Top Free Display Advertising Software - Page 2

How Many Display Advertising Software Products Does G2 Track?

Total Products under this Category: 274

Category Stats (Nov 2026)

  • Average Rating: 4.25/5 (↑0.01 vs Oct 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: trafficpark.net · Pure CPA display advertising technology — top-of-funnel marketing, you pay only for approved sales (+15.63%) - Among all products in this category, trafficpark.net · Pure CPA display advertising technology — top-of-funnel marketing, you pay only for approved sales recorded the largest rating increase compared to last month

Last updated: November 01, 2026

How Does G2 Rank Display Advertising Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 20,300+ Authentic Reviews
  • 274+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Display Advertising Software

G2 Grid® for Display Advertising Software plotting products by satisfaction and market presence

Highlighted products: StackAdapt, Realize, AdRoll, The Trade Desk, AdRoll ABM (Formerly RollWorks), LocaliQ, Quantcast Platform, and Amazon Display Ads.

Underlying data: [Grid® JSON](https://www.g2.com/categories/display-advertising/grids.json?focus%5B%5D=stackadapt&focus%5B%5D=taboola-realize&focus%5B%5D=adroll&focus%5B%5D=the-trade-desk&focus%5B%5D=adroll-abm-formerly-rollworks&focus%5B%5D=localiq&focus%5B%5D=quantcast-platform&focus%5B%5D=amazon-amazon-display-ads)

Adacado

Build, serve, and traffic dynamic display ads in minutes. Save time and money by doing it all yourself. The future of advertising is DIY.

Average Rating: 4.0/5.0

Total Reviews: 1

How Do G2 Users Rate Adacado?

  • Display Functionality: 8.3/10 (Category avg: 8.5/10)

Who Is the Company Behind Adacado?

Who Uses This Product?

  • Company Size: 200% Medium

What Are Recent G2 Reviews of Adacado?

What Are G2 Users Discussing About Adacado?

Epom White Label DSP

Epom DSP is a highly-customizable ad-buying solution that has proven itself in recent years. From format previews to bid floor visibility this platform has everything for the best ad performance.

Average Rating: 4.8/5.0

Total Reviews: 20

How Do G2 Users Rate Epom White Label DSP?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.6/10)
  • Performance and Reliability: 9.7/10 (Category avg: 8.3/10)

Who Is the Company Behind Epom White Label DSP?

  • Seller: Epom
  • Year Founded: 2011
  • HQ Location: Kiev, Ukraine
  • LinkedIn® Page: www.linkedin.com
    111 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 60% Small, 40% Medium

What Do G2 Reviewers Say About Epom White Label DSP?

AI-generated summary from verified user reviews

Pros
  • Users value the flexible pricing and real-time bidding of Epom White Label DSP, enhancing campaign efficiency and ROI.
  • Users find Epom White Label DSP to be exceptionally easy to use, enhancing their ad bidding efficiency and performance.
  • Users value the data-driven insights from Epom DSP, enhancing campaign strategies and optimizing ad spending effectively.
  • Users value the audience targeting capabilities of Epom DSP, enhancing ad performance and maximizing engagement effectively.
  • Users highlight the streamlined campaign management of Epom White Label DSP, significantly enhancing ad performance and engagement.
Cons
  • Users note a learning curve for team members unfamiliar with programmatic advertising, impacting initial usability.

What Are Recent G2 Reviews of Epom White Label DSP?

What Are G2 Users Discussing About Epom White Label DSP?

Otterfish

Otterfish is the easiest way to create and run Facebook Ads and Instagram Ads. We have built it especially for SMEs that struggle to find time or skills for Digital Marketing, Otterfish makes it so easy anyone in your team can run high performing Ads! The software offers features such as ad creation, publishing, audience testing, performance tracking and more. Free plan available, try it today.

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind Otterfish?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Otterfish?

What Are G2 Users Discussing About Otterfish?

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Connect G2 to Claude or ChatGPT for answers grounded in G2's trusted reviews, comparisons, and pricing from real user insights.

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ReklamStore DSP

ReklamStore Self-Serve DSP is a real-time advertising platform for marketing professionals and agencies which allow them to create, manage and monitor their online, video and mobile ad campaigns include various pricing models, such as CPM, CPC, etc… We provide a self-serve advertising solution for advertisers to target the right audience with the right ad model by analyzing users’ demographics, interest, and behavior according to their web browsing history. 📌 Reach premium display, video, native and POP traffic. 📌 Publish on desktop / mobile web / in-app 📌 3rd Party tag support: JS tag, rotating tags etc. 📌 Integrated 140+ SSPs & traffic sources 📌 Advanced targeting options: Geo, device, SSP, browser, operating system, carrier, white-listing, and black-listing.

