# Salted Stone Reviews
**Vendor:** Salted Stone  
**Category:** [Marketing Strategy Agencies](https://www.g2.com/categories/marketing-strategy)  
**Average Rating:** 4.6/5.0  
**Total Reviews:** 17
## About Salted Stone
Salted Stone an award-winning, full-service digital agency offering scalable solutions and consultation services. Our world-class team is comprised of creative and endlessly curious specialists with a commitment to producing genuinely outstanding work. We operate on an adaptable, data-informed, interdisciplinary model of production, and deliver consistent wins across sales, marketing, support, and customer success initiatives at all levels of engagement. We&#39;re 10 years strong, and we&#39;re just getting started. Agency Partnerships include: HubSpot (Diamond-tier), WPEngine, Google, Wistia, Ceros, BigCommerce, SeventhSense, Instapage, Databox, Klaviyo




## Salted Stone Reviews
  ### 1. Best Marketing Partner

**Rating:** 5.0/5.0 stars

**Reviewed by:** Parul S. | Computer Science and Engg. Student, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 05, 2023

**What do you like best about Salted Stone?**

1. They respond to the problem quickly.
2. They are excellent with branding and helped my company in expansion.
3. Their creative ideas were quite useful for company specially in marketing.

**What do you dislike about Salted Stone?**

1. Location at times is an issue, I really wish they had an office near my office.
2. At times, different team members were provided due to some issues with the available staff.

**Recommendations to others considering Salted Stone:**

If you have issues with marketing and brand awareness I will recommend you approach them once, they are affordable as well. Highly recommend for business expansion.

**What problems is Salted Stone solving and how is that benefiting you?**

This agency is not only good with marketing and brand awareness but also they helped my company a lot with some technical issues like web page gliches and a lot more.

  ### 2. Awesome service, professional and qualified team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sloan R. | Content Marketer, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 15, 2019

**Describe the project or task Salted Stone helped with:**

We asked Salted Stone to help us build flexible templates for pages for our business website, giving us the ability to create and edit pages without the need to work with a contracted developer every time our site required updates. 

The solution they provided was perfect for our needs, and has empowered our team to make important updates and keep the site current.

**What do you like best about Salted Stone?**

They included all essentially team members from the start of the project, listened carefully to our needs and pain points, were very clear about budget, and provided a high-value solution that did exactly what we needed.

**What do you dislike about Salted Stone?**

Really no complaints; they asked and answer the right questions to make sure we understood exactly what we'd get out of our partnership with them. No surprises, awesome service.

**What problems is Salted Stone solving and how is that benefiting you?**

Salted Stone has empowered the team to take control of our site in-house, without relying on a developer. Having worked with contracted developers and not always getting the desired results, Salted Stone's solution is a great upgrade.

  ### 3. Assisted in building relationship with client

**Rating:** 4.0/5.0 stars

**Reviewed by:** Chris R. | Business Development Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 10, 2019

**Describe the project or task Salted Stone helped with:**

Tracking insights of a client. They wanted to know what was being said by them in the digital sphere and I couldn't find the answers on my own. SS really helped, especially with sentiment analysis.

**What do you like best about Salted Stone?**

There is such great attention to detail that the project of mine seemed like it was theirs as well. I felt like working with them was a steal on our part. I will definitely be coming back if I run into the same problem again in the future.

**What do you dislike about Salted Stone?**

I guess knowing that there's always room for improvement, the process could have been expedited a little bit, but it's a small price to pay.

**Recommendations to others considering Salted Stone:**

Maybe just having more of a sense of urgency

**What problems is Salted Stone solving and how is that benefiting you?**

How to identify and fix client's problems more efficiently. The benefits are saving time, money, and headaches. Spending money to make money is really reflected with SS because of how efficient and diligent the work is. No effort or breath is wasted. You  really maximize your ROI with this kind of solution.

  ### 4. Recruiting and marketing team input

**Rating:** 4.0/5.0 stars

**Reviewed by:** Yvonne G. | Manager of business development, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 16, 2019

**Describe the project or task Salted Stone helped with:**

Marketing online and website development
Hubspot integration of tools with all of the marketing projects we could use to help automate our data.
building campaigns for linkedin 
blogs and white papers (interviews for papers)

**What do you like best about Salted Stone?**

Working with a small team that got to know us and our business needs of our industry.
Hubspot has a huge Marketing section that was more than we could handle on our own.  They helped us by being an extension to our team.

**What do you dislike about Salted Stone?**

The company grew bigger than our small business needs and time commitment for our projects didn't meet our timelines.

