# Best E-Commerce Analytics Software - Page 10

  *By [Subhransu Sahu](https://research.g2.com/insights/author/subhransu-sahu)*

   E-commerce analytics software tracks the performance of online retailers. This type of software helps companies identify its most- and least-performant products, monitor buyer and consumer behavior, and determine which issues impact the business. E-commerce analytics tools are commonly used by e-commerce professionals to improve both sales and the customer experience, but can also be used by inventory managers for fulfillment and by accountants to track costs and profitability.

While most [e-commerce platforms](https://www.g2.com/categories/e-commerce-platforms) provide reporting and analytics features, e-commerce analytics software is usually delivered as a standalone solution. Some [analytics software](https://www.g2.com/categories/analytics) providers include features for e-commerce in their offerings. Since generic analytics software isn&#39;t always a good alternative to e-commerce analytics, these types of products are not included in this category.

To qualify for inclusion in the E-Commerce Analytics category, a product must:

- Provide KPIs and analytics that are specific to e-commerce
- Integrate with e-commerce software out of the box or through APIs
- Deliver dashboards that display e-commerce KPIs and analytics
- Analyze e-commerce sales on multiple channels
- Utilize web analytics to monitor user behavior
- Track the performance of campaigns and promotions





## Category Overview

**Total Products under this Category:** 282


## Trust & Credibility Stats

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 13,000+ Authentic Reviews
- 282+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.


## Best E-Commerce Analytics Software At A Glance

- **Leader:** [Stackline](https://www.g2.com/products/stackline/reviews)
- **Highest Performer:** [CustomerLabs 1PD Ops Platform](https://www.g2.com/products/customerlabs-1pd-ops-platform/reviews)
- **Easiest to Use:** [Glassbox](https://www.g2.com/products/glassbox/reviews)
- **Top Trending:** [SuperAGI](https://www.g2.com/products/superagi/reviews)
- **Best Free Software:** [Triple Whale](https://www.g2.com/products/triple-whale/reviews)


---

**Sponsored**

### ChannelEngine

ChannelEngine connects brands and retailers to 1300+ marketplaces worldwide, offering a single platform to manage your product data, inventory, orders, and pricing across all online channels. With smart automation and seamless integration, we enable you to sell more, grow faster, and stay in control. Our scalable and reliable platform keeps your operations running smoothly, ensuring long-term success as your business grows. Headquartered in Leiden, Netherlands, with global offices in New York, Berlin, Paris and Dubai, we guide leading brands like Unilever, Sanofi, Philips, and Sonos on their marketplace expansion.



[Visit company website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&amp;secure%5Bad_slot%5D=category_product_list&amp;secure%5Bcategory_id%5D=1649&amp;secure%5Bdisplayable_resource_id%5D=1649&amp;secure%5Bdisplayable_resource_type%5D=Category&amp;secure%5Bmedium%5D=sponsored&amp;secure%5Bplacement_reason%5D=page_category&amp;secure%5Bplacement_resource_ids%5D%5B%5D=1649&amp;secure%5Bprioritized%5D=false&amp;secure%5Bproduct_id%5D=94863&amp;secure%5Bresource_id%5D=1649&amp;secure%5Bresource_type%5D=Category&amp;secure%5Bsource_type%5D=category_page&amp;secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fe-commerce-analytics%3Fpage%3D10%26segment%3Dall&amp;secure%5Btoken%5D=f78cb01c7cead24e696fe39cd3f8660fda55717656354aadc4a223627d4d2151&amp;secure%5Burl%5D=https%3A%2F%2Fwww.channelengine.com%2Flp%2Fproduct-listing-software-na%3Futm_source%3Dg2%26utm_medium%3Dppc&amp;secure%5Burl_type%5D=custom_url)

---

## Top-Rated Products (Ranked by G2 Score)
  ### 1. [metricstory](https://www.g2.com/products/metricstory/reviews)
  Metricstory is an intelligent platform that discovers unrealized revenue opportunities in your Google Analytics data. It is the only solution to provide innovative, actionable alerts and analyses across every combination of your data. Metricstory gives your eCommerce business the horsepower of Fortune 50 companies without the overhead so your team can make fast, data-driven decisions with huge revenue impact.




**Seller Details:**

- **Seller:** [Metricstory](https://www.g2.com/sellers/metricstory)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)



  ### 2. [Miipharos](https://www.g2.com/products/miipharos/reviews)
  Miipharos is an in-store analytics and marketing platform.




**Seller Details:**

- **Seller:** [miipharos](https://www.g2.com/sellers/miipharos)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)