Average Rating: 3.8/5.0

Total Reviews: 2

Who Is the Company Behind ReklamStore DSP?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of ReklamStore DSP?

What Are G2 Users Discussing About ReklamStore DSP?

SalesIntel

SalesIntel is the pipeline generation platform for GTM teams. We help sales and marketing teams find accounts that match their ideal customer profile, surface the buying signals that show who's in-market, and use AI agents to automate manual prospecting work. That gives teams more time to focus on what humans do best: building relationships with prospects. Everything runs on a foundation of human-verified B2B data. Rather than guessing which accounts to prioritize, teams get verified contacts, deep company and technographic detail, and real-time buying signals, so every account and contact is enriched with the context needed to engage at the right moment. With that data and signal foundation in place, AI agents take on repetitive GTM tasks such as account prioritization, research, and enrichment. They filter for accounts that match a team's ICP, then surface the right leads for the right rep, cadence, or CRM record, reducing the time spent searching for information. SalesIntel's core capabilities include: Data Management: human-verified contact and company data that keeps CRM records accurate and current. ICP Modeling: tools to define, refine, and enrich an ideal customer profile so teams know exactly who to target. Inbound Lead Management: enrichment the moment a lead converts, so context flows directly into existing workflows. Outbound Prioritization: named account prioritization synced with Salesforce and HubSpot, paired with a no-code workflow builder for building signal-triggered plays. GTM Execution: tools that turn account and signal intelligence into targeted advertising and outreach. Together, these capabilities give sales and marketing teams a shared view of the same data, the same signals, and the same accounts, helping them build pipeline with less manual work and more informed context throughout the buying journey.

Average Rating: 4.3/5.0

Total Reviews: 532

How Do G2 Users Rate SalesIntel?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 8.6/10)

Who Is the Company Behind SalesIntel?

  • Seller: SalesIntel
  • Company Website:
  • Year Founded: 2018
  • HQ Location: Tysons, VA
  • LinkedIn® Page: www.linkedin.com
    140 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Account Executive, Sales Development Representative
  • Top Industries: Information Technology and Services, Computer Software
  • Company Size: 51% Medium, 38% Small

What Do G2 Reviewers Say About SalesIntel?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use of SalesIntel, enabling efficient contact retrieval and streamlined workflows.
  • Users value the ease of use and accessibility of SalesIntel, streamlining contact information retrieval and boosting efficiency.
  • Users value the human-verified contact data of SalesIntel, significantly enhancing their prospecting and outreach efficiency.
  • Users value SalesIntel for its effective lead generation, providing accurate contacts and enhancing targeting efficiency for outreach.
  • Users value the high accuracy of contact data in SalesIntel, enhancing their overall data experience and usability.
Cons
  • Users experience inaccurate data results, leading to frustration and inefficiencies when accessing necessary information.
  • Users often face issues with outdated data in SalesIntel, impacting the accuracy of lead generation efforts.
  • Users find outdated contacts on SalesIntel that hinder their prospecting efforts and limit information accuracy.
  • Users find outdated information and a lack of mobile support hinder the effectiveness of SalesIntel.
  • Users face challenges with inaccurate information, leading to inefficiencies and frustration during their research and prospecting efforts.

What Are Recent G2 Reviews of SalesIntel?

What Are G2 Users Discussing About SalesIntel?

AdScale

AdScale is an AI advertising platform for eCommerce that brings Google and Meta campaign management, creative production, and performance reporting into one place. Using your store’s first-party data, including products, orders, and customer behavior, AdScale helps you build campaigns, reach relevant audiences, and create AI image and video ads. Its AI continuously optimizes bids and allocates advertising spend across ads and channels within each Budget Group, based on performance and your chosen budget. Built-in business intelligence connects advertising results with store performance, giving you visibility into sales, product performance, customer lifetime value, and retention. Built for online store owners and eCommerce marketing teams, AdScale reduces daily advertising work so you can focus on growing your business.

Average Rating: 4.4/5.0

Total Reviews: 67

How Do G2 Users Rate AdScale?

  • Has the product been a good partner in doing business?: 8.5/10 (Category avg: 8.6/10)
  • Performance and Reliability: 5.0/10 (Category avg: 8.3/10)

Who Is the Company Behind AdScale?

Who Uses This Product?

