---
title: Higher Logic Thrive Reviews
meta_title: 'Higher Logic Thrive Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 435 reviews by the users' company size, role or industry
  to find out how Higher Logic Thrive works for a business like yours.
aggregate_rating:
  rating_value: 4.4
  review_count: 435
  scale: '5'
date_modified: '2026-07-17'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---

# Higher Logic Thrive Reviews
**Vendor:** Higher Logic  
**Category:** [Online Community Management Software](https://www.g2.com/categories/online-community-management)  
**Average Rating:** 4.4/5.0  
**Total Reviews:** 435
## About Higher Logic Thrive
Higher Logic Thrive is a comprehensive online community and marketing software solution suite designed to drive engagement. With nearly 20 years of experience, Higher Logic has established itself as a trusted partner, serving more than 3,000 customers and facilitating over 350,000 online communities globally. This platform supports more than 200 million users across 42 countries, making it a significant player in the realm of community engagement and marketing. The Higher Logic Thrive portfolio consists of three primary products. The Higher Logic Thrive Community is an engagement solution that fosters connections, resource sharing, and discussions among members. This product is particularly beneficial for organizations looking to enhance member interaction and create a vibrant online community. By providing a space for community members to engage, Higher Logic Thrive Community helps build stronger relationships and increase member satisfaction. In addition to community engagement, Higher Logic Thrive Marketing serves as the go-to marketing and communications software for associations. With an impressive 99% deliverability rate, this tool ensures that messages reach the intended audience effectively. Leverage this software to deliver targeted communications, enhancing member engagement and ensuring that the right information is shared at the right time. This capability is essential for organizations aiming to maintain strong connections with their members and keep them informed about relevant events and initiatives. The Higher Logic Thrive Platform integrates the functionalities of both the Community and Marketing solutions, creating a cohesive experience that enhances member engagement. This platform is designed to scale alongside an organization&#39;s growth, allowing for the addition of various add-ons and third-party integrations with CRM, AMS, and LMS providers. This flexibility ensures that customers can customize their experience to meet their evolving needs. Furthermore, Higher Logic provides expert Advisors to assist in implementation, ensuring that customers can quickly get up and running. Users also benefit from the Higher Logic Users Group (HUG), which offers a network of support and shared knowledge. This combination of robust features, scalability, and community support positions Higher Logic as a valuable resource for organizations looking to enhance their member engagement and marketing efforts.



## Higher Logic Thrive Pros & Cons
**What users like:**

- Users value the **exceptional customer support** from Higher Logic Thrive, with dedicated staff enhancing their experience and engagement. (7 reviews)
- Users enjoy the **intuitive user interaction** of Higher Logic Thrive, enhancing community engagement and connectivity effectively. (6 reviews)
- Users value the **customer engagement features** of Higher Logic Thrive, fostering vibrant community interactions and discussions. (4 reviews)
- Users love the **flexibility and customization options** of Higher Logic Thrive, enhancing member engagement and communication. (4 reviews)
- Users highlight the **exceptional support** from the Thrive team, enhancing member engagement and networking within their community. (4 reviews)
- Users appreciate the **ease of use** in Higher Logic Thrive, enabling seamless community management without technical skills. (3 reviews)
- Users appreciate the **extensive staff support** of Higher Logic Thrive, highlighting responsiveness and expertise in enhancing their experience. (3 reviews)
- Branding Customization (2 reviews)
- Customizability (2 reviews)
- Customization Options (2 reviews)

**What users dislike:**

- Users note the **poor interface design** of Higher Logic Thrive, finding it clunky and not intuitive for navigation. (3 reviews)
- Users often face a **steep learning curve** with Higher Logic Thrive, requiring significant time to master its features. (2 reviews)
- Users find **limited customization** options in Higher Logic Thrive, impacting design flexibility and user experience. (2 reviews)
- Users find **limited features** in Higher Logic Thrive, particularly noting clunkiness and the absence of a mobile app. (2 reviews)
- Users find the **missing features** frustrating, as key functionalities often lack applicability to their specific needs. (2 reviews)
- Platform Limitations (2 reviews)
- Poor Notifications (2 reviews)
- Users find the **time-consuming setup** process requires dedicated effort, impacting overall experience and efficiency. (2 reviews)
- Users face a **difficult learning process** with Higher Logic Thrive, making it challenging to utilize advanced features effectively. (1 reviews)
- Difficult Setup (1 reviews)

## Higher Logic Thrive Reviews
  ### 1. Fantastic

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tara S. | Coordinator of Communication Services, Education Management, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 09, 2017

**What do you like best about Higher Logic Thrive?**

The graphics and ability to create email campaigns. 

**What do you dislike about Higher Logic Thrive?**

I really can't think of anything........

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Tracking results

  ### 2. Great for e-newsletters!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lori J. M. | Director of Membership, Construction, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 07, 2017

**What do you like best about Higher Logic Thrive?**

Informz has a very responsive customer service, always willing and ready to help. I love how informz communicates with our iMIS database.

**What do you dislike about Higher Logic Thrive?**

Although Informz is pretty user-friendly, it does require a little bit of HTML experience. 

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Because informz communicates with imis, it makes creating mailers with updated email information much more reliable.

  ### 3. If only I had enough time in a day to explore all that Infirmz has to offer!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 16, 2017

**What do you like best about Higher Logic Thrive?**

It's user-centered design and reliable go-to human support.

**What do you dislike about Higher Logic Thrive?**

I don't feel I have any mentionable dislikes of the tool - I just wish I had more time to explore all it offers.

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Increased responses
Brand consistency in emails
Good data to support ROI

  ### 4. Real Magnet 

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Hospitality | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 17, 2017

**What do you like best about Higher Logic Thrive?**

Html editor us really useful to keep everything updated.

**What do you dislike about Higher Logic Thrive?**

Need more diverse and modern templates. 

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

I really like being able to customize. We are trying to create solutions for our global email market. Which RM has been very educational about. 

