Best Display Ad Design Software

How Many Display Ad Design Software Products Does G2 Track?

Total Products under this Category: 93

Category Stats (Nov 2026)

  • Average Rating: 4.4/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Fotor Photo Editor (+0.07%) - Among all products in this category, Fotor Photo Editor recorded the largest rating increase compared to last month

Last updated: November 01, 2026

How Does G2 Rank Display Ad Design Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 24,600+ Authentic Reviews
  • 93+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Display Ad Design Software

G2 Grid® for Display Ad Design Software plotting products by satisfaction and market presence

Highlighted products: Canva, Adobe Express, Prezi, Animaker, VistaCreate, Google Display Ad Network, Picmaker, and Celtra.

Underlying data: [Grid® JSON](https://www.g2.com/categories/display-ad-design/grids.json?focus%5B%5D=canva&focus%5B%5D=adobe-express&focus%5B%5D=prezi&focus%5B%5D=animaker&focus%5B%5D=vistacreate&focus%5B%5D=google-display-ad-network&focus%5B%5D=picmaker&focus%5B%5D=celtra)

Canva

Canva is a visual communication platform that gives everyone a creative voice, no matter your design experience, team size, or budget. Whether you're a student making your first presentation, a marketer producing social graphics in minutes, or a global team creating on-brand content without touching a designer's inbox, Canva is where ideas become something you can actually show. Start with one of over a million professionally designed templates, or build from scratch with an AI-powered drag-and-drop editor. A library of stock images, videos, soundtracks, and fonts means you are easily equipped to create visual content at scale. Looking to work in Canva across your team? Real-time collaboration lets multiple people design simultaneously. Brand kits keep assets, colors, and fonts consistent across a one-person business or a Fortune 500 company. Canva AI helps you generate, resize, write, and edit visuals in a fraction of the time. Canva is used by more than 265 million people across 190 countries and trusted by 95% of Fortune 500 companies. Canva is available on the web, iOS and Android.

Average Rating: 4.7/5.0

Total Reviews: 6,589

How Do G2 Users Rate Canva?

  • Has the product been a good partner in doing business?: 9.4/10 (Category avg: 9.1/10)
  • Image Upload: 9.5/10 (Category avg: 8.8/10)
  • Variety Of Banner Types: 9.1/10 (Category avg: 8.5/10)
  • Shape & Clip Art: 8.9/10 (Category avg: 8.3/10)

Who Is the Company Behind Canva?

  • Seller: Canva
  • Company Website:
  • Year Founded: 2012
  • HQ Location: Sydney
  • LinkedIn® Page: www.linkedin.com
    19,250 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Owner, Marketing Manager
  • Top Industries: Marketing and Advertising, Information Technology and Services
  • Company Size: 66% Small, 23% Medium

What Do G2 Reviewers Say About Canva?

AI-generated summary from verified user reviews

Pros
  • Users value its intuitive, easy-to-navigate interface, which makes everyday design simple even without prior experience.
  • Users appreciate the wide selection of templates, their polished designs, and how ready-made options speed up creative work.
  • Users appreciate fast design creation, which saves time and helps streamline their workflows.
  • Users find the initial setup easy and straightforward, helping them get started quickly.
  • Users appreciate how approachable design feels, helping beginners create polished, professional-looking visuals without advanced skills or training.
Cons
  • Users find useful features, templates, and assets locked behind paid plans.
  • Users find the advanced design tools limited, making detailed, complex, or professional work feel restrictive.
  • Users say the editor can slow down on large projects, especially designs with many pages or complex, high-resolution elements.
  • Users find the subscription and premium features expensive, especially for individuals and budget-conscious customers.
  • Users find the interface cluttered and overwhelming, with navigation and features often confusing or difficult to locate.

What Are Recent G2 Reviews of Canva?

What Are G2 Users Discussing About Canva?

Adobe Express

Quickly and easily make standout content from thousands of beautiful templates with the all-new Adobe Express. Simply choose a template, add images and text, and quickly resize your creations to fit your favorite social media site. Available on web and mobile. Make stunning content. Start from thousands of templates for social media graphics, stories, and thumbnails, as well as posters, flyers, business cards, logos, and more. Get free Adobe Stock images. Access the Adobe Stock royalty-free photo collection* with millions of on-trend and seasonal images. Give your photos pro effects. Get the look you want with easy-to-apply effects, filters, textures, and overlays. Remove backgrounds instantly. Effortlessly cut out backgrounds without having to outline your subject — and start with a fresh canvas. Add design elements. Discover just what you need from tons of images, icons, backgrounds, and design assets. Resize content in a snap. Instantly resize and reflow content to fit any size for Instagram, Facebook, YouTube, banners, flyers, and more. Your content will adjust instantly using intuitive Adobe tools. Make it move. Create attention-grabbing content with features to animate text and photos. Apply your brand. Upload your brand logo, fonts, and colors and apply them to any design with one tap. Make videos made for social. Easily trim, crop, resize, and convert videos. Play with text. Choose from over 18,000 licensed fonts from the Adobe Fonts library. Start from text templates that feature curved type, grids, and beautiful font pairs. Remix it. Customize predesigned graphics and text to make them your own. Work better together. Share templates, assets, and brand identity across your team so content consistently reflects your look. Save favorite templates to your library for a faster start. *Adobe Express membership required. The Adobe Stock photo collection does not include Premium or editorial content. Limited Adobe Stock functionality available in web page and video features within the desktop app.​

Average Rating: 4.4/5.0

Total Reviews: 1,031

How Do G2 Users Rate Adobe Express?

  • Has the product been a good partner in doing business?: 9.1/10 (Category avg: 9.1/10)
  • Image Upload: 9.6/10 (Category avg: 8.8/10)
  • Variety Of Banner Types: 9.0/10 (Category avg: 8.5/10)
  • Shape & Clip Art: 8.8/10 (Category avg: 8.3/10)

Who Is the Company Behind Adobe Express?

