--- title: Qualtrics Market Research Reviews meta\_title: 'Qualtrics Market Research Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 3018 reviews by the users' company size, role or industry to find out how Qualtrics Market Research works for a business like yours. aggregate\_rating: rating\_value: 4.4 review\_count: 3018 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Collaboration & Productivity url: https://www.g2.com/categories/collaboration-productivity --- # Qualtrics Market Research Reviews & Product Details Visit Website Decision-grade insights at business speed. The AI-native research platform where research becomes the thing every decision runs through — not the thing every decision waits for. Most organizations are making high-stakes decisions — product launches, market entry, pricing, campaigns — without the market intelligence to back them up. Not because teams lack expertise, but because the tools and timelines they're working with were built for a slower era, and business decisions can't wait. • Eight to twelve weeks from question to answer. • Five to seven disconnected vendors per study. • Insights that arrive after the decision has already been made. • Business teams route around research — using unvalidated generic AI tools. Qualtrics Market Research replaces that infrastructure. We're the only platform where research expertise, validated methodology, and AI are natively embedded, not bolted on — built on 20+ years of experience insights and trained on millions of proprietary and unique market research survey responses that generic AI tools can’t replicate. Research platform, human and synthetic panels, advanced methodology, and AI-powered synthesis — integrated natively, not stitched together. And uniquely: research sits in the same system as CX and EX data, closing the loop between insight and measurable business outcomes in a way no agency or point solution can. The result: research shifts from scarcity to abundance. • Decision-grade insights in 24–48 hours instead of 6–8 weeks. • Research costs cut 50–85%. • Insights compound into institutional knowledge instead of disappearing into slide decks. • Research becomes the thing every business decision runs through. Customers see the difference quickly. • Gabb cut time-to-insight from 7 days to 4 hours and runs research at 50% lower cost. • Navy Federal Credit Union delivers strategic research in under 4 hours versus 5 days. • Workday generated 1,700 product improvement ideas in 3 months. • Booking.com cut fielding costs 50% with synthetic panels. • Victoria's Secret runs 200%+ more research projects on the same team. • Across deployments, Nucleus Research finds an average 100% ROI with 1.5-year payback. Qualtrics is also named a Strong Performer in The Forrester Wave™ for Experience Research Platforms (https://www.qualtrics.com/ebooks-guides/experience-research-wave-report/). \_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_ Why teams choose Qualtrics Market Research 1) Research platform + research expertise + research-grade AI — purpose-built to work together Most platforms give you survey software. Qualtrics gives you a research system. 20+ years of market research expertise embedded in the platform itself. AI trained on real market research data, not internet scraping. Panel access, study design, advanced analytics, and synthesis — integrated natively, not stitched together through APIs. And when you need to connect to your BI tools (Tableau, Power BI, Looker) or bring in specialized panels, Qualtrics is built to integrate, not replace. Agencies have the expertise but not the platform. DIY tools have the platform but not the expertise. Generic AI moves fast but has no research foundation. Qualtrics is the only option where all three exist natively — and plays well with the rest of your stack. 2) The only ecosystem that connects research to CX, EX, and operational data Research sits in the same system as the experience data your organization already collects — CX satisfaction scores, EX engagement metrics, operational performance data. Research questions can be triggered by what's happening in your programs. Findings can be validated against real business outcomes. You can prove research ROI by connecting insights to measurable results. No agency, no specialized MR platform, and no AI tool offers this natively — and it cannot be replicated by stitching tools together. This closes the loop between insight and outcome in a way no one else can. 3) Governance that scales research without diluting it The risk of research democratization is confident conclusions built on flawed inputs — more teams running studies, fewer with methodology expertise to run them well. Qualtrics is the only platform with built-in guardrails that prevent flawed studies from being fielded, a published validation framework for synthetic data that survives