  • Top Industries: Information Technology and Services, Marketing and Advertising
  • Company Size: 50% Medium, 41% Small

What Are Recent G2 Reviews of AdScale?

What Are G2 Users Discussing About AdScale?

AdValify

AdValify provides Ad Validation Tools for large publishers. Scan creatives to make sure they comply with your ad specification. Fully automated & scalable. Test ads within seconds. Load Speed, CPU/RAM usage, 3P Cookies, SSL issues and much more.

Average Rating: 5.0/5.0

Total Reviews: 4

How Do G2 Users Rate AdValify?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 8.6/10)

Who Is the Company Behind AdValify?

Who Uses This Product?

  • Company Size: 75% Small, 25% Medium

What Are Recent G2 Reviews of AdValify?

Advangelists ADCreatr

Advangelists is a full featured programmatic media buying platform. Supporting all digital media formats including banners, video, mobile, augmented reality, virtual reality, and rich media, across all devices: Mobile, desktop, CTV, OTT, and OOH (outdoor). Advangelists works seamlessly to include all the necessary components of a robust programmatic ad tech stack, including: ADCop™ Ad Fraud detection, ADCreatr™ creative banner tools, Ad Serving, Data Management Platform, Audience targeting, Customizable dashboards, Location Marketing, Re-targeting, and ADTribute™ attribution capabilities. By including all these features, Advangelists eliminates discrepancies in data match rates and improving performance across the entire Ad Tech ecosystem. Trying to buy disparate types of digital media using programmatic systems is overly complex and time consuming; it often requires many different vendor technologies and the data feeds between them do not often match which hinders performance. Advangelists unifies the buying process for all media types and provides a full suite of supporting technologies and services so the marketer can quickly and easily get down to the business of advertising. Better Performance/Precision: (two reasons why Advangelists customers experience a 30% improvement in ROAS (Return on Ad Spend): 1. Precision Data: Because the technologies/components are designed to work together in unison (not a patchwork of different vendors) the data matches across the entire platform for improved performance. 2. Precision Targeting: Target physical locations with precision to the roof-line, leverage robust device graph targeting to extend campaign reach across all devices engaged by a single user, re-target prospects and customers with multiple messages Eliminates the “Ad Tech Stack”: Advangelists manages the technology needed to run a programmatic media campaign, so the agency/brand can focus on creative, messages, and marketing without worrying about tech partners. 100% Proprietary technology: the Advangelists platform was built to scale and includes all the features of a large agency trading desk at a fraction of the cost. Greater cost efficiencies: Advangelists effectively reduces operational time costs and eliminates the ad tech tax. In the traditional programmatic model, an advertiser has to select different vendors for different programmatic tasks (AdServing, Data Management, Fraud Protection, Location mapping, etc.). Time spent managing these various partners is an operating cost, and the incremental fees each vendor charges is incremental media cost (AKA AdTech Tax). Advangelists is sold as a PaaS (Platform as a Service) but individual campaigns are available through the managed service arm of the company.

Average Rating: 5.0/5.0

Total Reviews: 1

How Do G2 Users Rate Advangelists ADCreatr?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.6/10)
  • Performance and Reliability: 8.3/10 (Category avg: 8.3/10)

Who Is the Company Behind Advangelists ADCreatr?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Advangelists ADCreatr?

What Are G2 Users Discussing About Advangelists ADCreatr?

Akero

XEquals is the student conversion platform that's dedicated to helping eliminate the guesswork around student enrollment, to make your time and budget work harder in the right places. XEquals is powered by a team of Xperts, many of whom have been former admissions and marketing professionals working in Higher Education Institutions. When they realized the questions they’d been asking themselves for months or years could be answered with this technology, they came aboard to help shape the platform as we see it today. XEquals seamlessly integrates with all student CRMs and all of your digital marketing channels to create a connected picture of your recruitment funnel, and immediately identify where improvements need to be made. Our team then proactively turns those insights into actions to help your numbers go up and your spend go down.

Average Rating: 4.1/5.0

Total Reviews: 4

How Do G2 Users Rate Akero?

  • Has the product been a good partner in doing business?: 5.0/10 (Category avg: 8.6/10)

Who Is the Company Behind Akero?

Who Uses This Product?

  • Company Size: 50% Medium, 50% Small

What Are Recent G2 Reviews of Akero?

What Are G2 Users Discussing About Akero?

Azameo

Azameo offers ecommerce store owners a comprehensive ad management solution that streamlines the process of creating, setting up, and managing ad accounts all in one platform. Azameo uses Artificial Intelligence to create and run high-converting Ads across top Ad networks including Google Ads, Google Shopping, Microsoft Ads, Display RTB and Retargeting. Simplify Ad Management and Maximize ROAS with Azameo’s All-in-One Platform.

