---
title: Zoho Campaigns Reviews
meta_title: 'Zoho Campaigns Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 1041 reviews by the users' company size, role or industry
  to find out how Zoho Campaigns works for a business like yours.
aggregate_rating:
  rating_value: 4.3
  review_count: 1041
  scale: '5'
date_modified: '2026-08-07'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---


# Zoho Campaigns Reviews
**Vendor:** Zoho  
**Category:** [Email Marketing Software](https://www.g2.com/categories/email-marketing)  
**Average Rating:** 4.3/5.0  
**Total Reviews:** 1,041
## About Zoho Campaigns
Zoho Campaigns is a leading email marketing software that helps businesses create and manage email campaigns, automate repetitive marketing tasks, and gain real-time insights into campaign performance. Available as both a web-based and mobile application, Zoho Campaigns integrates with other applications in your existing software ecosystem, aligning effortlessly with your workflow. Rest assured that by using Zoho Campaigns, you can communicate with your customers worry-free, as our platform ensures full compliance with email marketing laws and regulations. With our robust feature, dedicated customer support, and competitive pricing, we have enabled thousands of businesses worldwide to connect, engage, and expand their audience. Join the ranks of our satisfied users, including Zoho itself, and harness the power of Zoho Campaigns for your email marketing needs. To know further, visit,&amp;nbsp;https://www.zoho.com/campaigns/&amp;nbsp; &amp;nbsp; If you want to give the product a try, sign up for a&amp;nbsp;free account,&amp;nbsp;https://www.zoho.com/campaigns/signup.html



## Zoho Campaigns Pros & Cons
**What users like:**

- Users appreciate the **ease of use** of Zoho Campaigns, highlighting its simple interface and quick campaign launches. (33 reviews)
- Users appreciate the **automation capabilities** of Zoho Campaigns, streamlining email marketing with efficiency and ease. (24 reviews)
- Users appreciate the **ease of use** of Zoho Campaigns, enjoying features like drag-and-drop editor and email automation. (20 reviews)
- Users appreciate the **automation workflows** in Zoho Campaigns, simplifying email management and enhancing targeting efficiency effortlessly. (17 reviews)
- Users appreciate the **seamless CRM integration** of Zoho Campaigns, simplifying contact management and enhancing campaign effectiveness. (16 reviews)
- Users appreciate the **easy integration** of Zoho Campaigns with other Zoho tools, enhancing data syncing and automation. (16 reviews)
- Users appreciate the **seamless integration** with other Zoho apps, enhancing their overall experience and efficiency. (15 reviews)
- Users appreciate the **easy setup and user-friendly design** of Zoho Campaigns, making it simple to use effectively. (15 reviews)
- Users value the **affordability** of Zoho Campaigns, making it an excellent choice for small and growing businesses. (14 reviews)
- Templates (13 reviews)

**What users dislike:**

- Users find the **limited features** of Zoho Campaigns hinder the ability to create advanced email marketing campaigns. (18 reviews)
- Users experience **template limitations** in Zoho Campaigns, hindering advanced custom design and complex campaign building. (14 reviews)
- Users find the **learning curve steep** , as mastering automation features and segmentation can be time-consuming. (10 reviews)
- Users note that Zoho Campaigns is lacking in **missing features** , hindering advanced marketing automation and reporting capabilities. (10 reviews)
- Users find the **interface outdated** , making setup and navigation challenging, which affects overall user experience. (10 reviews)
- Users criticize the **outdated design quality** of Zoho Campaigns, noting limited A/B testing and template issues. (9 reviews)
- Complex Automation (8 reviews)
- Intuitiveness (8 reviews)
- Users find the **limited templates** in Zoho Campaigns restrict their customization options and overall email design experience. (8 reviews)
- Users face challenges with **email management** , including deliverability issues and difficulties in creating optimized campaigns. (7 reviews)

## Zoho Campaigns Reviews
  ### 1. Simplified Email Marketing software

**Rating:** 4.0/5.0 stars

**Reviewed by:** Kalpana A. | Co-Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 24, 2023

**What do you like best about Zoho Campaigns?**

Zoho campaign is pretty straightforward and was easy to learn for a first time user like me. The menu options were simple and easy to navigate

**What do you dislike about Zoho Campaigns?**

There are some bugs while creating templates and saving them. 

The pre built templates can be better

**What problems is Zoho Campaigns solving and how is that benefiting you?**

We have been able to mass email upto 35000 contacts at one go which is pretty great. 

Email delivery rate  is good 

Support team responds fast

We have generated leads via bulk email campaigns

  ### 2. I have used for my company and would say its a nice product if you doing email or sms campaigns

**Rating:** 4.0/5.0 stars

**Reviewed by:** Vishal S. | Senior Manager, Information Technology and Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 21, 2023

**What do you like best about Zoho Campaigns?**

Automate your email marketing.
Import contacts from various sources, and segment them into different groups based on specific criteria
A/B testing capabilities

**What do you dislike about Zoho Campaigns?**

There is no visibility of whether your emails are going into spams or not

**What problems is Zoho Campaigns solving and how is that benefiting you?**

Saving Templates
Automating email marketing and auto respond
Analytics is very good

  ### 3. Clean, easy to learn and covers the bases with functionality

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mike H. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 31, 2023

**What do you like best about Zoho Campaigns?**

Cost-effective, easy to use with the functionality I need, including autoresponders, email templates and stats,

**What do you dislike about Zoho Campaigns?**

Zoho Campaigns does not allow adding contacts with generic email addresses such as admin@xxx.com or info@xxxx.com. That can be frustrating when some of your contacts use generic email addreses.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

It lets me keep my subscriber base informed of developments and changes to our product offering, which will enable me to keep them informed of changes and challenges in the operating environment. A great tool to engage with my client base.

