WeatherAds Reviews & Product Details

WeatherAds is the world's #1 weather based marketing platform for digital advertisers. Easily set up automated weather-based rules for Google Ads, Facebook and Instagram, YouTube & Programmatic RTB campaigns. Trigger ads, modify bids and change creative based on any type of weather imaginable. Get more clicks, more conversions, reduce ad spend and increase advertising ROI. Get started for free: https://www.weatherads.io

Seller

Weather Unlocked

Discussions

WeatherAds Community

Languages Supported

English

Overview by

Senya Ryazanov (Head of Digital at WeatherAds)

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Joshua G.

Manager: Crisis Intervention

Mid-Market (51-1000 emp.)

9/14/2021

"Interesting way of connecting with your community."

5/5

What do you like best about WeatherAds?

Our clients are impacted by the weather regardless of the season. Providing targeted ads dependent on the weather has been met with great success. Being able to identify and target ads around the weather offers a way for customers to understand the needs of our clients. As our clients require varying resources dependent on the weather, and many of those needs being raised through fundraising, this platform has provided a way for customers to have a deeper connection with the individuals they are helping to serve. Review collected by and hosted on G2.com.

What do you dislike about WeatherAds?

Setting up the program can be confusing, especially if you don't fully understand how to implement various keywords and attributes. Review collected by and hosted on G2.com.

Recommendations to others considering WeatherAds:

WeatherAds is an excellent tool for large or small businesses that sell items that are often weather-based such as season items (clothing, recreational equipment, etc.). For organizations that don't sell seasonal items, the tool can be less effective. Review collected by and hosted on G2.com.

What problems is WeatherAds solving and how is that benefiting you?

WeatherAds helps to target customers on specific and targeted weather conditions in their area. Triggers for WeatherAds include rainfall, temperature, snowfall, wind speed, humidity, and much more. If a customer is visiting a site where there is quite a bit of cold weather and snowfall but is from a place that is usually hot, WeatherAds will target specific ads showing cold-weather gear. The software displays the most appropriate images and creatives at the right time to the right audience. Review collected by and hosted on G2.com.

Kim D.

Nutrition Consultant

Small-Business (50 or fewer emp.)

1/30/2019

"WeatherAds is great"

5/5

What do you like best about WeatherAds?

I like the integration of weather based on our area, city, community being shown on Facebook. I like that when people come from other cities to visit our sanctuary or adopt a pet can see exactly what the weather is or will be like in our area. Review collected by and hosted on G2.com.

What do you dislike about WeatherAds?

The only thing that I dislike are inconsistencies, not in real time and or an incorrect forecasts. Review collected by and hosted on G2.com.

Recommendations to others considering WeatherAds:

Give it a try to see if it is right for you. Review collected by and hosted on G2.com.

What problems is WeatherAds solving and how is that benefiting you?

Most animals act or react in certain ways due to weather. WeatherAds helps sponsors, contributors, consultants and potential adopters know the weather in our area and or theirs. Inclement and harsh weather is a no go for pets that are outside. We care about our animals at the sanctuary and we care about all animals that belong to others or that are not under our care. Review collected by and hosted on G2.com.

Louise A.

Global MarCom Specialist

Mid-Market (51-1000 emp.)

1/31/2019

"An interesting AdWords addition"

4.5/5

What do you like best about WeatherAds?

We are in an industry that requires us to be very cautious around Winter. We want to serve ads to areas that are experiencing high times of ice and snow, and WeatherAds allowed us to do this without having to manually manipulate the ads all of the time. They were very responsive to all messages, and the demo was a great touch. Review collected by and hosted on G2.com.

What do you dislike about WeatherAds?

The set up was a little confusing, and the platform doesn't look very much like AdWords. So there was definitely a learning curve. Ultimately, we only need this for a few months out of the year, so we only have need for it during the Winter months. Review collected by and hosted on G2.com.

Recommendations to others considering WeatherAds:

If you are looking for something that will give you the ability to supplement your ads, or if you are in an industry that has a weather-focused strategy - this is a great tool for your campaign. Review collected by and hosted on G2.com.

What problems is WeatherAds solving and how is that benefiting you?

We are able to automatically adjust our bidding in areas that are experiencing high levels of snow, ice or cold weather. This has been great for me, as this is a key part of my winter strategy. Review collected by and hosted on G2.com.