Swan AI Features

Uses external data sources to improve customer profiles.

Can be updated to accept new sources and types of data.

Can act as a content marketing platform.

Can engage with customers across any device with a consistent message.

Create and send email blasts/campaigns

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Receive data and information in real time

Provides analysis of marketing program ROI and efficiency.

Predicts outcomes based on statistical models; can give insight to "what-if" scenarios.

Uses artificial intelligence to provide suggestions based on desired outcomes.

Provides users the ability to dynamically segment their users based on varying criteria (i.e. email opens, product features, etc.).

Automates the testing and optimization of customer-facing messaging and campaigns.

Ability to uncover and visualize how users move through your website, marketing campaigns, and product(s).

Ability to measure product usage by feature, campaign performance by source, and other trending metrics.

Provides dashboards to combine and visualize quantitative and qualitive customer journey data.

Provides advanced data filtering capabilities to help users drill down, sort, filter, aggregate, and group customer journey data.

Ability to create visualizations or maps of past, current, or future customer journeys based on behavioral data.

Integrates with additional marketing analytics and other marketing, sales, and e-commerce-related software to provide one source of truth for customer journey analytics.

Provides the ability to setup automated alerts to drive targeted actions and customer experience improvements.

Provides a cloud based version of the platform

Provides an on-premise version of the platform

Provides a loyalty engine that can configure different types of loyalty programs to reward customers for specific purchases, actions, or behaviors.

Offers a flexible and customizable reward system.

Segments customers into tiers or membership groups.

Personalizes messaging and rewards based on a customer's profile, purchase history, membership status, etc.

Provides gamified features such as badges, achievements, and leaderboards.

Includes tools for managing and designing branded physical or digital loyalty cards.

Provides built-in messaging tools to communicate with loyalty program members via email, SMS, and/or push notifications.

Allows users to view and manage customer profiles within the platform.

Offers comprehensive analytics to track ROI and engagement with the loyalty program.

Supports multiple languages and currencies.

Integrates with other marketing and commerce software such as CRM, ERP, point-of-sale (POS) systems, or e-commerce platforms.

Reward loyal customers with gift cards which they can redeem for special offers and loyalty bonus

Database of members to track personal information of individuals and families

Track products that are for sale at a reduced price or part of coupon promotions

Create and administer polls and surveys

Strategize and implement rewards for returning customers, employees and other members

Design, communicate, and distribute incentives to perform a specific action

Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Manage and track all internal and external communication conducted via calls, email, text, or chat

Consolidates data from multiple sources

Gather multiple types of data from various sources

Allow users to update the data to ensure its accuracy and validity

Detect innacurate, incomplete, or duplicate data

Ensure that the data complies with internal quality standards

Monitor store key performance indicators (KPIs) in real-time

Generate forecasts using historical data and market trends

Creates reports and dashboards to analyze retail KPIs and metrics

Uses artificial intelligence (AI) to build forecasting models based on existing data sets

Offer mobile dashboards to view retail KPI in real-time

Support or include dedicated app for iOS and/or Android

Allows integration with marketplace such as Amazon, eBay, Walmart, etc

Easily integrate with POS software to monitor sales and customer data

Allows integration with marketplace such as Amazon, eBay, Walmart, etc

Allows users to generate text based on a text prompt.

Capability to perform complex tasks without constant human input

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Capability to perform complex tasks without constant human input

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Engages in human-like conversation for task delegation

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Tracks metrics that provide insight into how a user interacts with any interface or product

Manage, organize, and store contact information

Visualize and analyze customer experience across all touchpoints and channels

Use AI to generate content in the form of text, images, videos, etc.

Application programming interface that allows for integration with other systems/databases

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Manage the process of attracting and converting business prospects into leads

Combining data from different sources and providing a unified view

A report showing what actions customers perform

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Track and document all activities across devices, networks, and other systems

Group campaigns by project, client, or campaign for better management.

Automatically identify and save contact information of potential customers

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Track visitors'/audience's responses across web pages and other optimized content

Analyze and gain insights into data in real-time

Manage, store and organize emails within the system or via third-party apps

Score a lead on their quality or likelihood to buy based on certain behaviors

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Create, save, and re-purpose templates for emails, forms, etc.

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Predict future data based on historical data sets

Gauge satisfaction and receive information for improvement and success

Adjust communications based on previous interactions or personal preferences

Plan and strategize marketing campaigns

Set up connections to third-party platforms to improve business processes

Track and analyse user behavior within a system or network

Track delivered, received, and opened emails

Track and interpret campaign performance metrics

Process of dividing customers into groups based on common characteristics

Allows communication with customers or users via multiple channels such as phone, email, live chat, etc.

Store information about leads or contacts and track, manage and nurture them throughout the sales process

Manage various distribution channels, build relations with channel partners, and track their performance

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Ensure compliance with the General Data Protection Regulation protocols

Record customer information, purchase history, and other notes

A collection of customer information such as contact details, demographics, previous interactions, etc.

Allows users to manage data from a number of sources

Predefined actions automatically performed on the occurance of specific events

Attach digital tags to documents and assets for identification, search, or monitoring purposes

Pre-designed layouts that can be customized to match preferences and requirements

Pre-designed layouts that can be customized to match preferences and requirements

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Record of all transactions such as purchases, deposits, withdrawals and transfers within a specific period

Send promotional campaigns or transactional messages via text messages

Log and store the source of contacts/leads

Add customized logos and colors to align with company branding

Tool to send questionnaires to customers to gauge feedback

Online gateway through which members can access/update personal information

Plan and strategize marketing campaigns

Private online space that lets businesses securely share documents and provide information access to clients

Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases

Create and send email blasts/campaigns

Access previous interactions or concerns to maintain customer relationships

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Manage multiple campaigns in one system

Tracks metrics that provide insight into how a user interacts with any interface or product

Record customer information, purchase history, and other notes

Market event via social media tools

Process of dividing customers into groups based on common characteristics

A collection of customer information such as contact details, demographics, previous interactions, etc.

Application programming interface that allows for integration with other systems/databases

Accept and process customer payments for products or services using hardware and software

Use AI to generate content in the form of text, images, videos, etc.

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

A report showing what actions customers perform