  ### 5. Useful tools - we've only scratched the surface of what it can do for us

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Fund-Raising | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 24, 2016

**What do you like best about Higher Logic Thrive?**

Integration with our database makes this an integral part of our communications and marketing process. The newly added automatic activity transfer to our system has lightened our workload and made our engagement planning easier

**What do you dislike about Higher Logic Thrive?**

When sending a test email, I'd like to have a way to include a message to the test recipient. Also, sometimes when switching between folders there is a lag and the mailings don't appear without refreshing the view or switching folders to ALL and back again.

**Recommendations to others considering Higher Logic Thrive:**

The product support and training as well as regular webinars are very beneficial to our organization and would help any company make better use of the many features.

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Beginning to work on triggered emails which will solve timely engagement issues. If time allows, we would like to do some A/B testing of subject lines as well as more segmentation and targeting.

  ### 6. Great Association Email Client that Integrates with iMIS

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kris W. | Membership Director, Newspapers, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 13, 2017

**What do you like best about Higher Logic Thrive?**

Customer service representatives who help us with all aspects of the program.

**What do you dislike about Higher Logic Thrive?**

That snagmail isn't more sophisticated. 

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Deliverability, opens, clicks and engagement. We were delighted to learn how we can improve with benchmarks in our industry.

  ### 7. Excellent company to work with

**Rating:** 4.5/5.0 stars

**Reviewed by:** Daniel S. | Web Editor/Communications Assistant, Non-Profit Organization Management, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 02, 2016

**What do you like best about Higher Logic Thrive?**

The marketing and email statistical information is very thorough and helpful. My advisor always quickly responds to questions, and if there are problems, they are tenacious about resolving them.

**What do you dislike about Higher Logic Thrive?**

The navigational menu system can be overwhelming with all the different options.

**Recommendations to others considering Higher Logic Thrive:**

We initially used them because they integrate with our member database, but they've added features through the years that I think makes them one of the top companies to do email marketing with. 

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

We're really not taking advantage of all they have to offer, the new automated marketing section would probably benefit most businesses, but we don't have our ducks in a row to use it yet. 

  ### 8. Real Magnet - User Friendly, Multi-Purpose Outreach

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lori B. | Process Manager, Oil & Energy, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 05, 2016

**What do you like best about Higher Logic Thrive?**

Real Magnet is a one-stop solution for the email communication chain. It has so many tools and templates, and integrates so seamlessly into our other sites and systems, that I can do everything in minutes.

**What do you dislike about Higher Logic Thrive?**

The HTML conversion can be glitchy. Particularly when copying from an external HTML editor, formatting gets lost or characters get garbled. The editor tool also lacks flexibility, sometimes, to do really complicated formatting.

**Recommendations to others considering Higher Logic Thrive:**

I would highly recommend Real Magnet to anyone who wants to reach customers, whether for marketing or simply communication and feedback. Experienced marketers and designers can benefit from the robust functionality, while novice communicators have access to tools, templates, and support that make it easy to learn and use. 

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

My team primarily uses Real Magnet for customer outreach like notifying users of product changes or soliciting updates to account information. The marketing automation features have made it easy to track who has responded and to run reports of the responses to easily update our records or view tends in the feedback we receive. 
One huge benefit is that we've gotten back the time we used to spend manually cataloging customer replies. In addition, we no longer to have to use messy spreadsheets to track which customers require additional contact.

  ### 9. Terrific experience so far

**Rating:** 4.0/5.0 stars

**Reviewed by:** Steve C. | Digital Content Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 05, 2016

**What do you like best about Higher Logic Thrive?**

The ease of sending out a basic message, along with the simplicity of their system when it comes to updating text/images for each message. We worked closely with their in-house designers on our template, and they were able to recreate our own internal design on their end with relative ease. They're super easy to work with, very responsive to any tech issues, and overall a pleasure.

**What do you dislike about Higher Logic Thrive?**

Slightly complicated to review analytics for each issue; there should be a very basic dashboard with simple data that loads quickly and then more detailed options. Right now, it takes 30 seconds or so for the 'basic' dashboard to load, and then to delve into each item (opens, clicks) requires numerous clicks and a decent amount of back-and-forth. It's also slightly complicated to do basic A/B testing on subject lines; you have to go through an entire marketing automation sequence that could be streamlined if all you're looking for are the basics.

**Recommendations to others considering Higher Logic Thrive:**

Be vocal with them if you have questions or concerns; don't just guess. They'll help you out.

They're also very open to suggestions; if something doesn't make sense to you, it probably doesn't make sense to others as well. Recommend a change to their system and they might just make it!

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Our old system was an absolute nightmare; it's great to work with competent people and also gather analytics that we can trust to determine next steps. We also know that any changes we make down the line in terms of design will be handled properly on their end, and the care given to our newsletter will be top-notch.

  ### 10. Vastly improved interface caters to both coders and communicators

**Rating:** 3.5/5.0 stars

**Reviewed by:** Andrew B. | Web Communications Specialist, Higher Education, Enterprise (> 1000 emp.)

**Reviewed Date:** May 05, 2016

**What do you like best about Higher Logic Thrive?**

The latest versions of the WYSIWYG editor for creating HTML newsletters are vastly improved over what existed prior. Whereas previously I would have to code and send all newsletters myself, now the door has been opened to train communicators to send their own HTML newsletters with little to no HTML/CSS experience.

**What do you dislike about Higher Logic Thrive?**

There is still room for improvement in the WYSIWYG editor, and I always have to include in my training to others notes about the various bugs that occur when trying to change font styling from one look to another. I understand that this problem is intrinsic to most WYSIWYG editors, but it still is a point of aggravation. Some non-technical folks have a hard time wrapping their head around why they would have to change a line of styled text by starting at the 2nd letter, typing their new phrase, and then go back to delete the first letter (in order to avoid accidentally deleting the associated font styles). I haven't found a way to delete uploaded images either or even overwrite an existing one, which is either something that's just not made apparent to me or a glaring oversight.

**Recommendations to others considering Higher Logic Thrive:**

If possible, it's best to learn from someone who has experience with Real Magnet, as there are not a ton of resources available online to learn from.

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

In my organization, we are trying to maintain a contact database and send mass emails all while collecting data on open/reads. The rate at which we can produce said emails is the greatest benefit we have realized.