  • Seller: Adobe
  • Company Website:
  • Year Founded: 1982
  • HQ Location: San Jose, CA
  • LinkedIn® Page: www.linkedin.com
    42,975 employees on LinkedIn®
  • Ownership: NASDAQ:ADBE

Who Uses This Product?

  • Who Uses This: Graphic Designer, Marketing Manager
  • Top Industries: Marketing and Advertising, Graphic Design
  • Company Size: 56% Small, 28% Medium

What Do G2 Reviewers Say About Adobe Express?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Adobe Express, making design accessible and efficient for non-professionals.
  • Users love the vast template library of Adobe Express, simplifying design tasks and enhancing workflow efficiency.
  • Users love the speed of Adobe Express, allowing for quick project completion and seamless creativity without hassle.
  • Users praise the easy creation process in Adobe Express, making design accessible without prior experience.
  • Users find Adobe Express to be highly intuitive, enabling effortless design creation without prior experience.
Cons
  • Users find limited features in Adobe Express, especially when needing more advanced customization and control over designs.
  • Users find feature limitations in Adobe Express, especially for advanced editing and complex design projects.
  • Users find the limited customization options of Adobe Express frustrating for advanced design needs and complex projects.
  • Users find Adobe Express offers limited options for advanced customization and detailed design, leading to frustration for experienced designers.
  • Users experience slow performance with Adobe Express, leading to frustrating delays and an unresponsive app during use.

What Are Recent G2 Reviews of Adobe Express?

What Are G2 Users Discussing About Adobe Express?

Prezi

Prezi is an interactive presentation platform that turns the material you already have into experiences where people participate, apply ideas, and show what they understand. Bring a file you already have, like a PowerPoint, PDF, or Word doc, or describe what you're covering, and Prezi builds a fully designed presentation from it. From there, presenters aren't left with just a finished deck. They land directly on the canvas, where live polls, quizzes, and Q&A are already available to turn on, with no separate polling tool or extra setup required. Prezi serves business professionals, educators, corporate trainers, and students, across business pitches, classroom lessons, and training sessions. Its format moves between overarching concepts and supporting detail, which matters most in settings where clear, memorable communication is the goal. Refining a presentation happens through chat-based editing: reordering slides, adjusting tone, swapping visuals. It's an optional step. Presenters can just as easily import a file and go straight into the session. Once a presentation is live, audiences join with a single QR code, no login or app download required, whether they're in the room, remote, or both. Presenters can run live polls, generate a quiz automatically from what's actually on the slides, and collect questions directly through Q&A. Camera mode lets presenters appear alongside their content on screen for a live or async session. Results by question and an end-of-session feedback digest show what landed. Prezi's design draws on a dataset of over 500 million presentations and input from a professional design team, offering more than 16 designer themes so presentations are visually polished and suited to their topic and audience without requiring design experience. For anyone who couldn't attend live, Prezi supports narrated video and podcast exports, a self-test for comprehension review, version history, and chat rewind, so teams can build on existing work rather than starting over. With over 170 million users across 195 countries, Prezi is a G2 Leader in Audience Response, AI Presentation Tools, and Presentation Software. Prezi helps presenters go from an imported file to a session their audience actually takes part in, not just a deck they watch.

Average Rating: 4.2/5.0

Total Reviews: 5,699

How Do G2 Users Rate Prezi?

  • Has the product been a good partner in doing business?: 8.6/10 (Category avg: 9.1/10)
  • Image Upload: 9.5/10 (Category avg: 8.8/10)
  • Variety Of Banner Types: 9.0/10 (Category avg: 8.5/10)
  • Shape & Clip Art: 9.0/10 (Category avg: 8.3/10)

Who Is the Company Behind Prezi?

  • Seller: Prezi
  • Company Website:
  • Year Founded: 2009
  • HQ Location: Oakland, California
  • LinkedIn® Page: www.linkedin.com
    202 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Teacher, Software Engineer
  • Top Industries: Higher Education, Education Management
  • Company Size: 42% Small, 30% Medium

What Do G2 Reviewers Say About Prezi?

AI-generated summary from verified user reviews

Pros
  • Users love Prezi for its user-friendly presentation capabilities and seamless integration, enhancing collaboration and productivity.
  • Users commend the ease of use of Prezi, enhancing their ability to create and share presentations efficiently.
  • Users appreciate Prezi for its advanced digital features, enhancing professional presentation creation and visual quality effectively.
  • Users commend the high quality of Prezi's presentations, enhancing creativity and visual impact in business projects.
  • Users celebrate the creativity enabled by Prezi, allowing for innovative and impressive presentations that enhance communication.
Cons
  • Users face a challenging learning curve with Prezi's non-linear format, especially if used to traditional presentation tools.
  • Users face a steep learning curve with Prezi’s non-linear approach, making it challenging for those used to traditional tools.
  • Users experience slow performance with Prezi, particularly on older devices and with larger presentations, affecting efficiency.
  • Users find internet dependency a challenge, impacting offline editing and collaboration, especially in unstable connections.
  • Users notice the limited customization options in Prezi, making it challenging to tailor presentations effectively.

What Are Recent G2 Reviews of Prezi?

What Are G2 Users Discussing About Prezi?

