---
title: Heap by Contentsquare Reviews
meta_title: 'Heap by Contentsquare Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 1097 reviews by the users' company size, role or industry
  to find out how Heap by Contentsquare works for a business like yours.
aggregate_rating:
  rating_value: 4.4
  review_count: 1097
  scale: '5'
date_modified: '2026-07-07'
parent_category:
  name: Conversion Rate Optimization Tools
  url: https://www.g2.com/categories/conversion-rate-optimization-tools
---

# Heap by Contentsquare Reviews
**Vendor:** Contentsquare  
**Category:** [Product Analytics Software](https://www.g2.com/categories/product-analytics)  
**Average Rating:** 4.4/5.0  
**Total Reviews:** 1,097
## About Heap by Contentsquare
Heap by Contentsquare is a Product Analytics platform that automatically captures every user interaction on your website or app — no manual event tagging, no developer dependency, no data gaps. Founded in Silicon Valley in 2013, Heap was acquired by Contentsquare in 2023 and is now fully integrated as Contentsquare&#39;s Product Analytics capability. With Heap by Contentsquare, product, data, and marketing teams can instantly answer questions like: - Where are users dropping off in a funnel? - Which features are actually being adopted — and which are being ignored? - What drives retention and long-term loyalty across devices and sessions? - What&#39;s the user journey from first visit to conversion? What makes it different: Autocapture — every click, tap, and interaction is recorded automatically from day one, with no pre-planned instrumentation needed Funnels, paths, retention &amp; segmentation — the full product analytics toolkit, out of the box Website icon Session replay — jump from a data point directly to a recording to see the &quot;why&quot; behind the numbers Sense AI — ask questions in plain language, get proactive insights, and auto-quantified impact Connected to the full Contentsquare platform — combine Product Analytics with DXA heatmaps, error monitoring, and Voice of Customer (Hotjar surveys) for a 360° view of the customer experience Data Connect — sync your autocaptured data directly into Snowflake, BigQuery, or Redshift Website icon Whether you&#39;re optimizing onboarding, validating a new feature launch, or understanding what keeps users coming back, Heap by Contentsquare gives you a complete and retroactive picture of user behavior — so your team spends less time hunting for data and more time acting on it.



## Heap by Contentsquare Pros & Cons
**What users like:**

- Users appreciate the **ease of use** in Heap, thanks to intuitive tools and automatic event tracking that save time. (7 reviews)
- Users value Heap&#39;s **automatic event tracking** , which saves time and simplifies user behavior analysis significantly. (5 reviews)
- Users appreciate **automation** in Heap, as it saves time and simplifies tracking user interactions effortlessly. (4 reviews)
- Users commend Heap for its **efficiency in automatic event tracking** , greatly streamlining the analysis of user behavior. (4 reviews)
- Users appreciate Heap&#39;s **intuitive interface** , enabling effortless event tracking without coding or engineering assistance. (4 reviews)
- Users appreciate Heap’s **automatic event tracking** , which simplifies analysis and saves valuable time for teams. (3 reviews)
- Time-saving (3 reviews)
- Time-Saving (3 reviews)
- Tracking (3 reviews)
- AI Integration (2 reviews)

**What users dislike:**

- Users find the **data inaccuracy** problematic, as overwhelming data hampers the ability to derive meaningful insights. (4 reviews)
- Users find **data management issues** challenging, especially with discrepancies in metrics and navigating overwhelming volumes of information. (3 reviews)
- Users experience **slow performance** during processes, particularly with the sessions feature and large datasets, affecting efficiency. (3 reviews)
- Users find the **complex features** of Heap challenging initially, requiring time to fully understand and utilize effectively. (2 reviews)
- Users find that the **overwhelming amount of data** collected by Heap makes it challenging to extract meaningful insights. (2 reviews)
- Users find the **data overload** from Heap overwhelming, wishing for better filtering options to extract meaningful insights. (2 reviews)
- Learning Curve (2 reviews)
- Product Limitations (2 reviews)
- Users experience **session issues** that make it difficult to verify usage and align with analytics data. (2 reviews)
- Slow Loading (2 reviews)

## Heap by Contentsquare Reviews
  ### 1. Heap Provides an easy-to-use experience to our data

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Staffing and Recruiting | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 01, 2022

**What do you like best about Heap by Contentsquare?**

The UI and aesthetic provide a pleasing experience and call me back to trying to find new ways that our data can be parsed and represented in the platform.  I do not have direct experience with a Heap competitor but cannot see a reason this wouldn't suffice for most organizations.