  ### 11. Clean user experience with a few bumps in the road

**Rating:** 3.5/5.0 stars

**Reviewed by:** Abby L. | Registration Coordinator, Media Production, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 04, 2016

**What do you like best about Higher Logic Thrive?**

I've used many other marketing automation and email marketing platforms in the past. Real Magnet's email marketing is easy-to-use, especially when creating or re-suing email templates and placing copy. Sending emails is pretty foolproof when it comes to making sure that you've chosen the correct message and email list,

**What do you dislike about Higher Logic Thrive?**

There are a few hiccups that you'll hit along the way, that I feel could be smoother. For example, I've used other email marketing platforms that auto-update the HTML and web view, but with MagnetMail, you have to manually refresh. 

I'm also getting used to lists/messages/send/track being siloed into their own compartments. With other platforms, it's more of a step-by-step process within itself, whereas with MagnetMail, it presents separate processes. Not the worst thing, but definitely takes some getting used to.

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

At my current organization, we are trying to get away from sending larger scale client email campaigns through Outlook and move them to MagnetMail, mostly for tracking purposes. 

  ### 12. A Vast Improvement for Our Internal Marketing Emails

**Rating:** 4.0/5.0 stars

**Reviewed by:** Christopher L. | Writer/Communications Specialist, Hospitality, Enterprise (> 1000 emp.)

**Reviewed Date:** May 04, 2016

**What do you like best about Higher Logic Thrive?**

The layout is clean and it's easy to move components around. Having specific sections pre-sized within their respective templates makes it easier to construct a visually-appealing email blast without having to reinvent the wheel or waste time deliberating about the "right" resolution of your accompanying images.

**What do you dislike about Higher Logic Thrive?**

I wish there were more and better organizational tools available to me, specifically with archiving old emails and assets. I submitted a support request to have folders activated, and their team responded quickly, providing me with folder functionality for old emails.

However, the navigation of these folders affects what you can see when you click different tabs at the top of the interface (which I did not know at first), so there are some minor annoyances associated with having to back up in my browser to access a different folder, just so I can review/edit a contact list, for example.

Additionally, I'd really like to be able to archive some of the folders and subfolders I've created within the email building toolset, but the options I'd be looking for are either absent or are grayed out.

**Recommendations to others considering Higher Logic Thrive:**

No concerns. Overall, this is a terrific way to enhance and simplify your email needs. There are, of course, other features that my company's Marketing team uses, but for my use the product performs admirably.

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

My use of the system is strictly for internal communications to 1,000+ employees. Feedback has been overwhelmingly positive since my department began using RealMagnet.

  ### 13. Excellent Customer Service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Madelynn G. | Senior Copywriter & PR Specialist, Financial Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 04, 2016

**What do you like best about Higher Logic Thrive?**

Some of the best customer service reps iI have ever encountered! Khaili and Rosie are always ready to help with a positive attitude and the utmost patience and Mike is an attentive account rep as well. I really appreciate the personalized support I get every time I call in. I would recommend Real Magnet to anyone trying new marketing automation technology for their business. 

**What do you dislike about Higher Logic Thrive?**

I find the social media feature to be a work in progress.  We use Social Magnet to post our email messages to our Facebook and Twitter accounts, however when it posts to Facebook it does not generate a link preview image.  Also, we are unable to post on multiple Facebook Pages or Twitter Accounts at once, has to be one each.

**Recommendations to others considering Higher Logic Thrive:**

Establish a relationship with your account manager and your support team.  They are very responsive and have helped my company a lot.

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

One of our primary concerns was getting more qualified leads for our clients.  Real Magner satisfies that goal with clicker notifications, website revisits, and email retargeting giving our clients more chances to follow up with qualified leads.

  ### 14. Great Member Benefit!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Hayley M. | Membership Programs Manager, Non-Profit Organization Management, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 24, 2016

**What do you like best about Higher Logic Thrive?**

The platform is really easy to use and the team at Higher Logic are always quick to answer questions!

**What do you dislike about Higher Logic Thrive?**

I wish there was more automatic reporting capabilities. 

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Our membership is made up of 52,000 professionals and our staff of 60 can't answer all of their operational questions and career advice questions, so it's a great place for members to answer and inspire one another. 

  ### 15. My experiences with Real Magnet

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 22, 2016

**What do you like best about Higher Logic Thrive?**

Real Magnet has a great set of tools that allow us to gain valuable insight into our customers. They also provide outstanding support and are very quick to bring all of the key stakeholders to the table to make sure the communication is consistent and understood by all parties. 

**What do you dislike about Higher Logic Thrive?**

I wish they had a local office in Chicago. 

**Recommendations to others considering Higher Logic Thrive:**

Their email platform is wonderful, the real benefit will come from implementing Marketing Automation. That will allow us to really identify our consumers navigating, purchasing and email patterns. 

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

We needed a way to track our communications and be able to have a higher throughput of emails getting to our customers. Our name servers reputation scores were not good. 

  ### 16. HL Community Review

**Rating:** 5.0/5.0 stars

**Reviewed by:** Christine A. | Senior Coordinator, Member Engagement, Education Management, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 14, 2016

**What do you like best about Higher Logic Thrive?**

Customer support for community managers.  User interface (ease of use) for members.

**What do you dislike about Higher Logic Thrive?**

Features such as discussion thread replies posting as individual thread on 'latest discussions' feeds.

**Recommendations to others considering Higher Logic Thrive:**

We just spoke with another org a few weeks ago who is considering HL and highly recommended they move forward.  Our primary reason for doing so is HL's customer service and commitment to its clients success.  

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Connecting members, creating the 'network' feel on continuous basis.  As an international org, our community has helped to connect members across the world on ongoing basis.

  ### 17. Great email platform and client service

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 26, 2017

**What do you like best about Higher Logic Thrive?**

Easy to use and create eblasts fast. Like the review feature which makes it easier to gather comments. Love the eblast statistics features.

**What do you dislike about Higher Logic Thrive?**

Some parts are clunky like the asset manager and surveys. 

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Member engagement. Love the heat map to see what members are clicking on in emails. 