Average Rating: 5.0/5.0

Total Reviews: 1

How Do G2 Users Rate Azameo?

  • Performance and Reliability: 10.0/10 (Category avg: 8.3/10)

Who Is the Company Behind Azameo?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Azameo?

Bannerwise

Bannerwise is a creative management platform that enables advertisers and agencies to build, publish and optimize digital ads at a large scale. By simplifying and automating digital ad production, we unlock the full potential of digital advertising. Bannerwise has integrations with the most common Demands-side-platforms (DSPs) and is perfect for any marketer, designer, campaign manager or consultant who wants to step up their digital advertisement game and get more out of their efforts in less time. We provide the option to create custom dynamic creatives, in-banner video ads, as well as solutions for automated split & A/B testing.

Average Rating: 4.5/5.0

Total Reviews: 56

How Do G2 Users Rate Bannerwise?

  • Has the product been a good partner in doing business?: 9.1/10 (Category avg: 8.6/10)

Who Is the Company Behind Bannerwise?

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 66% Small, 28% Medium

What Are Recent G2 Reviews of Bannerwise?

What Are G2 Users Discussing About Bannerwise?

Caflou

Caflou lets you take control of business, your projects and team and increase your company’s profit. Caflou is all-in-one yet easy-to-use online business management system ideal for marketing agencies or IT teams. With Caflou you can manage your customer relations, projects with their budgets, finances and profitability, track time, manage your team and workload or even automate trivial activities, all in one place from anywhere. Join 3500+ companies using Caflou. Start Free!

Average Rating: 4.8/5.0

Total Reviews: 5

How Do G2 Users Rate Caflou?

  • Has the product been a good partner in doing business?: 7.5/10 (Category avg: 8.6/10)

Who Is the Company Behind Caflou?

  • Seller: Caflou
  • Year Founded: 2015
  • HQ Location: The Czech Republic
  • LinkedIn® Page: www.linkedin.com
    8 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 67% Small, 33% Medium

What Are Recent G2 Reviews of Caflou?

What Are G2 Users Discussing About Caflou?

Confect

Confect.io is a dynamic design tool designed specifically for enhancing Catalog Ads and Dynamic Product Ads. It provides a full design editor that allows marketers and e-commerce businesses to design, test, and optimize multiple Catalog Ads designs for improved performance. With Confect.io, brands can tailor their product ads to match their identity and brand assets, differentiate from competitors, and improve performance with visually appealing creatives. Confect allows users to seamlessly integrate brand assets and adjust ad designs to fit various campaigns for all their products. Why Use Confect.io for your Catalog Ads? - Optimize Performance: Run A/B tests on different ad designs to determine which variations generate the best results. - Stay On-Brand: Apply your brand’s fonts, colors, and logos to maintain consistency across all campaigns. - Adapt to Every Campaign: Quickly switch between different designs for seasonal offers, promotions, or audience segments. - No Coding Skills Required: Easily customize and manage ad creatives without technical expertise. - Risk-Free Trial: Start with a 30-day free trial to see how Confect.io improves your Catalog Ads. By enabling businesses to control and optimize the appearance of their Dynamic Product Ads and Catalog Ads, Confect.io helps e-commerce brands maximize their performance, build brand, and drive better results from their campaigns.

Average Rating: 4.9/5.0

Total Reviews: 14

How Do G2 Users Rate Confect?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.6/10)

Who Is the Company Behind Confect?

Who Uses This Product?

  • Company Size: 64% Small, 14% Large

What Do G2 Reviewers Say About Confect?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the user-friendly design features of Confect, enabling quick and creative DPAs for campaigns.
  • Users love the easy setup of Confect, making it quick to implement for effective cross-channel campaigns.
  • Users appreciate the ease of use of Confect, benefiting from its intuitive interface and quick setup.
  • Users highlight the ease of use and integration of Confect, enhancing productivity and creativity in marketing efforts.
  • Users appreciate the automation capabilities of Confect, simplifying Dynamic Product Ads and enhancing overall efficiency.
Cons
  • Users find Confect a bit expensive for start-ups, although discounted plans can alleviate some costs.
  • Users find Confect's limited functionality lacking for bid adjustments and targeting compared to Meta’s Ads Manager.
  • Users are disappointed by the missing features such as media buying functionality and native test setup.

What Are Recent G2 Reviews of Confect?