**What do you dislike about Heap by Contentsquare?**

I would say that I am not a Heap power user and haven't invested enough time in thoroughly mastering the system.  As such, I do find myself wishing there were some out-of-the-box options, but this could be something our organization can create templates to resolve.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

We are able to get much greater insight into answering questions like who, how, what, and why our users are taking action on our platform.  Extremely insightful usage analytics that we didn't have prior to Heap.

  ### 2. Great for historical comparisons of data and troubleshooting

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Consumer Services | Enterprise (> 1000 emp.)

**Reviewed Date:** July 21, 2022

**What do you like best about Heap by Contentsquare?**

I like the ability to track historical analytics in order to see how our users are moving or "funnelling" through our software. With tools like Google Analytics we are limited to defining flows on the day we think to implement them.

**What do you dislike about Heap by Contentsquare?**

The software seems primarily dedicated to anyone performing a sales conversion such as E-Commerce, whereas our software is more focused on user engagement and we don't seem to be getting the same benefits.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

Heap is also helping us to troubleshoot our platform in that it provides more robust insights into how our users interact with our software.

  ### 3. Cool Software - Service idk

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 26, 2022

**What do you like best about Heap by Contentsquare?**

Comprehensive software. Creating events (and conversions) was easy. Creating personal reports with these events and conversions works well.

**What do you dislike about Heap by Contentsquare?**

I like the software. I have watched tutorials and can work with it. When I want to book a plan= contact form.... Four days later the answer: "Please arrange a call with us".  I say: I don't need a sales call, I want to book any plan and continue working with the software. "Can't do it, sales call first". 

Ok, bye. That's how you lose customers.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

Tracking events and conversions in correlation to marketing channel, attribution, etc.

  ### 4. Fun and intuitive

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jessica P. | Digital Design Lead, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 01, 2022

**What do you like best about Heap by Contentsquare?**

I love that heap makes digesting information easy. Our analyst is able to share dashboards, without having to create different dashboards for different time periods. super helpful!

**What do you dislike about Heap by Contentsquare?**

how long it takes to load. sometimes it'll take 10 minutes to load. how long it takes to load. sometimes it'll take 10 minutes to load. how long it takes to load. sometimes it'll take 10 minutes to load.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

better understanding of our users, we use it to track demographics and personas and to learn more about flows and trhe ROI of features we launch.

  ### 5. Great breakdowns and insights of trends and stats

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Logistics and Supply Chain | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 01, 2022

**What do you like best about Heap by Contentsquare?**

The analytics breakdown of data by user at the most granular level, as well as being able to follow the exact path they were taking. It provides a lot of insight into anything we might need to do/change.

**What do you dislike about Heap by Contentsquare?**

Searching for an individual analytic isn't sometimes the easiest thing in the world. It works but it feels like it could be easier.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

Finding out exactly how our users use the platform and exactly how much impact brand new features have on the business side. We're able to track how things are performing and whether those things are solving the right things

  ### 6. Heap is a good tool for website click and event analytics.

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 21, 2022

**What do you like best about Heap by Contentsquare?**

Heap has an easy-to-create report process. It guides through with good options for segmenting, filtering, to quickly retrieve data/visualize.

**What do you dislike about Heap by Contentsquare?**

It can be slow and there are not enough grouping slots (max 4).

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

heap is making the UI more intuitive, adding more suggested reports, and has a great visualizer because we can't always take the time to import event data.

  ### 7. Amazing tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Chanele B. | Member Support, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 03, 2022

**What do you like best about Heap by Contentsquare?**

I love that it is user-friendly. It is very easy to navigate and find information quickly.

**What do you dislike about Heap by Contentsquare?**

I dislike the lack of details that each action provides. I would love to see what products are removed from the cart and not just a product that was removed in general. This would be a great feature.

**Recommendations to others considering Heap by Contentsquare:**

This is better than Tableau!

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

I use Heap to verify actions that our customers make on their accounts. It definitely helps to confirm information like when they changed their next ship date. Keeps the customers honest.

  ### 8. Great tool for web app event tracking

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 14, 2022

**What do you like best about Heap by Contentsquare?**

Easy to set up events on any front-end attribute, directly from the interface, with minimal coding needed. Easy for an analyst to do it themselves with minimal engineer involvement.

