPR, ISO certifications, and IYS for the Turkish market. Data: Tagless Data Capture collects behavioral events automatically. SDKs cover Android, iOS, Flutter, React Native, Huawei, and Cordova. Data can be ingested via API, SDK, FTP import, or panel upload, and exported via FTP or webhooks. Channels: mobile and web push, email, SMS, WhatsApp, in-app messages, web pop-ups, geofencing. Deferred Deep Linking connects campaign links to specific in-app content, even through app installation. Integrations: Google Cloud, AWS, SAP, Adobe Experience Cloud, Shopify, MParticle, Adjust, Mixpanel, Infobip, Twilio, Facebook (Meta). AI capabilities: - Predictive segments: churn risk, purchase intent, high-value users - Content Optimizer for multilingual copy generation - Agentic AI that configures full campaigns for team review - Official MCP Server connecting Claude, ChatGPT, and other tools to your account Scale: 100+ companies, 300+ apps, 500M+ end users yearly, 30B+ events monthly. Selected results: - DenizBank restored a 10% loan conversion rate after funnel diagnostics found a drop-off bug - Turkcell raised Customer Effort Score by 13%, improved App Store ratings by 50% - Mackolik sends 20,000+ daily notifications with a 20% retention lift - Pluxee converted 3.7% of web traffic into qualified leads. More customer success stories: https://netmera.com/case-studies/

Average Rating: 4.3/5.0

Total Reviews: 49

How Do G2 Users Rate Netmera?

  • Has the product been a good partner in doing business?: 9.1/10 (Category avg: 9.3/10)
  • Campaign Insights: 8.3/10 (Category avg: 8.8/10)

Who Is the Company Behind Netmera?

  • Seller: Netmera
  • Company Website:
  • Year Founded: 2010
  • HQ Location: İstanbul, TR
  • Twitter: @netmera
    2,793 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    60 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Financial Services, Telecommunications
  • Company Size: 39% Small, 33% Medium

What Do G2 Reviewers Say About Netmera?

AI-generated summary from verified user reviews

Pros
  • Users find Netmera's ease of use and user-friendly interface enhance their marketing efforts significantly.
  • Users value the outstanding customer support from Netmera, noting prompt responses and helpful assistance when needed.
  • Users value the exceptional support from Netmera, enhancing communication and operational efficiency through detailed segmentation.
  • Users value the effective customer engagement capabilities of Netmera, enhancing interactions through diverse digital channels.
  • Users appreciate the effective engagement capabilities of Netmera, enabling targeted communications and improved marketing success.
Cons
  • Users find the high complexity of Netmera challenging, especially when managing multiple campaigns and features.
  • Users find inadequate reporting frustrating, lacking essential data and features for effective decision-making.
  • Users find the complexity of Netmera challenging, making data analysis and feature requests more difficult and time-consuming.
  • Users experience data inaccuracy with Netmera, leading to confusion and inefficiencies during analysis and data transfer.
  • Users note several missing features in Netmera, particularly improved documentation and valuable AI-driven capabilities.

What Are Recent G2 Reviews of Netmera?

What Are G2 Users Discussing About Netmera?

Lexer

Lexi is an AI agent for omnichannel retail and hospitality brands, built on Lexer's customer data platform. Ask a question about your customers in plain language and Lexi answers from your unified first-party data, then builds the segment, activates it across your marketing channels and measures what changed. Lexer unifies ecommerce, POS, loyalty, email and SMS data into one profile per customer, enriched with Experian demographics. Lexi works on top of that foundation, finding churn risk, growth opportunities and wasted spend, and recommending what to do next. Your team approves every action before it goes live. Lexer is headquartered in Australia and works with retail and hospitality brands across Australia, the US and Asia. - Ask in plain language. Lexi answers questions about lifetime value, churn risk, RFM and product affinity from your own data, and shows how it got there. - One profile per customer. Ecommerce, POS, loyalty, email and SMS data resolved into a single record, enriched with Experian demographics. - From answer to audience. Lexi builds the segment and pushes it to Klaviyo, Meta, Google Ads, - TikTok and more, and keeps it current. - Results you can prove. Holdout groups show the incremental revenue and margin each campaign produced. - Governed by design. SOC 2 certified, runs in a secure AWS Bedrock environment, and every action is approved, logged and reversible. Learn more or book a demo at https://www.lexer.io/.

Average Rating: 4.5/5.0

Total Reviews: 54

How Do G2 Users Rate Lexer?