  ### 3. [minubo](https://www.g2.com/products/minubo-minubo/reviews)
  minubo BI Platform for AI-Powered E-Commerce – Turning Data into Profitable Decisions You’re probably familiar with this scenario: you want to manage and grow your e-commerce business based on data—but instead of clarity, you find yourself searching for a needle in a haystack. Data is scattered across systems, reports are complex, and valuable insights remain hidden. This frustration costs time, money, and growth opportunities. But it doesn’t have to be that way. The minubo BI platform for AI-powered e-commerce is an analytics solution designed to eliminate complexity and turn data into clear, actionable insights. Whether used as a comprehensive end-to-end solution or as modular building blocks within an existing BI setup, minubo adapts perfectly to the individual needs of modern e-commerce businesses. Flexible, Powerful &amp; Ready for Any BI Setup minubo covers the full analytics journey—from data integration to decision-making: - Well-prepared ERP data for Power BI &amp; Co,? No problem.&amp;nbsp;minubo harmonizes and enriches complex ERP and shop data, making it instantly usable for reporting and dashboards in Power BI and other BI tools. - A Semantic Layer that ensures AI tools like ChatGPT interpret your data correctly? No problem.&amp;nbsp;minubo provides a structured, business-ready semantic layer that guarantees consistent definitions and reliable answers—no matter whether insights are generated by humans or AI. - AI-powered Insights that highlight important developments early on? No problem.&amp;nbsp;minubo’s AI Data Insights automatically detects patterns, anomalies, and trends, enabling businesses to react before opportunities are missed or risks escalate. Built Specifically for E-Commerce Unlike generic BI tools, minubo is purpose-built for e-commerce. It brings together all relevant data from shops, marketplaces, ERP systems, marketing channels, and logistics providers into one centralized platform. This holistic data foundation enables complete transparency at the touch of a button. Businesses gain deep insights into profitability across all dimensions—from a high-level management view down to the smallest operational detail. All analyses can be drilled down to individual SKUs and to Contribution Margin III, enabling precise margin and cost transparency: - Products and product groups – with full profitability analysis down to SKU level and Contribution Margin III - Marketing campaigns and channels – clearly showing which campaigns truly generate profit, not just revenue - Customers and customer segments – identifying high-value and unprofitable segments - Orders, returns, and logistics costs – uncovering hidden cost drivers that impact overall margins This end-to-end visibility empowers teams to optimize margins, scale profitable products, and make smarter decisions across the entire value chain.




**Seller Details:**

- **Seller:** [minubo](https://www.g2.com/sellers/minubo-99b5a909-dcec-49b4-b7ac-44dd21163dab)
- **HQ Location:** Hamburg, DE
- **LinkedIn® Page:** https://www.linkedin.com/company/minubo (32 employees on LinkedIn®)



  ### 4. [Mitzu](https://www.g2.com/products/mitzu/reviews)
  Mitzu is an agentic analytics platform that connects directly to your data warehouse and answers business questions autonomousl. No SQL, no tickets, no waiting. Ask anything in plain English and Mitzu generates and executes the query live on your Snowflake, BigQuery, Redshift, or Databricks instance, then returns explainable answers with full SQL transparency. Beyond answering ad-hoc questions, Mitzu proactively monitors your KPIs and delivers anomaly alerts via email or Slack. Product, marketing, and revenue teams can explore funnels, cohorts, retention, and user journeys without involving a data analyst. Enterprise-ready with self-hosting, SSO, and GDPR/HIPAA compliance. From connection to first insight in under 10 minutes.


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 9

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.2/10)


**Seller Details:**

- **Seller:** [Mitzu](https://www.g2.com/sellers/mitzu)
- **Year Founded:** 2022
- **HQ Location:** San Francisco, US
- **LinkedIn® Page:** https://www.linkedin.com/company/mitzu-io (7 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 78% Small-Business, 11% Mid-Market


#### Pros & Cons

**Pros:**

- Positive Experience (3 reviews)
- Analytics (2 reviews)
- Customer Support (2 reviews)
- Easy Integrations (2 reviews)
- Insights (2 reviews)

**Cons:**

- Confusing Usability (1 reviews)
- Display Issues (1 reviews)
- Event Management (1 reviews)
- Not Intuitive (1 reviews)
- Poor Clarity (1 reviews)

  ### 5. [mmi ETAIL](https://www.g2.com/products/mmi-etail/reviews)
  mmi Analytics are the global standard for beauty industry analytics. 100% of our revenues come from the beauty industry so we can deliver on the specifics for your beauty brand. We have been supporting the beauty and personal care industry for over 15 years. Our suite of products helps you drive conversions by optimising your online retailer presence. Track authorised and grey market retailers and build SKU-level pricing and promotional strategies including GWP, to optimise conversion rates and digital asset compliance. - adCHECK tracks mobile and desktop etail co-op share of voice and quality of execution on an hourly basis so that your team can focus on the bigger picture - shelfVIEW is a digital shelf monitoring platform that measures SKU availability, ratings and reviews and product page compliance across global etailers - pricePOINT is a global analytics platform that tracks daily SKU pricing and promotional mechanics - marketPROTECT is a global compliance monitoring tool that tracks SKU’s on Amazon Marketplace - imageBANK is a digital asset library providing instant access to creative assets displayed across global online product pages and co-op ad banners With our integrated analytics platform we can save your team time and track eCommerce presence more systematically. Get in touch to find out which product is right for you.