**What do you dislike about Heap by Contentsquare?**

Some basic analytics are not available. For example, there is no way way to track total session time for a specific user.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

Allowing us to track usage and adoption of front-end product features

  ### 9. Fantastic tool to analyze user behavior

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sean R. | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 13, 2020

**What do you like best about Heap by Contentsquare?**

Heap automatically captures all user interactions and stores them, which means you don't have to worry about properly instrumenting your pages or interface before you launch. Heap will grab all the data, and when you are ready, you can define what each piece means.

Heap can also track a user across multiple platforms, which is a great way to see behavior as a user moves from mobile to web and back.

**What do you dislike about Heap by Contentsquare?**

Their visual tool to identify interactions is very solid, but I find it is a bit better if you can specify the rule sets manually, which does take some HTML/CSS knowledge. But that is a very minor issue.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

Feature usage, tracking funnels, tracking behavior across platforms. It has allowed us to better understand how our users use various features in conjunction, and where the platform may be coming up short of their expectations.

  ### 10. Heap - Review

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Chemicals | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 20, 2022

**What do you like best about Heap by Contentsquare?**

The ability to customize for data needed

**What do you dislike about Heap by Contentsquare?**

It is a challenge to export data usably.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

Heap is solving the need to understand what users are doing on our site and tracks it consistently to provide comparable data for analysis.  It is also easy to create dashboards based on what we need and change them as our needs change.

  ### 11. Sophisticated & intuitive

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Networking | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 19, 2022

**What do you like best about Heap by Contentsquare?**

Heap is very intuitive and easy to use. I required very little assistance getting comfortable as a new user. The event visualizer is a great tool that makes it very simple to tag events.

**What do you dislike about Heap by Contentsquare?**

So far, I have used Heap lightly for account- and user-level analytics and do not have any complaints.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

Understanding customer behaviour and usage patterns

  ### 12. Heap automated analytics for our company

**Rating:** 4.0/5.0 stars

**Reviewed by:** Preetisha S. | Analytics, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 13, 2022

**What do you like best about Heap by Contentsquare?**

Autotracking, user friendly, ability to create custom events

**What do you dislike about Heap by Contentsquare?**

Dashboards are not very pretty, can't create events for things in iFrames

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

It's letting us know how people are using our website and if we're converting audiences, guides Product strategy

  ### 13. Capture user activity easily

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.)

**Reviewed Date:** October 06, 2022

**What do you like best about Heap by Contentsquare?**

it has live data feed to capture user activity so it is easy to define the event

**What do you dislike about Heap by Contentsquare?**

some of user activities can not be captured, such as duration time on a page, drag and drop etc

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

it solve the problems to capture user data and provide us some insight about their behaviour

  ### 14. Helpful for combining our marketing & product efforts to improve user acquisition & retention

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 14, 2022

**What do you like best about Heap by Contentsquare?**

The dashboards are great for setting up a quick view of the status of our pipeline.

**What do you dislike about Heap by Contentsquare?**

It's a fairly technical tool, so our dev team mostly runs it but we can still utilize it.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

We're using heap to track user acquisition, activation, and retention. The insights gleaned from the tool help us align the team on priorities.

  ### 15. Best product analytics tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 06, 2022

**What do you like best about Heap by Contentsquare?**

Heap automatically captures all events that you can define after the fact.

**What do you dislike about Heap by Contentsquare?**

Nothing - everything works well and as expected. If anything you're limited by the types of reports they let you create, but that could be seen as a plus.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

We use Heap for product analytics, session replay, insights, QA and more

  ### 16. Heap Review

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Broadcast Media | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 18, 2022

**What do you like best about Heap by Contentsquare?**

The results. It is clear to read, I like the different ways you can visually see the results as well. It has been very helpful in tracking usage for our clients.

**What do you dislike about Heap by Contentsquare?**

The way you have to build each heap report. Perhaps I don't know enough about it but I find it very confusing and always have to review notes before I can actually use it.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

It allows us to see how our clients are using and how often using our platform. It also provides data I can give to my clients.

  ### 17. New to heap but UI is great!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Brittnee K. | Ambassador Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 01, 2022

**What do you like best about Heap by Contentsquare?**

Visually, Heap has a sleek and simple design. I like that everything has the appropriate icon and is clear.

**What do you dislike about Heap by Contentsquare?**

I wish there was more interactivity when first signing on. It would be great if users had the option to go into a training mode that explained features.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

I'm still fairly new to Heap so I'm not in any problem-solving phases yet. When my program is up and running I will be able to identify areas where we need more support to impact revenue.

  ### 18. Analyzing user interactions on our SaaS product.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 14, 2022

**What do you like best about Heap by Contentsquare?**

I like the ability to configure events based on CSS selectors and DOM events.