  ### 4. Easy to Onboard and great to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Wholesale | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 01, 2023

**What do you like best about Zoho Campaigns?**

Easy Onboarding, Prompt customer support, wide range of potential integrations available under Zoho

**What do you dislike about Zoho Campaigns?**

Slightly difficult to search based on company name and bounced contacts

**What problems is Zoho Campaigns solving and how is that benefiting you?**

Reach out to our customers in masses

  ### 5. Zoho Campaign - Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 01, 2023

**What do you like best about Zoho Campaigns?**

Zoho is the best email marketing software in the market. It provides options to create responsive design, through Zoho customised messages can be sent to attract new customers and to existing customers. It has various forms template to use for different campaigns based on needs. It provides facility of A/B testing to check which campaign is effective. Simple Editable templates make it easy to use.

**What do you dislike about Zoho Campaigns?**

There is an issue with API Connections. Newsletter software need to be more complete and easy to use functions. It is slow and clunky. CRM and campaign module do not sync well. majority of email sent goes automatically to spam folder of customer.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

It has solved our bulk email marketing problem, it has helped in lead management and to manage customer database. It has saved the time by providing various email templates. It has helped in bulk messaging to customers regarding the campaign.

  ### 6. A CRM for big companies

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 18, 2023

**What do you like best about Zoho Campaigns?**

Zoho campaigns is as comprehensive as a CRM can be. Sales, marketing, emails, contacts, it's all here. There's even a developer layer that allows you to modify fields, forms and others, so there's even customization

**What do you dislike about Zoho Campaigns?**

It's impossible to use for really small businesses, it's just so big that it's conceived to be handled with big packs of data, not two or three contacts. Having a small amount of information in the CRM or having it mishandled creates an enormous amount of chaos.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

Newsletter production and sending. The easy to use UX is very beneficial, plus it's really easy to create newsletters, emails and other campaigns. It's user friendly.

  ### 7. Very average Email Campaigns tool

**Rating:** 3.0/5.0 stars

**Reviewed by:** Elanchezhiyan R. | Founder and CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2023

**What do you like best about Zoho Campaigns?**

Configuring Zoho campaigns was straightforward. I liked the simplicity of the UI, and it made things easier. Zoho campaigns was quite fast and had no issues with onboarding.

**What do you dislike about Zoho Campaigns?**

Email delivery rates were super low. Despite configuring the tool properly, the delivery rates were mere 20-30%. Open rates were 1-3%. Other tools offered much better delivery rates and open rates.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

We wanted to try out essential Email campaigns for a specific client. We thought Zoho campaigns would be suitable for that, but it quite wasn't. The software has more room for improvement.

  ### 8. Zoho Campaigns review

**Rating:** 3.5/5.0 stars

**Reviewed by:** Noah B. | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 30, 2023

**What do you like best about Zoho Campaigns?**

you can see live results from your campaigns, real-time click-thru, and open results

**What do you dislike about Zoho Campaigns?**

We didn't have live notifications enabled, we had to run a report to see the results of the campaign

**What problems is Zoho Campaigns solving and how is that benefiting you?**

using zoho campaigns helped with a targeted approach, to reach out to leads that have expressed interest. the reporting helps understand if the content in the campaign was valuable based on click-thru and opens reporting

  ### 9. A great tool to run your email marketing campaigns

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Online Media | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 27, 2022

**What do you like best about Zoho Campaigns?**

It helps us run all kinds of email marketing campaigns from the same platform. The analytics of those marketing campaigns lets us know how they did and what could have been imporved. We can easily create email campaigns by either dragging and dropping or using existing templates. Existing campaigns are a real life saver because it only takes a few minutes to create an email campaign because of them. You can bring in contacts from any other extremely easily because of the vast third party integration options. If you are one Zoho one and use apps like Zoho CRM, bringing in leads from CRM to campaigns is even more easier. It allows you implement and maintain the list of users who are unsubscribing or subscribing to you mail list. I mean there are endless features available at a very low cost and the best thing is you learn them all withing minutes.

**What do you dislike about Zoho Campaigns?**

There isn't much to dislike; one thing that could have been better is at the beginning, a lot of my email campaigns were landing in spam, and when I checked it with their support team, they said I was using a lot of media in my email. If such info is given to the person creating the email at the beginning, it becomes easier for them to reach their audience.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

Zoho Campaigns is providing us with the one-stop tool to trigger all types of email marketing campaigns; it has benefited us immensely because it helps us connect with our customers and communicate with them in the way we want through emails.

  ### 10. A good product to work with

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ravi R. | Lead, Advertising, Marketing and Advertising, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 06, 2023

**What do you like best about Zoho Campaigns?**

Easy user interface to use helps us a lot

**What do you dislike about Zoho Campaigns?**

Some time the system doesn't load in a one go and must be removed

**What problems is Zoho Campaigns solving and how is that benefiting you?**

Sending the bulk emailers for lead gen campaigns

  ### 11. It Sends Emails But It Takes A Lot Of Work

**Rating:** 3.5/5.0 stars

**Reviewed by:** John D. | Senior Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 19, 2022

**What do you like best about Zoho Campaigns?**

It ties into ALMOST all of the other Zoho platforms, which is great if you have to take the time to dial it in properly, but the amount of time it takes to get everything dialed in can be a headache. BUt once it is dialed in and you have everything the way you want it it works great.

**What do you dislike about Zoho Campaigns?**

Zoho, the customer service isn't there and it's really hard to get a hold of someone to help. And again, the time it takes to set everything up doesn't make it the best email campaign platform on the market.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

The biggest problem with any company is communication and it's helping us do that with our customers and at the end of the day that really is the most important thing.

  ### 12. Excellent service for digital marketing

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jillian W. | Senior Data Analyst, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 06, 2022

**What do you like best about Zoho Campaigns?**

It is a very easy to use and flexible product for any user, I love how easy it is to create an email template, it has a simple interface and a good selection of templates, it also offers a knowledgeable staff that will help you with setup, stock images available are solid and the graphics editing tool does most of the average jobs, it's an easy to use tool with a neat interface, I also love that it's easy to import photos and edit them.

**What do you dislike about Zoho Campaigns?**

I wish there were more features for embedding graphics and videos, I also hope there will be more drag and drop features soon, also sometimes formatting and fonts change from previews to physical emails being sent.