**Recommendations to others considering Salted Stone:**

Great company to partner with.  They will review and recommend options that work best and very knowledgeable in Hubspot capabilities.  Easy to work with and have tools to make it easy to communicate.

**What problems is Salted Stone solving and how is that benefiting you?**

Website development and hubspot integration

  ### 5. An agency that knows how to flex and stand firm to accomplish a polished, lead-friendly website.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 12, 2019

**Describe the project or task Salted Stone helped with:**

Salted Stone helped us completely redesign our website using an agile, growth-driven design approach. This included integrating marketing automation and crm software into the site.

**What do you like best about Salted Stone?**

Salted Stone's portfolio is filled with an impressive array of websites, but what really separates them from the dozens of other website designers I researched over the course of a year is their strategic approach and deep knowledge about what it takes to build a lead-generating and dynamic website. The team assimilated a high volume of information and materials about our business at the outset of this project, and articulated our business and online position quickly and with great precision. Working with them made all the difference in a successful website launch.

**What do you dislike about Salted Stone?**

Our website needed to addresses three key stakeholders, all with large dependencies on the site, which meant we needed to front load more work in the early development sprints than is typical of a growth-driven-design approach. Unfortunately this ate up more agency hours than we anticipated and led to some scope creep. Although initially frustrating, our account team were resourceful and retooled the original plan to ensure we accomplished all the goals of our website in the timeline we set forward, and at the quality we were satisfied with. 

**What problems is Salted Stone solving and how is that benefiting you?**

Salted Stone helped us solve for 3 main problems:
1. Appealing to multiple stakeholders and appealing to our audiences in a manner than establishes trust, authority, ease-of-experience, and spurs prospective buyers to action.
2. Implementing marketing automation and dynamic content that personalizes and guides the user experience seamlessly, but with less heavy lifting on marketing's part.
3. Creating an SEO-optimized website, that ensures our services are easier to find online, ahead of our competitors.


  ### 6. Better leads+More sales

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 26, 2019

**Describe the project or task Salted Stone helped with:**

My project, given to me by my boss was to look at all sales that came from outbound leads and find trends or patterns in the sales process

**What do you like best about Salted Stone?**

Salted Stone helped me more-accurately identify prospect needs and challenges so i could tailor my pitch and demonstration to them specifically.

**What do you dislike about Salted Stone?**

It was sometimes a little slow. I'm not sure if this was a functionality issue or an issue with my computer, but some processes were delayed quite a bit.

**Recommendations to others considering Salted Stone:**

Timeliness can always be improved. As I mentioned before, I felt certain processes were delayed a tad.

**What problems is Salted Stone solving and how is that benefiting you?**

I'm solving the issue of identifying customer needs and challenges in a more timely fashion. The benefits are organization, sustainability, user-friendliness, and diversification.

  ### 7. Head of Concierge

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 22, 2019

**Describe the project or task Salted Stone helped with:**

Setting up Hubspot to support our operational workflows, contact records and reporting.

**What do you like best about Salted Stone?**

The Salted Stone team seems very well versed on Hubspot and was able to effectively implement requested workflows and setups.  Their high level of capability lended to very quick turnarounds on requested work.

**What do you dislike about Salted Stone?**

There was a few times we were assigned alternate team members due to Salted Stone staffing turnover. 

**What problems is Salted Stone solving and how is that benefiting you?**

Salted Stone made it so we would quickly adapter Hubspot to our operational needs.  This speed supported our growth.

  ### 8. Salted Stone has extended our reach 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Renee Z. | Marketing Manager, Information Technology and Services, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 24, 2019

**Describe the project or task Salted Stone helped with:**

Salted Stone helped us redesign (and continue to redesign) our website for us through the HubSpot platform. I can literally take screen shots of ideas that I like, send them to S2, and they are able to work with me to combine my jumbled thoughts into beautifully designed pages that fit our brand. 

**What do you like best about Salted Stone?**

By leveraging Salted Stone, our website is in better shape than it ever has been. They are a true extension to our marketing team. We have weekly calls to discuss projects what we would like to accomplish with our website and the S2 team consistently delivers. The design skills are top notch and from my experience, there is nothing that we can ask that they cannot do. If there is a problem with any of our web pages, it's always fixed in a timely manner. It's as if I have a personal team of marketing developers!

**What do you dislike about Salted Stone?**

I can't think of anything negative to say about Salted Stone. They are always eager to help and even if minor problems arise (with a website malfunction, etc.) it is always addressed professionally and quickly. 