  ### 18. Eight years MagnetMail Customer

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jay K. | Web Project Manager, Non-Profit Organization Management, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 05, 2016

**What do you like best about Higher Logic Thrive?**

Very best customer support, they keep up-to-date with technology and email marketing trend.

**What do you dislike about Higher Logic Thrive?**

training and lack of customization for clients.

**Recommendations to others considering Higher Logic Thrive:**

Good vendor/partner to your business

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

marketing for membership and expos

  ### 19. Platform functions well, staff accomodating and updates on new features.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tony Y. | Director of Web and Information Technology, Non-Profit Organization Management, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 17, 2017

**What do you like best about Higher Logic Thrive?**

The platform is easy to use. Integration with database.

**What do you dislike about Higher Logic Thrive?**

There is nothing missing from the platform.

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Automation of mailing lists and marketing analytics.

  ### 20. Excellent product, ease of navigation, and responsive supportive staff!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Josh W. | Associate Manager, Outsourcing/Offshoring, Enterprise (> 1000 emp.)

**Reviewed Date:** September 26, 2016

**What do you like best about Higher Logic Thrive?**

The ease of navigation, implementation, sales/technical/admin support, and continuous customization to meet our company’s specific needs. 

**What do you dislike about Higher Logic Thrive?**

When there is a functionality that needs tailored to our needs, Real Magnet continually works to solve and create workable solutions. 

**Recommendations to others considering Higher Logic Thrive:**

Real magnet is continually moving forward with innovative solutions and recommendations.

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Partnering with Real Magnet has allowed our team build efficiencies, increase overall quality, and decrease overall personnel hours.

  ### 21. Great platform, great people    

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lacinda A. | Manager - Member Relations & Engagement, Financial Services, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 14, 2016

**What do you like best about Higher Logic Thrive?**

A team that doesn't just implement and forget.  They are constantly looking to the future and enhancing their system to support trends in engagement and association management.  We don't have to figure out where to go, as they are watching the horizon for us and bringing us new tools and functionality before we even know we need it.

**What do you dislike about Higher Logic Thrive?**

Honestly, not much, they haven't let us down yet

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Engagement, analytics, knowing our membership, and maintaining member value to deliver renewals

  ### 22. RealMagnet makes email marketing easy.

**Rating:** 4.0/5.0 stars

**Reviewed by:** LeAnne S. | Education & Customer Program Manager, Utilities, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 07, 2016

**What do you like best about Higher Logic Thrive?**

The ease of use. The interface to create the emails is intuitive and easy to customize; updating emails and creating mobile versions is simple. I like having the ability to schedule my emails in advance. Even managing email lists is easier. 

**What do you dislike about Higher Logic Thrive?**

I'd like it to be a little easier to organize our files within RealMagnet. We can organize our messages into folders, but switching between folders takes a few more clicks than I'd like. And it's hard to sort through all the views of lists uploaded from our database - I wish there were a filter to only see views uploaded by a particular user, so I don't have to sort through all the lists that my colleagues have uploaded.

**Recommendations to others considering Higher Logic Thrive:**

Take advantage of the experts on the RealMagnet team - they are incredibly friendly and knowledgeable, quick to recognize problems and to jump to find solutions. 

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

With RealMagnet, we can now draft, edit, schedule and send emails without being in the office- it's a great solution for people who travel, telework, or are concerned with business continuity planning. 

Using RealMagnet to manage our email unsubscribes has not only simplified processes for us, but has also allowed us to better target our marketing, since we can now let people opt in or out from specific message categories instead of just one universal unsubscribe option.

But mostly, we are benefiting in the amount of time we save - we are able to create and send our marketing emails in a fraction of the time it used to take us.

  ### 23. Fantastic Marketing Automation Platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Internet | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 08, 2016

**What do you like best about Higher Logic Thrive?**

The pre-built templates and marketing automation features help me get started with a new campaign very quickly and easily. One of the best things that we use frequently is the ability to set up separate sub-accounts for each of our clients, which makes organizing their individual lists and marketing campaigns much easier, and also means we don't constantly have to sign in and out into different accounts or keep track of lots of different passwords. Additionally, each time I've called into customer support, their help has been quick and top notch.

**What do you dislike about Higher Logic Thrive?**

The template library is great as-is, but a larger collection of free templates would be even better!

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

We're using Real Magnet to help our clients maintain and increase their brand awareness within their existing client bases and their prospect bases. Our clients have had great success getting clicks and calls that have come directly from their newsletter campaigns.

  ### 24. Versatile and User-Friendly

**Rating:** 4.0/5.0 stars

**Reviewed by:** Sarah A. | Marketing Operations Specialist, Hospital & Health Care, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 05, 2016

**What do you like best about Higher Logic Thrive?**

The email creation interface is easy to use and allows for wide variation in design and content placement.  All of the Real Magnet support staff have been responsive, timely, and polite when we have had problems.  Once you get used to the template editor and know what to look for based on deliverability testing, the entire process, from concept to reporting, is fairly painless.  

**What do you dislike about Higher Logic Thrive?**

We have run into difficulties with our social integration; it has been difficult to export consistent and accurate data using this tool.  It would also be nice to be able to delete posts directly from Real Magnet rather than needing to go to each individual platform.  

There are certain limits to the automation tools (like A/B testing for ongoing campaigns) that would be nice to have, but haven't strongly impacted our process.  

**Recommendations to others considering Higher Logic Thrive:**

Real Magnet is an excellent tool to improve your marketing reach.  Be vocal with your account administrator about your ideas and your needs because, if they don't exist, your recommendation may lead them to be available soon.  

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

The Automation functionality allows us to set up campaigns that run consistently in the background.  We have been able to target groups that we couldn't before  and gain consistent conversions with only minimal set-up effort at the beginning of the campaign.  It is extremely simple to track the results of these campaigns at a glance (using the dashboard) or in depth (going into individual tracking information).  By combining landing pages and follow up campaigns, we have empowered our members to more easily make referrals and expand our membership without adding to our workload.  We are also able to better track those referred to our organization by these means.  

