Follow Up Boss Pricing Overview

Follow Up Boss does not offer a permanent free plan, but it does provide a free trial that lets users to test the product before committing to a paid plan. Trial availability and duration may vary, so users should review the seller's official pricing page for the most current details.

Follow Up Boss's pricing is best suited for real estate agents and teams ranging from small businesses to mid-market brokerages. According to G2 reviewers, the majority of users are small businesses in real estate who benefit most from the Start and Grow tiers for lead organization, drip campaigns, and texting. Mid-market real estate teams gravitate toward the Dominate tier for its integrated phone system and call reporting. G2 reviews of Follow Up Boss indicate the Platform tier targets growing teams of 10 or more agents needing multi-location support and dedicated success management. Solo agents may find the per-user pricing steep, while high-producing teams consistently report the structure scales well with their operations.

Follow Up Boss does not offer a permanent free version, but a free trial is available for teams evaluating the platform before committing. According to G2's pricing data for Follow Up Boss, the entry-level Start plan at $49 per user per month covers core CRM functions including two-way email sync, drip emails, smart lists, and round robin lead distribution. Follow Up Boss's higher tiers unlock texting, batch emailing, email tracking, and a full phone system. The Grow tier at $69 adds two-way texting, while the Dominate tier at $99 includes call recording and inbound call transfers. Enterprise-level features like API access and dedicated support require a custom Platform quote.

Follow Up Boss is widely regarded as a premium investment that delivers strong returns for real estate professionals. G2 reviewers consistently give high ratings while acknowledging the cost is above average, with multiple users noting the price is high but justified by the feature depth and automation capabilities. One G2 reviewer flagged a significant price jump from $300 to $690 per month for 10 users, and several others cite per-user calling add-ons as an additional expense. Reviewers who switched from BoomTown or kvCore generally found Follow Up Boss superior in integrations and usability. Solo agents and small teams on tight budgets may find the pricing a stretch, but high-volume teams consistently report strong ROI.