  ### 9. Fantastic marketing 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Bryana D. | Digital Marketing Manager, Computer Software, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 28, 2018

**Describe the project or task Salted Stone helped with:**

I found Salted Stone through HubSpot's partner program. They are a diamond partner and had great references and an excellent portfolio of work, so we hired them for our website redesign. We were so pleased with their website design, copywriting/editing & development, so we then hired them to help with our inbound marketing programs and have them on retainer for ongoing website maintenance and updates. They'll also be helping more with our SEO strategy next year as well as our nurture email campaigns.

**What do you like best about Salted Stone?**

We we hired them to help with our content marketing and inbound programs, their content strategists and copywriters really took the time to do a deep dive into our business to fully understand who we are, what we do, who our audience is, how our products/solutions help customers, trends in our industry, etc. They are very receptive to feedback and are great to collaborate with. They produce great content for us and we're very satisfied with all of their work - website design/development, content creation, etc.

**What do you dislike about Salted Stone?**

They work in sprints, which I am personally okay with, but my company is very fast-paced and sometimes need things done immediately, so I just wanted to comment about their sprint schedule might be a challenge to companies that are more reactive to things and have many urgent or unplanned requests. There have been a couple of unexpected requests from stakeholders that needed to be done right away, but Salted Stone is very accommodating and did their best to get it done within the current sprint or they worked on it in the upcoming sprint.

  ### 10. Trust. Transparency. Results.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rickey B. | Director of Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 03, 2018

**Describe the project or task Salted Stone helped with:**

Website redesign and full marketing services with a focus on Inbound and account-based marketing emphasis.

Research Phase: 
Stakeholder interviews, customer and lost opportunity interviews, influencer research, competitive analysis, industry and analyst research, site design and technical audit, competitive landscape analysis, influencer analysis, sentiment analysis, buyer personas, journeys and keyword research, SWOT analysis, marketing strategy and blueprint,  marketing calendar and KPI scorecard.

Inbound Marketing: 
Website enhancement, persona-focused campaigns, premium content offers, single-page content offers, persona-aligned blog posts, all associated landing pages and CTAs, lead nurturing workflows, sales enablement, demand generation management, on-page SEO report and updates, marketing platform management, videos, marketing automation setup. 

Demand Generation, Content Syndication, Sales Enablement with a focus on ABM. 




**What do you like best about Salted Stone?**

Great team and individuals that are transparent and driven. They have a focus on their customers and it shows. A full-service strategic agency with a team of marketing and technical experts and the flexibility to help with any marketing function.

**What do you dislike about Salted Stone?**

Not too much to complain about internally, but it would be great if the expanded to have SDR/BDRs to help with all the great Inbound work. At the same time, they work great with my partners.

**Recommendations to others considering Salted Stone:**

They provide a roadmapping session for a lot of their work so you'll see exactly what they plan and say to do. 

  ### 11. Full website redesign and build

**Rating:** 4.0/5.0 stars

**Reviewed by:** Drew H. | Director of Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 20, 2018

**Describe the project or task Salted Stone helped with:**

We worked closely with Salted Stone to do a complete website redesign, moving from an outdated Drupal site to a HubSpot and WordPress hybrid.

**What do you like best about Salted Stone?**

Their design and dev team were great to work with, especially in the early stages of goal setting and ideation. We felt that we had a dedicated team with a clear point person (project manager) to funnel all feedback and reviews through. 

**What do you dislike about Salted Stone?**

After the main project was completed, we continued to work with Salted Stone for small additions, changes, and optimizations to the website over the next year. The longer that relationship continued, however, we saw a decline in their attentiveness, responsiveness, and level of service. So perhaps they are best suited as a design-build agency and not a continuing dev partner.

  ### 12. There's No Other Company I'd Rather Work With

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in E-Learning | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 05, 2018

**Describe the project or task Salted Stone helped with:**

They've helped us with numerous projects. From the complete re-design of our website (which we won a HubSpot award for)... as well as our award-winning video which they fully animated and produced... not to mention all the day-to-day help. The list goes on and on!

**What do you like best about Salted Stone?**

Every single job I give them, they put their hearts into it, as if they are working in my office, in my department. And they're response time is also impeccable. 

**What do you dislike about Salted Stone?**

Sometimes I wish they were also NYC based... that's all. Very minor and not a big deal... and again, their response time, even with the time difference, is exceptional. 