**Seller Details:**

- **Seller:** [mmi Analytics](https://www.g2.com/sellers/mmi-analytics)
- **Year Founded:** 2014
- **HQ Location:** London, GB
- **LinkedIn® Page:** https://www.linkedin.com/company/my-market-insight/ (15 employees on LinkedIn®)



  ### 6. [Molecule Data](https://www.g2.com/products/molecule-data-molecule-data/reviews)
  Molecule Data: Complete Clarity for Your Ecommerce Marketing Managing digital marketing across multiple platforms can be overwhelming. Molecule Data simplifies the process by bringing all your advertising data into one place, giving you a clear and accurate view of what’s working and where to improve. Designed for ecommerce brands and agencies, Molecule Data connects seamlessly with Meta, Google Ads, TikTok, and other key platforms, allowing you to track performance metrics effortlessly. Instead of switching between dashboards and manually compiling reports, you get a single, reliable source of truth that keeps your team aligned and your campaigns optimized. What You Get with Molecule Data: ✔ Granular ROAS Measurement – Analyze ROAS at every level—campaigns, ad sets, individual ads, and even across different countries. ✔ Precise First-Time Customer CPA Tracking – Understand acquisition costs with clarity and optimize for growth. ✔ Unified Reporting Across Channels – See all your ad performance data in one place, updated in real-time. ✔ Interactive Dashboard with Multi-Channel Controls – Make changes across all your ad channels from a single interface—no need to log into multiple platforms. ✔ Campaign &amp; Budget Insights – Monitor spending and results at a detailed level to optimize your ROI. ✔ Multi-Account &amp; Brand Management – Easily oversee multiple ad accounts from one platform. ✔ Automated Reports &amp; Alerts – Stay informed without the hassle of manual updates. Molecule Data makes it easier to analyze performance, fine-tune your strategy, and make informed decisions—without the complexity. Why Marketers Rely on Molecule Data: ✅ Reduce time spent on reporting and data gathering ✅ Get accurate performance insights across all ad platforms ✅ Track ROAS with deep granularity across campaigns, ad sets, ads, and regions ✅ Make real-time adjustments to campaigns directly from the dashboard ✅ Improve efficiency with a streamlined, intuitive interface ✅ Make better business decisions with real-time, reliable data Simplify your marketing analytics and take control of your data with Molecule Data.




**Seller Details:**

- **Seller:** [Molecule Data](https://www.g2.com/sellers/molecule-data)
- **HQ Location:** Vilnius, LT
- **LinkedIn® Page:** https://www.linkedin.com/company/molecule-data (2 employees on LinkedIn®)



  ### 7. [Moneyboard.io](https://www.g2.com/products/moneyboard-io/reviews)
  As an entrepeneur you spend a lot of time checking the revenue, sales and impact of your e-commerce business. But mostly that’s a time consuming process. What if you would have one dashboard with all the information you need? Numbers that you can see in one glance on your dashboard? Look no further, Moneyboard is what you need!




**Seller Details:**

- **Seller:** [Moneyboard.io](https://www.g2.com/sellers/moneyboard-io)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)



  ### 8. [Monsoon](https://www.g2.com/products/monsoon-inc-monsoon/reviews)
  Monsoon is a leading provider of channel management software, helping businesses streamline operations, drive growth, and succeed in the competitive world of online retail. Fueled by AI, Monsoon’s intelligent platform cuts through the e-commerce chaos, empowering retailers to focus on what they do best. It’s not just software - it&#39;s a smarter, faster, and proactive way to sell. Monsoon is designed to help online retailers succeed in the competitive e-commerce landscape, and the intelligent e-commerce platform simplifies the complexities of online selling, allowing businesses to concentrate on their core strengths. The “new” reimagined Monsoon, launched in January 2025, equips and empowers online sellers to thrive in a shifting market. Monsoon’s updated vision centers around helping businesses sell through advanced technology with an unwavering commitment to their success. Newly launched products include: - PreScan - the industry’s first proactive inventory assistant. PreScan allows sellers to vet potential products before they hit inventory, offering real-time recommendations on optimal sales channels and strategies. - Shopify Integration - a seamless connection between the Monsoon platform and Shopify, enabling customers to manage their online stores more efficiently and expand their reach effortlessly. - Monsoon Assist - the flagship product serves as an AI-powered partner that provides real-time insights, proactive recommendations, and instant issue resolution. It’s the cornerstone of Monsoon’s new approach to empowering online sellers. AI isn’t just a feature. It’s Monsoon’s heartbeat. Each product leverages advanced AI technology to automate manual tasks, deliver actionable insights, and keep retailers steps ahead of the competition. Monsoon is shaping online retail’s future - committed to building it with cutting-edge AI innovation and a fierce commitment to the success of each customer.


  **Average Rating:** 3.7/5.0
  **Total Reviews:** 3


**Seller Details:**

- **Seller:** [Monsoon](https://www.g2.com/sellers/monsoon-bd68d516-9be0-48cc-861d-095cc347b548)
- **Year Founded:** 1998
- **HQ Location:** Portland, US
- **Twitter:** @monsoonassist (35 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/monsoon-inc (44 employees on LinkedIn®)
- **Phone:** 503-239-1055

**Reviewer Demographics:**
  - **Company Size:** 100% Small-Business


  ### 9. [Movex Analytics](https://www.g2.com/products/movex-analytics/reviews)
  With MOVEX Analytics, provides a flexible tool that brings structure and meaningfulness to large data quantities behind the omnichannel processes.




**Seller Details:**

- **Seller:** [Otto Group Solution Provider (OSP)](https://www.g2.com/sellers/otto-group-solution-provider-osp)
- **Year Founded:** 1991
- **HQ Location:** Dresden, Saxony, Germany
- **LinkedIn® Page:** https://www.linkedin.com/company/ottogroup-one-o/ (581 employees on LinkedIn®)



  ### 10. [My Data Ninja](https://www.g2.com/products/my-data-ninja/reviews)
  Simplify Your Data. Amplify Your Growth with MyDataNinja. With our one click integrations with Shopify, Woocommerce, Facebook ads, Google ads, Bing Ads and Tiktok ads, you can Start measuring the TRUE ROAS of your campaigns, not only what the networks tell you and be able to optimize your ad spend understanding the sales it brings you Turn complex marketing data into clear, actionable insights—no expertise needed. Spend less time analyzing and more time growing your business with MyDataNinja&#39;s unified dashboard.




