# WordFly Reviews **Vendor:** WordFly **Category:** [Email Marketing Software](https://www.g2.com/categories/email-marketing) **Average Rating:** 4.0/5.0 **Total Reviews:** 23 ## About WordFly WordFly is a digital marketing product built just for arts, entertainment, culture and sports organizations. We help you attract new fans and engage your audience with email marketing, sms, forms, surveys, landing pages and RSVP for events. Easy to use, always innovative and supported by people with 20 years experience in marketing entertainment venues. ## WordFly Pros & Cons **What users like:** - Users find WordFly's **ease of use** exceptional, with straightforward integration and clear documentation enhancing their marketing efforts. (2 reviews) - Users praise the **easy integration** of WordFly, allowing seamless access to essential data for effective marketing. (2 reviews) - Users find WordFly **affordably priced** , making it an accessible choice for effective email marketing solutions. (1 reviews) - Users value the **seamless contact management** of WordFly, which integrates perfectly with their systems and ensures data access. (1 reviews) - Users commend the **excellent customer support** of WordFly, appreciating the guidance and trustworthiness of the team. (1 reviews) - Data Analytics (1 reviews) - Sales Enhancement (1 reviews) **What users dislike:** - Users note a **steep learning curve** at first, but appreciate the community support and available resources. (1 reviews) ## WordFly Reviews ### 1. Unmatched Control and Integration with Stellar Support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Performing Arts | Mid-Market (51-1000 emp.) **Reviewed Date:** October 22, 2025 **What do you like best about WordFly?** This is an email marketing platform that offers a high level of control. It integrates seamlessly with my system, ensuring that my CRM always has access to important data, such as signups and survey responses—there’s no risk of my customer information being held hostage. The help documentation is excellent, providing clear guidance on technically complex topics like SPF, DKIM, and DMARC, as well as tips for optimizing email health and sender rep. I'm glad that it was my first SQL integration as it was an easy start with a lot of guidance. I also appreciate their extensive library of community webinars, which inspire new ideas. The WordFly strength in the Arts and Culture community is strong so you can always get support. The are very well priced and we moved SMS over as soon as we could. That was a key integration as you need quick hands when it comes to urgent updates that SMS is great for. Additionally, I know the WordFly team personally and trust them to always be clear, direct, and honest with me. **What do you dislike about WordFly?** Like any email platform it can be a lot to take in at first. Luckily, they have an engaged community and a ton of resources to help. **What problems is WordFly solving and how is that benefiting you?** The automation that WordFly provides allows my extremely overworked team to concentrate on what they do best—serving our customers. By combining automation with personalisation, our communications never come across as robotic. WordFly Pages enables us to use actionable data, which has significantly reduced our need for custom integrations. This also helps us keep our customers engaged with us, rather than losing them to other fragmented channels. ### 2. Horrible user experience - Use anything but this program! **Rating:** 0.0/5.0 stars **Reviewed by:** Don K. | Marketing & Communications Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** July 24, 2023 **What do you like best about WordFly?** Nothing; there is nothing good about this program. **What do you dislike about WordFly?** Where do I start? There is no autosave so if you lose connectivity or accidentally close your window, everything is gone. There is no "undo" button so if you delete something, you have to start all over again. You can't resize photos by dragging; you have to go into a separate area and continually adjust margins to get the right fit/location. Creating blocks isn't easy and it's even harder to get the placement right. Even when you THINK you have it right, it looks wrong when sent or in a preview. Everyone in our office that uses it, hates it. I dread having to send e-mails! Writing in a separate "writing" pane and watching it appear on the viewing pane right beside is annoying; just use one pane/window! I guarantee that no one from "wordfly' actually used this. If they did, they'd know that hubspot, constant contanct, mail chimp or ANY other customer relationship software is better and more user-friendly than Wordfly. BTW, we were forced to used this program because we had to get a new ticketing program, Tessitura, that is EQUALLY horrible and un-user-friendly, and they "sync up" together (they sort-of do... its very annoying to get them to work together). Have I said enough yet about how horrible this program is????? **What problems is WordFly solving and how is that benefiting you?