  • Has the product been a good partner in doing business?: 8.9/10 (Category avg: 9.3/10)
  • Data Collection: 8.3/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 7.4/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.1/10 (Category avg: 8.8/10)

Who Is the Company Behind Lexer?

  • Seller: Lexer
  • Year Founded: 2010
  • HQ Location: Melbourne, Australia
  • Twitter: @lexer
    930 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    58 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Retail, Apparel & Fashion
  • Company Size: 41% Small, 35% Medium

What Do G2 Reviewers Say About Lexer?

AI-generated summary from verified user reviews

Pros
  • Users value the prompt customer support from Lexer, aiding in maximizing the platform's capabilities and insights.
  • Users commend the strong AI integrations of Lexer, noting their value and effectiveness in enhancing user experience.
  • Users value the unlimited insights and analytics from Lexer, enhancing understanding and driving actionable outcomes.
  • Users value the analytics expertise of Lexer, appreciating the actionable insights and support for customer data understanding.
  • Users value the communication efficiency of Lexer, gaining clear insights and actionable support from their analytics.
Cons
  • Users experience bugs that disrupt functionality, leading to frustration and diminished usability of Lexer.
  • Users express frustration with Lexer’s performance inconsistencies and slow response times during critical tasks.
  • Users find the learning curve steep, especially for infrequent users, despite efforts to simplify the platform.
  • Users find the learning difficulty of Lexer challenging, though improvements are being made to simplify the experience.
  • Users find Lexer not user-friendly, especially those less familiar with the platform's complexities and navigation challenges.

What Are Recent G2 Reviews of Lexer?

What Are G2 Users Discussing About Lexer?

TapClicks

TapClicks is a comprehensive marketing operations platform designed to streamline and automate various manual tasks associated with marketing management, such as data integration and reporting. This solution allows users to focus on high-impact activities, including campaign optimization and enhancing customer satisfaction. By offering a suite of tools that encompass reporting, analytics, insights, campaign order management, and marketing workflow tracking, TapClicks empowers organizations to make informed decisions based on real-time data. The platform is particularly beneficial for marketing agencies and organizations that manage multiple clients. TapClicks provides a unified dashboard through its flagship product, TapAnalytics, which consolidates marketing campaign data and performance metrics. This feature enables users to easily manage thousands of clients from a single interface, offering both high-level agency views and customizable client-specific views. Such transparency is essential for maintaining strong client relationships and ensuring that clients are informed about their campaign performance. One of the standout features of TapAnalytics is its ability to deliver real-time analytics and scoring across all campaigns. Utilizing sophisticated algorithms, the platform optimizes campaign performance and uncovers actionable insights that can drive better results. Additionally, the data visualization capabilities of TapClicks bring data to life through interactive timelines, pie charts, geo-mapping, and text widgets, making it easier for users to interpret and present their findings. TapClicks also prioritizes efficiency with its auto-scheduled reporting feature, allowing users to send automated reports in various formats, including HTML, PDF, and Excel. This functionality saves time and ensures that stakeholders receive timely updates without the need for manual intervention. Furthermore, the platform supports over 200 integrations tailored to the needs of agencies of all sizes, enhancing its versatility and making it a valuable tool for marketing professionals. In summary, TapClicks is designed to optimize marketing operations by automating routine tasks and providing a holistic view of marketing activities. With its user-friendly interface, robust analytics capabilities, and extensive integration options, TapClicks stands out as a powerful solution for organizations looking to enhance their marketing efforts and drive meaningful results.

Average Rating: 4.3/5.0

Total Reviews: 315

How Do G2 Users Rate TapClicks?

  • Has the product been a good partner in doing business?: 9.1/10 (Category avg: 9.3/10)
  • Data Collection: 8.7/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 8.8/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.6/10 (Category avg: 8.8/10)

Who Is the Company Behind TapClicks?

  • Seller: TapClicks
  • Company Website:
  • Year Founded: 2015
  • HQ Location: San Jose, CA
  • Twitter: @TapClicks
    773 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    131 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Account Manager, Digital Marketing Manager
  • Top Industries: Marketing and Advertising, Broadcast Media
  • Company Size: 62% Small, 30% Medium

What Do G2 Reviewers Say About TapClicks?

