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At a Glance
Market Segments
Small-Business (55.6% of reviews)
Small-Business (52.8% of reviews)
Entry-Level Pricing
$299.00 Per Month
Free Per Year
Kissmetrics
Star Rating
(168)4.1 out of 5
Market Segments
Small-Business (55.6% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
$299.00 Per Month
Browse all 3 pricing plansMixpanel
Star Rating
(1,254)4.6 out of 5
Market Segments
Small-Business (52.8% of reviews)
Pros & Cons
Entry-Level Pricing
Free Per Year
Free Trial is available
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Kissmetrics excels in Custom Event Tracking with a score of 8.7, while Mixpanel shines even brighter with a score of 9.1, indicating that users find Mixpanel's tracking capabilities more robust and user-friendly.
- Reviewers mention that Mixpanel's Real-Time Reporting feature, scoring 8.8, provides more immediate insights compared to Kissmetrics' score of 8.0, making it a preferred choice for businesses needing timely data.
- G2 users highlight that Kissmetrics offers strong User Segmentation capabilities with a score of 9.3, but Mixpanel's score of 8.8 shows that it still provides solid segmentation options, albeit slightly less effective according to user feedback.
- Users on G2 say that Mixpanel's Account-Level Analytics feature, scoring 8.7, is more comprehensive than Kissmetrics' score of 8.1, suggesting that Mixpanel provides better insights at the account level.
- Reviewers mention that Kissmetrics has a higher score of 9.7 for Reports, indicating that users find its reporting capabilities superior, while Mixpanel's score of 9.2 still reflects strong reporting features but not quite as effective as Kissmetrics.
- Users report that both platforms have similar scores for Integrations, with Kissmetrics at 7.6 and Mixpanel at 8.1, but reviewers note that Mixpanel's integrations are generally easier to set up and use, enhancing overall user experience.
Pricing
Entry-Level Pricing
Kissmetrics
Silver
$299.00
Per Month
Best for smaller businesses - up to 10,000 monthly tracked users
- Analyze Reports: Metrics, People, Funnel, Cohort, A/B, Power
- Populations: Up to 10 active
- Campaigns: Unlimited Profiles, Unlimited Emails
Mixpanel
Free
Free
Per Year
Essentials to find product-market fit
- 1M events / month
- All core report types for user journey analysis
- Templates to get started quickly
Free Trial
Kissmetrics
Free Trial is available
Mixpanel
Free Trial is available
Ratings
Meets Requirements
7.9
154
8.8
957
Ease of Use
7.4
155
8.5
966
Ease of Setup
6.7
62
8.1
428
Ease of Admin
7.8
67
8.6
366
Quality of Support
8.3
135
8.4
740
Has the product been a good partner in doing business?
8.4
68
8.8
334
Product Direction (% positive)
7.8
155
8.6
876
Features by Category
Metrics
8.3
102
8.8
266
8.1
102
8.8
336
7.7
94
8.2
293
8.7
111
8.9
350
8.6
111
8.9
346
8.0
93
8.5
313
7.7
96
|
Verified
8.4
287
8.7
109
8.8
316
8.4
109
8.9
338
Reporting
8.0
108
8.7
308
7.6
90
8.6
292
8.0
63
8.4
213
8.1
100
8.7
329
7.1
57
8.3
239
8.0
66
8.2
244
8.1
107
8.6
332
Other
8.3
105
8.7
327
7.6
58
8.2
181
Feature Not Available
8.0
173
8.2
91
8.3
233
7.9
61
8.1
180
7.4
39
7.9
175
Feature Not Available
8.0
186
Agentic AI - Digital Analytics
Not enough data
7.3
19
Not enough data
7.4
19
Not enough data
7.5
18
Not enough data
7.7
19
Administration
7.8
88
8.5
277
7.6
57
8.3
245
8.1
98
8.7
340
8.7
98
8.8
285
User Identification
9.0
5
8.3
256
9.3
5
8.8
276
9.7
5
8.4
264
Tracking & Reporting
8.7
5
9.2
300
9.0
5
8.8
289
9.0
5
8.3
244
9.0
5
8.9
303
9.3
5
8.5
249
9.3
5
8.9
291
Metrics
9.3
5
9.0
254
9.3
5
8.3
211
9.3
5
8.7
244
Not enough data
8.7
215
9.7
5
9.0
236
Product Analytics
8.1
9
8.6
413
8.3
10
8.9
500
7.7
10
8.6
452
8.2
10
8.8
484
8.1
9
7.5
334
9.2
8
8.3
370
8.0
9
7.6
306
7.6
9
7.8
359
Agentic AI - Product Analytics
Not enough data
5.4
76
Not enough data
6.4
76
Not enough data
5.9
74
Not enough data
5.9
74
Analytics
9.7
10
9.2
108
8.7
10
8.9
110
9.2
10
9.0
99
9.5
10
8.8
90
8.3
9
8.7
95
7.8
10
Feature Not Available
Administration
8.5
10
8.7
83
8.2
10
8.3
84
8.2
10
8.6
87
Generative AI
Not enough data
6.9
13
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Metrics
9.3
5
9.0
254
9.3
5
8.3
211
9.3
5
8.7
244
Not enough data
8.7
215
9.7
5
9.0
236
Variation Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Kissmetrics and Mixpanel are categorized as Product Analytics, Digital Analytics, Mobile App Analytics, and E-Commerce Analytics
Unique Categories
Kissmetrics is categorized as Mobile App Optimization
Mixpanel has no unique categories
Reviews
Reviewers' Company Size
Kissmetrics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Mixpanel
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
22.6%
Internet
18.3%
Marketing and Advertising
12.8%
Information Technology and Services
7.9%
Retail
3.7%
Other
34.8%
Computer Software
24.9%
Information Technology and Services
11.6%
Financial Services
9.5%
Internet
6.6%
Health, Wellness and Fitness
5.2%
Other
42.1%
Discussions
Are there other similar products on the market?
1 Comment
Official Response from Kissmetrics
Hi Ben,
Kissmetrics is one of the more flexible analytics tools on the market due to being able to capture and store data by person, which allows you to...Read more
Kissmetrics has no more discussions with answers
C
1 Comment
SN
C is a general-purpose computer programming language. It was created in the 1970s by Dennis Ritchie, and remains very widely used and influential.Read more
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