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Animaker

Animaker is an online animation maker that helps creators and teams bring ideas to life through animated videos - for training, communication, and marketing. Trusted by 35 million users and 80% of Fortune 500 companies, Animaker turns simple prompts, scripts, or data into professional animated content in minutes, no animation or design skills required. At its core, Animaker is built around animation, and its toolkit comes loaded with advanced AI tools that simplify every stage of video creation. ● AI Whiteboard Video - Create engaging animated videos in a hand-drawn whiteboard style from prompts. ● AI Clip Generator - Generate professional-looking clips from prompts or uploaded media. ● AI Video Generator - Produce full-length, studio-quality Gen AI videos from simple prompts. ● AI Infographic Maker - Convert data and reports into visually stunning animated infographic videos. ● AI Video Trainers - Build personalized, on-demand training videos at scale. ● AI Video Quiz - Make training videos engaging and interactive by adding quizzes within the content. ● AI Video Editor - Edit, enhance, and polish videos automatically with our AI Assistant Max. ● Subtitle Generator - Add accurate, multilingual subtitles in seconds with one click! ● AI Translate - Auto-translate animaker-made videos into 100+ languages to connect with the audience worldwide ● AI Voice Generator - Create realistic, human-like voiceovers from 180+ voices across 2000+ languages and accents. Our other powerful features include - ● Avatar Maker - Build unique, customizable animated characters that represent your brand and audience. ● Animaker Deck - Create animated presentations with characters for engagement and retention! ● 1000+ ready-to-use templates - Quickly make videos for any purpose from training and onboarding to marketing and internal communication. Since 2015, Animaker has powered over 50 million animated videos, helping L&D teams, educators, and enterprises revolutionize how they train, communicate, and grow through the power of AI-driven video creation. Need to work with regular videos instead? Animaker's AI tools generate, edit, and enhance them too.

Average Rating: 4.7/5.0

Total Reviews: 1,071

How Do G2 Users Rate Animaker?

  • Has the product been a good partner in doing business?: 8.9/10 (Category avg: 9.1/10)
  • Image Upload: 9.2/10 (Category avg: 8.8/10)
  • Variety Of Banner Types: 8.9/10 (Category avg: 8.5/10)
  • Shape & Clip Art: 8.9/10 (Category avg: 8.3/10)

Who Is the Company Behind Animaker?

Who Uses This Product?

  • Who Uses This: Student, Teacher
  • Top Industries: Animation, Higher Education
  • Company Size: 78% Small, 13% Medium

What Do G2 Reviewers Say About Animaker?

AI-generated summary from verified user reviews

Pros
  • Users find the ease of use in Animaker exceptional, making video creation accessible even for beginners.
  • Users praise the ease of video creation with Animaker, enabling professional presentations with minimal effort.
  • Users value Animaker's user-friendly features that enable easy creation of professional-looking animated videos for various purposes.
  • Users appreciate the easy-to-use animation features of Animaker, enabling instant professional video creation without prior experience.
  • Users love the variety of characters in Animaker, which enhances their cartoon content creation experience effortlessly.
Cons
  • Users express frustration over limitations of the free plan, feeling restricted by missing features and upload options.
  • Users find the pricing for advanced features of Animaker to be a barrier for new creators.
  • Users express frustration over the lack of free access to advanced features, limiting creativity for new users.
  • Users are frustrated by plan limitations that restrict access to features and assets, impacting creativity and affordability.
  • Users report that slow rendering significantly hampers their editing experience, leading to frustrating delays during projects.

What Are Recent G2 Reviews of Animaker?

What Are G2 Users Discussing About Animaker?

VistaCreate

VistaCreate (ex-Crello) is a graphic design platform where anyone can quickly create engaging projects for any industry or occasion — design skills are optional. Start with selecting from 150K+ professionally designed templates that are already preformatted and customizable. Quickly edit, resize, and remove image backgrounds in a few clicks. Edit video content and add music to create multi-dimensional visuals. Upload your photos or use a vast library of 70M+ royalty-free creative assets, including premium images, videos, and vectors. You can also easily brand your content with the Brand Kit functionality. With VistaCreate, everyone can produce designs that look like they took hours, in minutes.

Average Rating: 4.5/5.0

Total Reviews: 168

How Do G2 Users Rate VistaCreate?

  • Has the product been a good partner in doing business?: 8.7/10 (Category avg: 9.1/10)
  • Image Upload: 9.5/10 (Category avg: 8.8/10)
  • Variety Of Banner Types: 8.9/10 (Category avg: 8.5/10)
  • Shape & Clip Art: 8.7/10 (Category avg: 8.3/10)

Who Is the Company Behind VistaCreate?

Who Uses This Product?

  • Who Uses This: Community Manager, Graphic Designer
  • Top Industries: Marketing and Advertising, Design
  • Company Size: 80% Small, 16% Medium

What Do G2 Reviewers Say About VistaCreate?

AI-generated summary from verified user reviews

Pros
  • Users find VistaCreate's ease of learning beneficial, making graphic design accessible for beginners and efficient for businesses.
  • Users find the ease of use of VistaCreate exceptional, making graphic design accessible for beginners and professionals alike.
  • Users appreciate the vast selection of templates and stock images, making design creation quick and easy.
  • Users love the collection variety in VistaCreate, making it easy to create diverse templates for personal and business use.
  • Users love the customizability of VistaCreate, making graphic design accessible and easy for beginners.
Cons
  • Users desire more free options for stock photos in VistaCreate to enhance their creative projects.
  • Users desire more free options for stock photos in VistaCreate, highlighting a limitation in the selection available.
  • Users wish there were more free options for stock photos in VistaCreate to enhance their projects.

What Are Recent G2 Reviews of VistaCreate?

Google Display Ad Network

Google Ads display ads appear on over two million websites and in over 650,000 apps, so your ad can show up wherever your audience is.

Average Rating: 4.3/5.0

Total Reviews: 67

How Do G2 Users Rate Google Display Ad Network?