AI-generated summary from verified user reviews

Pros
  • Users find TapClicks to be extremely easy to use, efficiently consolidating marketing data and improving reporting capabilities.
  • Users value the powerful analytics of TapClicks, enabling deeper insights and enhanced decision-making across marketing operations.
  • Users value the automation capabilities of TapClicks, enhancing efficiency and enabling focus on strategic marketing tasks.
  • Users value the comprehensive data integration capabilities of TapClicks, enhancing insights and optimizing marketing strategies.
  • Users value the streamlined data management of TapClicks, enhancing insights and optimizing marketing strategies effectively.
Cons
  • Users often experience connection issues, leading to data discrepancies and less than ideal customer service responses from TapClicks.
  • Users often struggle with data inconsistency, encountering discrepancies and experiencing unhelpful customer service responses.
  • Users find the data management issues in TapClicks, especially during setup and syncing, quite frustrating and non-intuitive.
  • Users find the difficult setup of TapClicks overwhelming, affecting the initial experience and data syncing process.
  • Users encounter lack of information from TapClicks support, leading to unresolved data connection issues and discrepancies.

What Are Recent G2 Reviews of TapClicks?

What Are G2 Users Discussing About TapClicks?

Dataflo

Dataflo is a data-driven marketing intelligence platform that helps marketers and sales professionals make smarter decisions. It's affordable and easy to use to gain insight into your marketing efforts. With Dataflo, you can view your data analytics unified from tools such as HubSpot CRM, HubSpot Marketing, Google Analytics, Youtube, Facebook Ads, Linkedin Ads, Twitter, Stripe, and Intercom in one single place within few clicks. Get data on the areas that matter most: optimizing spend, closing new deals, driving traffic to conversion funnels, identifying the best sources of leads, and improving customer experience. One-touch integration with Hubspot lets you combine data from any source and visualize data using pre-built dashboards to improve your analysis. Unified Custom Dashboard: Manage your data reports easily. Integrations are available with all major SaaS tools, including Hubspot, Google Analytics, Google/Facebook Ads, Mailchimp —even subscription software! It only takes a few minutes to compile the data you need and make it available to the whole team. You'll be amazed at how much time is saved, how much information is easily accessible, and how your meetings come together better. Paid Attribution Template: Get all the important ad metrics in one place to get greater performance visibility into your paid marketing activities and make more informed decisions without having to build reports from scratch. Understand impressions, clicks, and CTR for each campaign and provide information on how many leads are converted from there. Easily calculate ROI and place bets based on channels/sources across your campaigns. Slack Command Center: Use simple slash command to get insights inside your Slack channel. Automate and schedule reports so that you are always aware of the peaks and troughs in your business performance. Make collaboration smarter and easier by sharing on-point report cards that highlight relevant and actionable data to your team.

Average Rating: 4.5/5.0

Total Reviews: 19

How Do G2 Users Rate Dataflo?

  • Has the product been a good partner in doing business?: 7.5/10 (Category avg: 9.3/10)
  • Data Collection: 10.0/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 8.3/10 (Category avg: 8.7/10)
  • Campaign Insights: 9.2/10 (Category avg: 8.8/10)

Who Is the Company Behind Dataflo?

  • Seller: Dataflo
  • Year Founded: 2021
  • HQ Location: Chennai, IN
  • LinkedIn® Page: www.linkedin.com
    3 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Information Technology and Services
  • Company Size: 42% Small, 42% Medium

What Do G2 Reviewers Say About Dataflo?

AI-generated summary from verified user reviews

Pros
  • Users value the consolidation of metrics in Dataflo, enhancing efficiency in reporting and collaboration across teams.
  • Users value the collaborative sharing features of Dataflo, greatly enhancing team communication and efficiency in reporting.
  • Users value Dataflo for its streamlined metric consolidation, significantly enhancing productivity and collaboration across teams.
  • Users value the intuitive dashboard usability of Dataflo, streamlining reporting and enhancing collaboration across teams.
  • Users value Dataflo's robust data visualization capabilities, simplifying reporting and enhancing teamwork through unified dashboards.
Cons
  • Users experience delays mainly due to slow performance when handling large datasets and complex integrations.
  • Users find the difficult learning curve of Dataflo makes onboarding and using the tool more challenging and time-consuming.
  • Users find the learning curve steep, making onboarding and familiarization with Dataflo more challenging and time-consuming.
  • Users experience a limited feature set that hampers onboarding and makes navigating complex integrations more difficult.
  • Users report slow performance and a steep learning curve, making onboarding and data handling more challenging.

What Are Recent G2 Reviews of Dataflo?

