--- title: Customers.ai Reviews meta\_title: 'Customers.ai Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 429 reviews by the users' company size, role or industry to find out how Customers.ai works for a business like yours. aggregate\_rating: rating\_value: 4.8 review\_count: 429 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Lead Generation url: https://www.g2.com/categories/lead-generation --- ### Customers.ai Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users love the **ease of collaboration** in Customers.ai, effectively enhancing sales and marketing synergy through insightful data. [(98 mentions)](https://www.g2.com/products/customers-ai/reviews?filters%5Bsentiment_snippet%5D=1331590&qs=pros-and-cons#reviews) Users find Customers.ai to be **incredibly helpful** for sales and marketing collaboration, enhancing lead targeting and efficiency. [(88 mentions)](https://www.g2.com/products/customers-ai/reviews?filters%5Bsentiment_snippet%5D=1329880&qs=pros-and-cons#reviews) Users find Customers.ai to be **extremely easy to use** , enabling quick adoption and effective team training. [(82 mentions)](https://www.g2.com/products/customers-ai/reviews?filters%5Bsentiment_snippet%5D=1329338&qs=pros-and-cons#reviews) Users appreciate the **lead generation capabilities** of Customers.ai, enhancing their understanding of customer journeys and engagement. [(73 mentions)](https://www.g2.com/products/customers-ai/reviews?filters%5Bsentiment_snippet%5D=1330299&qs=pros-and-cons#reviews) Users praise the **responsive customer service** of Customers.ai, which enhances their experience and support. [(66 mentions)](https://www.g2.com/products/customers-ai/reviews?filters%5Bsentiment_snippet%5D=1330372&qs=pros-and-cons#reviews) Users find the **learning curve steep** , requiring time and support to fully grasp the platform's features. [(12 mentions)](https://www.g2.com/products/customers-ai/reviews?filters%5Bsentiment_snippet%5D=1329829&qs=pros-and-cons#reviews) Users find the **learning difficulty** challenging, especially with setup and understanding new features integration. [(10 mentions)](https://www.g2.com/products/customers-ai/reviews?filters%5Bsentiment_snippet%5D=1331266&qs=pros-and-cons#reviews) Users report **poor customer support** when resolving issues, impacting their overall experience with Customers.ai. [(10 mentions)](https://www.g2.com/products/customers-ai/reviews?filters%5Bsentiment_snippet%5D=1330649&qs=pros-and-cons#reviews) Users find the **steep learning curve** challenging, requiring time to fully understand and integrate the system. [(9 mentions)](https://www.g2.com/products/customers-ai/reviews?filters%5Bsentiment_snippet%5D=1329812&qs=pros-and-cons#reviews) Users express concern over the **high costs** of Customers.ai, citing inflating pricing for underperforming services. [(8 mentions)](https://www.g2.com/products/customers-ai/reviews?filters%5Bsentiment_snippet%5D=1330323&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of Customers.ai ##### 1. Features Users love the **ease of collaboration** in Customers.ai, effectively enhancing sales and marketing synergy through insightful data. [ See 98 mentions ](https://www.g2.com/products/customers-ai/reviews?filters%5Bsentiment_snippet%5D=1331590&qs=pros-and-cons#reviews) See Related User Reviews ![carl nino luis g.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "carl nino luis g.") CG carl nino luis g. Mid-Market (51-1000 emp.) 5.0/5 "A Huge Improvement In How We Handle Leads" What do you like about Customers.ai? We've seen a real improvement in how we handle leads since we started using Customers.ai. It's not just company info that we are getting. They give us ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 5.0/5 "Works Great For Identifying Traffic!" What do you like about Customers.ai? Great customer service and the app seems to do a good job reporting visitor info back to Facebook. Love it! ##### 2. Helpful Users find Customers.ai to be **incredibly helpful** for sales and marketing collaboration, enhancing lead targeting and efficiency. [ See 88 mentions ](https://www.g2.com/products/customers-ai/reviews?filters%5Bsentiment_snippet%5D=1329880&qs=pros-and-cons#reviews) See Related User Reviews ![Marco S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Marco S.") MS Marco S. Small-Business (50 or fewer emp.) 5.0/5 "Best in Class tool to growth hack your leads" What do you like about Customers.ai? It’s a great opportunity for emerging brands or startups that need to maximize their investments. It’s a great option to have a second chance to make ![carl nino luis g.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "carl nino luis g.") CG carl nino luis g. Mid-Market (51-1000 emp.) 5.0/5 "A Huge Improvement In How We Handle Leads" What do you like about Customers.ai? We've seen a real improvement in how we handle leads since we started using Customers.ai. It's not just company info that we are getting. They give us ##### 3. Ease of Use Users find Customers.ai to be **extremely easy to use** , enabling quick adoption and effective team training. [ See 82 mentions ](https://www.g2.com/products/customers-ai/reviews?filters%5Bsentiment_snippet%5D=1329338&qs=pros-and-cons#reviews) See Related User Reviews ![carl nino luis g.