  • Has the product been a good partner in doing business?: 7.8/10 (Category avg: 9.1/10)
  • Image Upload: 9.1/10 (Category avg: 8.8/10)
  • Variety Of Banner Types: 8.4/10 (Category avg: 8.5/10)
  • Shape & Clip Art: 7.5/10 (Category avg: 8.3/10)

Who Is the Company Behind Google Display Ad Network?

  • Seller: Google
  • Year Founded: 1998
  • HQ Location: Mountain View, CA
  • LinkedIn® Page: www.linkedin.com
    301,144 employees on LinkedIn®
  • Ownership: NASDAQ:GOOG
  • Phone: +1 (650) 253-0000

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 53% Small, 36% Medium

What Do G2 Reviewers Say About Google Display Ad Network?

AI-generated summary from verified user reviews

Pros
  • Users love the massive and cost-effective reach of Google Display Ad Network, enhancing brand awareness and driving conversions.
  • Users find Google Display Ad Network extremely easy to use, benefiting from its vast inventory and precise targeting.
  • Users value the massive reach and precise targeting of Google Display Ad Network, enhancing brand awareness efficiently.
  • Users value the customization options of Google Display Ad Network for targeting and optimizing ads effectively.
  • Users value the massive, cost-effective reach of Google Display Network, enhancing brand awareness and driving conversions efficiently.
Cons
  • Users face inaccuracy issues with Google Display Ad Network, leading to low click-through rates and limited reporting clarity.
  • Users find the limited font options restrictive, affecting the overall creativity of their ad designs.

What Are Recent G2 Reviews of Google Display Ad Network?

What Are G2 Users Discussing About Google Display Ad Network?

Picmaker

Picmaker - The smart AI-powered social media platform! With 1M+ users and counting, Picmaker is the ultimate all-in-one solution for businesses and individuals looking to boost their social presence. Discover trending topics, create stunning designs, schedule posts, engage audience, and analyze metrics - all in one place. Plus, Picmaker's AI features helps you with endless design suggestion, smart post captions, best time to publish , trending content and staying ahead of the competition. Get started for free with one of 10,000 built-in professional social media templates. Get access to 100 million images, 100,000 icons, colors, objects, shapes, and graphic elements that make your social graphics unique. Or, bring in our content calendar and one click scheduler, and get started right away - all within minutes. Visit https://www.picmaker.com/ to create a login id. If you already have a login id, visit https://accounts.animaker.com/login/picmaker/.

Average Rating: 4.7/5.0

Total Reviews: 111

How Do G2 Users Rate Picmaker?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 9.1/10)
  • Image Upload: 9.6/10 (Category avg: 8.8/10)
  • Variety Of Banner Types: 9.5/10 (Category avg: 8.5/10)
  • Shape & Clip Art: 9.1/10 (Category avg: 8.3/10)

Who Is the Company Behind Picmaker?

Who Uses This Product?

  • Who Uses This: Director
  • Top Industries: Marketing and Advertising, Information Technology and Services
  • Company Size: 80% Small, 16% Medium

What Do G2 Reviewers Say About Picmaker?

AI-generated summary from verified user reviews

Pros
  • Users love the extensive YouTube thumbnail templates and easy customization, along with quick customer support.
  • Users love the creation ease of Picmaker, finding templates intuitive and customization straightforward.
  • Users value the quick customer support of Picmaker, enhancing their overall experience with the product.
  • Users praise the quick customer support of Picmaker, ensuring timely assistance and enhancing their design experience.
  • Users love the easy customizability of Picmaker's templates, especially for creating YouTube thumbnails effortlessly.
Cons
  • Users find the limited templates available in Picmaker restrictive for diverse design needs.
  • Users are disappointed by the missing templates for various categories, limiting their design options in Picmaker.
  • Users face template issues due to a limited selection for various categories in Picmaker.

What Are Recent G2 Reviews of Picmaker?

What Are G2 Users Discussing About Picmaker?

Celtra

Celtra is an award-winning digital advertising creative operating system platform that helps brands, agencies, and media organizations unlock advertising performance. The platform is designed for enterprise teams that manage high volumes of digital advertising across multiple channels, formats, and markets. Celtra supports creative operations by bringing together intelligent production, scalable personalization, and seamless activation workflows, allowing organizations to treat creative as a consistent and controllable driver of advertising performance. Celtra is commonly used in environments where creative complexity is high and speed, governance, and performance are critical. Teams rely on the platform to manage the creation and adaptation of ads, coordinate collaboration across internal and external stakeholders, and ensure creative assets meet media and platform requirements before launch. Automation and AI-driven processes help reduce manual effort, support faster turnaround times and help teams apply data insights to optimize creative and maximize campaign performance. The platform serves a broad range of use cases, including large-scale campaign execution, creative versioning and localization, dynamic and personalized advertising, and the development and delivery of premium rich media and video ad experiences. By aligning creative workflows with activation requirements, Celtra helps reduce friction between creative and media teams and improves operational efficiency across the advertising lifecycle. Celtra is used globally by more than 400 enterprise-level customers and supports the production of over 5 million creative assets annually, serving more than 120 billion ad impressions each year. The platform integrates with over 100 demand-side and supply-side platforms, enabling teams to operate within existing media ecosystems. Organizations such as Spotify, adidas, Unilever, Hearst, Bloomberg, CNN, and NBCUniversal use Celtra to manage creative operations at scale.

Average Rating: 4.4/5.0

Total Reviews: 366

How Do G2 Users Rate Celtra?

  • Has the product been a good partner in doing business?: 8.5/10 (Category avg: 9.1/10)
  • Image Upload: 10.0/10 (Category avg: 8.8/10)
  • Variety Of Banner Types: 10.0/10 (Category avg: 8.5/10)
  • Shape & Clip Art: 10.0/10 (Category avg: 8.3/10)

Who Is the Company Behind Celtra?