**Recommendations to others considering Zoho Campaigns:**

If you want to create content without errors, then this platform is surely the best option for you, since it consists of a drag-and-drop editor, very easy to use for any type of user.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

We have increased our contact number, your message generator is easy to use and contact management is simple and direct, this tool offers us vital analysis for strategic planning, this is the most reliable source to have fluid communication with our clients, it also allows the user to create their templates or templates from another form, it is easy to use and the support has been excellent, it has also made it easy for us in terms of A/B testing.

  ### 13. The best email marketing tool for a small startups

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Logistics and Supply Chain | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 05, 2022

**What do you like best about Zoho Campaigns?**

It is extremely easy to use and very cheap. This combination is lethal for any budding startup and can work wonders if you know how to optimize for cost. There aren't many fancy features but the features available are more than enough when you are starting out and can really help you connect with your consumer base. The application is tightly integrated with other Zoho tools like Zoho CRM. Hence you can easily bring in your lead list from CRM with a click, use built-in templates and run small marketing campaigns with a very small team and very quickly. You can easily run A/B experiments and check the analytics of any email campaigns that you have run.

**What do you dislike about Zoho Campaigns?**

The biggest disadvantage is the emails land in spam all the time because many email servers still do not recongnize Zoho CRM. Secondly, it doesn't scale well as your company grows. The in-built templates won't cut it, and the capability to create new templates is very limited, and importing templates can become cumbersome if you have to do it daily. The UI lags a lot and can be extremely slow at times.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

Zoho Campaigns is an email marketing tool that helps you send emails to your customer, create beautiful email templates with drag and drop, and manage customer lists and subscription statuses without writing any piece of code. This helps a lot when you want to connect with your customers quickly and without shedding a lot of money

  ### 14. Review for Zoho Campaigns

**Rating:** 4.5/5.0 stars

**Reviewed by:** Satwik M. | Business Analyst, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 02, 2022

**What do you like best about Zoho Campaigns?**

Zoho Corporation has figured it out all in every product, whether its campaigns or email marketing automation.

**What do you dislike about Zoho Campaigns?**

Emails sent through Zoho Campaigns are at times delivered late or slowly. There are times when organisations need to send an email in no time and I have seen it that Zoho Campaign delivers the mails late. Don't know if thats due to the servers.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

Zoho Campaigns provide an excellent look and feel to email creation. My organisation has been using it for a while now and the templates and the dashboard which zoho provides is great and time saving.

  ### 15. Easy and userfriendly email tool for running marketing campaigns

**Rating:** 5.0/5.0 stars

**Reviewed by:** D.K.Narasimha K. | Digital Marketing Executive, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 29, 2022

**What do you like best about Zoho Campaigns?**

The most helpful is the ease with which we can configure/ design our email campaigns.

**What do you dislike about Zoho Campaigns?**

It doesn't weed out the invalid email addresses leading to high bounce rates, which in turn puts our marketing campaigns and our reputation at risk

**What problems is Zoho Campaigns solving and how is that benefiting you?**

Waiting for Zoho to resolve the issue mentioned in the previous question.

  ### 16. Review

**Rating:** 5.0/5.0 stars

**Reviewed by:** Pavithra I. | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 24, 2023

**What do you like best about Zoho Campaigns?**

Scheduling the campaign and analysis and reports

**What do you dislike about Zoho Campaigns?**

The time taking and report formats is not user friendly

**What problems is Zoho Campaigns solving and how is that benefiting you?**

Reports

  ### 17. Good for small businesses

**Rating:** 3.5/5.0 stars

**Reviewed by:** Sandeep S. | Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 21, 2023

**What do you like best about Zoho Campaigns?**

It enables us to automate the tasks which are repetitive with ease

**What do you dislike about Zoho Campaigns?**

Sometimes it becomes difficult to get the customisations and analysing the data.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

It helps us to create nurturing campaigns and behavioural auto responders which help us in getting more qualified leads and aids in pipeline

  ### 18. Zoho Campaigns is incredibly simple to utilize!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Enric O. | Sales and Marketing Specialist, Enterprise (> 1000 emp.)

**Reviewed Date:** June 30, 2022

**What do you like best about Zoho Campaigns?**

Zoho Campaigns is incredibly simple to utilize and modest. It is ideally suited for SMEs because the expense is low and the onboarding of inward representatives is simple too. Since all the applications are firmly coordinated, information streams flawlessly among applications and between divisions, i.e., solicitations made in CRM are accessible in Zoho Books for the finance group to see, and representatives, including Zoho Individuals, are accessible in any remaining applications to give simple access.

**What do you dislike about Zoho Campaigns?**

Certain deliverability issues rather than single email automation or workflow that was sent correctly. You can send email triggers, but the rest of the email may not be delivered, and the system keeps the customer team convinced that everything was sent. I've done some testing with my email and it worked 30–40% of the time, which is bad. Also, customer service can come and go with you forever. It's been more than two weeks since my problem with them was resolved, so there's a delay from the marketing side. Customer service will give you a typical response that we will return to you, but the only response you get is that they look at the code, which works for them.

**Recommendations to others considering Zoho Campaigns:**

Zoho is incredibly simple to utilize and modest. It is ideally suited for SMEs because the expense is low and the onboarding of inward representatives is simple too. Since all the applications are firmly coordinated, information streams flawlessly among applications and between divisions, i.e., solicitations made in CRM are accessible in Zoho Books for the finance group to see, and representatives, including Zoho Individuals, are accessible in any remaining applications to give simple access.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

The most concerning issue Zoho One is tackling is making applications inside the financial plan. Getting a set-up of more than 40+ application for $1 is an aid for new businesses and little bootstrapped organizations where each dollar count. Everybody can make an application. There is a gigantic rivalry there. You have HubSpot and Freshdesk. However, every one of these is costly. I like that Zoho is modest and covers all the conventional use cases SMEs can run over, and that benefits me.

  ### 19. Fast Campaigns and Scheduling

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 24, 2023

**What do you like best about Zoho Campaigns?**

Zoho campaigns helped in creating superior campaigns with enriched content. The speed of scheduling the campaigns at odd times and DND settings works like a charm.