stakeholder scrutiny, and centralized visibility that lets research leaders see and govern everything running across the organization. Fast and governed. Scaled and rigorous. That combination doesn't exist anywhere else. \_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_ What you can do with Qualtrics Market Research Move from project to platform. Research becomes always-on infrastructure, not a request queue. Continuous tracking, always-available findings, and AI that surfaces what teams already know before they ask. Every study compounds in Research Hub — the 10th study on a topic makes the 1st study more valuable, not obsolete. Research Agent lets any team member get validated answers without a trained researcher in the room — so research scales beyond the research team without creating governance risk. Get decision-grade insights without the agency wait. Deliver insights in 24–48 hours instead of 6–8 weeks — so findings arrive before the decision, not after it. Synthetic panels compress directional research from weeks to hours at 50% lower cost. Apply advanced methodology (Conjoint with HB analysis, MaxDiff with TURF, Van Westendorp, Gabor-Granger) without an agency — built into the platform so the economics of high-quality research change permanently. AI handles transcript coding, theme detection, and summary generation, so researchers spend their time on interpretation, not mechanics. Govern research as it scales. Built-in methodology guardrails prevent flawed studies from being fielded — Research Agent (early access) enforces best practices at the point of study creation, not after results come back. Federated permissions and branded templates let every team operate within shared quality standards. Audit trails, AI transparency, and a published synthetic validation framework (Generalization, Data Shape, Diversity, Transferability) provide the provenance enterprise stakeholders will ask about. SOC 2, GDPR, HITRUST, ISO 27001, and FedRAMP round out the compliance posture procurement teams already know how to approve. \_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_ Key Qualtrics Market Research capabilities • Research hub — AI-powered search and synthesis across every study, including external documents; cross-study intelligence surfaces patterns automatically • Advanced survey tools — Drag-and-drop survey builder, advanced logic, quota management, support for 100+ question types, and PhD-backed templates • Research agent (early access) — AI-guided study scoping for Conjoint and MaxDiff, questionnaire drafting, plain-language Q&A against your accumulated research library • Synthetic panels — Launch studies instantly to pre-test survey designs, screen dozens of ideas, explore new populations, or extend first-wave findings with simulated row-level responses from research- grade AI that replicate real-world audience patterns • Integrated human panels — reach 200M+ vetted respondents across 200+ global markets through a curated network of 30+ panel partners, all accessible in the platform • UX research - Moderated and unmoderated user testing, card sorting and tree testing on the same platform as other market research capabilities. • Advanced methodology — Conjoint (CBC with HB analysis), MaxDiff with TURF, Van Westendorp PSM, Gabor-Granger, segmentation, brand tracking, concept testing • AI summary — automated transcript coding, theme detection, and highlight reel generation for qualitative work • Video & audio analysis — Analyzes thousands of open-text responses and automatically surfaces key themes, sentiment trends, and representative quotes with AI. • Conversational feedback — Uncover layers of valuable context with intelligent follow-up questions that dynamically adapts to customer input • ExpertReview — AI-driven survey quality and methodology checks at the point of design • Stats iQ + Text iQ — AI-powered statistical analysis and open-end text analytics CX + EX + MR integration — research connects natively to experience programs, the only platform that does • Prebuilt XM solutions — survey-in-a-box for brand tracking, concept testing, message testing, A&U, and UX research •Advanced analysis — Crosstabs and customizable reporting dashboards REST API, multi-channel distribution including email and SMS, WCAG 2.0 compliant • Enterprise governance — federated permissions, branded templates, audit trails, AI transparency, bias auditing • System integrations — Salesforce, Snowflake, Tableau, Power BI • Compliance — SOC 2, GDPR, HITRUST, ISO 27001, FedRAMP \_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_ - ABOUT QUALTRICS Qualtrics is the AI-powered experience and research platform organizations use to understand customers, employees, and markets — and act on what they learn. Across customer experience, employee experience, and market research, the Qualtrics platform combines proprietary