**Seller Details:**

- **Seller:** [My Data Ninja](https://www.g2.com/sellers/my-data-ninja)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)



  ### 11. [My Seller Central](https://www.g2.com/products/my-seller-central/reviews)
  MySellerCentral provides Real Time Business Performance Dashboards with AI/ML based Predictive Analytics and Deep Integration with Global Supply Chain Networks for Businesses selling on multiple e-commerce Marketplaces spread across the World.




**Seller Details:**

- **Seller:** [KAS Global Commerce](https://www.g2.com/sellers/kas-global-commerce)
- **HQ Location:** Irvine, US
- **LinkedIn® Page:** https://www.linkedin.com/company/my-seller-central (46 employees on LinkedIn®)



  ### 12. [Nostradamus.cloud](https://www.g2.com/products/nostradamus-cloud/reviews)
  Nostradamus.cloud gives you e-commerce store performance audit and 360º operations reports, including benchmarks and critical KPIs metrics, in just one click. On top of that, all benefits of award-winning AI analytics &amp; sales forecasting algorithms in simple&amp;daily, updated dashboards. Audit your business with an e-commerce health check. Forget about spreadsheets and keep all your store details in one place. Automatically audit your store with Nostradamus.cloud e-commerce health check and know the performance of your finance, stock, sales, and operations. Learn how your store performs and find the weak spots of your business. Find out: Which products are running out of stock? Which are my superstar products or customers? Which products should be discontinued? Which customers are returning most products? ...and more. Right after the health check scan, you&#39;ll get suggestions for improving each section. :) Don&#39;t be afraid in-app commerce coach will always help you understand all critical KPI metrics. Easy to understand Business Performance Analytics Nostradamus.cloud provides important metrics benchmarking against similar shops in the same industry so you can straight away see how you are doing against your peers. With Nostradamus.cloud, you have a bird&#39; eye view into SALES &amp; FINANCIALS, OPERATIONS INCLUDING STOCK MANAGEMENT &amp;. RETURN PRODUCTS, CUSTOMERS SALES FORECASTING Learn more about your Gross Profit Margin, Customer Retention Rate, Return rations, New vs Return Customers, and more from the easy-to-understand dashboards of your e-commerce business. It&#39;s effortless :) Sales forecast engine And last but not least, our award-winning artificial intelligence sales forecast engine provides information about your future selling quantity and validates if the store has a satisfactory inventory to fulfill all future customer orders. Our AI algorithm identifies trends in future consumption and customer behavior, ultimately saving costs and increasing revenue with better inventory planning and customer retention. All these are helping to increase revenue and reduce costs for your store. Ready to Start? Scan your store with a Freemium eCommerce health check tool and learn more about your stock management with Nostradamus.cloud store performance insights, and sales forecast. No credit card is required. Less than a minute of integration Nostradamus platform can be linked with your Shopify account using just three clicks. After your agreement, Nostradamus.cloud will synchronize all your Shopify data and train AI prediction algorithms. Then, you get easy-to-understand dashboards and BI analytics and four months&#39; prediction of your customers&#39; behavior. But, of course, your privacy is A-1 for us, so don&#39;t be afraid General Data Protection Regulation (GDRP) is applied. Use Nostradamus.cloud and see how you can push your business to the next level!




**Seller Details:**

- **Seller:** [iERP.ai](https://www.g2.com/sellers/ierp-ai)
- **Year Founded:** 2019
- **HQ Location:** Bratislava, SK
- **LinkedIn® Page:** http://www.linkedin.com/company/ierp-ai (3 employees on LinkedIn®)



  ### 13. [Nova 9](https://www.g2.com/products/nova-9/reviews)
  Nova 9 empowers D2C brands to maximize their revenue potential by giving them complete visibility over digital marketplaces. By integrating advanced data analytics and automated decision support across e-commerce channels, the platform helps brands optimize their digital shelf presence, maximize availability, and reduce sales losses. Nova 9 simplifies complex data operations through its cutting-edge AI capabilities - from collection and analysis to pattern recognition and insight generation. The platform eliminates tedious backend work, allowing brands to focus directly on implementing growth strategies. By automating data processing and analysis, teams can concentrate on executing decisions that drive business success.




**Seller Details:**

- **Seller:** [Nova 9](https://www.g2.com/sellers/nova-9)
- **Year Founded:** 2024
- **HQ Location:** Surat, IN
- **Twitter:** @Nova9AI (3 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/nova-9 (6 employees on LinkedIn®)



  ### 14. [Ocula Boost](https://www.g2.com/products/ocula-boost/reviews)
  Ocula Boost helps you convert more visitors into customers using AI and machine learning to identify where you&#39;re loosing revenue. Benchmarking your performance against best practice and your competitors gives clear actions across the 3 pillars of eCommerce UX - Content, Technical performance and Accessibility. Using generative AI, Boost then automatically creates the key optimisations needed for your site. Including SEO, descriptions, titles &amp; alt tags




**Seller Details:**

- **Seller:** [Ocula Technologies](https://www.g2.com/sellers/ocula-technologies)
- **Year Founded:** 2021
- **HQ Location:** London &amp; Belfast, GB
- **LinkedIn® Page:** https://www.linkedin.com/company/ocula-technologies (27 employees on LinkedIn®)



  ### 15. [OhoShop](https://www.g2.com/products/ohoshop/reviews)
  OhoShop is a mobile eCommerce platform which creates iOS and Android shopping cart apps for local businesses.