**What do you dislike about Zoho Campaigns?**

Campaigns sometimes failed to go out, but overall the experience was great. Our campaigns got delivered majority of the times without fail and had an impression by the end customer.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

Marketing and CRM campaigns. The campaigns helped us to schedule marketing related campaigns for our audience and to capture their attention through impressions and clicks.

  ### 20. All in one email marketing solution for enterprise of any size

**Rating:** 4.0/5.0 stars

**Reviewed by:** Aloke S. | Growth Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 25, 2022

**What do you like best about Zoho Campaigns?**

The "Send at Recipient Optimal Time" is one killer feature. Saves marketers a lot of guess works and increases the probability of higher email open rates. Haven't seen this feature in another similar tool

**What do you dislike about Zoho Campaigns?**

Nothing much to dislike, but in my personal opinion, the email editor can have a better UX and functionality keeping in mind the new age email tools available today

**What problems is Zoho Campaigns solving and how is that benefiting you?**

Easily integrates with a lot of 3rd party email popups (including popular WordPress plugins) making it super convenient for users to sync email addresses from one platform to another with almost zero latency.

  ### 21. Smart, creative, and mesmerizing!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Stefan K. | Marketing and CRM Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 14, 2022

**What do you like best about Zoho Campaigns?**

Zoho campaigns help you with email marketing and marketing automation, and of course, as it is clarified by its name, it helps you with the creation and management of your campaigns. Zoho, in my personal opinion, works way better than many platforms out there.

**What do you dislike about Zoho Campaigns?**

I feel that customization can be improved. It lacks customization in templates, footer, and other areas. This seems like a minor issue but with time you will realize how important that matter is, it needs to be resolved as soon as possible.

**Recommendations to others considering Zoho Campaigns:**

If you look at its money-wise, it’s more or less equal to what another platform offers you. If we look at it feature-wise, it is enriched but works well if you are already using other Zoho products. It is good and reliable in terms of productivity and results and of course, the last decision is your call but Zoho is famous and that too is for a reason here.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

Zoho Campaigns is pretty much famous and known for its work automation feature. It is brilliant and works well . With Zoho Campaigns, you can create whole marketing campaigns for your business, no matter how big or small it is, it also gives you detailed analytics so that you can make better and right decisions for the next day.

  ### 22. Zoho - top choice

**Rating:** 4.5/5.0 stars

**Reviewed by:** Basheer M S. | Senior Account Director, Agency &amp; Commercial Partnership, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 14, 2022

**What do you like best about Zoho Campaigns?**

The most reliable email marketing software I have seen so far! It's my top choice when emailing my prospects and clients!

**What do you dislike about Zoho Campaigns?**

I have no negative feedback thus far to talk about

**What problems is Zoho Campaigns solving and how is that benefiting you?**

emailing my prospects and clients about new features and updates of my product

  ### 23. Email delivery rate is very bad

**Rating:** 0.0/5.0 stars

**Reviewed by:** Syed A. | Chief Executive Officer, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 05, 2022

**What do you like best about Zoho Campaigns?**

They have good automations and workflow but what's the use when your emails keep going into spams

**What do you dislike about Zoho Campaigns?**

Their emailing server (zcsend) is blacklisted on all email clients. 
There are 80% chance that your email will go into the spam folder.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

Their support should at least accept that their email goes to spam instead of sending customers Technical things and ask for headers.
It has been days but they are looping us back and forth and finally from their community members we came to know that they will keep doing this until we leave.

  ### 24. Zoho Campaigns – An Instant Marketing Tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kielo D. | Marketing Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 08, 2022

**What do you like best about Zoho Campaigns?**

This platform helps the user in managing e-mails and also allows them to create e-mails efficiently and rapidly. Users can see the ongoing and monitor it as well. It has great integration with different applications like Zoho CRM. It can sync directly with them. It gives users’ the authority to see how many people have reacted to their posts or surveys.

**What do you dislike about Zoho Campaigns?**

It contains various glitches and bugs. It does not allow users to create different templates for their convenience. The design capability on this platform is very limited.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

It is fast and easy to use and understand. It has a mobile application as well. The mobile application is fast and it saves users time. The customer support system is responsive and fast.

  ### 25. Easy to use and efficient

**Rating:** 4.5/5.0 stars

**Reviewed by:** pallavi r. | Senior Project and Technology Analyst, Enterprise (> 1000 emp.)

**Reviewed Date:** January 02, 2023

**What do you like best about Zoho Campaigns?**

Very easy to use and send mass scheduled emails.

**What do you dislike about Zoho Campaigns?**

The product was easy to use, no issues as such.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

Campaign management

  ### 26. The ideal Email marketing Toolkit

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kanika M. | Account Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 03, 2022

**What do you like best about Zoho Campaigns?**

Zoho Campaigns is the go-to platform for creating and sending email campaigns about the business latest promotions, products, the business, latest news about the organization.
I usually use it to share information about the company's products, news, and other activities using Zoho.

**What do you dislike about Zoho Campaigns?**

Zoho makes the marketing campaigns effective but since there are a lot of features, tools and options available so just that understanding to decide for the particular feature to use for the campaign gets sometimes confusing. It is the best though, with a lot of customization and personalization is available.

**Recommendations to others considering Zoho Campaigns:**

Zoho is a great platform to begin marketing campaigns. The best part is, you can try it for free as much as you can and upgrade if your requirements are bigger than the free plan.
It helps you grow your target audience and business.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

It is the best tool to reach out to mass customers at the same time and with personalization in one place, it allows to check the success of the campaigns using their advanced tools.
Also, one can manage multiple campaigns at the same time.

  ### 27. Zoho Campaigns useful tool for SEO Audits

**Rating:** 4.5/5.0 stars

**Reviewed by:** Marcin K. | SEO Expert, CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 18, 2022

**What do you like best about Zoho Campaigns?**

Zoho Campaigns has integrated automatically with all Zoho One tools. It is straightforward to start campaigns and build relationships with customers. All functions delivered by Zoho are valuable and easy to implement.