AI, PhD-backed methodology, and the world's most flexible feedback technology to help teams design better products, deliver better experiences, and make better decisions, faster. \_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_ - RELATED QUALTRICS PRODUCTS Qualtrics Customer Experience Hear every customer's voice, fix every broken experience, and increase loyalty and lifetime value. Combines an AI-powered listening engine, predictive intelligence, and closed-loop action capabilities so teams can move beyond measurement to drive change across the entire customer journey. https://www.g2.com/products/qualtrics-customer-experience/reviews Qualtrics Employee Experience Gather continuous feedback at every employee moment that matters and take action to improve engagement, talent planning, productivity, and innovation. Pairs AI-driven analytics and IO-psychology-based decision tools with guided manager action planning and real-time automated workflows. https://www.g2.com/products/qualtrics-employee-experience/reviews * * * Product Website Qualtrics Market Research Seller [Qualtrics](https://www.g2.com/sellers/qualtrics) Discussions [Qualtrics Market Research Community](https://www.g2.com/products/qualtrics-market-research/discuss) Languages Supported Arabic, Bengali, Bulgarian, Catalan, Czech, Welsh, Danish, German, Greek, English, Estonian, Persian, Finnish, French, Gujarati, Hebrew, Hindi, Croatian, Hungarian, Armenian, Indonesian, Icelandic, Italian, Japanese, Georgian, Central Khmer, Korean, Latvian, Lithuanian, Malayalam, Marathi, Macedonian, Mongolian, Dutch, Norwegian, Punjabi, Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Albanian, Serbian, Swahili, Swedish, Tamil, Telugu, Thai, Turkish, Ukrainian, Urdu, Vietnamese, Chinese (Simplified) Solution Type All-in-One Show More ## Value at a Glance Averages based on real user reviews. ### Time to Implement 2 months [ View More Pricing Information ](https://www.g2.com/products/qualtrics-market-research/pricing) Qualtrics Solutions (1) See how Qualtrics products can work together to solve real problems. [ ![Solution Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Solution Avatar Image") Qualtrics XM SolutionBy Qualtrics ](/sellers/qualtrics/solutions/qualtrics-xm) Show More ## Qualtrics Market Research Integrations (12) What do users say about integrations? Verified by Qualtrics Market Research [ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Adobe Acrobat ](https://www.g2.com/products/adobe-acrobat/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Agentforce Sales (formerly Salesforce Sales Cloud) ](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Fuel Cycle ](https://www.g2.com/products/fuel-cycle/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Google Analytics ](https://www.g2.com/products/google-analytics/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Google Workspace ](https://www.g2.com/products/google-workspace/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Hinterview ](https://www.g2.com/products/hinterview/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") HubSpot Marketing Hub ](https://www.g2.com/products/hubspot-marketing-hub/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Microsoft 365 ](https://www.g2.com/products/microsoft365/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Microsoft Outlook ](https://www.g2.com/products/microsoft-outlook/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Slack ](https://www.g2.com/products/slack/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Snowflake ](https://www.g2.com/products/snowflake/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Tableau ](https://www.g2.com/products/tableau/reviews) Show More ![Verified User in Arts and Crafts](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Arts and Crafts") GA Verified User in Arts and Crafts Small-Business (50 or fewer emp.) 9/16/2025 Guest users or non-business users of the software, not included in G2 scores. "Surveys" 3.5/5 What do you like best about Qualtrics Market Research? What I enjoy about qualtrics is how we can personalize the surveys and the questions. Review collected by and hosted on G2.com. What do you dislike about Qualtrics Market Research? Sometimes the interface is not super user friendly. Review collected by and hosted on G2.com. What problems is Qualtrics Market Research solving and how is that benefiting you? It's allowing me to quickly survey people Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Government Administration](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Government Administration") AG Verified User in Government Administration Enterprise (\> 1000 emp.) 2/6/2025 "Worth the investment!" 