** None; they clearly don't use their program. If they did, they'd scrap it and go back to the drawing board. And good luck trying to contact them. They've tweeted twice this year, don't reply to messages and good luck trying to find their contact information on their website; it's buried there somewhere I'm sure.... ### 3. Wordfly Review **Rating:** 4.5/5.0 stars **Reviewed by:** Josh S. | Sales Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** January 24, 2024 **What do you like best about WordFly?** The Automative ease of mailing sending sms in an effective way when marketing **What do you dislike about WordFly?** some of the coding can be slightly diffucult to pick up at first **What problems is WordFly solving and how is that benefiting you?** targetting bespoke customers with tailored emails ### 4. I wouldnt recommend it as it has nothing unique from their competitors **Rating:** 3.5/5.0 stars **Reviewed by:** SHAMEEM S. | Chemical Engineering Student, Small-Business (50 or fewer emp.) **Reviewed Date:** April 18, 2023 **What do you like best about WordFly?** I doesnt like it much.but it comes handy for ecommerce and my retail business. **What do you dislike about WordFly?** They are much alike their competitors and thus reducing the chance to stand out. **What problems is WordFly solving and how is that benefiting you?** I have subscription based customers and word fly helps maintaining contact with them. ### 5. Best Responsive Oriented Email Customisation **Rating:** 4.5/5.0 stars **Reviewed by:** Sharik R. | Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** February 04, 2022 **What do you like best about WordFly?** I personally liked the Responsive Email Designing. I would always find it hard to find the best email format that would be eye catching across all devices. I wouldn't always find the perfect fit. But with wordfly, Iove it. **What do you dislike about WordFly?** I didn't like the website honestly. The UI and UX. The website on my mobile device is not eye catching. It can be much better. **What problems is WordFly solving and how is that benefiting you?** I work with Email Marketing. Wordfly has been a saviour lately. ### 6. Amazing tool for Email and SMS marketing! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** January 30, 2022 **What do you like best about WordFly?** I love the fact that you don't have to know much or any code at all. The editor allows you to embed video, resize images, and send professional emails without any help from creative designers since you can do it all yourself with Wordfly. **What do you dislike about WordFly?** There really isn't anything I don't dislike with WodFly. It's a fabulous tool for email marketing and the analytics are great too. **What problems is WordFly solving and how is that benefiting you?** Creating professional email marketing campaigns without the use of a creative department to resize images or coders for videos, etc. ### 7. Wordfly for streamlined documents **Rating:** 3.0/5.0 stars **Reviewed by:** Brian G. | Content Creator, Small-Business (50 or fewer emp.) **Reviewed Date:** January 12, 2022 **What do you like best about WordFly?** I can customize email,sms campaigns, satisfaction surveys and create forms on the fly. Very simple to use and integrate into my operation. **What do you dislike about WordFly?** Deeper analytics for user environments and engagement. More platforms for use would make this stronger. **What problems is WordFly solving and how is that benefiting you?** I've created simple surveys and gotten quick responses. This did help me generate quick outreach and connection. ### 8. Wordfly Review **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** January 13, 2022 **What do you like best about WordFly?** What I like most about Wordfly is both the ease of use and intuitive design. Compared to competitor messaging software, Wordfly provided best-in-class useability and service. **What do you dislike about WordFly?** I would simplify much of the platform. Several service pages are slightly cumbersome and busy. **What problems is WordFly solving and how is that benefiting you?** Worldfly has aided me in project management efficiency. Tasks are streamlined and all parties involved are more productive as a result. This has lead to increased business ROI. ### 9. Wordfly **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** January 25, 2022 **What do you like best about WordFly?** I love how it is geared towards the entertainment industry specifically they really understand my needs. it is simple and easy to use **What do you dislike about WordFly?** There is a lack of analytics - the ones offered are very basic. **What problems is WordFly solving and how is that benefiting you?** I am customizing my email marketing camapaigns. ### 10. WordFly as a portal to your company's marketing success. **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Internet | Small-Business (50 or fewer emp.) **Reviewed Date:** November 23, 2020 **What do you like best about WordFly?