**What do you dislike about Zoho Campaigns?**

I have some issues with the translation. I suggest making it much more smoother and accessible. Some communications are difficult to find and translate in some cases the translation is not for all campaigns and every time I have to translate from scratch especially system notifications showing customers.

**Recommendations to others considering Zoho Campaigns:**

I recommend using the full Zoho One solution. The integration is in 100% autometed.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

Integrations are very easy and Zoho resolved a lot of od issues I had with other tools. I saved some cash because  I don't need any more extra integrators who need extra payments.

  ### 28. Very Easy to Use, Cost effective tool

**Rating:** 3.5/5.0 stars

**Reviewed by:** Chetan J. | Digital Marketing Executive, Internet, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 21, 2022

**What do you like best about Zoho Campaigns?**

This tool is simple to use, I used it for my email campaigns. The cost per email is far lower than other service providers. I think the cost is the main factor in it.

**What do you dislike about Zoho Campaigns?**

The user interface is good but not like other top providers. Feels like the classic design of email structure. Maybe adding some more UI functions in this campaigning tool might be good for the users.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

Zoho delivers our emails without any more bounces. I used much software for our email campaigns. This tool is somewhat good performing than others. It's benefiting us to drive more traffic.

  ### 29. Best email marketing solution for every budget.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rahul R. | Music Producer, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 21, 2022

**What do you like best about Zoho Campaigns?**

The Zoho campaigns helped me reach out to my clients and notify them about the latest promotions. I use it to share information about my products, news, and other activities using Zoho.

**What do you dislike about Zoho Campaigns?**

I like many things about Zoho as it helps to make my marketing effective. However, there are so many options, features, and tools available in the application. Sometimes it is confusing to decide which feature will be good for my campaigns.

**Recommendations to others considering Zoho Campaigns:**

Zoho is a great platform to begin your marketing campaigns. I'm using it to grow my audience and business. The best part is, you can try it for free as much as you can and upgrade if your requirements are bigger than the free plan.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

It is very difficult to manage and implement various campaigns on our own. Zoho helps me to organize all my campaigns in one place and check the reach and success of campaigns using its advanced tools.

  ### 30. Powerful but a pain to use

**Rating:** 1.5/5.0 stars

**Reviewed by:** Promod S. | Actuary, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 19, 2022

**What do you like best about Zoho Campaigns?**

Zoho Campaigns is included in a Zoho One subscription, which makes it "free". There's good low-effort integration with Zoho CRM. That's very helpful since you don't need an additional tool like Zapier for synchronization.

**What do you dislike about Zoho Campaigns?**

Campaigns is a pain to use. The interface feels stale. There's too much manual work. For example, if you're adding an image, the onus is on you to worry about the file size. Tools like MailerLite and Mad Mimi automatically reduce the file size to make the resulting email smaller.

**Recommendations to others considering Zoho Campaigns:**

If you have Zoho One and use Zoho CRM, do try Campaigns since you're already paying for it. Maybe you'll be satisifed. If not, there are other options.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

We wanted an easy way to send nice-looking mass emails to a select group of key contacts (e.g., event announcements, a monthly newsletter). These benefits could have been realized but worked because we found Campaigns a hassle to use.

  ### 31. Best marketing tool for businesses

**Rating:** 4.0/5.0 stars

**Reviewed by:** Saikrishna G. | Wordpress Developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 05, 2022

**What do you like best about Zoho Campaigns?**

With Zoho campaigns i can easily use premium email templates without hard coding and the campaigns setup is little difficult for one time. I also use other Zoho services Zoho mail,Zoho wiki.. they are pretty. Also in free version  we can send 10k mails which is awesome.

**What do you dislike about Zoho Campaigns?**

Sometimes mail deliverability is bit poor comparing to other tools like MailChimp. Although the user experience is good but adding few more templates for every email category will be good.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

We tried to run a email campaign with our new project which can send bulk notifications to our subscribers list. The results were quite good and helped us to reach more people with limited time. Only downfall is seeing emails in promotion/spam boxes rather then in primary other then that it's very easy with Zoho campaigns.

  ### 32. Very simple and flexible to use

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 03, 2022

**What do you like best about Zoho Campaigns?**

A good user interface that is easy to use, and some areas that are quite intuitive. And it is pretty reliable and fast.

**What do you dislike about Zoho Campaigns?**

Some better choice of templates for business users could be very useful. Plus, there is a lot of backwards and forwards you have to go through to send a campaign.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

We are able to send the right emails to the right people very quickly, and scheduling in advance means that we can get our message out efficiently.

  ### 33. Differences between Zoho Campaign and SendPulse

**Rating:** 4.0/5.0 stars

**Reviewed by:** Abdulghani A. | Cloud Engineer, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 13, 2022

**What do you like best about Zoho Campaigns?**

High credits in free plan around 10,000 emails per month, which gives a starter push to try what is email marketing and cold email marketing

**What do you dislike about Zoho Campaigns?**

It manually reviewing the campaign, when you submit the email, every edit needs to manual review, which may delay the progress, it's not a full automated solution

**What problems is Zoho Campaigns solving and how is that benefiting you?**

Give you a clear and easy starting platform to test and design and send cold email and marketing emails to your list, high credits and good tool to start with

  ### 34. Zoho Campaigns - The Best CRM Add-On Period

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tony C. | Senior Systems Administrator, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 19, 2020

**What do you like best about Zoho Campaigns?**

This system is absolutely wonderful. Campaigns replaced MailChimp, and at a lesser expense. It makes sense to encapsulate everything we used under one roof.  I do like being able to separate my lists. I can communicate with my existing clients, and have their tracks, visits, and mentions all within the same suite.

**What do you dislike about Zoho Campaigns?**

I don't like that Zoho is NOT offering discounts for using Campaigns during the COVID-19 outbreak. I was upset that I had to purchase more email just to send a notification.

**Recommendations to others considering Zoho Campaigns:**

Give it a trial. Zoho was good to extend my trials 2x giving my ample time to check it out.  I still don't use all of the features, but what I do use simplifies my business and life.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

A big one - cost. By using what's incorporated with Zoho One, I am able to reduce external costs by Mailchimp and keep all stats in the same app suite.