  ### 25. Fantastic capabilities, waiting on some improvements

**Rating:** 4.0/5.0 stars

**Reviewed by:** Sarah H. | Digital Specialist Consultant, Non-Profit Organization Management, Enterprise (> 1000 emp.)

**Reviewed Date:** April 05, 2016

**What do you like best about Higher Logic Thrive?**

The marketing automation functionality of Real Magnet is the reason we decided to use them as our primary email provider. The ability to create organizational efficiency, connect with our customers using a data driven approach and customize our emails to fit the needs of our customers sets is outstanding. Real Magnet's willingness to add technical requests to their road maps that help fit our needs makes them a great partner who is working to shift the changing needs of the marketplace and their customers. 

**What do you dislike about Higher Logic Thrive?**

The email dashboard capabilities are a huge challenge to my business. Being a data driven company, we want to have the oversight of our email trends for a number of capabilities and the data within the non-automated portion of system is clunky and difficult to use. The automation data is visually appealing and a great benefit for a report on an individual send, but the inability to review trends by categories, open rates, click through rates, etc. makes it difficult for us to make data driven decisions for email. 

The SMS tool is also something we are interested in, but the lack of automation capabilities are also a huge challenge for our business. 

**Recommendations to others considering Higher Logic Thrive:**

Real Magnet is fairly intuitive to use, but it does not have the drag and drop functionality of some of the more basic email systems. Their strengths lie in a product that is built for organizations that want to take their communications beyond basic functionality and into the realm of truly customizing and automating customer communications in a smart and thoughtful way. 

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

We're trying to centralize our communications into one tool that has the bandwidth to send many emails in different formats and house one location for customer communications. The ability to formulate personalized and dynamic content based on data points is excellent. The integration with our data management system allows for a seamless flow of information in real team so that we are sending communications based upon current customer data - allowing for clean email sends and a cleaner database. 

  ### 26. Great email marketing platform!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Cory A. | Infantry Team Leader, Sergeant (E-5), Military, Enterprise (> 1000 emp.)

**Reviewed Date:** April 07, 2016

**What do you like best about Higher Logic Thrive?**

I like that I have total control over the design process, from beginning to end, with both static and dynamic content. UI has undergone an overhaul, so that is good! 

**What do you dislike about Higher Logic Thrive?**

UI could use some more work, there are still too many clicks to do simple tasks.

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Email marketing 

  ### 27. Very pleased with Higher Logic

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jenny S. | Member Engagement Manager, Non-Profit Organization Management, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 15, 2016

**What do you like best about Higher Logic Thrive?**

The ease of use, and support from Higher Logic has been wonderful.  Any time I have a question or needed help the Higher Logic team has been able to help very quickly.  

**What do you dislike about Higher Logic Thrive?**

We launched our community 3 months ago, and I have not experienced anything I dislike so far. 

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

We are trying to build community within our members, and provide a place for them to share information, and continue conversations from our events and education.

  ### 28. User Friendly Interface and Superlative Service Makes Real Magnet the Best Tool for Associations

**Rating:** 5.0/5.0 stars

**Reviewed by:** Marcie T. | Executive Director, Non-Profit Organization Management, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 31, 2016

**What do you like best about Higher Logic Thrive?**

Association executives wear many hats - few of us have the luxury of a dedicated e-mail marketing professional.  Yet, email remains the best channel for communicating with members.  Thus, it's vital to have access to an easy-to-use tool that keeps your association on the cutting edge of email communication with minimal investment of the chapter director's time.  Real Magnet is an exact fit for my needs.  More importantly, the service team is uber-responsive when I have questions or issues with deliverability. Also offers integrated survey and social media add-ons as well as marketing automation. I would highly recommend attending the conference to gain hands-on experience and make connections with various members of the Real Magnet team.  

**What do you dislike about Higher Logic Thrive?**

I wish Real Magnet offered more frequent training sessions.  The company offers excellent videos but I would have preferred in-person training to orient me to the new tool.   I would like to see my organization implement full integration with our association membership tool and offer access to the integrated survey tool and marketing automation - that's not a ding against Real Magnet - just something that needs to be worked out.  

**Recommendations to others considering Higher Logic Thrive:**

I have use other email tools in prior positions, but prefer Real Magnet.  As with any tool, the people make the difference.  Can't say enough good things about the ease of access to expert resources and the helpful attitude of the Real Magnet team.

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

It's a time of change for membership organizations as new, younger members seek a different value proposition than more tenured supporters.  The ability to easily curate, create and generate email communications to membership sub-sectors is vital to the success of any membership association today.  As my skills with the tool have progressed, I have seen our open-rate improve and attendance at events increase. With the help of my rep - Mike Colavita - I've been able to call upon deep resources to troubleshoot deliverability issues with individual members.  I look forward to using the marketing automation function and survey tools to increase member satisfaction levels and measure loyalty scores.  

  ### 29. Exceptional Company with Customer-Centric Culture and Awesome Product

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lesley L. | Director of Member Engagement, Consumer Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 14, 2016

**What do you like best about Higher Logic Thrive?**

Higher Logic has the BEST customer service! From sales, to implementation, to education, to ongoing support - the employees are the absolute best.

**What do you dislike about Higher Logic Thrive?**

I wish the site has more themes that were easy to implement - like Wordpress.

**Recommendations to others considering Higher Logic Thrive:**

This is a WIN WIN.  You can't go wrong investing in Higher Logic.  

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

We wanted a secure way for our members to connect with each other. It takes awhile to get people familiar with a new product.

  ### 30. Happy with experience

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 01, 2016

**What do you like best about Higher Logic Thrive?**

Staff have been happy to assist with any query I have had and make changes to make the tool the best it possible can be.

**What do you dislike about Higher Logic Thrive?**

The tool that I manage has been described by some users as not being user friendly, would be good to alphabetical storage of items as opposed to chronological.

**Recommendations to others considering Higher Logic Thrive:**

Certainly worth considering.  Take time to work through all your needs.

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Helping health organisations access information more efficiently.  Good feedback from the organisations when evaluation conducted.

  ### 31. Easy to use, looks great

**Rating:** 4.0/5.0 stars

**Reviewed by:** Katherine B. | Director of Government Relations, Government Relations, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 06, 2016

**What do you like best about Higher Logic Thrive?**

I send several emails that recur on a regular basis (some weekly, some monthly). I appreciate being able to use existing messages to build new messages. This saves an enormous amount of time.