** WordFly maintains positive qualities that exercise an adequate work in the systematic installations in which the software is integrated, one of these references of great importance, is that it occupies a great part of the options of use to implement abilities to expand widely the offers, services and products that any company can acquire in its disposition, in short it is necessary to emphasize in a more direct way, it is that this system has different ways to take advantage to generate more income and thus to be able to reach more people at the same time, and to distribute equitable information at world-wide level by means of this excellent server based on marketing. **What do you dislike about WordFly?** WordFly lacks information about its work performance, that is to say, it does not offer outstanding news about its operations in any company, its way of projecting an effective ability to acquire operators and promote its systems in an extensive network is not complex, being a quite significant disadvantage, which makes the considerable options of this software or rather as conditions and services unstable and unreliable. **Recommendations to others considering WordFly:** It is ideal for organizations that maintain a website, based on the sales of their products, because this software will help them create campaigns of their services and offers, through different communication media, either by SMS or email at a massive level, to carry out the area of sales in a fast and agile way, creating different events that benefit both their customers and the organization that has, due to the valuable information that can get and be reused for other similar cases, being a peculiar and interesting system, which enters the recommended fields in these merits based on trade. **What problems is WordFly solving and how is that benefiting you?** Currently we use this system in one of our departments that are specifically dedicated to commercial sales, or rather the area of digital marketing, we use it because it presents different ways to perform marketing operations and thus get to confirm more frequently the sales of products we purchase, either by email, create and launch special campaigns of great importance through SMS, conduct surveys of the services we offer and at the same time obtain additional information and among other features that help us increase their productivity and collaboration in the teams of labor movements that we have. ### 11. Great product, subpar customer service **Rating:** 4.5/5.0 stars **Reviewed by:** Darryl V. | Consortium Services Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** May 07, 2020 **What do you like best about WordFly?** Wordfly lets you create beautiful templates and easily automate emails. **What do you dislike about WordFly?** I have never had a good experience with their support/customer service. **What problems is WordFly solving and how is that benefiting you?** Automated event reminders, and post-event thank you (with survey.) Helped cut down on manual communications to patrons. ### 12. I am very much likely to proceed with the service they offer. **Rating:** 4.0/5.0 stars **Reviewed by:** Nilesh P. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** May 27, 2020 **What do you like best about WordFly?** Their Pricing is Good and the best part is you only for what you send and nothing more. **What do you dislike about WordFly?** Not sure about that but will always love it over Mailchimp **Recommendations to others considering WordFly:** Absolutely Yes, as we deal in IT industry where we have many clients who regularly seek for Mailing services on and off. **What problems is WordFly solving and how is that benefiting you?** Simple and Easy ### 13. Wordfly is excellent for email and SMS marketing **Rating:** 4.5/5.0 stars **Reviewed by:** Ana M. | Marketing Analyst, Insurance, Enterprise (> 1000 emp.) **Reviewed Date:** September 19, 2019 **What do you like best about WordFly?** Your user interface is very comfortable, and besides entering your contacts or potential interest in your products, it is very easy to do what will allow you to share different campaigns with different clients accurately. When you ensure everything is in order to send the emails, you can constantly monitor these emails and the interaction they receive. Mailchimp will be responsible for informing you who and how many people viewed the information, sometimes saw the link, and when clients ignored the email. **What do you dislike about WordFly?** It's a bit difficult to customize to your liking. It's much more organized than MailChimp. However, I appreciate the clean and "rigid" format it provides. **Recommendations to others considering WordFly:** WordFly does not have ads, which is a great advantage, because I feel that now programs spam their logos everywhere and in places where they are not needed, and WordFly does not do this to you. **What problems is WordFly solving and how is that benefiting you?** The benefits would include editing HTML code, as well as the text converter. They have spam tests throughout the program. I like that you can view the inbox from several different perspectives. ### 14. Worth **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Animation | Small-Business (50 or fewer emp.) **Reviewed Date:** September 19, 2019 **What do you like best about WordFly?