5/5 What do you like best about Qualtrics Market Research? I can do just about anything in the platform, and investing the time up front to build out a new project saves us \*so\* much time and headache further down the line as we're dealing with complex data needs. Review collected by and hosted on G2.com. What do you dislike about Qualtrics Market Research? If we had a more unified strategy as an organization, we could replace several of our specialized software tools with Qualtrics since the functionality is there. But that is an Us Problem. Also it's annoying and cumbersome to have to go through a third party to renew our contract. But again, that is an Us Problem. Review collected by and hosted on G2.com. What problems is Qualtrics Market Research solving and how is that benefiting you? Identifying dissatisfaction in our workforce early, while we can still address it and before it turns into attrition. Documenting commitments to return for another contract year, thereby letting us focus on specific staffing needs instead of just 'recruitment!!' broadly. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Verified User in Research](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Research") AR Verified User in Research Mid-Market (51-1000 emp.) 8/27/2019 "Used by almost all univsersities in The Netherlands" 5/5 What do you like best about Qualtrics Market Research? Very, very much possibilities, professional, scientific. Review collected by and hosted on G2.com. What do you dislike about Qualtrics Market Research? Expensive, sometimes not intuitive enough. Review collected by and hosted on G2.com. Recommendations to others considering Qualtrics Market Research: Do buy the extra security module (with 2fa). Review collected by and hosted on G2.com. What problems is Qualtrics Market Research solving and how is that benefiting you? We do voter research by Qualtrics. Review collected by and hosted on G2.com. Show More 10/16/2025 Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Banking](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Banking") UB Verified User in Banking Enterprise (\> 1000 emp.) 5/28/2025 "Intuitive to Use" 5/5 What do you like best about Qualtrics Market Research? This tool is intuitive and easy to learn to use. It’s nice that you can easily slice and dice the data numerous ways. I like that I can see all of our survey results in one place. Lots of exciting updates to the tool are in the works too! Review collected by and hosted on G2.com. What do you dislike about Qualtrics Market Research? There’s always an opportunity for more flexibility in the interface, but overall happy with the tool and the value. Review collected by and hosted on G2.com. What problems is Qualtrics Market Research solving and how is that benefiting you? Understanding the customer experience, NPS scores, specific survey results, finding issues quickly and in real-time. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Market Research](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Market Research") GM Verified User in Market Research Mid-Market (51-1000 emp.) 6/5/2025 Guest users or non-business users of the software, not included in G2 scores. "It's serviceable as a UXR, but UI is horrid" 3.5/5 What do you like best about Qualtrics Market Research? It presents the KPIs and the settings allow customization to my needs. It's built into Qualtrics so easy to pull in my existing surveys. Review collected by and hosted on G2.com. What do you dislike about Qualtrics Market Research? The UI is horrid. The product managers on it should be laid off. Review collected by and hosted on G2.com. What problems is Qualtrics Market Research solving and how is that benefiting you? It allows me to roll up the insights and data points and allows me to strategize how to best utilize and present this data. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Verified User in Computer & Network Security](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer & Network Security") UC Verified User in Computer & Network Security Mid-Market (51-1000 emp.) 2/28/2025 "Gets the job done but hard to use" 3/5 What do you like best about Qualtrics Market Research? The panel quality seems really good and they help you create checks to ensure you get the most for your $ Review collected by and hosted on G2.com. What do you dislike about Qualtrics Market Research? It takes forever to buy online and then get a project launched. No less than 5 back and forths to be able to buy the $5k platform online Review collected by and hosted on G2.com. What problems is Qualtrics Market Research solving and how is that benefiting you? Understanding and benchmarking brand awareness as well as a survey for content purposes Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![hannah s.