--- title: Hootsuite Reviews meta_title: 'Hootsuite Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 7483 reviews by the users' company size, role or industry to find out how Hootsuite works for a business like yours. aggregate_rating: rating_value: 4.3 review_count: 7483 scale: '5' date_modified: '2026-10-06' parent_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing ---

Hootsuite Reviews & Product Details

Pricing

Pricing provided by Hootsuite.

Standard

$99.00
1 user Per Month
Shivani G.
SG
Shivani G.
Social Media Manager
Textiles
Small-Business (50 or fewer emp.)
"Social Listening & Consistency: Hootsuite Grew Our Instagram to 73K+"
4.5/5
What do you like best about Hootsuite?

We're a small team at Supria Munjal Atelier, which is premium fashion brand with our own manufacturing unit. Hootsuite helps to grow on social media. I mostly use it's social listening feature to find trending topics and understand what our audience is interested in. It gives us better content ideas for Instagram. We've grown our Instagram to 73K+ followers organically, and Hootsuite helped us stay consistent with our content. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

I don't have any complaints right now. It works well for me and my team. It fits our current workflow. If anything changes in the future, I'll update my review. Review collected by and hosted on G2.com.

Nila S.
NS
Nila S.
Social Media Manager
Insurance
Small-Business (50 or fewer emp.)
"Hootsuite Keeps All Our Social Media Scheduling and Analytics in One Place"
4/5
What do you like best about Hootsuite?

I use Hootsuite every day as a social media manager at Averill, small insurance agency. I work remotely, having everything in one place makes my job much easier. I manage multiple social media accounts. Scheduling feature saves me a lot of time because I plan posts in advance. I also rely on analytics reports to see which content performs well and improve our social media strategy. It made my job easier. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

The biggest dislike part is pricing. As I add more social media profiles, the subscription cost increases, which can be difficult for me as a small freelancer(side hustle) to manage. Review collected by and hosted on G2.com.

Tanya S.
TS
Tanya S.
Social Media Manager
Information Technology and Services
Mid-Market (51-1000 emp.)
"Hootsuite’s All-in-One Inbox Keeps Replies Fast and On-Brand"
4.5/5
What do you like best about Hootsuite?

I run social media for Washmen which provide laundry service with tech and Hootsuite is part of my daily routine now. The thing I use most is all in one inbox. I reply to comments and messages from all our platforms in one spot instead of jumping between apps. Replies go out faster and nothing gets lost. It keeps our brand voice consistent too. Basically it saves time and makes my job easier. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Not much really. They keep adding new features and AI tools. I'm still figuring out some of newer AI stuff but excited to use it more soon. Nice to see them keep improving things. Review collected by and hosted on G2.com.

Veera M.
VM
Veera M.
Social Media Manager
Marketing and Advertising
Small-Business (50 or fewer emp.)
"All Client Social Accounts in One Place—Smooth Scheduling & Collaboration"
4.5/5
What do you like best about Hootsuite?

The biggest advantage for me is having all of our and client's social media accounts in one place. I manage multiple client accounts at our small agency. Hootsuite helps to schedule and publish posts across different platforms at the same time saves me a lot of effort. It has made our workflow much more organized and after moving from Zoho, collaboration within our team and with clients has become much smoother. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Pricing is a bit high for a small agency like ours. We work mainly with small businesses, so we have to be careful about how much we spend on software, and Hootsuite feels expensive for us. Review collected by and hosted on G2.com.

Bianca C.
BC
Bianca C.
Global Marketing Director
Mid-Market (51-1000 emp.)
"Huge Time-Saver for Managing and Scheduling Multi-Platform Social Content"
5/5
What do you like best about Hootsuite?

How much time it saves me. I manage a lot of social content across multiple platforms, so having everything in one place makes my life so much easier. I can plan out campaigns, schedule posts, make quick edits, and see what's coming up without bouncing between a bunch of different apps. I also like being able to check performance in one dashboard so I can see what's working and adjust our strategy without digging through each platform individually. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Honestly, my biggest complaint is that tagging people or companies across different platforms doesn't always work consistently, so I usually end up double-checking everything before it goes live. I'd also love to see better reporting. The analytics are good for a quick overview, but I wish they were more customizable and made it easier to pull the exact data I need without extra work. Review collected by and hosted on G2.com.