** WordFly is a friendly do-it-yourself digital communication platform that connects you to your customers.you like your team and collaborate with smart and talented clients, conditions are perfect for creating a great web app. **What do you dislike about WordFly?** Sometimes WordFly lags a little bit or is slow to load, but that could be just general internet connections issues. **Recommendations to others considering WordFly:** Worth using **What problems is WordFly solving and how is that benefiting you?** WordFly offers all the necessary tools to run an effective re-engagement campaign. ### 15. Straight Forward and Easy to Use **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.) **Reviewed Date:** April 19, 2019 **What do you like best about WordFly?** It’s a great way to mass email a message via our marketing and development department. Whether it’s to inform about shows or our annual campaigns, it's an easy way to send something out that looks really put together. It's a lot more organizational friendly than MailChimp. MailChimp is for smaller organizations in my eyes and I feel like WordFly, as we work with it through Tessitura, is better for our larger scale organization. **What do you dislike about WordFly?** It is a bit hard to customize in your own way. It's way more organized than MailChimp, but that leaves you with not much "free" control that you can have. Though, I appreciate its neat and 'rigid' format that it provides! Sometimes it is a bit hard to work with companies logos and addressing them correctly for our event invites. They look disproportionate via mobile view and it's tricky to get them aligned correctly. **Recommendations to others considering WordFly:** If you work at a large organization, I would recommend you to use WordFly. Lots of more options than the other mass mail services. Especially if you use Tessitura, it's a great way to link all your contact information for the mass mailing. **What problems is WordFly solving and how is that benefiting you?** Sometimes we need to mass email 2,000+ patrons and we can do it all at once with WordFly. We benefit from the stats that WordFly gives us (bounce backs, who opened, who clicked, who looked at the whole email, etc) and we take those stats into consideration for our next email. ### 16. Customization at its finest! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Commercial Real Estate | Mid-Market (51-1000 emp.) **Reviewed Date:** March 27, 2019 **What do you like best about WordFly?** Wordfly let's me use dynamic content to display text, images, or other elements based on our customer's interests, actions, or location. It's much more personalized so the customer feels like we are taking more individualized time to get to know their likes and needs. **What do you dislike about WordFly?** Not a huge fan of the layout to be honest **Recommendations to others considering WordFly:** WordFly does not have any ads which is a huge plus because I feel like programs now spam their logo all over and it's in places that they aren't necessary and wordfly doesn't do that to you. **What problems is WordFly solving and how is that benefiting you?** No problems. Benefits would include HTML code editing, as well as to text converter. They have spam testing throughout the program. I like that you can preview the inbox from several different outlooks ### 17. User friendly **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Education Management | Small-Business (50 or fewer emp.) **Reviewed Date:** September 21, 2019 **What do you like best about WordFly?** It is very easy to use and is quite business friendly. **What do you dislike about WordFly?** The mobile version needs more work. It was not fast in response. **Recommendations to others considering WordFly:** Decent organizational tool. **What problems is WordFly solving and how is that benefiting you?** Emailing a bunch of team members During group work ### 18. Great Email Platform for Arts Marketers **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Performing Arts | Small-Business (50 or fewer emp.) **Reviewed Date:** April 18, 2019 **What do you like best about WordFly?** It integrates with our ticketing system, many other email service providers do not. It's also fairly simple to use. **What do you dislike about WordFly?** It could be more streamlined. The process for us to access and edit subscribers isn't intuitive. It could be because of the integration with our ticketing system though. **Recommendations to others considering WordFly:** You can build emails using either WYSIWYG or HTML. **What problems is WordFly solving and how is that benefiting you?** We use Wordfly to email subscribers for our weekly email, promotional emails, and announcements. ### 19. Versatile and integrates well with tessitura **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Museums and Institutions | Mid-Market (51-1000 emp.) **Reviewed Date:** April 18, 2019 **What do you like best about WordFly?** Dynamic blocks, ability to pull lists from tessitura, reports. **What do you dislike about WordFly?