  ### 35. Zoho Campaigns is a good email marketing tool!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jasmin H. | Senior Software Engineer, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 21, 2021

**What do you like best about Zoho Campaigns?**

Zoho Campaigns is a very simple to use tool with a lot of useful reports which can help you target a specific audience. Campaigns are easy to create. You can duplicate an earlier campaign and customize it for a new one.

**What do you dislike about Zoho Campaigns?**

I don't like the limitation for a free plan related to the number of contacts. The number of contacts is limited to 2000. I think this limitation should be much looser. On the other hand, the limitation related to the number of emails which you can send per month (which is 6000) seems ok.

**Recommendations to others considering Zoho Campaigns:**

I would recommend Zoho Campaigns to small non-profit organizations as a good marketing tool with an acceptable free plan, which I hope will be additionally improved in the future.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

I can reach a solid number of specific contacts once or twice per month via a newsletter, where I can summarize key events offered by my organization that might be interesting to the audience.

  ### 36. Ease of use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Parimita T. | Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 28, 2022

**What do you like best about Zoho Campaigns?**

Managing the company siloed data and files

**What do you dislike about Zoho Campaigns?**

a bit expensive and takes time to loading

**What problems is Zoho Campaigns solving and how is that benefiting you?**

cross-functional team management and email marketing

  ### 37. It's easy to use and user friendly

**Rating:** 5.0/5.0 stars

**Reviewed by:** Vikas M. | Central operation, Enterprise (> 1000 emp.)

**Reviewed Date:** August 06, 2022

**What do you like best about Zoho Campaigns?**

Add report of expense.
Also gets approved by synchronisation to company account.

**What do you dislike about Zoho Campaigns?**

It's all awesome it's some time has log in issue

**What problems is Zoho Campaigns solving and how is that benefiting you?**

It helps to track my expense of internet.

  ### 38. Best Email marketing  tool for any company.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Peter S. | Software Engineer, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 23, 2022

**What do you like best about Zoho Campaigns?**

Zoho campaigns has enabled us to schedule emails very effectively. We are able to send promotion , launching new products or news about the company emails very conveniently. Another great feature is being able to personalize emails using clients name.

**What do you dislike about Zoho Campaigns?**

We hace been using Zoho campaigns for more than a year now.No complain at all.

**Recommendations to others considering Zoho Campaigns:**

Zoho campaigns is stable application to have.Its very cost effective.Great feature like scheduling and personalizing of emails.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

Zoho campaigns has enabled us to schedule future emails and are sent without fail. It's very cost effective sending emails using this application. We are able to personalize emails using clients name.

  ### 39. Feature rich powerful tool when integrated with Zoho CRM

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 27, 2022

**What do you like best about Zoho Campaigns?**

The tool is seamless when using the campaign programs. My experience with the invoice and campaigns wsa really positive as we use it every week when sending the weekly emails. Also, as usual their customer support is excellent.

**What do you dislike about Zoho Campaigns?**

The drag and drop features have some bugs from time to time and it is frustrating until you learn the quirks of it. As a result, we have to workout some failsafe ourselves to avoid major headaches.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

We are specifically using workflows in campaigns to send automated messages based on segmentations for every targeted geography. Because of this feature our engagement rate has improved by a significant percentage.

  ### 40. Complete optimization using Zoho campaigns

**Rating:** 4.0/5.0 stars

**Reviewed by:** Valentina Z. | Service executive, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 10, 2022

**What do you like best about Zoho Campaigns?**

Along with the rest of Zoho's program features, we use Zoho Campaigns. It is used by a variety of clients for a variety of communication needs, including internal and external marketing. We develop and schedule email campaigns within it, then deliver to lists according to our content calendar.

**What do you dislike about Zoho Campaigns?**

It's hard to use and learn the first few times. Support is sporadic and brief when needed. They provide horrible forms and templates. When you use embedding features on websites, it makes them slower to use.

**Recommendations to others considering Zoho Campaigns:**

If a company currently uses Zoho services, which has multiple programs, I believe Campaigns is the best option for them. I wouldn't recommend it for people who might get started without knowing how to start and with no experience. It definitely has its learning curve, and I'm not sure many users like this step.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

Zoho Campaigns isn't as easy to use as the other options I looked at the first few times. It also doesn't seem to have excellent interoperability with other platforms. For example, the forms they provide slow down websites and make them look bad and problematic.

  ### 41. Zoho Campaigns

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 21, 2022

**What do you like best about Zoho Campaigns?**

Zoho Campaigns is an email automation tool that helps to run a Lead Generation campaign and get good results at user friendly. We can run different types of emails with drag and drop options and it's so simple to integrate into any of your CRMS easily. All fine-looking templates we can use for business goals to attract our potential clients and consumers. I recommend it for all small and mid-size also for big size companies.

**What do you dislike about Zoho Campaigns?**

According to my work running campaigns and creating mailers, it's super cool. I don't think any drawbacks.

**Recommendations to others considering Zoho Campaigns:**

I strongly recommend people looking for email marketing campaigns to run for their companies.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

It's simpler to reach my subscriber in terms of email marketing campaigns. List segmentation and list management.

  ### 42. Perfect for StartUps or Small Businesses

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Capital Markets | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 27, 2022

**What do you like best about Zoho Campaigns?**

If you're just starting a small business, you need cost-effective solutions to kick start a journey that goes a long way. Zoho Campaigns gives you the perfect launchpad for the same. Pre-designed templates are attractive and extremely helpful. This enables you to design impressive email campaigns and keep customer engagement.

**What do you dislike about Zoho Campaigns?**

Footer customization flexibility would have been more appreciated and some users may find the templates as obsolete but then as I said in the Pro's column, it's an ideal way to initiate your small business with certain compromises along the way.

**Recommendations to others considering Zoho Campaigns:**

With extremely affordable pricing, Zoho campaigns are perfect for new startups and small businesses. Email marketing will no longer be a hassle for you. Templates are stunning and will surely help in gaining loyal customers. It can be slow at times, but for the price you pay, you get what you want.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

User experience in my humble opinion is almost at par with MailChimp. Others may have a different view of it. The stunning redesign back in 2018 was the turning point for me. SEO Audits are exceptionally easy.