**What do you dislike about Heap by Contentsquare?**

At times it can be a bit confusing to segment users and drill down to exactly the session that I am looking for.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

We are able to track user events and use session data to troubleshoot reported issues.

  ### 19. Heap is a great product analytics tool

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 14, 2022

**What do you like best about Heap by Contentsquare?**

It's easy and incredibly powerful. it helps those who aren't as technical find insights

**What do you dislike about Heap by Contentsquare?**

It is rigid and lacks some customabiility and flexibility that I want. If you have a usecase that isn't perfectly aligned, it is not helpful.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

Helps us to see how our site is performing and drive insights.

  ### 20. Powerful but expensive

**Rating:** 4.0/5.0 stars

**Reviewed by:** Brendan S. | Principal Software Engineer, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 08, 2022

**What do you like best about Heap by Contentsquare?**

The visualization tools are very flexible and the ability to track nearly anything in your web experience is extremely powerful.

**What do you dislike about Heap by Contentsquare?**

Heap is pretty expensive compared to other solutions, but the fact that you are not limited in the number of events that you track is powerful (pricing is based on sessions).

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

We have been about to learn more about paths that users take on our site and use those insights to help drive product prioritization decisions.

  ### 21. Marketing friendly product analytics

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 01, 2022

**What do you like best about Heap by Contentsquare?**

No custom code needed to track events which means engineering doesn't need to be pulled in on a regular basis
User friendly. It was easy to get answers to simple product questions right off the bat

**What do you dislike about Heap by Contentsquare?**

Haven't found a lot of technical documentation on features like how cross device tracking is done
More custom reporting capabilities when the out of the box reports aren't ideal

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

Product funnel dropoff and latency
More insights into cross channel and device performance
User friendly UI with some visualizations to quickly validate hypotheses

  ### 22. It’s extremely easy to use

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 14, 2022

**What do you like best about Heap by Contentsquare?**

I love how easy it is to create your own events as it recreates the front end of your site and you can just click which items you need

**What do you dislike about Heap by Contentsquare?**

I feel it's too limited in regards to cohort analysis

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

It's helping me understanding how our users interact with our product

  ### 23. Awesome but expensive

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 08, 2022

**What do you like best about Heap by Contentsquare?**

Very easy to get up and running with data collection.  The fact that heap records the user's actions automatically allows me to easily answer questions like 'How many times do people click on this?' retroactively without having to have explicitly defined the tracking ahead of time.  They offer a large array of plots and data exploration tools that are easy to use and enable allow me to quickly answer questions about my product.

**What do you dislike about Heap by Contentsquare?**

The pricing of the tool is very expensive.  I was running cloud infrastructure for a medium-sized e-commerce website and my Heap bill was about 70% as much as my hosting bill.

**Recommendations to others considering Heap by Contentsquare:**

Establish a style guide for naming everything in your Heap account from the names of defined events, segments, plots and dashboards.  The namespace can become very cluttered and difficult to navigate if you have a lot of data flowing through and a lot of users defining things in Heap.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

Heap allows me to quickly analyze if changes to my product have hurt or improved key metrics.  It helped me decide which features were important to my users and which I could retire based on usage patterns.

  ### 24. Essential for Understanding User Behaviors

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 01, 2022

**What do you like best about Heap by Contentsquare?**

Heap has helped us understand the usage of our product, where users go, how they interact, and more. It has been really useful. I also love the fact that they have suggested reports, so it helps you ask (and answer) questions you may not have even thought of.

**What do you dislike about Heap by Contentsquare?**

There isn't anything that I dislike with Heap specifically. It is a large and powerful product so it takes a good amount of time to understand it and be able to use it effectively.

**Recommendations to others considering Heap by Contentsquare:**

I don't have any advice.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

With Heap we have finally been able to understand behaviors within our product. We have insights that we haven't before, so we can be more educated when making decisions.

  ### 25. Review of Auryc

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Wholesale | Enterprise (> 1000 emp.)

**Reviewed Date:** July 27, 2022

**What do you like best about Heap by Contentsquare?**

The support is great and very quick! Also, the attention to detail on answering questions is good.

**What do you dislike about Heap by Contentsquare?**

Nothing at the moment, which is great! The team has been quick to respond and answer my questions.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

They are solving the configuration setups and onboarding.

  ### 26. from the high level to the granular details...

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Entertainment | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 07, 2022

**What do you like best about Heap by Contentsquare?**

The customization is like google analytics on steroids, and the ease of use is unparalleled in this space. You no longer need to be a trained analytics expert to make a great report!