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "carl nino luis g.") CG carl nino luis g. Mid-Market (51-1000 emp.) 5.0/5 "A Huge Improvement In How We Handle Leads" What do you like about Customers.ai? We've seen a real improvement in how we handle leads since we started using Customers.ai. It's not just company info that we are getting. They give us ![Jia W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jia W.") JW Jia W. Small-Business (50 or fewer emp.) 5.0/5 "Overall just great! From Products to Customer Service!" What do you like about Customers.ai? Their technology and all the various ways to capture leads and nurture them. Easy to integrate into our system and very easy to use. Our Customer serv ##### 4. Lead Generation Users appreciate the **lead generation capabilities** of Customers.ai, enhancing their understanding of customer journeys and engagement. [ See 73 mentions ](https://www.g2.com/products/customers-ai/reviews?filters%5Bsentiment_snippet%5D=1330299&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 5.0/5 "A Great Platform for Lead Capture" What do you like about Customers.ai? The customer support is probably the best I have seen. You get a dedicated person that will get on calls with you face to face and help you with all y ![carl nino luis g.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "carl nino luis g.") CG carl nino luis g. Mid-Market (51-1000 emp.) 5.0/5 "A Huge Improvement In How We Handle Leads" What do you like about Customers.ai? We've seen a real improvement in how we handle leads since we started using Customers.ai. It's not just company info that we are getting. They give us ##### 5. Customer Support Users praise the **responsive customer service** of Customers.ai, which enhances their experience and support. [ See 66 mentions ](https://www.g2.com/products/customers-ai/reviews?filters%5Bsentiment_snippet%5D=1330372&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 5.0/5 "Great Customer Service" What do you like about Customers.ai? It is easy to make automation and customer service is top notch!! ![Marco S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Marco S.") MS Marco S. Small-Business (50 or fewer emp.) 5.0/5 "Best in Class tool to growth hack your leads" What do you like about Customers.ai? It’s a great opportunity for emerging brands or startups that need to maximize their investments. It’s a great option to have a second chance to make ### 5 Cons or Disadvantages of Customers.ai ##### 1. Learning Curve Users find the **learning curve steep** , requiring time and support to fully grasp the platform's features. [ See 12 mentions ](https://www.g2.com/products/customers-ai/reviews?filters%5Bsentiment_snippet%5D=1329829&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 5.0/5 "Great Customer Service" What do you dislike about Customers.ai? Quite complicated for starters or nondevelopers ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Mid-Market (51-1000 emp.) 5.0/5 "The customer journey features are so good!" What do you dislike about Customers.ai? I sometimes struggle to keep up with all the new changes as updates roll out so fast it. But hey, they're always improving! ##### 2. Learning Difficulty Users find the **learning difficulty** challenging, especially with setup and understanding new features integration. [ See 10 mentions ](https://www.g2.com/products/customers-ai/reviews?filters%5Bsentiment_snippet%5D=1331266&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 5.0/5 "Great Customer Service" What do you dislike about Customers.ai? Quite complicated for starters or nondevelopers JS Jasper S. Enterprise (\> 1000 emp.) 4.5/5 "Customers.ai is best of breed" What do you dislike about Customers.ai? Technical setup and understanding how it functions may be a bit difficult. Integration takes a bit of time. ##### 3. Poor Customer Support Users report **poor customer support** when resolving issues, impacting their overall experience with Customers.ai. [ See 10 mentions ](https://www.g2.com/products/customers-ai/reviews?filters%5Bsentiment_snippet%5D=1330649&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 5.0/5 "A Great Platform for Lead Capture" What do you dislike about Customers.ai? My only struggle is I am a small business in a very competitive industry and leads are expensive for a business of my size. Together with Shawn we are ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 5.0/5 "Customer support team is awesome!" What do you dislike about Customers.ai? My only complaint early on is that there were several leads that followed up with us on our e-mail marketing that had no idea who we were and were ann ##### 4. Steep Learning Curve Users find the **steep learning curve** challenging, requiring time to fully understand and integrate the system. [ See 9 mentions ](https://www.g2.com/products/customers-ai/reviews?filters%5Bsentiment_snippet%5D=1329812&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 5.0/5 "Great Customer Service" What do you dislike about Customers.ai? Quite complicated for starters or nondevelopers ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Mid-Market (51-1000 emp.) 5.0/5 "The customer journey features are so good!" What do you dislike about Customers.ai? I sometimes struggle to keep up with all the new changes as updates roll out so fast it. But hey, they're always improving! ##### 5. Cost Users express concern over the **high costs** of