**What do you dislike about Higher Logic Thrive?**

I often have to go into the html source code to adjust things like font size, color, and links. The editing box often doesn't reflect changes to the code. And often extraneous code will pop up out of nowhere. I wish there were more options to customize templates myself rather than having to contact Real Magnet to do it.

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Real Magnet makes it easy to track who has received messages, who opens them, and who deletes them. The tracking features have helped us know when it's best to send messages to get the biggest impact. 

  ### 32. Finally - A Real (Marketing) Campaign Platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Patrick G. | Sales/Marketing Coordinator, Hospitality, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 18, 2016

**What do you like best about Higher Logic Thrive?**

I've used this platform for years now, and they've really done an impressive job in optimizing the content editor; making it easy to use & and more importantly - stable. For users needing a fast way to check your CTR %, download their app too - great to show it off in real-time..

**What do you dislike about Higher Logic Thrive?**

More fonts, but I understand we can't go too crazy to preserve the web-based defaults. Other than that - NOTHING!

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Internally, my leaders really care about, not only the design/creative aspect of it - but the content & intent of our marketing messages; additionally, a high focus on the the Click-Per-View Page, CTR%, & mobile analytics, therefore enhances our client-response relationship.

  ### 33. Great software, super easy to use!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Maral B. | Membership Engagement Project Manager, Pharmaceuticals, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 14, 2016

**What do you like best about Higher Logic Thrive?**

User friendly. HUG Community and how you can mostly find the answer to your question from other users.

**What do you dislike about Higher Logic Thrive?**

Sometimes when reports don't generate and there is a glitch in the system.

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Member engagement strategies. Member retention tactics. HL platform allows our global membership to collaborate and network. The Volunteer Manager allows us, staff, to tap into our membership in a way that wasn't possible in the past. 

  ### 34. G2 Crowd Review 

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 24, 2016

**What do you like best about Higher Logic Thrive?**

Pretty user friendly and the staff is very helpful.

**What do you dislike about Higher Logic Thrive?**

Would appreciate more opportunities for training available throughout the US

**Recommendations to others considering Higher Logic Thrive:**

Easy to use and great for member engagement and member benefits. 

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Increasing member engagement. This tool is great for our membership and learning the various elements that it provides is really helpful. 

  ### 35. Higher logic forum 

**Rating:** 3.5/5.0 stars

**Reviewed by:** Liliana B. | Director of Organizing, Hospital & Health Care, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 14, 2016

**What do you like best about Higher Logic Thrive?**

I like the interaction our members can have in a secured network. Many members use Facebook but connect provides us a secure setting 

**What do you dislike about Higher Logic Thrive?**

We have lots of communities and trying to sunset them is hard once ppl have started 

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

We are trying to get our members more engaged since they are all around the state. We have been able to do that with the connect groups 

  ### 36. Excellent Personalized Service; Very Responsive Support Team

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Insurance | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 05, 2016

**What do you like best about Higher Logic Thrive?**

Real Magnet has always provided personalized service. We have a designated account manager who ensures all of our needs are met. The support team responds very quickly. Overall, the RM team has always been dedicated to ensuring that we have what we need to complete all of our complicated business practices. 

**What do you dislike about Higher Logic Thrive?**

The interface is not always intuitive. Even after three years I find myself searching for certain tools.

**Recommendations to others considering Higher Logic Thrive:**

Don't be afraid to ask for custom features. Our account manager checks in periodically to ask if we have any questions or frustrations. I took advantage of these calls to voice any frustrations my team had been experiencing. More often than not, they were able to turn on a feature that we were using. Turns out a lot of these features were turned off when we signed our contract because we didn't think we'd need them. 

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

The dedicated IP address has greatly improved our email deliverability rates. We also completed a very specific custom integration with Personify that improved the way our members receive emails.

  ### 37. Great customer service, easy to use interface, lots of automation options!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Accounting | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 10, 2017

**What do you like best about Higher Logic Thrive?**

I like real magnets customer service and ease to use.

**What do you dislike about Higher Logic Thrive?**

Sometimes the instructions in automation can be confusing.

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

With automation, we've launched membership engagement and recruitment campaigns that have all shown an improvement to our organization. 

  ### 38. Satisfied community manager

**Rating:** 5.0/5.0 stars

**Reviewed by:** Elizabeth A. | Communications and Marketing Manager, Non-Profit Organization Management, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 24, 2016

**What do you like best about Higher Logic Thrive?**

Higher Logic has a great product, first and foremost. The community is an asset to our Association and my members rely on the community to ask each questions and get advice.

**What do you dislike about Higher Logic Thrive?**

Like any software as a service, you are bound to have confusion and user error. Higher Logic has a responsive support team if I ever have questions.

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

This gives our members all over the world the ability to communicate in real time.

  ### 39. Real Magnet Is a Key Component of My Communications Toolbox

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sherry F. | Manager of Communications, Hospital & Health Care, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 05, 2016

**What do you like best about Higher Logic Thrive?**

Real Magnet is easy to use, has great functionality, and provides a lot of resources for communications professionals,

**What do you dislike about Higher Logic Thrive?**

It only operates on Chrome for me, although that's not a significant issue.

**Recommendations to others considering Higher Logic Thrive:**

I experimented with other tools but found Real Magnet to be the best one available for an organization that emphasizes member communications.

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Real Magnet has greatly facilitated communications with our association members, who were suffering from email fatigue as a result of being contacted from numerous individuals throughout the company. We now have a streamline communications strategy, and Real Magnet is central to it.

I've enjoyed exploring the creation of custom-made e-newsletters that we can adapt over time. There are many more benefits that I haven't even tapped yet.

  ### 40. Great Product & Great Service

**Rating:** 4.0/5.0 stars

**Reviewed by:** Scott L. | Senior Business Analyst, Commercial Real Estate, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 13, 2016

**What do you like best about Higher Logic Thrive?**

Their customer service is fantastic. They're quick to answer any questions. They've also helped us find ways to use their product to solve business problems on our end. 