Polar Analytics

Polar Analytics is the easiest way for brands to dig into their data and understand how their business is doing. No migration or setup is required. We do all the heavy lifting for you. Connect all your data sources in one click, make informed decisions in minutes, and say goodbye to manual reporting. Polar is equivalent to having Supermetrics + Data Studio + A Data-Scientist into one app. Trusted by over 1500+ Shopify stores including Fanjoy, Hero Cosmetics, Soko Glam, AYBL, and From Future. You can use the platform to: - Optimize Customer Acquisition and manage performance marketing more effectively - Automate your Reporting and never download CSVs again - Increase Retention and LTV with the most robust views on retention and repeat orders for Shopify Stores - Improve merchandising with advanced reports on Product Analytics - Improve Engagement marketing with advanced email marketing reports Here's what you get: 10+ Data Connectors Unlock the full potential of your eCommerce and marketing data with pre-built integrations for Shopify, Google Analytics, Google Ads, Facebook Ads, Bing Ads, Pinterest Ads, Tiktok Ads, Snapchat Ads, Klaviyo, and Google Sheets. All-in-one Actionable Analytics Dashboard Get all the key advanced reports you need to monitor and improve your marketing spend, CAC (Acquisition Costs), LTV (Customer Lifetime Value), Cohorts, ROAS, and more. Multi Brands and Multi Shopify Stores capabilities Aggregate data from all your Shopify stores in the app. Create views to segment this data by Country or by brand if you are an agency or an e-commerce venture studio Smart Alerts and Insights You can set smart alerts on your most important KPIs: drop in conversion rate, increase in Customer Acquisition Cost, etc. Get notified immediately via e-mail or Slack. Email and Slack Snapshots reports Schedule Email or Slack Snapshots. Choose the metrics and frequency you want and share them with your team. Unlimited Users Share the dashboard with team members, contractors, or investors. Give visibility on your most important KPIs and align your team on what's next. Agency Plans Provide analytics and Reporting as part of your agency services. Centralize all your clients in one place to improve Customer retention and save time doing manual reporting.

Average Rating: 4.7/5.0

Total Reviews: 23

How Do G2 Users Rate Polar Analytics?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 9.3/10)
  • Data Collection: 9.7/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 9.3/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.8/10 (Category avg: 8.8/10)

Who Is the Company Behind Polar Analytics?

  • Seller: Polar Analytics
  • Year Founded: 2020
  • HQ Location: Paris, FR
  • Twitter: @polar_analytics
    486 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    36 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Retail
  • Company Size: 83% Small, 17% Medium

What Do G2 Reviewers Say About Polar Analytics?

AI-generated summary from verified user reviews

Pros
  • Users admire the responsive customer support of Polar Analytics, appreciating their helpfulness and dedication to user success.
  • Users love the ease of use with Polar Analytics, enabling quick setup and seamless dashboard creation.
  • Users value the clear analytics and customizable reporting in Polar Analytics, enhancing data-driven decision-making.
  • Users find the easy setup of Polar Analytics makes connecting data sources and creating reports effortless.
  • Users value the consolidated reporting capabilities of Polar Analytics, enabling efficient data-driven decision making across their business.
Cons
  • Users face integration issues requiring support intervention, which complicates and slows down the setup process for data sources.
  • Users face significant API issues that delay real-time data availability and complicate integration with other platforms.
  • Users face connector issues as custom integrations necessitate support, hindering quick access to data sources.
  • Users face data management issues due to slow response times and difficulties in connecting important data sources.
  • Users find the expensive custom connectors require specialist support, slowing down integration for unique data sources.

What Are Recent G2 Reviews of Polar Analytics?

What Are G2 Users Discussing About Polar Analytics?

Maropost Marketing Cloud

When your email software can’t keep up with your marketing goals, it’s time to meet Marketing Cloud. Multichannel marketing software built for fast-growing businesses, Marketing Cloud gives you greater control over your email, SMS, and social media ad campaigns. With Maropost, effortlessly build and segment audiences, customize journeys, personalize communications, and deliver them automatically.

Average Rating: 4.4/5.0

Total Reviews: 141

How Do G2 Users Rate Maropost Marketing Cloud?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 9.3/10)
  • Data Collection: 8.7/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 8.2/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.5/10 (Category avg: 8.8/10)

Who Is the Company Behind Maropost Marketing Cloud?

