Brand kits are the best. There are a dozen client accounts with whom we do paid media, and Lapis does an audit of each client's site once, and then each image ad that it makes carries the logo, colors, and fonts of that particular client. All we do is give the system one prompt with size specifications of Meta, Google, and LinkedIn posts along with five to six headline and visual variations, and after a week of pushing, we release the best one, and no off-brand material ever leaves our studio. Review collected by and hosted on G2.com.

Switching brand kits of clients is a tricky process, and asset libraries tend to get cluttered when there are more than ten brand kits and past product images in it. Review collected by and hosted on G2.com.