Customers.ai, citing inflating pricing for underperforming services. [ See 8 mentions ](https://www.g2.com/products/customers-ai/reviews?filters%5Bsentiment_snippet%5D=1330323&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 5.0/5 "A Great Platform for Lead Capture" What do you dislike about Customers.ai? My only struggle is I am a small business in a very competitive industry and leads are expensive for a business of my size. Together with Shawn we are ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 5.0/5 "Great tool and awesome customer service" What do you dislike about Customers.ai? Pricing can be high, so make sure to have clear goals and automations in place to reach out to your leads. ## Top-Rated Alternatives [ ![Drift](https://images.g2crowd.com/uploads/product/hd_favicon/0dde34d086fccc39e604a4d17950cdb2/drift.svg "Drift") Drift 4.4/5(1,255) ](https://www.g2.com/products/drift/reviews) [ ![Fin](https://images.g2crowd.com/uploads/product/hd_favicon/5d5fd30de40ef30f077664aa44f9775a/fin.svg "Fin") Fin 4.5/5(3,901) ](https://www.g2.com/products/fin/reviews) [ ![Tidio](https://images.g2crowd.com/uploads/product/hd_favicon/5a3c39079f10e3e53bd18da51a13870e/tidio.svg "Tidio") Tidio 4.6/5(1,959) ](https://www.g2.com/products/tidio/reviews) [ View All Alternatives ](https://www.g2.com/products/customers-ai/competitors/alternatives) ![carl nino luis g.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "carl nino luis g.") CG carl nino luis g. Business Operations Lead Mid-Market (51-1000 emp.) 3/8/2025 "A Huge Improvement In How We Handle Leads" 5/5 What do you like best about Customers.ai? We've seen a real improvement in how we handle leads since we started using Customers.ai. It's not just company info that we are getting. They give us solid details on actual people – names, emails, LinkedIn, even how they're interacting with us (the customer journey feature is awesome). That's made a big difference in getting the right leads to the right people on our team and making our outreach way more effective. The Salesforce integration has been a huge time-saver too. Leads just flow into our CRM automatically and they can be routed properly. It keeps everything organized and makes following up a lot easier. It's really helped keep things efficient. And honestly, it's just easy to use. Some lead tools are a headache but this one was quick to set up, and our team picked it up fast. The data we get is way better than I expected and the number of people its able to pick up has been especially impressive. Review collected by and hosted on G2.com. What do you dislike about Customers.ai? There are no dislikes I can think of. Sometimes restore will disconnect but a simple click fixes it. Review collected by and hosted on G2.com. What problems is Customers.ai solving and how is that benefiting you? We weren't exactly struggling before but Customers.ai has definitely made things better. Our sales team is spending less time digging through leads and more time actually closing deals, which is always a good thing. The detailed lead info has been huge for how our reps reach out. Instead of just cold calling based on company names, they're going in with real insights on the people they're talking to and they can usually tell what they are already interested in. That makes a huge difference in having productive convos. As mentioned, the fact that everything just syncs with Salesforce automatically? That's been a massive time-saver. No more messy spreadsheets or trying to manually enter data. It's clean, accurate leads going right where they need to go. The whole process is just way smoother, and we've definitely noticed a difference in how we operate. The whole sales team is happy and our bosses are all happy with the improvement in leads and sales. Review collected by and hosted on G2.com. Show More 3/15/2025 Current UserValidated ReviewerSource: Organic ![Eibee S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Eibee S.") ES Eibee S. Business Development Manager Small-Business (50 or fewer emp.) 3/9/2025 "Killer data quality and a big jump in sales" 5/5 What do you like best about Customers.ai? My team’s job is to find and qualify leads and since bringing in Customers.ai, that process has gotten a whole lot easier. Our pipeline has grown fast, and we’re handing off way more solid leads to sales and they are happy happy happy. A few things that stand out: - Lead tracking is next-level – We can identify who is on the site, what pages they’re viewing, and if they’re returning. - Sales + marketing alignment – We’ve built out automations that push leads into the right funnel so there is less manual work for everyone. - Cold leads are actually warming back up – We can see when someone we’ve already reached out to comes back to the site, so instead of sending another generic follow-up, we time our outreach based on actual interest. It’s been a nice way to get those old conversations going again. Also, I have to shout out how easy the platform is to use. The dashboards are clear, the data is easy to digest, and it didn’t take long at all to get the team onboard. Review collected by and hosted on G2.com. What do you dislike about Customers.ai? I absolutely have no dislikes that I want to mention. # Review collected by and hosted on G2.com. What problems is Customers.ai solving and how is that benefiting