Kampfire's web app helps marketing and event professionals increase post-event attendee engagement and maximize ROI. Its unique AI-powered technology generates personalized content that attendees simply can't ignore.
Kampfire was officially launched in October 2023 at IMEX America.
Concept
Unique selling proposition:
Kampfire complements marketing automation platforms and event planning systems by providing a synergetic solution that increases post-event ROI.
By delivering personalized photo albums, Kampfire guarantees that event participants instantly receive the photos in which they appear, saving them the hassle of searching through thousands of photos. Kampfire generates personalized content to excite your audience, this post-event excitement turns into valuable engagement. That same engagement transforms into ROI (for a fraction of the budget) which is measurable in both digital and IRL attendee journey.
Features & Characteristics:
Kampfire provides a range of features that enhance sponsor exposure, generate new leads, expand brand reach, drive social media sharing, and facilitate data collection.
This comprehensive approach not only maximizes attendee engagement but also offers event organizers a multifaceted tool for post-event success. In essence, Kampfire leveraging personalized content and conditional actions to create a more effective and impactful post-event engagement platform.
Competitive Advantage:
Kampfire distinguishes itself from traditional event planning software by focusing exclusively on the post-event phase rather than the entire event lifecycle. While event planning software typically assists with tasks like registration, check-in, and logistics, Kampfire steps in after the event concludes to enhance attendee engagement and extend the event's impact. It doesn't replace event planning software but complements it, seamlessly integrating with various event planning & registration software systems.
Unlike Marketing Automation Platforms that primarily manage email campaigns and contact lists, Kampfire doesn't send emails or handle contact lists. Instead, it assists in creating personalized landing pages that feature event content tailored for attendees.
This approach allows for deeper attendee engagement and extended event experiences, complementing the broader marketing automation efforts.
Kampfire leverages AI technology to create personalized event photo albums for attendees, providing opportunities for sponsors to enhance their visibility and reach. Additionally, Kampfire prioritizes lead generation and data capture for post-event marketing campaigns, optimizing the event ROI. In essence, Kampfire serves as a powerful tool for event organizers to maximize the value of their events long after they've ended, offering a unique approach that goes beyond event planning and management.
Creativity & Innovation
Kampfire drives post-event attendee engagement by generating personalized content that attendees simply can't ignore. It capitalizes on this moment of excitement to generate and amplify marketing opportunities for event stakeholders.
The system is currently being used mostly by event planners and marketing teams in corporations, associations, and universities.
Organizers spend a fortune in the lead-up to the event and on the day of, but often overlook valuable post-event opportunities.
Kampfire’s innovative approach disrupts current market solutions by generating unique personalized, engaging content. It then leverages that excitement to maximize post-event ROI.
Main Features
1. Sponsor Opportunities: Kampfire provides a platform for sponsors to seamlessly integrate their content, ads, and promotional materials within personalized photo albums, maximizing visibility and engagement.
2. Lead Generation: The platform offers a unique lead generation tool, enabling event planners to capture valuable attendee data and insights for post-event marketing campaigns.
3. Sales Opportunities: Kampfire facilitates sales opportunities and promotions by embedding conditional actions within personalized content, driving direct conversions for membership subscriptions, merchandise sales, ticket sales and many more.
5. Personalized Photo Album: Kampfire's core feature is the generation of personalized photo albums, leveraging AI to match event photos with individual attendees, creating a unique and memorable experience.
6. Analysis Dashboard: Kampfire’s intuitive dashboard provides event planners with real-time insights, analytics, and performance metrics, empowering data-driven decision-making.
7. Crowd Photo Uploads: Enable event participants to contribute to the collective photo experience by uploading their own images, fostering a collaborative and inclusive event album.
Achievements & Results
Kampfire generates additional revenue opportunities by repurposing already paid-for, unused event photos into a valuable asset. Kampfire disrupts the eco system by providing a new approach to generate post-event engagement and ROI.
Tradeshows, conferences & special events that have activated Kampfire’s web app experienced a significant increase across their event metrics as featured in “Customers’ success stories” on Kampfire’s website www.kampfire.online
Kampfire impacts all event’s stakeholders through various parameters.
Attendees:
• Fast and free access to personal photos: Attendees appreciate the seamless and user-friendly experience that Kampfire offers. They can effortlessly access their personal event photos without the frustration they are experiencing with current photo sharing tools.
• Quick share to social media: Kampfire provides a simple mechanism for attendees to share their event photos on social media platforms, expanding the event’s brand reach.
• Manage Privacy: Kampfire respects attendees' privacy. It allows them to control their personal information and choose if they want their photos to be presented publicly.
Organizers, Sponsors & Exhibitors:
• Proven increase in event ROI: Kampfire's platform is cost-effective, providing substantial revenue growth for events, without stretching their budgets.
• Turning attendees into brand ambassadors: With personalized event photos, attendees become brand advocates, sharing their images on social media, and further promoting the event.
• Feedback successes: Organizers receive a high rate of feedback and valuable analytics through the platform, helping them fine-tune their future event strategies.
• Amplified Interactions with CTAs: Kampfire's platform integrate call-to-action that enhances interactions, helping organizers drive lead capture and achieve their goals.
• Adherence to privacy regulations: Kampfire complies with privacy regulations, ensuring the security and privacy of attendees' personal information.
Kampfire isn’t just a tool to generate personalized content, share and measure performance –
it’s a comprehensive platform designed to increase post-event ROI.
Seller
ObrecsysDiscussions
Kampfire CommunityLanguages Supported
English
Overview by
Ido Cohen