**Recommendations to others considering Salted Stone:**

I have referred several companies to Salted Stone, and all the people I've referred have been absolutely floored by their skill set, professionalism, and heart they put into the work they do. 

  ### 13. Creative Marketing Partner

**Rating:** 5.0/5.0 stars

**Reviewed by:** Susan A. | Director of Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 28, 2018

**Describe the project or task Salted Stone helped with:**

We've worked with Salted Stone for close to 3 years on a variety of projects including website redesign (we just completed a second redesign; creative content development, strategy and other marketing efforts

**What do you like best about Salted Stone?**

Creativity and strategy.  The team knows our business and provides great ideas to help promote our brand and improve our inbound and outbound marketing strategies.

**What do you dislike about Salted Stone?**

That they are on the West coast and we are on the East.  I'd love to be able to meet in person every once in a while.

  ### 14. Excellent Customer Service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Semiconductors | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 19, 2018

**Describe the project or task Salted Stone helped with:**

Salted Stone helps us make various edits to our website design and content.

**What do you like best about Salted Stone?**

The Salted Stone team is consistently efficient and always great at helping us solve problems on our site. They're quick to respond and friendly, too!

**What do you dislike about Salted Stone?**

There's nothing to dislike. Salted Stone always does a great job for us.

**Recommendations to others considering Salted Stone:**

Salted Stone is great to work with. They'll do everything they can to get your project finished by the deadline, and often finish before that.

  ### 15. Fantastic Partner 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 25, 2019

**Describe the project or task Salted Stone helped with:**

They provided help in creating a few web pages. The company I work for is on the smaller side so we had a struggle producing the amount of pages we needed.

**What do you like best about Salted Stone?**

Quick responses and amazing execution. The end product had zero problems 

**What do you dislike about Salted Stone?**

Honestly there wasn’t much to dislike about them 

  ### 16. Creative Geniuses

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 20, 2018

**Describe the project or task Salted Stone helped with:**

Initially, SaltedStone helped us with branding and a new website developed specifically for the HubSpot platform. After that, we've engaged them on other projects, including explainer videos.

**What do you like best about Salted Stone?**

They're easy to work with. We had scheduled weekly meetings, they were always on time and delivered really great work.

**What do you dislike about Salted Stone?**

Nothing, really. Most of the issues we had were on our end getting our products developed so that they lived up to the brand that SaltedStone crafted.

  ### 17. Best marketing 

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Higher Education | Enterprise (> 1000 emp.)

**Reviewed Date:** December 14, 2018

**Describe the project or task Salted Stone helped with:**

Useful for making marketing content and inbound programs 

**What do you like best about Salted Stone?**

Very receptive to feedback and easy to work with 

**What do you dislike about Salted Stone?**

They don’t take as fast as my company would lile


## Salted Stone Discussions
  - [Which products, platforms, and technology providers do you work with?](https://www.g2.com/discussions/technology-partners) - 1 comment, 1 upvote
  - [Can Salted Stone provide me with client references or testimonials?](https://www.g2.com/discussions/references-0c1372a3-749d-4b94-b422-1847c3dbfb17) - 1 comment, 1 upvote
  - [What&#39;s the best way to get in touch with Salted Stone?](https://www.g2.com/discussions/communication-c56998c6-e87b-46dd-a4e1-ec1e7e8051b1) - 1 comment, 1 upvote
  - [Beyond inbound marketing and website design/development, what services does Salted Stone offer?](https://www.g2.com/discussions/services-39b8dcc4-89cb-46f0-924e-371d4f89a268) - 1 comment, 1 upvote

- [View Salted Stone pricing details and edition comparison](https://www.g2.com/products/salted-stone/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-14+08%3A17%3A22+-0500&secure%5Bsession_id%5D=f62440f8-b9c0-4324-a26f-ddeffe81dd1a&secure%5Btoken%5D=f361b2fe65912b369639ff93e023771264926ce4ab6f44102afbc4c45a1e706f&format=llm_user)

## Salted Stone Features
**Planning**
- Needs Assessment
- Resource Allocation
- Stayed within Budget
- Statement of Work
- Best Practices

**Other Platform Features**
- Notifications & Reminders
- Contract Database
- Contract Compliance
- Integrations / APIs
- E-Signature

**Delivery**
- Technical Expertise
- Met Deadlines
- Meeting Management
- Project Updates
- Scope Management
- Roll-out

**Support**
- Go Live Support
- Documentation
- Training 
- Metrics
- Admin Services

**Team Quality**
- Change Management Skills
- Executive Presence
- Vertical Expertise
- Technology Partnerships

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