  ### 43. Zoho: Best Email marketing tool for sending bulk email campaigns

**Rating:** 3.0/5.0 stars

**Reviewed by:** Chhaya S. | Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 14, 2022

**What do you like best about Zoho Campaigns?**

Excellent user interface. The email templates are pre-built and the database can be easily uploaded by.csv files. Zoho campaign capability to analyze email campaign performance is amazing. We can set up rules to calculate lead scoring and engagement scoring.

**What do you dislike about Zoho Campaigns?**

Experienced email delivery issue. The majority of email sent through the Zoho Campaign end up reaching the promotion folder or goes to the SPAM folder. This need to be fixed by the Zoho team.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

We are optimizing our email campaigns by doing A/B testing. With Zoho Campaign, we are able to track recipient activity. We had integrated Zoho Campaign with our in-house marketing automation tool.

  ### 44. Zoho Campaigns Review by Mehandi Islam

**Rating:** 4.5/5.0 stars

**Reviewed by:** Mehandi I. | Automation Expert, Information Technology and Services, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 19, 2022

**What do you like best about Zoho Campaigns?**

Overall features at such an affordable rate. Highly recommended if you are just starting with your business you can go with Zoho Campaigns. You will get everything that need to run your email marketing or email camapaigns.

**What do you dislike about Zoho Campaigns?**

The interface of Zoho Campaings is a bit outdated.

The overall speed at which Zoho Campaings works is not really good, it takes alot more time in comparison to others which I highly dislikes.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

Problems which I am solving for myself / my clients are aa such:-

1) Doing Email Marketing.

2) Sending  Email Campaings to the leads and Customers.

3) Nurturing Leads.

4) Creating Recurring business from existing customers.

Benefits are as such:-

1) Reduced overall om Email Marketing tool.

2) Excellent Customer Support.

3) Easy integration

  ### 45. Zoho email marketing tool

**Rating:** 4.0/5.0 stars

**Reviewed by:** Mohd. Fawaz A. | Assistant Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** May 26, 2022

**What do you like best about Zoho Campaigns?**

Zoho is already robust with email services by their offering and does a pretty good job in running email campaigns and marketing. Zoho campaigns helps you to reach mass audience though their tool

**What do you dislike about Zoho Campaigns?**

Zoho campains is still a new offering and adapting to dynamic changes in the technology. The approach is fresh and new and further refinement in user interface is required.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

The email marketing team is using to send out in version information about varioud product. This campaigns also help in receiving the feedback from users after required changes

  ### 46. Best email automation tool to share email campaigns

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sowmya R. | Content Specialist, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 16, 2022

**What do you like best about Zoho Campaigns?**

They are helping to send customized email campaigns with more engaging content to various sets of audiences. Has a lot of creative templates and other personalized recommendations to send campaigns.

**What do you dislike about Zoho Campaigns?**

Sometimes, while creating and sending campaigns, there seems to be a deliverability issue. Also, there are only limited customer support and inquiry facilities.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

Easy and timely email automation process to target various customers to get engaged more with our brand. Being a better way to expose brand products and services in a much quicker way positively impacts our sales growth and revenue.

  ### 47. Zoho Campaign Review

**Rating:** 4.5/5.0 stars

**Reviewed by:** Chandan K. | Campaign Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 21, 2021

  ### 48. Easy campaign management with great flexibility

**Rating:** 4.5/5.0 stars

**Reviewed by:** Harsh B. | AVP Client Relations and Strategic Planner, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 22, 2022

**What do you like best about Zoho Campaigns?**

The user interface is very user friendly, easy for anyone to understand

**What do you dislike about Zoho Campaigns?**

The pricing can be a bit competitive, it's too costly

**What problems is Zoho Campaigns solving and how is that benefiting you?**

Managing email ad campaigns efficiently

  ### 49. Good for Sending email newsletters and campaigns to our users and contacts

**Rating:** 4.0/5.0 stars

**Reviewed by:** Harshraj j. | Digital Marketing Executive, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 28, 2022

**What do you like best about Zoho Campaigns?**

Its pre-designed email templates are both appealing and functional.

It aided us in sending out automated responses to a variety of emails.

**What do you dislike about Zoho Campaigns?**

It often causes the system to slow down and lag.

Inability to create complicated nurture campaigns.

**Recommendations to others considering Zoho Campaigns:**

Zoho Campaigns is the greatest email marketing platform because it allows you to develop, send, and manage email campaigns directly from your desktop. To construct email lists faster, use options like import from Outlook, Salesforce, Gmail, and other services to create subscriber lists.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

It is the best tool for reaching out to a large number of clients at the same time, and with personalization in one place, it allows you to track the progress of campaigns using their advanced features.

  ### 50. Amazing Email Marketing Tool one can use

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Education Management | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 27, 2022

**What do you like best about Zoho Campaigns?**

The best is that the campaigns can be edited and executed in easy manner. The tool has E-mail campaign builder which is intuitive.

**What do you dislike about Zoho Campaigns?**

Not much responsive as such but gets your job done.

**What problems is Zoho Campaigns solving and how is that benefiting you?**

Zoho campaigns is solving a better, effective and efficient solution for email marketing.


