We like the fact that the system is easy to use in terms of its interface; it's pretty intuitive to design and build surveys. Another thing we really like about the system is that it integrates well with other platforms; we use Zendesk, and Zonka is able to integrate very successfully with it. The AI technology in Zonka is also impressive, particularly the sentiment analysis that you can use to create different rules for surveys. The people at Zonka have been great to work with and very flexible when we mentioned things of concern. They've actually added some different attributes into their system and worked with us to get problems solved in a very proactive and responsive way. We also love the usability flexibility with Zonka, like the ability to design surveys in different ways, customize the survey emails sent out, and have many different options for the types of questions and even the icons that are used for rating scales (et cetera). There's just a lot of design-based options allowing you to get anything you want out of the survey experience.

I like that Zonka Feedback has transitioned from a tactical tool to a strategic asset within our organization. The most impressive aspect is its ability to transform the client experience from a subjective feeling into a measurable KPI, eliminating guesswork. Its flexibility acts as a force multiplier, meaning it doesn't sit in a silo but intersects with our marketing strategy and client success operations. Additionally, the caliber of their professional support is rare; they operate more like a growth partner than a software vendor. Their support team extends as part of our team in the cybersecurity industry, ensuring speed and precision. The initial setup was very easy and straightforward.

They have added a bunch of new features and updates themselves, massive improvements, and achieved a lot of compliance accreditations as well