**Seller Details:**

- **Seller:** [Ohoshop](https://www.g2.com/sellers/ohoshop)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)



  ### 16. [omniCommerce](https://www.g2.com/products/omnibasis-inc-omnicommerce/reviews)
  The best Ecommerce platform to build and grow your business with no monthly fees Omnibasis has all you need to power your online Ecommerce presence with a full featured solution enabling anyone to setup and manage an online store, take payments and manage orders. omniCommerce is Omnibasis&#39;s ecommerce solution that enables businesses and professionals, large and small, to build and manage online storefronts with shopping carts, payment processing, marketing, search engine optimization and free web hosting. Using omniCommerce, we empower businesses with intuitive technology and tools to build and launch an ecommerce store, B2C and B2B, with rich feature sets that include your favorite payment gateway integration, hosted checkout pages, inventory management, full product catalog and powerful analytics. All without the costs and challenges associated with building and maintaining your own infrastructure. Unleash the power and capabilities of all-in-one Ecommerce platform with Omnibasis. omniCommerce Ecommerce platform offer a variety of features and capabilities to help businesses sell their products online with key features and capabilities. Product management omniCommerce includes creating and managing product catalogs, adding product descriptions, images, and pricing. Payment processing omniCommerce Ecommerce platform offer payment processing capabilities to securely accept payments from customers. This includes accepting credit card payments, PayPal, integrated payment processing with omniPay and other online payment methods. Order management omniCommerce includes managing and fulfilling customer orders, tracking shipments, and handling returns and refunds. Checkout omniOrders order management and dropship features and solutions. Shopping cart omniCommerce shopping cart feature enables customers to add items to their cart and proceed to checkout to complete their purchase. Inventory management omniCommerce Ecommerce platform help businesses keep track of their inventory levels and automatically update their product catalogs based on stock availability. Analytics and reporting omniCommerce Ecommerce platform offer built-in analytics and reporting tools to help businesses track their sales, traffic, and other key metrics. Customer management omniCommerce includes managing customer accounts, tracking customer orders, and providing customer support through email, phone, or chat. Checkout omniCustomers CRM features and solutions. SEO optimization omniCommerce Ecommerce platform offer SEO optimization features to help businesses improve their website&#39;s visibility in search engines and attract more traffic. Mobile responsiveness omniCommerce Ecommerce platform ensure that your business website is optimized for mobile devices, offering a seamless mobile shopping experience for customers. Integration omniCommerce Ecommerce platform is integrated with other Omnibasis products, such as omniMarketer email marketing software, social media platforms, and omniBooks accounting software, to help businesses streamline their operations. omniCommerce is Ecommerce platform to build and grow your business with no monthly fees. Start with omniCommerce FREE today.




**Seller Details:**

- **Seller:** [Omnibasis Inc.](https://www.g2.com/sellers/omnibasis-inc)
- **HQ Location:** N/A
- **Twitter:** @omnibasisinc (23 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)



  ### 17. [OneChannelAdmin](https://www.g2.com/products/onechanneladmin/reviews)
  OneChannelAdmin is a leading SaaS eCommerce company. Our mission is to disrupt and innovate the ecommerce software solutions industry with a refreshing approach. By centralizing mission critical eCommerce operations in a single robust platform, we enable brands and retailers to confidently scale their business and overcome the complexities that come with growth and expansions. The founders were top performing online sellers before developing OneChannelAdmin. With our combined sellers eCommerce experience and software development skills, we know the challenges brands and retailers face in their daily operations, and we strive to focus on providing relevant solutions and capabilities along with timely white glove customer support. End-to-End eCommerce Platform, for anyone that sells in-store &amp; online.




**Seller Details:**

- **Seller:** [OneChannelAdmin](https://www.g2.com/sellers/onechanneladmin)
- **Year Founded:** 2018
- **HQ Location:** Orlando , US
- **LinkedIn® Page:** https://www.linkedin.com/company/onechanneladmin/ (9 employees on LinkedIn®)



  ### 18. [Ordazzle](https://www.g2.com/products/ordazzle/reviews)
  Ordazzle is a cloud-native platform that helps e-Commerce and omni-channel businesses achieve their true potential. It synchronises with multiple marketplaces, webstores, and logistics providers to smartly manage businesses of any size. Ordazzle enables easy management of new products and catalogues with flexible attributes, images, videos, inventory, and promotion and price updates. Designed to handle complex, multi-node operations across countries, Ordazzle smartly allocates and routes orders to ensure the right products reach the right customers at the right time and cost. With built-in AI LLM for instant query resolution, AI-powered order anomaly detection for fraud prevention and inventory optimisation, and ETP WMS for intelligent warehouse operations, Ordazzle delivers unmatched efficiency, security, and control. An intuitive dashboard keeps you on top of revenue, product performance, SLA achievements, and more—making your e-Commerce business smarter, faster, and future-ready.