** I wish we could have multiple browsers. There are too many bugs - sometime the text looks really big in editor or the color doesn't appear right in an email. **Recommendations to others considering WordFly:** It's good but has more options for customization which inherently makes it less user-friendly. **What problems is WordFly solving and how is that benefiting you?** Mailchimp shut down our account because we were creating new lists for invitations. Wordfly makes this easier. ### 20. Not bad, but difficult if you don't know how to code **Rating:** 3.5/5.0 stars **Reviewed by:** Henry Y. **Reviewed Date:** January 16, 2019 **What do you like best about WordFly?** The layout looks clean. Using it is somewhat intuitive after the completing initial setup and templates. The social icons are nice. Ability to copy templates is helpful. The drag and drop feature is a nice start. **What do you dislike about WordFly?** Requires coding knowledge may discourage beginner users. The HTML and CSS elements require finessing and seem to get jumbled up easily. **Recommendations to others considering WordFly:** Try it out before you commit. **What problems is WordFly solving and how is that benefiting you?** WordFly syncs with Tessitura, our CRM. We use it for email blasts, auto membership renewal notifications, and donation receipts. Aside from the automation, the ability to create email lists out of the CRM is helpful. ### 21. Great Team, great product **Rating:** 4.5/5.0 stars **Reviewed by:** Josh S. | Vice President of Operations and Technology, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** November 27, 2018 **What do you like best about WordFly?** The team cares about the users and the product. In that order, I believe. **What do you dislike about WordFly?** I find some difficulty attempting to find meaningful fault. WordFly does increment through their product and its progress. That comes with trade-offs, as all actions do. Our company is in a similar position, so I find these increments, progressions and opportunity costs to all be acceptable. **What problems is WordFly solving and how is that benefiting you?** The first business problem was affordable email sending services. The rest have been centered around making a non-Tessitura client have easier integrations and interactions with the service. We have massive lists and work with WordFly to optimize their flow. ### 22. We love Wordfly **Rating:** 5.0/5.0 stars **Reviewed by:** David Geoffrey H. | Head of Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** November 26, 2018 **What do you like best about WordFly?** Wordfly is easy to use, continually developed with new features, they run excellent customer service and are generally a joy to work with. **What do you dislike about WordFly?** The Pages feature roll out was much delayed and the implementation could offer more examples (eg. sample code for special activities, elevated events etc) **Recommendations to others considering WordFly:** Easy to use, affordable, continually updated. **What problems is WordFly solving and how is that benefiting you?** Simple email communication platform. ### 23. Easy to Use email and social media marketing tool **Rating:** 5.0/5.0 stars **Reviewed by:** Sarah R. | Guest Outreach Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** January 22, 2019 **What do you like best about WordFly?** I like that you can easily switch between the mobile and desktop views of your campaign. **What do you dislike about WordFly?** There may be some limitations of a user does not know how to code, which can be problematic. **What problems is WordFly solving and how is that benefiting you?** We are using this product to create and manage our email and social media marketing campaigns. It has streamlined our process a lot. ## WordFly Discussions - [What does WordFly do?](https://www.g2.com/discussions/what-does-wordfly-do) - 1 comment - [View WordFly pricing details and edition comparison](https://www.g2.com/products/wordfly/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-15+07%3A18%3A23+-0500&secure%5Bsession_id%5D=d9bb4cb3-6a9e-45b0-9b80-4622d40e3f6f&secure%5Btoken%5D=162c12f92a3bdf6b6af4ab979fc02ab4a82cc7e22aa1cae64e21e43b8c65e342&format=llm_user) ## WordFly Features **Email Marketing** - Email and Mobile Preview - Manage Email Lists - High-Volume Sending - Building and Personalizing Emails - Sending Outbound Emails - Manage Email Deliverability - Automated Email Responses - Multi-user Account **Reporting & Analytics** - A/B Testing - Basic Reporting **Generative AI** - AI Text Generation - AI Text Summarization **Agentic AI - Email Marketing** - Autonomous Task Execution - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Cross-system Integration **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications - CRM Integration - Social Media Integration - E-Commerce Integration ## Top WordFly Alternatives - [Intuit Mailchimp Email Marketing](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews) - 4.3/5.0 (12,648 reviews) - [Constant Contact](https://www.g2.com/products/constant-contact/reviews) - 4.1/5.0 (7,200 reviews) - [Campaign Monitor](https://www.g2.com/products/campaign-monitor/reviews) - 4.1/5.0 (699 reviews)