DaVinci Commerce

DaVinci Commerce enables brands to launch fully personalized, retailer-compliant commerce media campaigns in under five minutes. With a library of pre-approved templates and one-click integrations to major commerce media networks, marketing teams can move beyond slow, manual workflows and activate campaigns instantly. Creative & Content Automation Our Creative & Content Agent automates the generation of brand-consistent, retailer-ready display and video ads. From resizing assets to ensuring compliance with both brand and retailer guidelines, DaVinci Commerce eliminates the costly back-and-forth approvals that traditionally delay launches. Brands report up to 92% reductions in production costs and significantly faster time to market. Personalization at Scale Using first-party and real-time feed data, DaVinci Commerce personalizes ads at the SKU level. Shoppers see the right product and offer based on location, inventory, and promotions. This removes manual effort while enabling rapid response to changing shopper behavior, improving speed to launch by 3.5x. Shopping Optimization Our Shopping Optimization Agent replicates in-store discovery online. With personalized commerce ads and 1-click purchase paths, brands convert engagement into measurable sales. Automated recommendations continuously optimize creative, audience, and product combinations, leading to measurable improvements in ROAS. Analytics & Insights The Analytics & Insights Agent closes the loop by linking every creative to sales outcomes. Multi-retailer dashboards, creative-level insights, and digital shelf analytics give teams a unified view of what’s driving performance. Brands see faster decision-making and significant ROI uplift with closed-loop measurement. Why DaVinci Commerce? Unlike fragmented tools, DaVinci Commerce is AI-native end-to-end. Our agentic AI automates campaign execution across creation, personalization, optimization, and measurement — not just assisting but executing. Brands achieve faster launches, lower costs, and higher sales outcomes while staying fully compliant across commerce media networks.

Average Rating: 4.3/5.0

Total Reviews: 2

Who Is the Company Behind DaVinci Commerce?

  • Seller: Jivox
  • Year Founded: 2007
  • HQ Location: San Mateo, US
  • LinkedIn® Page: www.linkedin.com
    236 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 50% Large, 50% Medium

What Are Recent G2 Reviews of DaVinci Commerce?

What Are G2 Users Discussing About DaVinci Commerce?

Didoo AI

Didoo AI transforms your link into high-performing Meta ads, targeting profitable buyers and optimizing around the clock. Unlock top-tier ad performance with a free 7-day trial. Core Benefits: • Meta ROI, Maxed: AI finds your highest-ROI micro-audiences, shifts budget to winners in real time, and cuts waste—10× ROAS, 6× less spend, on autopilot. • Paste url, Campaigns Live: Paste URL → Meta campaigns, live in 1 min. Zero forms, zero design apps—just link, click, traffic. • Winning Angles, Smart Ad Creatives: Auto-spots the hooks that convert, rewrites them in your voice, and pushes ready-to-run reels, carousels, headlines—launch in one click. • 24/7 Auto-optimization: AI never sleeps: kills losers in 1 hour, refreshes creatives before CTR dips, and emails you a weekly profit recap—wake up to higher ROAS daily. At Didoo AI, we're revolutionizing digital advertising for SMBs worldwide. We believe every business deserves agency-level marketing without agency-level costs or complexity. Our mission is to democratize Meta advertising by putting enterprise-grade AI technology in the hands of local shops, online services, and growing entrepreneurs. Founded with the vision of making sophisticated advertising accessible, Didoo AI combines cutting-edge artificial intelligence with deep marketing expertise. We're not just another ad tool—we're your AI marketing partner that works 24/7 to bring customers to your door while you focus on what you love: running your business.

Average Rating: 4.5/5.0

Total Reviews: 1

Who Is the Company Behind Didoo AI?

  • Seller: Didoo AI
  • Year Founded: 2024
  • HQ Location: Hong Kong, HK
  • LinkedIn® Page: www.linkedin.com
    2 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small

What Do G2 Reviewers Say About Didoo AI?

AI-generated summary from verified user reviews

Pros
  • Users highly value the responsive customer support of Didoo AI, appreciating timely assistance and regular updates.
  • Users appreciate the ease of use of Didoo AI, enabling quick campaign launches without any design skills.
  • Users highlight the exceptional implementation ease of Didoo AI, allowing campaigns to launch effortlessly in 60 seconds.
Cons
  • Users express a need for an export feature, highlighting challenges managing data solely within Meta platforms.

What Are Recent G2 Reviews of Didoo AI?

Yukta Rustagi
YR
Researched and written by Yukta Rustagi
Updated October 3, 2024