**What do you dislike about Heap by Contentsquare?**

A bit of it can be overwhelming at first, this is if you dont take the time to do the tutorials. Overall, the backend can be a bit messy if not clearly labeling report types. Mostly, these are things that companies need to define and are not so much heap issues.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

We want to know every possible detail about the platform we are building and especially the way customers interact with it. Who/what/when/where/why...heap is helping us answer these questions.

  ### 27. Heap allows all things data (tracking, insights, data hygiene) to be crowd sourced effectively

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kate M. | VP Product, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 01, 2020

**What do you like best about Heap by Contentsquare?**

I love that developers aren't required to implement and update tracking and tags. Really love that you verify events and reports that are built. Love that my team can create insights without requiring help from analytics.

**What do you dislike about Heap by Contentsquare?**

Their automated/triggered reports seems to be buggy. They send on time, but not with the correct data.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

It's enabled our site operations and product management team to apply data insights to real-time questions and decisions on where to focus optimization efforts.

  ### 28. Powerful Logging, Weak aggregation

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 09, 2022

**What do you like best about Heap by Contentsquare?**

We rrally liked the user session recordings.

**What do you dislike about Heap by Contentsquare?**

Hard to create aggregate dashboards the way we want.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

We want to understand how our users are using our product.

  ### 29. Marketing tool for reporting on your Segment events

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jennifer G. | Web Marketing Senior Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 01, 2022

**What do you like best about Heap by Contentsquare?**

The simplicity. The overall UI for the tool is kept slim so I can focus on the data. Segment

**What do you dislike about Heap by Contentsquare?**

If you believe you can use heap in a data heavy environment without an analyst setting things up - stop. You invest in the tool plus invest in the setup.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

This product solves us getting to our data and understanding our data. We also can have our analysts verify reports so they have the mark of confidence.

  ### 30. Really good for analyzing data

**Rating:** 4.0/5.0 stars

**Reviewed by:** Julia F. | product owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 09, 2021

**What do you like best about Heap by Contentsquare?**

Heap is a software that has helped us a lot in analyzing our data from the users of our platform. We created the events that we wanted to track and it has been really easy to use it ever since.

**What do you dislike about Heap by Contentsquare?**

For some people using heap is a little complicated. I've tried to teach some of my coworkers to use it and they find it a little confusing at first. Maybe there should be some easier way to use it.

**Recommendations to others considering Heap by Contentsquare:**

Recommend doing some tutorials before using it

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

We use heap to calculate our clients health in our platform. We can see how many times they have used specific features and how they are engaging with our software.

  ### 31. Leaves a lot to be desired

**Rating:** 1.5/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 01, 2022

**What do you like best about Heap by Contentsquare?**

The most helpful aspect of Heap is how it tracks every click by a user without setting up tracking in other tools such as Google Analytics/Adobe. This is great when designs on the website change because there will never be a data gap since Heap is tracking everything all the time. This is a new paradigm that newer tracking tools are following so it's not unique compared to newer tracking tools but definitely an advantage compared to Google Analytics/Adobe.

**What do you dislike about Heap by Contentsquare?**

The least helpful aspect of Heap is the interface provided for creating segments to evaluate certain populations of your customer base. When you want to change some parameters, the entire interface resets and this is very cumbersome when you want to look at multiple segments. Also, the custom API doesn't work well with Single Page Applications and has been quite the pain trying to solve some things.

**Recommendations to others considering Heap by Contentsquare:**

Google Analytics, Adobe, Contentsquare

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

To date, Heap hasn't given us any benefit compared to other tools we use.

  ### 32. Easy to use and pretty comprehensive

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 14, 2022

**What do you like best about Heap by Contentsquare?**

I like how easy it is to use, the visualisation is very logical and the filtering feels a lot more user-friendly than other tools.

**What do you dislike about Heap by Contentsquare?**

It's difficult to maintain and quite a bit of work to update

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

Making it easy for non-technical/data teams to get instant insights

  ### 33. Useful data analytics tool. Easy to gather quantitative user insights!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 06, 2022

**What do you like best about Heap by Contentsquare?**

I like that it is very easy to set up and I get so many valuable data without adding much code.

**What do you dislike about Heap by Contentsquare?**

The interface is a little clunky and hard to understand.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

Understanding our customers and how to build better products for them.