**Seller Details:**

- **Seller:** [ETP International](https://www.g2.com/sellers/etp-international)
- **Year Founded:** 1988
- **HQ Location:** Singapore, SG
- **LinkedIn® Page:** https://www.linkedin.com/company/etp-international (473 employees on LinkedIn®)



  ### 19. [Pervasive Mind](https://www.g2.com/products/pervasive-mind/reviews)
  Pervasive Mind is &quot;Revolutionizing Data for Brands.&quot; Our AI-driven solutions empower brands to quickly and easily gather insights, automate key decisions, and optimize daily operations. By leveraging our home-grown AI technology, brands can rely on market-leading speed and accuracy to confidently make critical business decisions that protect brand integrity, enhance their online presence, and consistently maintain a competitive edge. Come see how Pervasive Mind can help you maximize growth with the speed and precision needed in today&#39;s fast-paced market.




**Seller Details:**

- **Seller:** [Pervasive Mind](https://www.g2.com/sellers/pervasive-mind)
- **Year Founded:** 2014
- **HQ Location:** Miami, US
- **LinkedIn® Page:** https://www.linkedin.com/company/pervasivemind (65 employees on LinkedIn®)



  ### 20. [ProductDataCloud](https://www.g2.com/products/productdatacloud/reviews)
  ProductDataCloud is a product intelligence platform for e-commerce. Connect any Shopify store by URL — ProductDataCloud automatically scans the entire product catalog, identifies every product, and enriches it with external market data. No manual data entry required. Individual products can also be looked up by GTIN, UPC, EAN, ISBN, or ASIN. The platform delivers three types of output: Product content. Titles, descriptions, specifications, images, product videos, and reviews — aggregated from hundreds of global retailers including Amazon, eBay, Otto, Target, Kroger, MediaMarkt, Macy&#39;s, Kmart, Globus, Rite Aid, and manufacturer websites. All data is matched, validated, and formatted for direct import. The data is Google UPC-ready, so AI shopping agents can read and verify product listings. Market intelligence. For every product: global price comparison across retailers, Amazon Best Seller Rank tracking, Google Trends demand signals, YouTube review analysis, and Reddit and social media mention tracking. Users see how a product is priced worldwide, whether demand is rising or falling, and what consumers are saying about it. Portfolio analytics. ProductDataCloud analyzes not just individual products but entire catalogs. Users identify pricing anomalies, trending products, underperforming SKUs, and competitive gaps across thousands of products at once. Portfolio-level dashboards aggregate social sentiment, price positioning, and demand trends across the full inventory. AI-powered enrichment. AI generates optimized product descriptions, identifies content gaps, and suggests actions based on market signals — automatically, at scale. Integration. REST API, Shopify plugin, and a web dashboard. Data can be pulled into existing systems or accessed directly through the platform.




**Seller Details:**

- **Seller:** [ProductDataCloud](https://www.g2.com/sellers/productdatacloud)
- **Year Founded:** 2022
- **HQ Location:** Ludwigshafen am Rhein, DE
- **LinkedIn® Page:** https://www.linkedin.com/company/productdatacloud/ (1 employees on LinkedIn®)



  ### 21. [ProfitSpace](https://www.g2.com/products/profitspace/reviews)
  ProfitSpace automates the most crucial time consuming everyday calculations for eCommerce. Discover how your advertising efforts are actually impacting your business, know exactly when to order the next batch, and most important, reveal your true net profit in real time!




**Seller Details:**

- **Seller:** [ProfitSpace](https://www.g2.com/sellers/profitspace)
- **Year Founded:** 2021
- **HQ Location:** Göteborg, SE
- **LinkedIn® Page:** https://www.linkedin.com/company/profitspace/ (3 employees on LinkedIn®)



  ### 22. [Radix Haven](https://www.g2.com/products/radix-haven/reviews)
  Radix Haven offers a complete suite of forecasting, goal setting, and data labeling software.




**Seller Details:**

- **Seller:** [Radix Haven](https://www.g2.com/sellers/radix-haven)
- **Year Founded:** 2020
- **HQ Location:** Alameda, US
- **LinkedIn® Page:** https://www.linkedin.com/company/radix-haven/ (6 employees on LinkedIn®)



  ### 23. [ReportGuru](https://www.g2.com/products/reportguru/reviews)
  ReportGuru is an advanced analytics and reporting platform built specifically for Shopify merchants and eCommerce businesses. It empowers store owners to understand their data, uncover trends, and make smarter decisions through AI-driven insights and automated reporting. Instead of relying on complicated spreadsheets or time-consuming manual analysis, ReportGuru transforms complex data into clear, actionable dashboards that anyone can understand. At its core, ReportGuru combines AI-powered analytics with automation to help merchants stay ahead of performance trends. It tracks everything — sales, revenue, inventory, customers, and marketing — all in one unified platform. With its intuitive interface, users can easily monitor store performance, identify growth opportunities, and optimize operations for better profitability. One of ReportGuru’s standout features is its AI Insights engine, which automatically highlights key changes and opportunities in your store’s performance. Whether it’s spotting products that are trending, identifying underperforming items, or analyzing customer behavior, ReportGuru delivers insights that drive growth. Its Cohort and Trend Analysis tools provide deeper visibility into customer retention, repeat purchases, and lifetime value, enabling merchants to build stronger, more loyal customer bases. The platform also supports Automated Reporting, allowing users to schedule recurring reports and receive them via email at regular intervals. This means merchants no longer need to manually generate reports — they get the data they need, when they need it. Additionally, Seamless Exports make it easy to download data in multiple formats like Excel or CSV, or integrate directly with business intelligence tools for deeper analysis. Beyond analytics, ReportGuru integrates smoothly with Shopify and other essential business apps, ensuring your data is always accurate and up to date. The interface is user-friendly, with clear visualizations and filters that make it simple to compare performance across products, regions, or time periods. In short, ReportGuru is designed to save time, simplify analysis, and support smarter business decisions. By automating data reporting and providing intelligent insights, it helps eCommerce businesses focus on what matters most — growth and customer satisfaction. Whether you’re managing one Shopify store or multiple brands, ReportGuru ensures you always have the right information to make confident, data-driven choices.