  • Seller: Celtra
  • Company Website:
  • Year Founded: 2006
  • HQ Location: Massachusetts
  • LinkedIn® Page: www.linkedin.com
    209 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Designer, Account Manager
  • Top Industries: Marketing and Advertising, Publishing
  • Company Size: 46% Medium, 31% Small

What Do G2 Reviewers Say About Celtra?

AI-generated summary from verified user reviews

Pros
  • Users praise the efficiency improvement with Celtra, allowing rapid creation of diverse designs from a single template.
  • Users value the collaboration tools in Celtra that enhance alignment and efficiency among cross-functional teams.
  • Users appreciate the creativity and efficiency of Celtra, generating high-quality designs quickly across varied formats.
  • Users appreciate the design quality of Celtra, enabling high-quality templates and efficient asset management effortlessly.
  • Users appreciate the ease of use in Celtra, allowing quick design variations and streamlined sharing with stakeholders.
Cons
  • Users find functionality limitations in Celtra, including project management issues and complex template setups affecting efficiency.
  • Users find limited features for smaller campaigns, leading to complexity and inefficiency in using Celtra.
  • Users find the setup complexity of Celtra challenging, especially for smaller projects and templates.
  • Users find the complex setup of Celtra challenging, especially for smaller projects and template management.
  • Users find the difficult setup of Celtra cumbersome, especially for smaller projects requiring extensive time and effort.

What Are Recent G2 Reviews of Celtra?

What Are G2 Users Discussing About Celtra?

Lapis

Lapis helps teams generate on-brand advertising creatives using AI. By using a company’s existing assets like logos, colors, fonts, and product images, Lapis produces image ads that match your brand’s visual identity and voice across Facebook, Instagram, WhatsApp, LinkedIn, and Google. Marketers can prompt Lapis in natural language to create, iterate, and export ad creatives in seconds, which gives them the ability to run experiments and A/B tests at scale. Designers can use Lapis and start from an already functional ad design, derived from Lapis' analysis of over 50,000+ high performing ads across all platforms. Lapis includes a variety of features that help teams create ad campaigns at scale while preserving their brand identity and voice. Ad Studio automatically formats assets to the correct dimensions for Meta, Google, LinkedIn, and other ad networks, eliminating the manual work of building campaigns from scratch. Built-in templates for product launches, promotions, and seasonal campaigns allow teams to test new creative concepts while maintaining brand consistency. Vibe Kit allows for further customization, curated from top designers across the world. The Discover tab lets you browse ads from other companies and generate new creatives based on their style. Teams can explore different creative directions, get inspired by what others are running, and quickly spin up new ad concepts. Products automatically imports your entire catalog from Shopify, Amazon, WooCommerce, or Meesho, and lets you generate individual ads for each product. Teams can also upload custom products from their camera and generate real-time ad campaigns and assets. Backed by Y Combinator, Lapis is used by 1,000+ marketing teams, from big businesses like Hyundai and Tata to small businesses around the world, and supports 15+ languages including English, Spanish, and Italian.

Average Rating: 4.9/5.0

Total Reviews: 128

How Do G2 Users Rate Lapis?

  • Has the product been a good partner in doing business?: 8.9/10 (Category avg: 9.1/10)
  • Image Upload: 10.0/10 (Category avg: 8.8/10)
  • Variety Of Banner Types: 5.0/10 (Category avg: 8.5/10)

Who Is the Company Behind Lapis?

  • Seller: Lapis
  • Company Website:
  • Year Founded: 2025
  • HQ Location: San Francisco, US
  • LinkedIn® Page: www.linkedin.com
    8 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: CEO
  • Top Industries: Information Technology and Services, Marketing and Advertising
  • Company Size: 52% Medium, 33% Small

What Do G2 Reviewers Say About Lapis?

AI-generated summary from verified user reviews

Pros
  • Users value Lapis for its time-saving automation, enabling rapid iteration and efficient workflow management for marketing efforts.
  • Users value the ease of use of Lapis, appreciating its intuitive interface and streamlined ad creation process.
  • Users admire Lapis for its rapid ad creation, effectively streamlining creative processes and enhancing campaign efficiency.
  • Users value Lapis for its brand-centric AI integration, enabling quick, aligned, and high-converting creative outputs.
  • Users highlight Lapis for its brand intelligence, ensuring consistent and premium quality across multi-platform campaigns.
Cons
  • Users note a considerable learning curve with Lapis, particularly for advanced data mapping and new team members.
  • Users note a lack of features like advanced workflow approval and better integrations with niche platforms, affecting usability.
  • Users note a challenging learning curve for advanced data mapping, although support from the team is helpful.
  • Users find the lack of creativity in generated ad copy necessitates adjustments to meet cultural nuances and trends.
  • Users note a steep learning curve for advanced data mapping and configuration, requiring time for adaptation and training.

What Are Recent G2 Reviews of Lapis?

Bannersnack

Bannersnack is a specialized design tool that helps marketers, designers, and advertisers create professional banner ads quickly and without complexity. Whether you need static display banners or animated HTML5 creatives, Bannersnack delivers an intuitive interface and all the essential tools you need — without the steep learning curve of traditional design software. Trusted by thousands since 2008, Bannersnack focuses exclusively on digital advertising formats, making it the go-to solution for anyone looking to create ads that are ready to launch across platforms like Google Display Network, Meta Ads, and programmatic channels. Key features include: * Static, animated and video banner creation * Easy-to-use drag-and-drop editor * Predefined ad sizes and templates for digital campaigns * Export options for major ad networks * Simple collaboration and feedback tools Bannersnack is ideal for marketing teams, freelancers, media buyers, and small businesses who need to produce on-brand, high-performing digital ads — fast.