Verified User in Leisure, Travel & Tourism
UL
Verified User in Leisure, Travel & Tourism
Small-Business (50 or fewer emp.)
"Great for Collaboration and Reporting, but Pricing and UI Labels Need Work"
3.5/5
What do you like best about Hootsuite?

The ability to host all of our channels in one system helps to prevent us from wasting times bouncing between native channels. Being able to collaborate with members of our team to create and work on drafts for copy allows us to give feedback deliberate feedback, including when working remotely.

The insights and reports we can access from one system saves manually pulling data from individual platforms. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

We have found that content can compress when uploaded and published through this system and does not always display correctly onto the channel. Pricing is pretty expensive per seat.

The use of "clever" names like "perch" on the menu is not intuitive and creates an extra barrier when using the platform. I don't want to have to figure out where I should be going because the menu uses clever names - it should be obvious and easy. Review collected by and hosted on G2.com.

Michael  M.
MM
Michael M.
CEO
Small-Business (50 or fewer emp.)
"Easy, Intuitive Scheduling That Saves Time Across All Social Channels"
5/5
What do you like best about Hootsuite?

I can plan and sort all my social channels for the next two weeks in more or less half an hour. It’s easy to use and feels completely confidential for my needs and my company. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

I've been using Hootsuite for 6 weeks now and honestly haven't found anything to criticize — the interface is intuitive, scheduling across multiple channels saves me a lot of time, and everything has run smoothly and reliably so far. Review collected by and hosted on G2.com.

Christopher H.
CH
Christopher H.
Founder
Small-Business (50 or fewer emp.)
"Efficient Content Scheduling, Minor Video Posting Glitches"
4/5
What do you like best about Hootsuite?

I like that Hootsuite allows me to schedule content on all major social platforms from one place, which saves time. Its organization is impressive, making it easy for new team members to execute strategies. I also appreciate how it separates content based on its status and efficiently manages workflows. Additionally, connecting Hootsuite with different tools and social platforms simplifies content organization and ensures consistent posting. The setup process was extremely easy, allowing me to quickly set up every social platform for posting. Plus, the back-end analytics provide useful insights. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Sometimes bulk posting doesn't work and I get an error code, which means I have to refresh the page and start again. Also, the video content doesn't always post very well. Review collected by and hosted on G2.com.

Lisandra C.
LC
Lisandra C.
Marketing and Communications Intern
Enterprise (> 1000 emp.)
"Social Strategy Unifier: switch between platforms all the time"
4.5/5
What do you like best about Hootsuite?

The Social Strategy Unifier truly makes the hard-to-manage world of managing multiple online presences easier. It has been able to eliminate the constant platform-switching, consolidating content scheduling, publishing and engagement tracking into one unified system. Here, we can organise your content into streams and interact in the Smart Inbox, which puts all your social activity on one easy-to-see page. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

Hootsuite's got loads of integration options, but others got more native CRM features, limiting specialized pipeline tracking across broader business enterprise tools. Review collected by and hosted on G2.com.

Mohammed Younus F.
MF
Mohammed Younus F.
Marketing Specialist
Marketing and Advertising
Mid-Market (51-1000 emp.)
"Time-Saving Social Media Tool with AI Benefits"
4/5
What do you like best about Hootsuite?

I use Hootsuite for social media planning, content calendar, scheduling, and captions using AI. I like the OwlAI feature, which helps in curating posts and reporting, giving me numbers that help me understand how I can make campaigns better. It saves me time by letting me schedule posts and post in multiple places. The initial setup was very quick and easy, needing only a one-time setup. These features were better compared to what we were using before, like Sprout Social. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

I think it would be helpful if Hootsuite could integrate the history of messages, which would save time by allowing me to access old messages and reply to them. Review collected by and hosted on G2.com.

Questions about Hootsuite? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

JM
Jan Martinez
•
Last activity about 1 month ago

How do you use Hootsuite’s calendar view and AI help without losing control of planning?

GU
Guest User
•
Last activity 5 months ago

What apps does hootsuite work with?

Pricing Options

Pricing provided by Hootsuite.

Standard

$99.00
1 user Per Month

Professional

$199.00
1 user Per Month

Advanced

$399.00
1 user Per Month
Hootsuite Comparisons
Hootsuite Features
Social Analytics
Social Publishing
Campaign Optimization
Report Customizability
Scalability
Post Performance
Content Calendar
Content Library
Shared Inbox