**Seller Details:**

- **Seller:** [Chronito Technologies](https://www.g2.com/sellers/chronito-technologies)
- **HQ Location:** Kolkata, IN
- **LinkedIn® Page:** https://www.linkedin.com/company/reportguru/ (1 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 100% Small-Business


#### Pros & Cons

**Pros:**

- Comprehensive (1 reviews)
- Data Accuracy (1 reviews)
- Ease of Use (1 reviews)
- Efficiency (1 reviews)
- Filtering Features (1 reviews)

**Cons:**

- Lack of Educational Resources (1 reviews)
- Learning Curve (1 reviews)

  ### 24. [Roasberry](https://www.g2.com/products/roasberry/reviews)
  Roasberry is the low-cost alternative for successful Shopify brands looking to reduce SaaS costs while keeping access to multi-touch attribution and essential marketing analytics. Roasberry allows merchants to compare campaign, ad set, and ad performance together with creatives, visitor analyses, and Assistantship—helping brands make smarter decisions and drive higher ROAS.




**Seller Details:**

- **Seller:** [Roasberry](https://www.g2.com/sellers/roasberry)
- **Year Founded:** 2023
- **HQ Location:** Istanbul, TR
- **LinkedIn® Page:** https://www.linkedin.com/company/roasberry (8 employees on LinkedIn®)



  ### 25. [Saras Pulse](https://www.g2.com/products/saras-pulse/reviews)
  Saras Pulse is an advanced analytics platform tailored for ecommerce and omnichannel brands to convert complex data into actionable insights. Built on top of Saras Daton&#39;s robust ELT infrastructure, Pulse seamlessly integrates data from over 200 sources including shopify, amazon, klaviyo, walmart and many more , into interactive, real time dashboards, helping to make strategic decisions across marketing, operations, finance and leadership teams. Key Features: Unified Data Infrastructure: Consolidates data from over 200 eCommerce sources into a single, coherent reporting format, ensuring consistency and accuracy. Customizable Dashboards: Offers tailored dashboards for various business needs, including customer analytics, sales performance, marketing ROI, operational efficiency, and financial reporting. Scalable and Secure: Designed to support growing data complexities, Pulse provides enterprise-grade security and scalability without the hefty price tag. Seamless Integration: Compatible with popular BI tools like Tableau and Power BI, allowing teams to leverage existing workflows. Real-Time Insights: Enables businesses to monitor key metrics in real-time, facilitating prompt and informed decision-making.




**Seller Details:**

- **Seller:** [Saras Analytics](https://www.g2.com/sellers/saras-analytics)
- **Year Founded:** 2016
- **HQ Location:** Westborough, MA
- **Twitter:** @SarasAnalytics (23 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/sarasanalytics/ (192 employees on LinkedIn®)





## Parent Category

[E-Commerce Software](https://www.g2.com/categories/e-commerce)



## Related Categories

- [Digital Analytics Software](https://www.g2.com/categories/digital-analytics)
- [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics)
- [Retail Intelligence Software](https://www.g2.com/categories/retail-intelligence)



---

## Buyer Guide

### What You Should Know About E-Commerce Analytics Software

### What is E-Commerce Analytics Software?

Most businesses thrive on data. E-commerce businesses especially can benefit from tools capable of analyzing real-time data, as these solutions help e-commerce stores identify exactly which products sell best, who their customers are, and which aspects of their website attract the most attention and have the best conversion rates. By combining aspects of big data analytics and a web analytics tool, business owners can get a complete view of their e-commerce business and how it is performing at a variety of levels.

By integrating with an e-commerce platform, e-commerce analytics software can gather data from marketing campaigns, email campaigns, live chat, and other data sources related to the e-commerce store itself. With these reports, business owners can obtain actionable insights to help them improve their business and invest in the strategies that are working.

Key Benefits of E-Commerce Analytics Software

- Real-time data from a variety of sources related to an e-commerce business
- Insight into customer behavior and demographics
- Website data based on how users interact with the e-commerce store itself
- Data to help refine personalization algorithms to better cater to individual customers

### Why Use E-Commerce Analytics Software?

Digital businesses have so much ready access to data that it’s almost silly not to take advantage of it. Since online businesses like e-commerce stores run completely on a variety of software solutions, an analytics solution can easily integrate with and leverage all this data.