Average Rating: 4.6/5.0

Total Reviews: 169

How Do G2 Users Rate Bannersnack?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 9.1/10)
  • Image Upload: 9.4/10 (Category avg: 8.8/10)
  • Variety Of Banner Types: 9.1/10 (Category avg: 8.5/10)
  • Shape & Clip Art: 8.5/10 (Category avg: 8.3/10)

Who Is the Company Behind Bannersnack?

Who Uses This Product?

  • Who Uses This: Graphic Designer, Marketing Manager
  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 69% Small, 25% Medium

What Are Recent G2 Reviews of Bannersnack?

Sesimi

Sesimi is a brand management platform that helps marketing teams create, control, and scale content across channels, from one place. Built for multi-location teams, franchises, and distributed brands Sesimi simplifies: - Content creation, - Asset management, - Campaign planning, - Fund tracking. The Brands that use Sesimi are empowered to: - Produce brand-compliant content at scale using Creative Automation, - Manage and distribute assets securely through a purpose-built DAM, - Plan national campaigns and coordinate local rollouts from a shared Planner, - Streamline co-op and local fund approval with built-in workflows, - Maintain brand consistency and reduce production bottlenecks. What are Sesimi’s Key Modules? 1. Creative Automation Create campaign-ready content in minutes. Users can adapt templates to meet evolving needs while staying within brand guidelines. 1. Digital Asset Management (DAM) A secure, fast, and organized system for storing and sharing approved brand assets. Features include version control, expiry settings, and easy delivery to major channels. 1. Planner Coordinate national strategy and local execution in one view. Align teams around national timelines, briefs, and approvals without relying on spreadsheets or email threads. 1. Funds Management Manage and track all budgeted marketing activities across your organization with full visibility and compliance. Sesimi streamlines co-op and local fund approvals, reducing review time and ensuring funds reach external channels fast and accurately. Who Uses Sesimi? Sesimi is trusted by global brands and local companies across Auto, Manufacturing, Health & Pharma, QSR, Travel, and Hospitality industries. It’s built for organizations and franchises that want to spend their marketing more effectively by: - Reducing creative operation overheads, - Reinvesting saved time and budget into higher-impact design and distribution, - Strengthening brand consistency across every channel and team. Beyond cost savings, Sesimi helps teams work faster, stay aligned, and improve overall quality and accuracy of brand messaging. Sesimi is a platform that empowers day-to-day optimization, as well as long term brand impact.

Average Rating: 4.5/5.0

Total Reviews: 41

How Do G2 Users Rate Sesimi?

  • Has the product been a good partner in doing business?: 9.4/10 (Category avg: 9.1/10)
  • Image Upload: 8.3/10 (Category avg: 8.8/10)
  • Variety Of Banner Types: 9.0/10 (Category avg: 8.5/10)
  • Shape & Clip Art: 7.0/10 (Category avg: 8.3/10)

Who Is the Company Behind Sesimi?

  • Seller: Sesimi
  • Year Founded: 2010
  • HQ Location: Melbourne, AU
  • LinkedIn® Page: www.linkedin.com
    96 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Marketing Manager
  • Top Industries: Automotive
  • Company Size: 51% Medium, 37% Small

What Do G2 Reviewers Say About Sesimi?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Sesimi, enabling quick access to marketing content and streamlined ad creation.
  • Users find Sesimi offers a quick and easy creation of marketing content, enhancing overall efficiency in brand management.
  • Users highlight the efficiency of Sesimi, enabling quick access to brand assets and streamlining marketing operations.
  • Users appreciate the time-saving features of Sesimi, enhancing efficiency in brand management and marketing operations.
  • Users value the versatility of Sesimi, facilitating brand promotion, content management, and cost-effective marketing operations.
Cons
  • Users experience slow performance and download issues, affecting the overall usability and reliability of Sesimi.
  • Users experience slow performance with Sesimi, causing disruptions in workflow, especially with larger asset management.
  • Users experience download issues with Sesimi, including slow speeds and incorrect file formats during downloads.
  • Users find interface issues with Sesimi, particularly struggling to organize campaign assets efficiently.
  • Users find the login issues frustrating due to varying protocols and occasional finicky behavior affecting access.

What Are Recent G2 Reviews of Sesimi?

What Are G2 Users Discussing About Sesimi?

Atria AI

Atria AI is an advanced platform designed to revolutionize the advertising workflow for marketing teams and creative professionals. By integrating artificial intelligence, Atria streamlines the processes of ad research, creation, and performance analysis, enabling users to produce high-performing advertisements more efficiently. The platform offers access to a vast library of over 25 million successful ads from platforms like Meta and TikTok, providing valuable insights and inspiration for crafting compelling ad content. Key Features and Functionality: - Radar Performance Intelligence: An AI-driven analytics engine that evaluates ad account data to identify top-performing creatives and suggests data-backed variations for testing. - Extensive Ad Library with Smart Search: Users can explore a comprehensive database of winning ads, filtering by brand, creative themes, hooks, and performance metrics to inform their strategies. - Review Mining and Insight Generation: The platform extracts customer feedback from various sources and transforms these insights into actionable ad concepts and messaging frameworks. - AI-Powered Script and Copy Generation: Atria facilitates rapid creation of ad scripts, headlines, and body copy by leveraging brand briefs and competitor analysis. - Creative Asset Management Hub: A centralized workspace for organizing, collaborating, and managing ad assets, featuring visual boards, commenting threads, and integration with tools like Google Drive. - Competitive Brand Tracking: Monitor competitor ad activities in real-time, gaining AI-tagged insights into their top-performing creatives and messaging strategies. Primary Value and Solutions Provided: Atria AI addresses common challenges in the advertising domain by reducing the time and effort required for ad creation and optimization. It empowers users to: - Enhance Creative Output: By providing access to a vast repository of successful ads and AI-generated insights, Atria enables teams to develop compelling ad content swiftly. - Optimize Ad Performance: The platform's analytics tools identify underperforming ads and recommend data-driven improvements, ensuring continuous enhancement of campaign effectiveness. - Streamline Workflow: Atria consolidates various aspects of the ad creation process, from research to asset management, into a single platform, thereby increasing efficiency and reducing operational complexity. By leveraging Atria AI, marketing teams can significantly improve their advertising strategies, leading to better engagement, higher conversion rates, and increased revenue.