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "hannah s.") HS hannah s. Senior Research Analyst Small-Business (50 or fewer emp.) 2/19/2025 "Good for general survey, bad for complexity" 2.5/5 What do you like best about Qualtrics Market Research? Easy UI, lots of customization of basic questions Review collected by and hosted on G2.com. What do you dislike about Qualtrics Market Research? Terrible customer service, shuffled around to different teams and get no responses to questions, inability to do multiple complex survey practices in one survey. No support. We left because of poor customer service. Review collected by and hosted on G2.com. What problems is Qualtrics Market Research solving and how is that benefiting you? Speaking to customers and collecting survey data. Allowed me to do my job and analyze the data. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic SC Subramanian C. Manager Enterprise (\> 1000 emp.) 9/17/2024 "Efficient way to collect opinions using Qualtrics" 4/5 What do you like best about Qualtrics Market Research? Qualtrics CoreXM offers an intuitive experience for creating and managing surveys and customer feedback. Its powerful analytics tools provide actionable insights, which has customizable templates and easy-to-use dashboards streamline data collection, making it ideal for informed decision-making and customer experience improvement. Review collected by and hosted on G2.com. What do you dislike about Qualtrics Market Research? A common dislike about Qualtrics CoreXM is its pricing, which can be high for smaller businesses. Additionally, the platform's advanced features may present a steep learning curve for new users, requiring time and effort to fully master its capabilities. Review collected by and hosted on G2.com. What problems is Qualtrics Market Research solving and how is that benefiting you? Qualtrics CoreXM solves several key problems by streamlining data collection, feedback management, and analysis. It helps organizations gather insights from customers, employees, or market research in a structured way. By providing real-time insights, CoreXM allows businesses to make informed decisions, improve customer satisfaction, and optimize products or services. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Laverne S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Laverne S.") LS Laverne S. General Psychology, PhD., student Mid-Market (51-1000 emp.) 2/14/2025 "Excellent and assists with students dissertation as a third party" 5/5 What do you like best about Qualtrics Market Research? Greatly assists students earn doctorate degrees. Review collected by and hosted on G2.com. What do you dislike about Qualtrics Market Research? Few students are able to progress to this level to earn their degree. Review collected by and hosted on G2.com. What problems is Qualtrics Market Research solving and how is that benefiting you? Qualtrics can provide participants to participate in surveys that will greatly assist with my disseration to graduate with a ph.D degree. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Laurie K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Laurie K.") LK Laurie K. Marketing and Partnerships Manager Mid-Market (51-1000 emp.) 3/5/2025 Guest users or non-business users of the software, not included in G2 scores. "Easy to use platform" 5/5 What do you like best about Qualtrics Market Research? I like the ease of qualtrics and the questions Review collected by and hosted on G2.com. What do you dislike about Qualtrics Market Research? The customer support is not the best in my opinion Review collected by and hosted on G2.com. What problems is Qualtrics Market Research solving and how is that benefiting you? It has helped us gain market research Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ## Questions about Qualtrics Market Research? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Qualtrics Market Research ](https://www.g2.com/products/qualtrics-market-research/discussions/new) GU Guest User • Last activity about 1 year ago What is Qualtrics CoreXM used for? 2 Upvotes 2 [ Join the conversation ](https://www.g2.com/discussions/what-is-qualtrics-corexm-used-for) ![Navaneeth M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Navaneeth M.") NM Navaneeth Mohanan • Last activity 3 months ago What is the best-rated experience management service for tech companies? 1 Upvote 0 [ Join the conversation ](https://www.g2.com/discussions/what-is-the-best-rated-experience-management-service-for-tech-companies) [ View all Discussions ](https://www.g2.com/products/qualtrics-market-research/discuss) ## Pricing Insights Averages based on real user reviews. ### Time to Implement 2 months ### Return on Investment 20 months ### Average Discount 14% ### Perceived Cost $$$$$ [ View More Pricing Information ](https://www.g2.com/products/qualtrics-market-research/pricing) ## How much does Qualtrics Market Research cost? Data powered by [BetterCloud](https://www.bettercloud.com). Estimated Price ### $$k - $$k Per Year Based on data from 17 purchases. 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