**Customer analytics —** Businesses can’t exist without customers, and insights into the customer journey, average conversion rate, and purchasing habits are crucial for an e-commerce website. E-commerce analytics software can use customer and purchase data to compile a complete picture of who a business’ customers are and what they are purchasing. Businesses might even be able to gain insight into what time of day customers are most active and when is the best time to introduce new products and offers.

**Business intelligence —** Insight into sales and various campaigns are a must for any global e-commerce business. Knowing how the business is performing as a whole and what needs improvement can be invaluable, especially when decisions can affect the entirety of the business. Business intelligence can help e-commerce stores refine their inventory and other business strategies to optimize revenue.

**Marketing analytics —** Using digital analytics tools can help determine which marketing efforts are successful (and which aren&#39;t) by tracking where customers are coming from and which offers they may have interacted with. These tools may integrate with social media or email marketing tools to track the success of these efforts. E-commerce analytics can also help with A/B testing the e-commerce website by tracking users’ interactions with the site and noting which iteration has the best conversion rate.

### Who Uses E-Commerce Analytics Software?

**E-commerce business owners —** Any business owner can benefit from any and all insights into their business. E-commerce business owners, particularly, can use e-commerce analytics to measure the success of specific inventory, which strategies convert the most customers, and who their customers are. Armed with this information, business owners can focus their efforts on their true audience and eliminate or reduce aspects of their business that aren’t performing well. They can also use these insights to attract new customers or cater to customers who need more than they can currently provide.

**Website developers —** Website developers can use e-commerce analytics software to create or refine an online store that maximizes usability and customer conversion. By collecting a variety of digital data, e-commerce analytics can track users of the site and how they interact with it. This can help developers create clear pathways and streamlined experiences so customers never feel lost or confused. Any hiccup in the process can cause customers to abandon their cart and leave the site, essentially losing a sale. The easier it is to make a purchase, the more likely users will be to do so.

**Marketers —** Digital analytics are also extremely useful for marketers trying to create a brand presence. By tracking how customers arrive at the e-commerce store, marketers can determine which channels are most successful at generating traffic. They can also see customer demographics and which products are most popular in order to create targeted marketing materials.

### E-Commerce Analytics Software Features

**Reports —** Reports are the main function of any analytics software, since the analysis of data needs to be presented in a digestible fashion to use it effectively. These reports can often be customized to a specific user’s needs based on the data gathered. Multiple reports can provide a wide variety of insight into the business’ performance.

**Integrations —** E-commerce analytics tools often collect data from e-commerce platforms and other software used by e-commerce businesses. By integrating with these tools, e-commerce analytics software can easily have access to the data needed for reports and even analyze data in real time. Integrations can also help analytics tools create recurring reports with little to no input from the user.

**Dashboards —** Dashboards provide a means to see a wide variety of information presented in one place. This can make it easy to quickly see if the business is performing well or if there is a problem with minimal digging. Saved reports and real-time data can be checked at a glance so problems can be addressed immediately.

**Web analytics —** Web analytics show the performance of the e-commerce website itself, tracking traffic, visitor behavior, and SERP ranking. If the website isn’t performing well, customers will not be able to find the store or effectively make a purchase. A successful e-commerce store must first be a successful website, and these features help achieve that.

**Campaign tracking —** A good way to get the word out about an e-commerce brand is to create social media, email, or other digital marketing campaigns. By integrating those efforts with e-commerce analytics tools, users can see which campaigns are most successful and what kind of customers are responding to which efforts. This can help refine future campaigns and target efforts to specific demographics.

**Product analytics —** The ability to see the success of individual products can be invaluable for an e-commerce store that offers a wide range of items. Individual product metrics can not only show how well a specific item is selling but also who is buying that product and other useful information to determine if it is worth carrying.

### Trends Related to E-Commerce Analytics Software

**E-commerce personalization —** [E-commerce personalization software](https://www.g2.com/categories/e-commerce-personalization) allows stores to personalize each customer’s individual experience. This may mean displaying product recommendations based on a customer’s purchasing or viewing history or personalized offers and discounts for customers of particular products. Customers increasingly look for a more personalized experience, so these tools provide that with minimal input from the business owner.

**Artificial intelligence —** While much of e-commerce personalization software is powered by artificial intelligence and machine learning, artificial intelligence can be used in a variety of other ways. It can help adjust pricing, order more inventory, and even prevent fraud.

### Software and Services Related to E-Commerce Analytics Software

[**E-commerce platforms**](https://www.g2.com/categories/e-commerce-platforms) **—** E-commerce platforms house the actual e-commerce store and, often, most of an e-commerce business’ data. E-commerce analytics tools often integrate with e-commerce platforms to make use of all that data.

[**E-merchandising**](https://www.g2.com/categories/e-merchandising) **—** E-merchandising software can use the insights of e-commerce analytics to present products in the online store in such a way as to optimize conversion and revenue. E-merchandising software often integrates with e-commerce platforms as well.

[**E-commerce data integration**](https://www.g2.com/categories/e-commerce-data-integration) **—** E-commerce data integration software syncs data across platforms, including e-commerce analytics software. If a particular e-commerce analytics tool does not integrate with certain other solutions, e-commerce data integration software can bridge those gaps.

[**Product information management**](https://www.g2.com/categories/product-information-management-pim) **—** Product information management (PIM) software maintains information on each product offered by an e-commerce business. This product data may be used by e-commerce analytics software to provide more granular insight into the performance of specific items.