Average Rating: 5.0/5.0

Total Reviews: 22

How Do G2 Users Rate Atria AI?

  • Has the product been a good partner in doing business?: 8.9/10 (Category avg: 9.1/10)

Who Is the Company Behind Atria AI?

  • Seller: Atria AI
  • Company Website:
  • HQ Location: New York, US
  • LinkedIn® Page: www.linkedin.com
    29 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 95% Small, 5% Medium

What Are Recent G2 Reviews of Atria AI?

BannerBoo

BannerBoo — online HTML5 Banner Maker, which allows you to create animated and static HTML5/AMP HTML/GIF banners without coding skills. Build your own custom banner ads or use professional templates — save your time and money.

Average Rating: 4.7/5.0

Total Reviews: 183

How Do G2 Users Rate BannerBoo?

  • Has the product been a good partner in doing business?: 9.5/10 (Category avg: 9.1/10)
  • Image Upload: 9.4/10 (Category avg: 8.8/10)
  • Variety Of Banner Types: 9.0/10 (Category avg: 8.5/10)
  • Shape & Clip Art: 9.0/10 (Category avg: 8.3/10)

Who Is the Company Behind BannerBoo?

Who Uses This Product?

  • Who Uses This: CEO, Founder
  • Top Industries: Marketing and Advertising, Design
  • Company Size: 92% Small, 4% Medium

What Do G2 Reviewers Say About BannerBoo?

AI-generated summary from verified user reviews

Pros
  • Users praise the ease of use of BannerBoo, enjoying its intuitive interface and quick setup for stunning designs.
  • Users find BannerBoo's intuitive interface makes ad creation seamless for both beginners and experienced users.
  • Users appreciate the intuitive and simple interface of BannerBoo, enabling effortless creation of animated banners.
  • Users love the beautifully designed, customizable templates of BannerBoo that simplify creating professional-looking banners quickly.
  • Users love the smooth animations and easy customization of BannerBoo, making ad creation quick and professional.
Cons
  • Users report slow loading times and minor bugs that disrupt workflow, despite helpful support.
  • Users experience limited access to BannerBoo, often needing to restart their modems due to connectivity issues.
  • Users report performance issues, particularly with slow loading times and bugs disrupting their workflow.
  • Users experience a steep learning curve initially, despite the no-code approach, which affects usability.

What Are Recent G2 Reviews of BannerBoo?

What Are G2 Users Discussing About BannerBoo?

The Brief

The Brief is the AI agency for marketers. It brings your entire campaign process—strategy, creation, media, and optimization—into one intelligent flow. Powered by connected AI agents, The Brief helps you move from idea to impact faster, learning and improving with every cycle. Here’s what you can do with The Brief: 1. Discover what works - Fuel your next campaign with instant market intelligence. - The Discover agent analyzes your category, competitors, and creative trends in seconds—then translates them into actionable insights and inspiration. Break creative ruts, spark new ideas, and plan with confidence. 2. Create standout ads at scale - Turn a single concept into hundreds of high-performing assets. - Design static or animated ads, localize in a click, and generate full sets of personalized variations using AI. - Collaborate in real time and keep your brand consistent across every platform and language. This is creativity without compromise—or burnout. 3. Launch everywhere, instantly - Go live in record time. - Publish directly to Meta, Google, TikTok, and Pinterest without handoffs or extra tools. - Control targeting, budgets, and localization from one place, and update campaigns in real time. 4. Optimize and get smarter every cycle - See what worked—and make it work harder. - The Optimize agent connects to your ad accounts, surfaces what’s performing, and recommends new creative directions. - Every insight feeds the next campaign, turning results into momentum. Why teams choose The Brief 1. Continuous improvement: Each campaign cycle fuels the next. 2. Time saved: Customers cut campaign timelines by up to 90%. 3. Lower costs: Average savings of 35% through automation and optimization. 4. All-in-one system: Replace tool sprawl with one intelligent loop. 5. Start your smarter campaign cycle today. Reclaim your agency with The Brief — where campaigns begin, optimize, and begin again, smarter than before.

Average Rating: 4.6/5.0

Total Reviews: 38

How Do G2 Users Rate The Brief?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.1/10)
  • Image Upload: 9.4/10 (Category avg: 8.8/10)
  • Variety Of Banner Types: 9.1/10 (Category avg: 8.5/10)
  • Shape & Clip Art: 8.5/10 (Category avg: 8.3/10)

Who Is the Company Behind The Brief?

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 63% Small, 39% Medium

What Do G2 Reviewers Say About The Brief?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the engaging presentation of The Brief, which simplifies complex information and keeps them well-informed.
  • Users appreciate the brand consistency of The Brief, finding it enhances their insights across various formats.
  • Users commend the effective content creation that ensures brand consistency and delivers valuable insights across formats.
  • Users praise the ease of use of The Brief, enjoying its straightforward and streamlined delivery of information.
  • Users value the meaningful insights provided by The Brief, enhancing brand consistency across various formats.
Cons
  • Users note the insufficient information in The Brief, feeling that key points lack depth and thorough explanations.
  • Users face a learning curve with The Brief, as some integrations and advanced features need further refinement.
  • Users note a learning curve with The Brief, as some integrations and advanced features require further development.
  • Users note a limited feature set and a learning curve, which may hinder full utility of The Brief.
  • Users face a learning curve with The Brief, and some features and integrations are not yet fully developed.