  • Seller: Maropost, Inc
  • Company Website:
  • Year Founded: 2011
  • HQ Location: Toronto, Canada
  • Twitter: @Maropost
    21,835 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    372 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: CEO, Owner
  • Top Industries: Marketing and Advertising, Health, Wellness and Fitness
  • Company Size: 68% Small, 26% Medium

What Do G2 Reviewers Say About Maropost Marketing Cloud?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Maropost Marketing Cloud, enjoying seamless campaign management options and functionality.
  • Users value the advanced segmentation capabilities of Maropost, enhancing their marketing strategies through precise targeting.
  • Users value the advanced segmentation and personalization capabilities of Maropost Marketing Cloud for targeted campaigns.
  • Users appreciate the easy setup for A/B testing in Maropost, allowing effective targeting and campaign flexibility.
  • Users praise the powerful automation features of Maropost Marketing Cloud, enhancing their campaign management efficiency.
Cons
  • Users find the lack of account duplication features in Maropost Marketing Cloud frustrating and limiting for their workflows.
  • Users find the difficult learning process for advanced features challenging and time-consuming to navigate effectively.
  • Users struggle with limited third-party integrations, which hampers connectivity and usability of Maropost Marketing Cloud.
  • Users find the limited third-party integrations of Maropost Marketing Cloud hinder their overall marketing effectiveness.
  • Users find the steeper learning curve for advanced features challenging, impacting their overall experience with Maropost Marketing Cloud.

What Are Recent G2 Reviews of Maropost Marketing Cloud?

What Are G2 Users Discussing About Maropost Marketing Cloud?

DataMyth

DataMyth is a SaaS based reporting solution which helps digital marketers generate reports with AUTOMATED ANALYSIS & PERFORMANCE INSIGHTS in writing, which helps marketers understand what is working & what is not. Marketers can save all the time spent building reports and analysing the data, and get the reports in a few seconds. With the time saved, digital marketers can focus on optimization & strategy while we take care of all reporting needs. DataMyth is perfect for small to medium digital agencies, and brands looking to save time and money

Average Rating: 4.6/5.0

Total Reviews: 26

How Do G2 Users Rate DataMyth?

  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 9.3/10)
  • Data Collection: 8.8/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 8.1/10 (Category avg: 8.7/10)
  • Campaign Insights: 9.0/10 (Category avg: 8.8/10)

Who Is the Company Behind DataMyth?

  • Seller: DataMyth
  • Year Founded: 2019
  • HQ Location: Middletown, US
  • Twitter: @data_myth
    13 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 88% Small, 8% Medium

What Are Recent G2 Reviews of DataMyth?

What Are G2 Users Discussing About DataMyth?

Sweet Analytics

Sweet Analytics, at the centre of all your data. Sweet connects with all the marketing platforms that you know and love and brings it all under one roof. Helping you understand customer retention and acquisition to drive your business forward. What we do... Customer Data To understand your customers you first need to understand all their interactions. Armed with a deep understanding of each of our customers, Sweet Analytics can help you to reach them more effectively with our unique personalisation tools. Single Customer View At the heart of Sweet Analytics is one of the most advanced Single Customer Views in the market. Using all available integrations we build a complete customer profile for all interactions with your brand, which are made readily available through our dashboards. Sweet Tracker™ Our proprietary technology allows us to unify browsing behaviour with Single Customer View, providing impartial attribution and linking sales to web interactions. With the ability of real-time interventions and cross-device tracking we can deliver personalised customer journeys. Attribution Tackling the Holy Grail of marketing Sweet provides the single point of truth between the reality of sales and the mendacity of marketing platforms. Helping you more accurately judge the ROI of your marketing investment.

Average Rating: 4.6/5.0

Total Reviews: 18

How Do G2 Users Rate Sweet Analytics?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.3/10)
  • Data Collection: 9.4/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 9.2/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.8/10 (Category avg: 8.8/10)

Who Is the Company Behind Sweet Analytics?