  ### 34. Easy, customizable insights into customer data

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Biotechnology | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 01, 2022

**What do you like best about Heap by Contentsquare?**

Easy to use interface, lots of modularity and customization options available. I really love the dashboard view as well - it's been immensely helpful for our team (especially those who are not as data-savvy) to get a quick overview of what's going on with launches we collaborate on.

**What do you dislike about Heap by Contentsquare?**

Its sometimes difficult to modify graphs, I wish there was easier access to "favourites" or my personal folder (I keep some insights separate from my team). It's sometimes hard to find.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

It's helped me get data-driven insights into customer behaviour while asking compound and complex questions. Something I wasn't ever able to do on my own, or that took me DAYS longer without Heap.

  ### 35. Good analytics platform for studying app usage.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 14, 2022

**What do you like best about Heap by Contentsquare?**

I like how easy it is to create reports.

**What do you dislike about Heap by Contentsquare?**

I dislike the information hierarchy in the UI.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

It gives us the insight we need to justify project decisions when planning our sprints. It also allows us to communicate our reasoning to stakeholders with real data.

  ### 36. Robust functionality, but intimidating to learn and use.

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Primary/Secondary Education | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 01, 2022

**What do you like best about Heap by Contentsquare?**

The features are robust. You can define practically any specific event. I especially like the new-ish feature where you can click on an element in the platform in order for the event or element to be defined (versus knowing the exact code/tag).

**What do you dislike about Heap by Contentsquare?**

Heap is intimidating to use. It feels like it needs a lot of training, and we don't have multiple champions at our organization who are good at training new or all users on how to use it effectively. It feels overly complex, which keeps new people from learning it.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

I created a report with my PM to help track the usage of a specific page in our platform. This included defining when users did particular tasks. We compared this usage data to overall WAU. This helped us understand general usage of feature. Having a dashboard / report that we could share with others was useful for visibility.

  ### 37. Great analytics tool for small teams

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 14, 2022

**What do you like best about Heap by Contentsquare?**

The autocapture feature is amazing. Being a small team it is great to have a tool which gives you out of the box analytics capability without much dev effort. Has great documentation as well

**What do you dislike about Heap by Contentsquare?**

We need to pay for heap to save historical data. It adds up to the cost for a small organization

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

It is giving us the ability to be more data driven in our approach. We now understand our user journey better and are working towards removing friction points

  ### 38. My go-to tool for data analytics

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 14, 2022

**What do you like best about Heap by Contentsquare?**

How easy it is to visualize and collect data with Heap.

**What do you dislike about Heap by Contentsquare?**

It has a steep learning curve, but once you understand how it works, it is an extremely powerful tool. Mobile integration could be challenging.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

Data analytics, visualizing data, and making informed design decisions.

  ### 39. Has an answer to almost any questions

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 14, 2022

**What do you like best about Heap by Contentsquare?**

Heap offers a lot of flexibility with its filters (and joiners), groupings and historical comparisons. The multiple types of Charts allow us to find the best fit for the question we're looking to answer.

**What do you dislike about Heap by Contentsquare?**

Removing an event when filters/groups are applied resets those filters/groups, even when they're available on the other events/replacement event can get frustrating.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

Heap allows us to quickly find answers to the questions asked by teams whose decisions are often driven by data (product, sales, etc.).

  ### 40. Heap is great for product analytics, it's the one that my company uses!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Julia L. | Data Analyst, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 21, 2022

**What do you like best about Heap by Contentsquare?**

Good for product analytics. Allows us to take marketing and product data into our overall data lake.

**What do you dislike about Heap by Contentsquare?**

Have to pay extra for certain access like api tooling.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

Marketing data is easy to look at and integrate into our company

  ### 41. Heap has been instrumental in getting the full view of all our analytics.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Sports | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 14, 2022

**What do you like best about Heap by Contentsquare?**

Heap tells me everything I need to know: conversions, traffic, and channel performance in a digestible way.

**What do you dislike about Heap by Contentsquare?**

It can be clanky and the fields don't always work, especially when comparing MOM and YOY.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

It helps me report on my metrics to leadership.

  ### 42. Good tool to collect analytics and user journy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.)

**Reviewed Date:** October 09, 2022

**What do you like best about Heap by Contentsquare?**

light and quick, cusomizable. easy to setup

**What do you dislike about Heap by Contentsquare?**

doesn't support shadow dom, we use react shadow dom, and we had to do hack to make it work on our app

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

getting feedback about new features without troubles

  ### 43. Heap is comprehensive, clean, and customizable. I enjoy using heap for my analysis work

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 19, 2022

**What do you like best about Heap by Contentsquare?**

I enjoy the design of Heap and the ease of use

**What do you dislike about Heap by Contentsquare?**

I dislike the report creation process as it is a bit rigid

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

Heap is giving crucial information about our funnels for the business, in an easy, digestible format.

