--- title: Kissmetrics Reviews meta\_title: 'Kissmetrics Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 168 reviews by the users' company size, role or industry to find out how Kissmetrics works for a business like yours. aggregate\_rating: rating\_value: 4.1 review\_count: 168 scale: '5' date\_modified: '2026-08-09' parent\_category: name: E-Commerce url: https://www.g2.com/categories/e-commerce --- # Kissmetrics Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by Kissmetrics but has limited features. Are you part of the Kissmetrics team? [Upgrade your plan](https://my.g2.com/kissmetrics/upgrade?utm_campaign=s3&utm_medium=claim-popup&utm_source=g2) to enhance your branding and engage with visitors to your profile! Get, keep and grow more customers with Customer Engagement Automation by Kissmetrics. Behavioral analytics, segmentation and email campaign automation all in one place. Deeply understand and uniquely engage each customer from prospect to advocate. Built to help marketers and product teams increase conversions, engagement and retention. * * * Seller [Kissmetrics](https://www.g2.com/sellers/kissmetrics) Discussions [Kissmetrics Community](https://www.g2.com/products/kissmetrics/discuss) Languages Supported English Solution Type All-in-One Overview by Jenn Steele Show More ## Pricing Pricing provided by Kissmetrics. ### Starter Free Per Month ### Growth Starting at $99.00 Per Month [ View More Pricing Information ](https://www.g2.com/products/kissmetrics/pricing) ## Top-Rated Alternatives [ ![Heap by Contentsquare](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Heap by Contentsquare") Heap by Contentsquare 4.4/5(1,097) ](https://www.g2.com/products/heap-by-contentsquare/reviews) [ ![Mixpanel](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mixpanel") Mixpanel 4.5/5(1,371) ](https://www.g2.com/products/mixpanel/reviews) [ ![Amplitude Analytics](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Amplitude Analytics") Amplitude Analytics 4.5/5(2,974) ](https://www.g2.com/products/amplitude-analytics/reviews) [ View All Alternatives ](https://www.g2.com/products/kissmetrics/competitors/alternatives) ## User Insights Average based on 168 real user reviews. Implementation Time 1 month Perceived Cost $$$$$ Typical contract price $0k - $0k [Sign in to view](/login) Per Month [Log in to unlock pricing and user insights](/login) ![Brad H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Brad H.") BH Brad H. Creative Director Small-Business (50 or fewer emp.) 10/1/2015 "Insight Unlimited" 4.5/5 What do you like best about Kissmetrics? KISSmetrics' interface is clean, beautiful, and easy enough to navigate. With analytics platforms, there's always so much going on that you can hardly tell what you're looking at or how to find what you need. Take Google Analytics, for example. It's extremely powerful, but extremely hard to use for beginners and even intermediate beyond basic functionality. But, most of all, I love being able to track our users on a one-by-one, individual basis. We know which user it was, which devices they used to log in, where the visited, how long they were there, what conversions they've performed, and more without guessing. Paths, funnels, and all are at our fingertips. Review collected by and hosted on G2.com. What do you dislike about Kissmetrics? I wish there were more ways to track new vs. returning, but I have word that they're working on it. I would also like to see more options for automation events in the future, similar to Hubspot, but I understand where the focus is (this is more just for convenience). Review collected by and hosted on G2.com. Recommendations to others considering Kissmetrics: Use as many events and properties as you can, but come up with a way to organize them first. Review collected by and hosted on G2.com. What problems is Kissmetrics solving and how is that benefiting you? We're working on trying to see where the holes in our process are and where we can put our eggs to get the most pudding out of our website and apps. KM gives us that visibility and allows us to track change over time as we make adjustments. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Dmitry P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Dmitry P.") DP Dmitry P. Senior Software Engineer Mid-Market (51-1000 emp.) 9/18/2015 "Great analytics tool" 4/5 What do you like best about Kissmetrics? - Is able to store large amounts of data - Pleasant user interface - Powerful exports - Great for monitoring A/B tests or simply counting the number of times certain user events happened between two dates - Live event stream feature Review collected by and hosted on G2.com. What do you dislike about Kissmetrics? - Zero integrations with dashboard services like Geckoboard, Leftronic and others - I want to plot different kinds reports on dashboards! - The different types of reports and how to use them is unintuitive and confusing to new users. I am an engineer using the product to track the usage of certain features. - Sometimes the numbers you see in the reports look wrong and it's hard to explain where the data is coming from - No way to track the number of event occurrences over time without manually making a bunch of power reports Review collected by and hosted on G2.com. Recommendations to others considering Kissmetrics: If you're struggling with Google Analytics, definitely try out KISSmetrics. Review collected by and hosted on G2.com. What problems is Kissmetrics solving and how is that benefiting you? We are a SaaS software and need to track how are features are used, how are A/B tests perform, how are the conversion rates look like. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Oz P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Oz P.") OP Oz P. Product Designer Internet Small-Business (50 or fewer emp.) 9/16/2015 "KISSmetrics is pretty great!" 4.5/5 What do you like best about Kissmetrics? The user interface is rather neat, clean and easy to understand. Whenever we have a question here in the product team on how people are using the product, we fire up KM and immediately get our results which helps us break down the problem. 90% questions we have are solved by the provided reports, those that aren't can be deduced implicitly by the reports. People report is quite awesome and seeing user's actions on a timeline is super handy when troubleshooting or trying to understand flows. Live tracking is also great and very reliable, even in busy production environments. Review collected by and hosted on G2.com. What do you dislike about Kissmetrics? My most heated issue is the speed, sometimes it takes quite a while to load just pages, before executing any report, and even dropdown menus for selecting which properties/events to search for take a decent time to show up. But you get used to working at that pace so not a blocker. It isn't super easy to look for a specific user as you have to go by the People Search page first, which takes a bit to load. Review collected by and hosted on G2.com. Recommendations to others considering Kissmetrics: Easy to use and covers up most of reporting usages, quite reliable in real-time. Review collected by and hosted on G2.com. What problems is Kissmetrics solving and how is that benefiting you? Product wise - KM helps us understand how people are using the product: whether some features are discoverable by users, what people are trying or expecting the product to do, and generally what's working and what's not. Conversion wise - funnel reports are awesome in understanding which flows are converting best. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Gilles B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gilles B.") GB Gilles B. Co-founder & CEO Small-Business (50 or fewer emp.) 9/22/2015 "Powerful and reliable" 4/5 What do you like best about Kissmetrics? What I like best about Kissmetrics is its reliability as an analytics tool. We mess with a lot of data that needs to be aliased between users, with a lot of properties and yet, when some other tools fail to do that, Kissmetrics manage to handle all of this very well. I usually go to Kissmetrics if I need the real numbers. Review collected by and hosted on G2.com. What do you dislike about Kissmetrics? It can become really messy and complicated, especially when it uses specific terms that are not very explicit (e.g "Power reports"). The UX is probably to the most effective and therefore the learning curve is a bit high at first. Review collected by and hosted on G2.com. Recommendations to others considering Kissmetrics: Spend time on the basics, create dashboards, funnel reports, master the basics and move on to the next feature. Review collected by and hosted on G2.com. What problems is Kissmetrics solving and how is that benefiting you? Performance issue and data extraction for the sales team. Kissmetrics allows us to get the real numbers and provide export features that quickly actionable. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Антон .](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Антон .") А Антон . Директор Marketing and Advertising Small-Business (50 or fewer emp.) 10/11/2015 Business partner of the seller or seller's competitor, not included in G2 scores. "Good service for digital analytics" 4.5/5 What do you like best about Kissmetrics? Every day I use funnel and cohort reports in my job. This reports give me information about quality of traffic we use in our projects. Also I use Power repots to make data sets on my way, for example revenue power report with segmenting by utm\_source, utm\_campaign and utm\_content. Review collected by and hosted on G2.com. What do you dislike about Kissmetrics? I want to see more flexible variations of segmenting data in Person Search and Power Repots. Please make more capabilities to set permissions for team members ( we want to make permissions like "see all reports except revenue report). We need more targets in Engage. Review collected by and hosted on G2.com. Recommendations to others considering Kissmetrics: KISSmetrics is a great product for SaaS. Review collected by and hosted on G2.com. What problems is Kissmetrics solving and how is that benefiting you? 1) Calculating revenue from different traffic sources 2) Searching channels of good customers 3) Calculating time between email subscribing and billing 4) Analyze cohorts by date of subscribe and traffic source and many other Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Jay G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jay G.") JG Jay G. CEO & Founder Small-Business (50 or fewer emp.) 3/10/2016 "Great event-based analytics tool for SaaS companies" 4.5/5 What do you like best about Kissmetrics? Cohort reports are very useful. Segment integration is very convenient. Review collected by and hosted on G2.com. What do you dislike about Kissmetrics? It's pretty expensive. Power report is particularly overpriced. Review collected by and hosted on G2.com. Recommendations to others considering Kissmetrics: Don't integrate with Kissmetrics directly. Integrate with Segment first, then turn on Kissmetrics instead. Review collected by and hosted on G2.com. What problems is Kissmetrics solving and how is that benefiting you? I use it for conversion funnel analytics and cohort behavioral analytics. Occasionally use the People report to find cohorts. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Retail](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Retail") UR Verified User in Retail Small-Business (50 or fewer emp.) 3/9/2016 "KissMetrics - Above & Beyond" 4.5/5 What do you like best about Kissmetrics? The service they provide is outstanding! They are willing to continuously go out of their way and help the client fully understand the platform. Some of the advanced reporting they have built for me too which I could not have done without them. Very helpful! Review collected by and hosted on G2.com. What do you dislike about Kissmetrics? The platform can take a long time to understand. Review collected by and hosted on G2.com. Recommendations to others considering Kissmetrics: Make sure you have enough time to fully understand the platform. Review collected by and hosted on G2.com. What problems is Kissmetrics solving and how is that benefiting you? The platform is great for solving tracking problems or attribution modeling. Helps make better business decisions where needed. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") IC Verified User in Computer Software Small-Business (50 or fewer emp.) 7/25/2016 "Product Manager" 4/5 What do you like best about Kissmetrics? Much easier than SQL... Once you understand how to use the software you can do complex calculations at a fast pace. Review collected by and hosted on G2.com. What do you dislike about Kissmetrics? It takes a while to understand the intricacies of the software! Review collected by and hosted on G2.com. What problems is Kissmetrics solving and how is that benefiting you? We are using Kissmetrics to understand our usage analytics... Its efficiency saves us time that would be spent using SQL... Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") AC Verified User in Computer Software Mid-Market (51-1000 emp.) 3/4/2016 "KISSmetrics is very helpful. " 4.5/5 What do you like best about Kissmetrics? The ease of tracking and how easy it is to generate a report. Review collected by and hosted on G2.com. What do you dislike about Kissmetrics? Pulling reports can be a bit cumbersome but the amount of data you can retrieve is wonderful. Review collected by and hosted on G2.com. Recommendations to others considering Kissmetrics: It is worth the time it takes to learn the software. Review collected by and hosted on G2.com. What problems is Kissmetrics solving and how is that benefiting you? The effectiveness of our emails is very easily tracked. I like to be able to show how effective each email I send is. I like that there are hard numbers to show how much traffic a specific email generated to our website. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Teddy G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Teddy G.") TG Teddy G. Founder and CEO Internet Small-Business (50 or fewer emp.) 10/2/2015 "Couldn't build funnels without KissMetrics" 5/5 What do you like best about Kissmetrics? I love the dashboards and funnel reports and the fact that we can name event's what ever we want. Review collected by and hosted on G2.com. What do you dislike about Kissmetrics? I wish there was an easier way to modify the underlying data so we could easily remove test traffic and robot clicks to get more accurate numbers. Review collected by and hosted on G2.com. Recommendations to others considering Kissmetrics: Just go for it! Kissmetrics will help you make important informed decisions on which traffic sources convert best. Review collected by and hosted on G2.com. What problems is Kissmetrics solving and how is that benefiting you? We build automated salesfunnels for the world's top authors, speakers, coaches and marketers. Kissmetrics is the only tool that allows us to quickly and accurately analyze the performance of our multi-step salesfunnels and break down the conversions by lead source and split test. It's totally essential for knowing which traffic sources work and which ones don't. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ## Questions about Kissmetrics? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Kissmetrics ](https://www.g2.com/products/kissmetrics/discussions/new) BS Ben Sailer • Last activity almost 6 years ago Are there other similar products on the market? 1 Upvote 1 [ Join the conversation ](https://www.g2.com/discussions/31082-are-there-other-similar-products-on-the-market) GU Guest User • Last activity over 2 years ago What is Kissmetrics used for? 1 Upvote 0 [ Join the conversation ](https://www.g2.com/discussions/what-is-kissmetrics-used-for) [ View all Discussions ](https://www.g2.com/products/kissmetrics/discuss) ## Pricing Options Pricing provided by Kissmetrics. ### Starter Free Per Month ### Growth Starting at $99.00 Per Month ### Silver Starting at $299.00 Per Month [ View More Pricing Information ](https://www.g2.com/products/kissmetrics/pricing) Kissmetrics Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_6f919f1812ddc78f50e9c33929ab7beb/mixpanel.png "Product Avatar Image") Mixpanel 4.5/5(1,371) [ Compare Now ](https://www.g2.com/compare/kissmetrics-vs-mixpanel) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_db11aab8ccb63f5742949ab9955e36bf/google-analytics.png "Product Avatar Image") Google Analytics 4.5/5(6,862) [ Compare Now ](https://www.g2.com/compare/google-analytics-vs-kissmetrics) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_395dbcbb63f9f8fd2ba6d818a69b5e25/moz-pro.png "Product Avatar Image") Moz Pro 4.3/5(608) [ Compare Now ](https://www.g2.com/compare/kissmetrics-vs-moz-pro) ##### ##### Kissmetrics Features Metrics Sessions - Digital Analytics Engagement Entry and Exit Pages Reporting Real-Time Reporting Segmentation Custom Reports and Dashboards Other User Data Administration Performance and Reliability User, Role, and Access Management [ View More Features ](https://www.g2.com/products/kissmetrics/features) ##### Categories on G2 [Digital Analytics](https://www.g2.com/categories/digital-analytics)[Mobile App Analytics](https://www.g2.com/categories/mobile-app-analytics)[Product Analytics](https://www.g2.com/categories/product-analytics) [Digital Analytics](https://www.g2.com/categories/digital-analytics)[Mobile App Analytics](https://www.g2.com/categories/mobile-app-analytics)[Product Analytics](https://www.g2.com/categories/product-analytics)[E-Commerce Analytics](https://www.g2.com/categories/e-commerce-analytics)[Mobile App Optimization](https://www.g2.com/categories/mobile-app-optimization) [Show MoreShow Less](javascript:void(0);) ##### Explore More [What Wi-Fi and location analytics software best helps teams understand foot traffic and visitor behavior patterns in physical spaces?](https://www.g2.com/discussions/what-wi-fi-and-location-analytics-software-best-helps-teams-understand-foot-traffic-and-visitor-behavior-patterns-in-physical-spaces%20)[Which recruiting automation platform offers the fastest candidate sourcing?](https://www.g2.com/discussions/which-recruiting-automation-platform-offers-the-fastest-candidate-sourcing)[Best maintenance management software for medium-sized firms](https://www.g2.com/discussions/what-s-the-best-maintenance-management-software-for-medium-sized-firms) [CDP software highly recommended for data-driven apps](https://www.g2.com/discussions/cdp-software-highly-recommended-for-data-driven-apps)[What is the most affordable service desk software for SMBs?](https://www.g2.com/discussions/what-is-the-most-affordable-service-desk-software-for-smbs)[Leading accounts receivable software for financial services](https://www.g2.com/discussions/leading-accounts-receivable-software-for-financial-services) [Show MoreShow Less](javascript:void(0);)