## Zoho Campaigns Discussions
  - [Should contacts be managed within zoho camaign or zoho crm once a campaign is launched?](https://www.g2.com/discussions/25237-should-contacts-be-managed-within-zoho-camaign-or-zoho-crm-once-a-campaign-is-launched) - 2 comments, 1 upvote
  - [Can I get the insight form my template?](https://www.g2.com/discussions/24778-can-i-get-the-insight-form-my-template) - 1 comment, 1 upvote
  - [Can I get the insight form my template?](https://www.g2.com/discussions/24509-can-i-get-the-insight-form-my-template) - 1 comment, 1 upvote
  - [Is the use of SMS campaigns free for a certain number of users?](https://www.g2.com/discussions/23973-el-uso-de-de-sms-campaigns-es-gratuito-para-alguna-cantidad-de-usuarios) - 1 comment, 1 upvote
  - [Is there a way to avoid emails going into spam folders?](https://www.g2.com/discussions/is-there-a-way-to-avoid-emails-going-into-spam-folders) - 2 comments, 1 upvote

- [View Zoho Campaigns pricing details and edition comparison](https://www.g2.com/products/zoho-campaigns/reviews?page=4&section=pricing&secure%5Bexpires_at%5D=2026-08-08+10%3A29%3A58+-0500&secure%5Bsession_id%5D=d768d857-67bd-4ae2-85d3-c6d69ca9de83&secure%5Btoken%5D=66328945eeaa7e88118b595795081fd3f7fffa83c0a912f9bf1be7fc24174af9&format=llm_user)
## Zoho Campaigns Integrations
  - [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews)
  - [Microsoft 365](https://www.g2.com/products/microsoft365/reviews)
  - [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews)
  - [Zoho Survey](https://www.g2.com/products/zoho-survey/reviews)

## Zoho Campaigns Features
**Email Marketing**
- Email and Mobile Preview
- Manage Email Lists
- High-Volume Sending
- Building and Personalizing Emails
- Sending Outbound Emails
- Manage Email Deliverability
- Automated Email Responses
- Multi-user Account
- Surveys

**Templates**
- Text and Themes
- Stock Images
- Proofing
- Mobile Responsive

**Text Messaging**
- Bulk SMS
- Text Scheduler
- Automatic Replies
- Automatic URL Shortening
- Personalization
- Link Shortening
- SMS Messaging
- Scheduled Messaging
- Chat/Messaging
- 2-Way Messaging

**Agentic AI - Personalization**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making
- Third-Party Integrations

**Edit**
- Pre-Made
- Build
- HTML

**AI Personalization - Personalization**
- Predictive Recommendations
- Audience Segmentation
- Adaptive Content

**Additional Functionality**
- AI Copilot
- Engagement Tracking
- Content Management
- Visual Analytics
- Real-Time Analytics
- Behavior Tracking
- Website Personalization
- Recommendations
- Real-Time Reporting
- Content Analytics
- Behavioral Targeting
- Account Based Marketing
- Website Analytics
- Customer Segmentation
- Customer Profiles
- Template Management
- Multi-Channel Marketing
- Customizable Branding
- Alerts/Notifications
- API
- Abandoned Cart Saver
- Drag & Drop
- Contextual Targeting
- Experience Management
- Campaign Management
- Generative AI
- WYSIWYG Editor
- Reporting/Analytics
- Activity Dashboard
- Multi-Campaign
- Campaign Segmentation
- A/B Testing
- Customizable Forms
- Email Marketing

**Logistics**
- Analytics
- Issues
- Integrations
- Shareable Link

**SMS Platform**
- Reporting
- Marketing Automation
- White Label
- API Integration
- QR Codes

**Reporting & Analytics**
- A/B Testing
- Basic Reporting

**Agentic AI - SMS Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Natural Language Interaction
- Proactive Assistance
- Decision Making
- Third-Party Integrations
- Campaign Planning
- Multi-Language

**Agentic AI - Email Template Builder**
- Autonomous Task Execution
- Cross-system Integration

**AI Automation - SMS Marketing**
- AI SMS

**Generative AI**
- Generative AI

**AI Content Generation - SMS Marketing**
- AI SMS

**Additional Functionality**
- Campaign Scheduling
- Reputation Management
- Polls/Voting
- Compliance Management
- Customer Segmentation
- Landing Pages/Web Forms
- AI Copilot
- API
- Text-to-Win
- Mobile Coupons
- Natural Language Processing
- Customizable Templates
- Drip Campaigns
- Contact Management
- Activity Tracking
- Communication Management
- Reporting/Analytics
- Keyword Tracking
- Multi-Campaign
- Mass Texting
- Interaction Tracking
- Alerts/Notifications
- Consent Management
- Engagement Tracking
- Open Rate Tracking
- Generative AI
- Automated Responses
- Reporting & Statistics
- Templates
- Survey Builder
- Contact Database
- Real-Time Notifications
- Customizable Fields
- Reminders
- Mobile Alerts
- Automated Scheduling
- Campaign Management
- MMS
- Event Triggered Actions
- Mobile Keywords
- Audience Targeting
- Activity Dashboard
- Template Management
- Autoresponders
- Survey/Poll Management

**Agentic AI - Email Marketing**
- Autonomous Task Execution
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Cross-system Integration

**Integration**
- Data Import & Export Tools
- Integration APIs
- Breadth of Partner Applications
- CRM Integration
- Social Media Integration
- E-Commerce Integration
- Third-Party Integrations

**Additional Functionality**
- Personalization
- Autoresponders
- Customer Segmentation
- Newsletter Management
- AI Copilot
- WYSIWYG Editor
- Engagement Tracking
- Preview Functionality
- Email Tracking
- Email Campaign Management
- Landing Pages/Web Forms
- Customizable Branding
- Lead Capture
- Mobile Optimization
- Customer Journey Mapping
- ROI Tracking
- Activity Dashboard
- Customizable Fields
- Reporting/Analytics
- Click Tracking
- List Management
- GDPR Compliance
- Subscriber Management
- Email Sequences
- Campaign Scheduling
- Event Triggered Actions
- Multi-Language
- Template Management
- Customizable CTAs
- Real-Time Analytics
- Dynamic Content
- CAN-SPAM Compliance
- Multi-Channel Marketing
- HTML Editor
- Contact Management
- Drip Campaigns
- Campaign Analytics
- Product Recommendations
- Image Library
- Workflow Automation

## Top Zoho Campaigns Alternatives
  - [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) - 4.5/5.0 (2,480 reviews)
  - [Campaign Monitor](https://www.g2.com/products/campaign-monitor/reviews) - 4.1/5.0 (708 reviews)
  - [Constant Contact](https://www.g2.com/products/constant-contact/reviews) - 4.1/5.0 (7,232 reviews)

