--- title: FullContact Reviews meta_title: 'FullContact Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 103 reviews by the users' company size, role or industry to find out how FullContact works for a business like yours. aggregate_rating: rating_value: 4.2 review_count: 103 scale: '5' date_modified: '2026-10-28' parent_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech ---

FullContact Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

FullContact Reviews (103)

Reviews

FullContact Reviews (103)

4.2
103 reviews

What do users say?

Generated using AI from real user reviews
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Pradeep M.
PM
Pradeep M.
Senior Director - Audience Analytics
Enterprise (> 1000 emp.)
"Simple Portal, Reliable API, and Clear Support for Smooth Integration and user profile enrichment"
4/5
What do you like best about FullContact?

Easier to integrate with API and clear directions for insights to extract

The Full contact portal is simple and easy to use

API is always up and running so no performance issues faced in production

Support and onboarding is clear and consistent

pricing has an opportunity to be better based on usage rather than rigid fixed pricing though Review collected by and hosted on G2.com.

What do you dislike about FullContact?

Pricing of API insights is not based on usage but a standard fixed terms. This does not help for publishers who deal with seasonality and trends across the year with differing traffic metrics Review collected by and hosted on G2.com.

Jeramiah M.
JM
Jeramiah M.
Owner
Small-Business (50 or fewer emp.)
"Terrible. Seriously, they don't want your business."
0/5
What do you like best about FullContact?

For the two weeks the system worked, it was great. Review collected by and hosted on G2.com.

What do you dislike about FullContact?

After two weeks, they disabled my account until I spoke with a salesperson. Even though I was more than happy to just pay for my existing tier. After (very reluctantly) scheduling time to speak with a salesperson, they rescheduled and then cancelled. Repeated additional emails were ignored. Review collected by and hosted on G2.com.

Jeroen C.
JC
Jeroen C.
Small-Business (50 or fewer emp.)
"Affordable Enrichment with Easy-to-Use API"
3.5/5
What do you like best about FullContact?

I like most that the FullContact API is easy to use, and we can do a relatively high amount of enrichments for an affordable price. Review collected by and hosted on G2.com.

What do you dislike about FullContact?

I find the responses from the API sometimes inconsistent. I believe the API could use some love. Review collected by and hosted on G2.com.

NV
Nimmi V.
Small-Business (50 or fewer emp.)
"Enrich your email lists with more data"
4/5
What do you like best about FullContact?

Using full contact Enrich API, we can get a better picture of a person using their email address. We can get a person's name, age, gender, city, country, job and a lot more details using the API. This data can be helpful in finding and qualifying leads. Review collected by and hosted on G2.com.

What do you dislike about FullContact?

The pricing model is complicated, and salespeople try harder to sell more extensive packages. Review collected by and hosted on G2.com.

UB
Umesh B.
Business Head
Information Technology and Services
Mid-Market (51-1000 emp.)
"Enriching contacts in gmail"
5/5
What do you like best about FullContact?

Quick search in address book saving time Review collected by and hosted on G2.com.

What do you dislike about FullContact?

Data syncing could be faster than existing Review collected by and hosted on G2.com.

Alfredo A.
AA
Alfredo A.
Co-founder and CTO
Small-Business (50 or fewer emp.)
"Easy to integrate, good enough matching ratio"
3.5/5
What do you like best about FullContact?

The API is very easy to integrate, is well documented and very stable. Asynchronous processing via webhooks increases the matching ratio, especially useful when the use case allows waiting some minutes for the response. Review collected by and hosted on G2.com.

What do you dislike about FullContact?

We see a 50% matching rate, there is room for improvements there. We miss the batch endpoint we had in the v2. Some data from the Enrich API have too many fake positives, especially age, employment, and education. We miss a well-documented list of available profiles networks. Outdated data is expected in this kind of APIs but a timestamp about when each data point was updated is desirable to manage when to discard them. A rate limit of 600 queries per min is very low if you are batch processing profiles. Review collected by and hosted on G2.com.

Mathieu S.
MS
Mathieu S.
Développeur Full Stack, Lead, LMA
Small-Business (50 or fewer emp.)
"Great and Intrusive API, easy to use :D !"
5/5
What do you like best about FullContact?

Super easy, and includes all the functionality I ever needed to be able to accomplish what we had in mind. Very solid content, and consistent too. Was actually surprised how much data FullContact could pump out. There were constant and stable results and gave us a lot of data to work with. Review collected by and hosted on G2.com.

What do you dislike about FullContact?

Not much really. Pricing maybe ? We ended up capping the search results pretty quickly. Review collected by and hosted on G2.com.

WB
Wyatt B.
Lead Product Manager
Small-Business (50 or fewer emp.)
"We have to do almost ZERO maintenance here. "
5/5
What do you like best about FullContact?

We integrated into the FullContact API several years ago to build a product that adds photos to CRM contacts for our member businesses. We have had to do almost ZERO maintenance on this since it's come out. It meets our user's needs perfectly. Review collected by and hosted on G2.com.

What do you dislike about FullContact?

Honestly, not a whole lot. We are a bit concerned that something will change. We keep an eye on our monthly billing. There really isn't anything we particularly dislike. SOMETIMES, one of our users will have a contact that we can't pull a photo in for and they are confused about why that doesn't come through. We haven't identified a trend or a significant problem with that yet though. Review collected by and hosted on G2.com.

AV
Adam V.
Small-Business (50 or fewer emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"FullContact makes it so easy to gain social insights on people"
4.5/5
What do you like best about FullContact?

FullContact has an endpoint that you just provide an email address to and you get back a wealth of information on that person. It makes it super simple to get a holistic view of someones online persona without having to go to each social platform and do the work yourself. Review collected by and hosted on G2.com.

What do you dislike about FullContact?

Sometimes the data can be inaccurate or sparse but overall I have seen the data to be good and true. No service is perfect and you will have false positives but overall I would rate FullContact as trustworthy. Review collected by and hosted on G2.com.

Verified User in Human Resources
UH
Verified User in Human Resources
Mid-Market (51-1000 emp.)
"Great for enriching profile data"
5/5
What do you like best about FullContact?

We've been using FullContact for nearly 2 years and it always provides a big "wow" moment for customers and prospects. Review collected by and hosted on G2.com.

What do you dislike about FullContact?

There are sometimes privacy concerns brought up by our prospects. They tend to wonder "how can all this data be so easily and quickly gathered in a privacy conscientious way?" I don't think this is an issue that is easily resolved. Review collected by and hosted on G2.com.

Questions about FullContact? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

Verified User
G2
Verified User
•
Last activity 4 days ago

What should developers consider when adding an identity or enrichment API to a production workflow?

Verified User
G2
Verified User
•
Last activity 4 days ago

How can identity data help reduce fraud without creating unnecessary friction for real customers?

Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

15 months

Average Discount

12%

FullContact Comparisons
FullContact Features
Contact Data Availability
Company Data Availability
Industry Research Availability
Contact Data Accuracy
Company Data Accuracy
Lead Builder
Integration to CRM/Marketing Automation
Data Cleaning/Enrichment
User, Role, and Access Management
Performance and Reliability
Reporting/Dashboards