  ### 44. Great for funnel analysis

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 01, 2022

**What do you like best about Heap by Contentsquare?**

The ability for you to custom events/properties and having nice dashboards/reports to show meaningful data

**What do you dislike about Heap by Contentsquare?**

Cant think of anything. Great product overall

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

We are solving A/B testing, feature rollout, success of experiments :) 
Can use the data to make business decisions

  ### 45. Helpful Tool for Non-Technical Experts

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Research | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 06, 2022

**What do you like best about Heap by Contentsquare?**

I appreciate that Heap makes it easy to visualize data without needing to write queries.

**What do you dislike about Heap by Contentsquare?**

I dislike that often types Heap is slow to load.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

Heap is helping us view how users are interacting with our website.

  ### 46. My experience so far has been great!  The team is super helpful .

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Enterprise (> 1000 emp.)

**Reviewed Date:** June 16, 2022

**What do you like best about Heap by Contentsquare?**

I like how granular you can get with the various tools like funnels.  You can pinpoint exact events where a certain action is taken and then calculate an estimated lost revenue.

**What do you dislike about Heap by Contentsquare?**

Trying to get some specific reports to consistently work.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

We are able to put anecdotes and theories of friction points into hard data.

  ### 47. Solid UX, Excellent Customer Support

**Rating:** 4.0/5.0 stars

**Reviewed by:** Joseph S. | Senior Manager, Growth Insights, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 17, 2021

**What do you like best about Heap by Contentsquare?**

The Auryc team is very accessible and generally quick to resolve questions or assist with implementation. 

In general, requesting data through the web UI feels well-optimized, returning results sometimes more quickly than you might expect in cases where it's looking at medium/large data sets.

The voice of customer features are well executed and easy to use.

Having the shared data source for raw event logs is very convenient.

**What do you dislike about Heap by Contentsquare?**

It would be great if the shared raw data source could be closer to real-time.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

Bookmarked dashboards are great for the marketing team to monitor performance and understand test results.

The ad-hoc reporting is convenient for troubleshooting or digging deeper into unexpected trends.

  ### 48. Great learning material

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 21, 2022

**What do you like best about Heap by Contentsquare?**

I like the neat UI and the visual labeling feature. I also like that Heap has Heap University which contains learning material.

**What do you dislike about Heap by Contentsquare?**

It is difficult to set up, and when using the visual labeling feature it does not work for dropdowns such as filters, sorting, menus, etc.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

Heap is helping us track our metrics but we have had to acquire a subscription for another platform to visualize heat maps, measure clicks, etc.

  ### 49. Heap will change the way you think about product

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ryan C. | Instructor, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 16, 2021

**What do you like best about Heap by Contentsquare?**

It has an easy-to-use and intuitive interface. The features are thoughtful and a lot of work has been put into making it a useful tool. Dashboards show me exactly where I am at any given time and reports helps our team make informed decisions and validate the decisions we have already made.

**What do you dislike about Heap by Contentsquare?**

Initial onboarding was not ideal. It didn't feel very professional and it was difficult to get real value from it. Heap did pivot after we had some complaints and made good on what we paid for.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

We now can make informed decisions about the product we are releasing based on real data. We no longer need to make guesses on what is working and what isn't.

  ### 50. Supercharged analytics

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Internet | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 14, 2022

**What do you like best about Heap by Contentsquare?**

As a power user, you can find anything in the data. It's incredible.

**What do you dislike about Heap by Contentsquare?**

I'm not sure why Google login is so clunky.

**What problems is Heap by Contentsquare solving and how is that benefiting you?**

I use Heap to see performance of various sections of pages, especially when A/B testing.