**What do you dislike about Higher Logic Thrive?**

There is a bit of a learning curve to the product. They offer a lot of features, but it certainly takes time to get to know how to use everything. 

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

The Real Magnet email marketing automation feature combined with the integration with our AMS allows us to send a series of very targeted emails to our constituents with very little effort on our part. 

  ### 41. A vital tool for us

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Professional Training & Coaching | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 02, 2016

**What do you like best about Higher Logic Thrive?**

The support for Australian users is responsive and useful. It seems they will go out of your way to find solutions to your needs. I for one know that I've asked Informz the most wild ideas and they have got back to me with helpful way to implement my ideas.

**What do you dislike about Higher Logic Thrive?**

Really not much. Sometimes updates will roll out that will take away features that I found useful. There was also one hiccup where our company lost a great deal of analytics data from out of no where. Informz doesn't seem to keep backups of client data on their servers so one has to be cautious and keep constant reports saved locally.

**Recommendations to others considering Higher Logic Thrive:**

If you are iMIS based, this is perfect solution for marketing and comms

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Our entire EDM system is run through informz. We have been approached with other alternatives but seem to find no reason to move on when comparing how feature rich informz is. We have been able to completely customise our membership and customer communications through informz. And there is still more that we can do, it is the perfect tool for anyone with an iMIS based database.

  ### 42. Great way to mass communicate with our clients

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Investment Management | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 16, 2016

**What do you like best about Higher Logic Thrive?**

When we want to send an email to all of our clients, with Real Magnet we can accomplish this is in just a few minutes.  We are able to customize the email with our letterhead and even attach hyperlinks within the email.  After sending the email, we can monitor who has read the email (and know who clicked the hyperlink).  This setting makes it very easy for us to know what clients we need to follow up with.  

**What do you dislike about Higher Logic Thrive?**

Every once in a while, a client will tell us they didn't receive the email even though it appears the email was sent. 

**Recommendations to others considering Higher Logic Thrive:**

No recommendations.  If you ever have any issues using Real Magnet, their support team is very helpful and responsive.  

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

There are times where we need to send an email out to all clients.  Real Magnet allows us to do this very easily.  

  ### 43. Easily allows for members to engage with each other 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Pharmaceuticals | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 25, 2016

**What do you like best about Higher Logic Thrive?**

Easy to use on the front end as well as the back end. Most software is either nice looking and difficult for staff to use on the back end.  

**What do you dislike about Higher Logic Thrive?**

That I can't use it for my entire website :)  It's so easy to use and great UI.

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

After being able to add modules and community manager it is easier to reach members and volunteers, and grow both groups

  ### 44. Excellent Platform, Excellent Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Dave R. | Email Communications Manager, Non-Profit Organization Management, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 05, 2016

**What do you like best about Higher Logic Thrive?**

We have used Real Magnet for nearly 5 years, and it has been a great experience. I have found the interface to be intuitive and the platform to be unflinchingly reliable. Further, RM's template creation tools, database integrations, and array of reporting options have provided great value. Of equal importance, support staff and developers are highly responsive and adaptable to our changing needs.

**What do you dislike about Higher Logic Thrive?**

I have not encountered any "dislikes" with Real Magnet. 

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Their built-in integrations and automation features allow us to build and deploy campaigns with greater efficiency. 

  ### 45. Great Product, Incredible Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Dennis D. | Manager - Marketing Optimization, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 31, 2016

**What do you like best about Higher Logic Thrive?**

Real Magnet's support team is not only incredibly knowledgeable, but they express an actual desire to help. Whether having issues with layout, deliverability, reporting, or any other host of problems, their team can usually assist on first contact. When that first-contact resolution isn't possible, they are very responsive and are able to resolve issues quickly. 

**What do you dislike about Higher Logic Thrive?**

At times, the email editor can be a bit glitchy. However, these times are few and far between and usually occur when we are using the templates outside of how they were originally designed. 

**Recommendations to others considering Higher Logic Thrive:**

Clearly define your needs beforehand to ensure that the features they provide fit your needs going forward.

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Our company is primarily event-focused, so showcasing these events is key. We have worked with Real Magnet to improve our open rate, click-through, and overall deliverability. 

  ### 46. Real Magnet - Email and Marketing Automation Solution

**Rating:** 4.0/5.0 stars

**Reviewed by:** Susan S. | Membership Marketing Manager, Hospitality, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 06, 2016

**What do you like best about Higher Logic Thrive?**

Real Magnet provides an overall solid email marketing and marketing automation solution which provides companies the tools to create targeted emails and campaigns. The marketing automation setup is straightforward to use and multiple campaign options.

**What do you dislike about Higher Logic Thrive?**

I wish there was more flexibility in using templates for emails and modifying them. If you choose a theme, there are parts you can change and other components which may or may not come with a theme. All templates should have access to the components and not be limited to what is offered in that template.

**Recommendations to others considering Higher Logic Thrive:**

Check out all the functionalities to see if Real Magnet can provide what you need. I wouldn't say what they offer is different from others but it is a solid email and marketing automation solution.

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

We're looking for ways to automate some processes for our association but that will depend on how our integration with our AMS program goes.

  ### 47. Creating an engaged member community

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Pharmaceuticals | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 25, 2016

**What do you like best about Higher Logic Thrive?**

The flexibility of the system to work for a multitude of association types and needs. It can easily change and be updated withy new initiatives. 

**What do you dislike about Higher Logic Thrive?**

Nothing really. And whenever I think of something it seems to be part of their next update. 

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

The system allows us to engage with an international member base more easily than via email. 

We can easily pull hot topics instantly. 

  ### 48. Love it so far

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 05, 2016

**What do you like best about Higher Logic Thrive?**

The automation (uploading contact list) and time saver for me. I love that you can add surveys in and report on who's given feedback, opened, and clicked on certain links. 

**What do you dislike about Higher Logic Thrive?**

Sometimes I find creating the layout and moving items around to be cumbersome. Magnet Mail does not automatically adjust the size of your images you would like to add into the template (you need to do that first).