What Are Recent G2 Reviews of The Brief?

What Are G2 Users Discussing About The Brief?

Icon

Icon is the Human Admaker. 6 Human UGC ads filmed & edited for $1000 (no AI / 100% real). We find creators, ship products, curate formats, write scripts, coach creators, & edit videos. Powered by Admaker 2.0 software: track progress, review ads, rebook creators, & reuse assets.

Average Rating: 4.8/5.0

Total Reviews: 20

How Do G2 Users Rate Icon?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.1/10)
  • Image Upload: 9.8/10 (Category avg: 8.8/10)
  • Variety Of Banner Types: 10.0/10 (Category avg: 8.5/10)
  • Shape & Clip Art: 9.2/10 (Category avg: 8.3/10)

Who Is the Company Behind Icon?

  • Seller: Icon
  • Year Founded: 2024
  • HQ Location: New York, New York, United States
  • LinkedIn® Page: www.linkedin.com
    167 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 105% Small

What Do G2 Reviewers Say About Icon?

AI-generated summary from verified user reviews

Cons
  • Users experience occasional time delays in video creation, which can hinder the overall efficiency of the product.

What Are Recent G2 Reviews of Icon?

Neeraja Prakash
NP
Researched and written by Neeraja Prakash
Updated October 3, 2024

Display Ad Design Topics

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Learn More About Display Ad Design Software

What is Display Ad Design Software?

Display ad design software can be used to create logos, posters, business cards, flyers, resumes, infographics, and more. These solutions are catered to both experienced designers as well as users who are new to the world of graphic design. Most display ad design software include templates where less experienced users can plug in simple graphics, but they also provide more experienced users with the necessary tools to work from scratch. Once users create their advertisements, they can then perform analysis on how they perform, as well as quickly uploading them to various social media platforms.

Key Benefits of Display Ad Design Software

  • Deliver more effective communication in advertisements
  • Leverage efficient ad design via access to thousands of premade templates, fonts, and interactive graphics
  • Provide users with a collaborative environment to work on and share ad designs

Why Use Display Ad Design Software?

Display advertisement software provides users with a host of tools and features to design advertisements in a more effective way. The ultimate goal of more effective advertisements is providing clear and concise communication to the end consumer. Whether a user is communicating a new product launch, a new promotion, or a new CSR campaign, display ad design software can help construct a more effective message. While spreadsheets and white papers hold valuable data, the language and critical information within them can often be quite dense. Marketing and advertising departments use display ad design software to highlight the most critical information and provide these messages in a digestible format.

Social media marketing — Display ad design software provides users with thousands of layouts for social media platforms. This allows users to curate their ads for platforms such as Facebook, Instagram, YouTube, and Twitter. This can greatly improve brand recognition on these major social media platforms.

Search and website advertisements— Aside from social media marketing, display ad design software also works well with other major ad networks such as search engines and websites. Users can create static or fully compatible HTML5 banner ads, as well as personalized feature images or popups on their website or blog.

Who Uses Display Ad Design Software?

Advertisements are a universal necessity that span across virtually every business. To raise awareness for a brand, product, or service, a company must be able to market and advertise in an effective way. Furthermore, since many display ad design software can also create compelling presentation, report, and infographic designs, the software spans beyond just marketing and into a variety of other business departments.

Marketing departments — The main user for display ad design software will be marketing departments. Display ad design software is used by marketing teams to create content that will convert people into customers—as well as more effective communication with existing customers. Since advertisements are such a vital component of a marketing department’s strategy, display ad design software can serve as a cornerstone in a marketing department’s tech stack.

Human resources — Human resource teams work with display designs on a regular basis. From company guidelines to recruitment advertisements, HR teams are tasked with creating a variety of compelling visuals. Display ad design software provides onboarding templates, recruitment templates, and a variety of presentation infographics to help HR departments create better visual aids.

UX designers — One of the main components of a UX designer's job is to create more compelling visual designs for users. This includes creating the look and feel of the front end of a website. Many display ad design tools provide users with animated template visuals for websites that can help ux designers create better blog graphics and website greeting pages.

Kinds of Display Ad Design Software

Animated video makers — Animated video makers help designers create product explanation videos as well as animated marketing advertisements. They provide users with a wide selection of images audio and fonts to customize videos.

Banner makers — Banner makers are the most common type of display ad design software. Banner ads are the typical advertisements that users see draped on e-commerce sites or social media platforms. Banner ad makers provide users with drag-and-drop text, images, buttons, and more.

Display Ad Design Software Features

Drag and drop — A core feature of display ad design software, the drag-and-drop editor allows users to select from a library of text, images, and more to create visual ads in a more efficient manner.

Templates — Many ad design software provide users with a wide selection of premade templates, such as flyers, brochures, resumes, business cards, and invitations. These templates can serve as the foundation for an ad design if users are not looking to design from scratch.

Photo editing — If users choose to upload their own photos for the display ad design, then they can use a wide variety of photo editing tools to enhance the final image. Some of these features include photo cropping, filters, and other color scaling tools.

Analytics — Some display ad design software allows users to monitor the ongoing performance of their ads. This includes statistics on areas such as demographics and time of visit, as well as heatmaps. This information can be used to turn valuable insights into actionable items.

Collaboration — Most display ad design software provides users with a centralized location in which all users can work on ad designs together. Other users can comment, make edits, and provide valuable feedback to each other.

Social media connectivity — Users can connect their display ad design software with social media accounts and instantly share images on those platforms.

Industry-specific templates — Some ad design software provide templates that allow users to create ad designs that are tailored for specific industries.

Video ads — Most display ad design software allow users to create advertisements for actual videos. These can be animated effects that appear with interactive elements