## Heap by Contentsquare Discussions
  - [What is the best visualization I can use to track the conversion rate from free trial to paid subscription?](https://www.g2.com/discussions/52214-what-is-the-best-visualization-i-can-use-to-track-the-conversion-rate-from-free-trial-to-paid-subscription) - 1 comment, 1 upvote
  - [Do you know of other platforms that provide automatic and retroactive event tracking?](https://www.g2.com/discussions/33720-do-you-know-of-other-platforms-that-provide-automatic-and-retroactive-event-tracking) - 1 comment, 1 upvote
  - [Can Auryc track visitors across multiple sessions?](https://www.g2.com/discussions/can-auryc-track-visitors-across-multiple-sessions) - 1 comment, 1 upvote
  - [How long can we retain the data?](https://www.g2.com/discussions/how-long-can-we-retain-the-data) - 1 comment, 1 upvote
  - [Can you analyze the data for us?](https://www.g2.com/discussions/can-you-analyze-the-data-for-us) - 1 comment, 1 upvote

- [View Heap by Contentsquare pricing details and edition comparison](https://www.g2.com/products/heap-by-contentsquare/reviews?open_modal_url=%2Fit%2Fproducts%2Fheap%2Fwishlists%3Fhost_path%3D%252Fproducts%252Fheap%252Freviews%26source%3Dpdp_avatar&page=6&section=pricing&secure%5Bexpires_at%5D=2026-07-09+16%3A35%3A43+-0500&secure%5Bsession_id%5D=e0d282ce-f04e-4d84-bf5e-c1c8d4a0f5c1&secure%5Btoken%5D=6b7be7813399353dc038d86a275ca3dccb5cc36d21e76a24e0060fe206f0c282&format=llm_user)
## Heap by Contentsquare Integrations
  - [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews)
  - [Snowflake](https://www.g2.com/products/snowflake/reviews)

## Heap by Contentsquare Features
**Metrics**
- Sessions - Digital Analytics
- Engagement
- Entry and Exit Pages
- Standard Event Tracking
- Custom Event Tracking
- Retention
- Return
- Conversions
- Funnels

**User Identification**
- Demographics
- User Segmentation
- Geolocation

**User Behavior**
- Click Tracking
- Mouse Movement 
- Frustration Tracking

**Product Analytics**
- Account-Level Analytics
- User-Level Analytics
- Segmentation
- Funnels
- Alerts
- Multi-Product Analytics
- User Scoring
- Integrations

**Analytics**
- Reports
- Dashboard
- Web Analytics
- Campaign Tracking
- Customer Demographics

**Platform Basics**
- Dynamic Segmentation
- Journey Optimization

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Reporting**
- Real-Time Reporting
- Trending
- Retroactive Reporting
- Segmentation
- Mobile Reporting
- Unification Across Devices
- Custom Reports and Dashboards

**Survey Management**
- Brand Design Consistency
- Survey Deployment
- Feedback Collection
- Device Responsiveness

**Tracking & Reporting**
- Custom Event Tracking
- Real-Time Insights
- Attribution
- Dashboard
- User Path Tracking
- User Activity History

**A/B Testing **
- Error and Bug Tracking
- Data Analysis
- Notes

**Administration**
- Data Storage
- A/B Testing
- Integrations

**Platform Data**
- Journey Reporting
- Trends Reporting
- Dashboards
- Advanced Data Filtering

**Agentic AI - Product Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance

**Other**
- User Data
- Site Search Reporting
- Campaign Tracking
- E-Commerce
- Promotional Messages
- Administration Alerts

**Metrics**
- Engagement
- Exit Tracking
- Retention
- Return
- Conversions

**Process Management**
- Feedback Aggregation
- Trigger Alerts
- Real-Time Analysis
- Real-Time Action

**Visitor Information**
- User Identification
- Search Box

**Platform Additional Functionality**
- Journey Mapping
- Integrations
- Automated Alerts

**Generative AI**
- AI Text Generation

**Behavioral Analytics - Product Analytics**
- Multi-Product Analytics
- User level Analytics
- Account level Analytics
- Segmentation
- Funnels

**System Management**
- Security
- System Monitoring

**Agentic AI - Session Replay**
- Cross-system Integration

**Agentic AI - Customer Journey Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance

**Agentic AI - Digital Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance
- Decision Making

**Agentic AI - E-Commerce Analytics**
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Platform Infrastructure - Product Analytics**
- Cross System integrations
- Alerts
- Integrations

**AI driven optimization - Product Analytics**
- User scoring
- Adaptive learning
- Automated insights
- Autonomous task execution

**Administration**
- API / Integrations
- QA Testing
- Performance and Reliability
- User, Role, and Access Management

**Variation Testing**
- A/B Testing
- Conversion Goal
- Percentage of Traffic
- Confidence Level
- Multivariant Testing

**Reporting**
- Segmentation
- Reports and Dashboards

**Personalization**
- Standard Targeting
- Custom Targeting
- Data Segmentation

**Administration**
- API / Integrations
- QA Testing
- Performance and Reliability
- User, Role, and Access Management

## Top Heap by Contentsquare Alternatives
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