**Recommendations to others considering Higher Logic Thrive:**

Make sure to adjust the image sizes you are putting in the template. Magnet mail does not automatically do that and if the image is too big it will cut the email off. I would recommend using Real Magnet-the layout for templates is fairly easy to use and the reporting/survey feature is great. Automating mass amounts of communication has been a huge time saver.

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Getting timely feedback and fast communication to a mass quantity of people. I'm sure there is many more features we haven't yet explored. 

  ### 49. Real Magnet helps you reach your customers quickly in a professional manner

**Rating:** 3.5/5.0 stars

**Reviewed by:** Erin H. | Manager of Meetings & Trade Shows, Construction, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 05, 2016

**What do you like best about Higher Logic Thrive?**

I like that Real Magnet allows you to create custom templates to easily create and distribute mass emails.  I like that it allows you to copy and edit previous emails for future needs.  It allows you to send a professional-looking email to a large group of people quickly.

**What do you dislike about Higher Logic Thrive?**

An item that makes it a little more challenging and time consuming is the fact that you have to make edits in 3 different locations every time you edit- URL, Text, and Mobile.  It would be much more convenient if once you made edits/updates to the HTML that it would automatically update the text and mobile versions as well as update the desired formatting.  

Also, if a contact chooses to "unsubscribe" it doesn't just unsubscribe them from that contact list, group, or email... it removes them from all future emails you attempt to send to them.  This is problematic as they may want to receive other emails but are unable to.

**Recommendations to others considering Higher Logic Thrive:**

Make sure you get the version that includes all the components you are looking to have access to.  The tutorials are great for trying new things, but only if you have access to use those new, innovative tools.

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

I am able to quickly reach a mass group of customers with a message and allow them to directly reply back to me with questions.  I love that i can reach a large group of people quickly and professionally.  I have realized the benefit of a professional email over a standard outlook email, and it also allows customers to access items linked within the body of the email.

  ### 50. Very easy to use and support is very responsive

**Rating:** 4.0/5.0 stars

**Reviewed by:** Sarah W. | Associate Marketing Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 05, 2016

**What do you like best about Higher Logic Thrive?**

All of the content blocks are super easy to use and understand. When i first started using it there were so many online help tools that it made it easier to pick up and work with. There are so many features too that I can take advantage of and the ability to integrate it with our contact system is great.

**What do you dislike about Higher Logic Thrive?**

The mobile version could use some improvements. I don't like that our customers have to click on view in browser to enable them to see the mobile version on their devices and that it doesn't automatically recognize a mobile device.

**What problems is Higher Logic Thrive solving and how is that benefiting you?**

Email is a huge way we target our audiences to attend our events or to buy our products so having a platform like Real Magnet is nice to have. Also using the tracking and reporting functionality really helps us see what people like about our emails, and where some potential is for changing the look and feel of the message.


## Higher Logic Thrive Discussions
  - [CEO AMA?](https://www.g2.com/discussions/ceo-ama) - 1 comment, 1 upvote
  - [What is Higher Logic Thrive used for?](https://www.g2.com/discussions/what-is-higher-logic-thrive-used-for) - 1 comment
  - [What is an online community platform?](https://www.g2.com/discussions/what-is-an-online-community-platform) - 1 comment
  - [What is the main function of online community groups?](https://www.g2.com/discussions/what-is-the-main-function-of-online-community-groups) - 1 comment
  - [How much does higher logic cost?](https://www.g2.com/discussions/how-much-does-higher-logic-cost) - 1 comment

- [View Higher Logic Thrive pricing details and edition comparison](https://www.g2.com/products/higher-logic-thrive/reviews?page=7&section=pricing&secure%5Bexpires_at%5D=2026-07-19+03%3A35%3A30+-0500&secure%5Bsession_id%5D=87a6b3eb-d106-47a2-a70d-2dbc3eb900f4&secure%5Btoken%5D=773b8ea3cfd7570b0b8bfd89d98226daf2c373e9884a89a6bb8ad25c571a279c&format=llm_user)
## Higher Logic Thrive Integrations
  - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)
  - [iMIS](https://www.g2.com/products/imis/reviews)
  - [Rhythm](https://www.g2.com/products/rhythm-systems-rhythm/reviews)

## Higher Logic Thrive Features
**Email Marketing**
- Building and Personalizing Emails
- Sending Outbound Emails
- Manage Email Deliverability
- Automated Email Responses

**Online Marketing**
- Landing Pages and Forms
- Dynamic Content
- A/B Testing
- Mobile Optimized
- Search Tracking and Optimization

**Lead Management**
- Marketing Lead Database
- Data Quality Management
- Segmentation
- Lead Scoring and Grading
- Lead Nurturing
- Online Behavior Tracking
- Automated Alerts and Tasks
- CRM Lead Integration

**Community Building**
- Member Profiles
- Email & Notifications
- Member Discovery
- Member Referrals
- Community Spaces
- Paid Memberships
- Multimedia Sharing
- Courses

**Campaign Management**
- Event / Webinar Marketing

**Community Improvement**
- Gamification
- Polls & Questions
- Automation Rules

**Customer Analytics**
- Community Insights
- Community Engagement Analytics
- Downloadable Reports
- ROI Tracking

**Reporting & Analytics**
- Basic Reporting
- ROI Analytics

**Community Management**
- Community Feeds & Discussions
- Live Streaming
- Chat & Messaging
- Events Management
- Admin Roles & Permissions

**Platform**
- Customization 
- Workflow Capability
- User, Role, and Access Management
- Internationalization
- Sandbox / Test Environments
- Performance and Reliability
- Output Document Generation

**Agentic AI - Online Community Management**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Agentic AI - Marketing Automation**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Integration**
- Data Import & Export Tools
- Integration APIs
- Breadth of Partner Applications

## Top Higher Logic Thrive Alternatives
  - [Mighty Networks](https://www.g2.com/products/mighty-networks/reviews) - 4.6/5.0 (733 reviews)
  - [Influitive](https://www.g2.com/products/jigsaw-interactive-influitive/reviews) - 4.4/5.0 (388 reviews)
  - [Gainsight Customer Communities](https://www.g2.com/products/gainsight-customer-communities/reviews) - 4.4/5.0 (269 reviews)