  • Seller: Sweet Analytics
  • Year Founded: 2018
  • HQ Location: Avaland House, 110 London Road, Apsley, Hemel Hempstead, England, HP3 9SD
  • LinkedIn® Page: www.linkedin.com
    14 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Retail
  • Company Size: 67% Small, 28% Medium

What Do G2 Reviewers Say About Sweet Analytics?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the easy and quick overview of business performance that Sweet Analytics provides for informed decisions.
  • Users appreciate the quick and easy business performance alerts provided by Sweet Analytics for effective marketing insights.
  • Users appreciate the easy and quick overview of business performance provided by Sweet Analytics for effective decision-making.
  • Users value the analytics expertise of Sweet Analytics for its quick and insightful business performance overview.
  • Users value the customer engagement insights from Sweet Analytics, enhancing understanding of client behavior and business performance.
Cons
  • Users report bug issues in Sweet Analytics, particularly with inaccurate reporting and missed refunds.
  • Users report data inaccuracy in Sweet Analytics, highlighting discrepancies with Shopify and untracked refunds.
  • Users report data inconsistency in Sweet Analytics, noting discrepancies in reports compared to Shopify and missed refunds.
  • Users report inaccurate reporting in Sweet Analytics, with discrepancies compared to Shopify and missed refunds.
  • Users experience reporting inaccuracies in Sweet Analytics, leading to discrepancies with Shopify data and overlooked refunds.

What Are Recent G2 Reviews of Sweet Analytics?

Jepto

Jepto is an AI marketing reporting and intelligence platform. Build branded, ready-to-send reports in minutes using natural language, with AI-written analysis drafted for you and delivery scheduled automatically. Everything runs on one governed data model across 20+ channels — Google Ads, Meta, LinkedIn, TikTok, Microsoft Ads, GA4, Search Console, Google Business Profile and your own BigQuery data. The same numbers whether you're reading a report, asking Data Chat a question, or querying through the Jepto MCP server inside Claude, ChatGPT or Gemini. For agencies managing multiple accounts, Jepto adds portfolio-wide monitoring on top: budget pacing and overspend alerts, ML anomaly detection, daily KPI forecasts, local listings and reviews, and no-code automations into Slack, Zapier and Make.

Average Rating: 4.3/5.0

Total Reviews: 28

How Do G2 Users Rate Jepto?

  • Has the product been a good partner in doing business?: 8.5/10 (Category avg: 9.3/10)

Who Is the Company Behind Jepto?

  • Seller: Jepto
  • Year Founded: 2018
  • HQ Location: Sydney, New South Wales
  • Twitter: @JeptoApp
    132 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    44 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 86% Small, 11% Medium

What Do G2 Reviewers Say About Jepto?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the data accuracy of Jepto, making it easy to access insightful information effortlessly.
  • Users love the easy data aggregation from multiple Google Business Profiles, appreciating the excellent support provided.
  • Users value the time-saving benefits of Jepto, finding it easy to aggregate data efficiently.
  • Users appreciate the user-friendly interface of Jepto, making data insights easily accessible and manageable.
  • Users value the valuable insights from Jepto, appreciating easy access to data and responsive technical support.

What Are Recent G2 Reviews of Jepto?

What Are G2 Users Discussing About Jepto?

Hey Oliver

“Hey Oliver” is a marketing automation tool that tracks and monitors each one of your website visitors, their behavior and browsing patterns in real-time. At the same time, it identifies potential clients by analyzing their behavior and transaction data and gets insights into what each customer is looking for or interested in. With the help of our lead scoring algorithm, “Hey Oliver” can identify both positive and negative customers, nurture and process them with the use of a full suite of sophisticated tools. Website leads can get automated, personalized and engaged actions aiming to increase engagement, build trust with the company and help them progress along the sales funnel, fill in an enquiry form, contact the company or whatever the marketing strategy is. “Hey Oliver” can run marketing campaigns to reach potential customers even if they are not browsing the website at the time, via inbound marketing, push notifications, email marketing and real time chat. With Hey Oliver, you can create simple marketing campaigns such as a simple announcement, or more advanced campaigns based on criteria, for example, to reach a group of visitors with an offer who are at least 40% interested in a double bed room in London, with sea-view, coming from Germany in July.

Average Rating: 4.4/5.0

Total Reviews: 16

How Do G2 Users Rate Hey Oliver?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 9.3/10)
  • Data Collection: 9.7/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 8.0/10 (Category avg: 8.7/10)
  • Campaign Insights: 7.5/10 (Category avg: 8.8/10)

Who Is the Company Behind Hey Oliver?

  • Seller: Hey Oliver Limited
  • Year Founded: 2016
  • HQ Location: Nicosia, Nicosia
  • Twitter: @HeyOlivercom
    694 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    2 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 56% Small, 44% Medium

What Are Recent G2 Reviews of Hey Oliver?

What Are G2 Users Discussing About Hey Oliver?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated April 23, 2026