you? I’d like to think our system wasn’t a total problem but there were issues for sure, especially around pipeline, prioritization, data accuracy, etc. It’s embarrassing to reach out to someone who you think is interested in your product only to find out they’ve never even heard of you. Some of the benefits I’ve seen: Pipeline growth – We’re seeing more leads (and not just more – better leads). Much improved time to sale – We’re closing deals quicker because they’re working with leads that have already shown intent. Real person-level data – We’re not just getting company names like a lot of the ABM tools. We have emails, LinkedIn profiles, job titles, and everything we need to actually personalize outreach. No blind outreach – This is like the opposite of cold calling – we’re warm calling. I also appreciate how well it integrates with our CRM and would like to note that is has been a huge efficiency boost across the board. We are all big fans and love the impact it’s made at the organization. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Lemar b.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lemar b.") LB Lemar b. Marketing Officer Mid-Market (51-1000 emp.) 3/4/2025 "The Best Retargeting Campaign We’ve Ever Run" 5/5 What do you like best about Customers.ai? We were launching a campaign for one of our new products and had a really specific audience we wanted to target with Instagram and Facebook ads. We built our Customers.ai audience two months ahead of time so we’d have a big enough list to work with. When we launched, we used that retargeting audience along with a lookalike audience. The CTRs and engagement were incredibly high! Easily one of our best campaigns in terms of engagement. More importantly, we saw a substantial number of SQLs come through. That’s what I love most about Customers.ai. It helps refine our Facebook and Instagram targeting by creating lists of people who already visit our site. It’s true retargeting. I also appreciate the journey tracking feature—many Instagram users don’t convert immediately, but now we can see if they return later through another channel. This has helped prove that our social media efforts drive actual leads and revenue. Bonus: setting up Facebook audiences is super easy, and they auto-update, so there’s no manual refreshing needed! Review collected by and hosted on G2.com. What do you dislike about Customers.ai? I like all the features I’ve used. Nothing has failed or disappointed me. Review collected by and hosted on G2.com. What problems is Customers.ai solving and how is that benefiting you? Tracking ad performance is a headache. The native reporting only tells you so much and attribution in GA and even our CRM is all over the place. Plus, we’ve had issues in the past with our audiences not being as refined as we wanted and wasting a lot of money on junk clicks. Customers.ai fixed that. We’re reaching the exact people we want to target and our lookalike audiences are way stronger. Another big thing that I appreciate is it’s saved us money. Our ads are performing better and we’re also not wasting budget on people who aren’t actually interested. It’s safe to say we’re running smarter campaigns, spending our budget more efficiently, and actually seeing better leads come in because of it. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Lexor James B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lexor James B.") LB Lexor James B. Account Manager Mid-Market (51-1000 emp.) 2/26/2025 "No more cold outbound lists!" 5/5 What do you like best about Customers.ai? Sales has always been the backbone of a company. If sales is not thriving, the company will cease to exist which is why it is imperative for sales to have the best tools in finding customers. This is what Customers.ai has been doing for our company. It makes reaching out to potential customers and clients a lot easier. With Customers.ai, we can clearly communicate with our customers and provide them with everything they need. In terms of accessibility, Customers. ai is very easy to use. Beginners will not have a hard time grasping the functions so that they can start spend less time in figuring it out and spend more time in reaching out to our customers. Review collected by and hosted on G2.com. What do you dislike about Customers.ai? There are absolutely no dislikes about Customers.ai. Review collected by and hosted on G2.com. What problems is Customers.ai solving and how is that benefiting you? Our biggest headache was that we were basically chasing our tails. We had no clue who was actually interested in what we were selling as we were buying lists and working with inbound leads who weren’t always ready to buy. Customers.ai solved that instantly. We can see exactly who's been looking at our stuff, what pages they're checking out, how long they're staying. It tells us who's actually warm, who's ready to talk. That's the benefit. We're not wasting time on dead ends. Also before, we were spending hours on unqualified leads. Now, the segmentation is so clear, we know who to focus on, and it just dumps all the good info straight into our CRM, no extra work. That's saving us a ton of time. Honestly, it's not even about getting more leads – I’m probably getting less than I was before but now we are getting better leads. We're closing deals faster, with fewer calls, and the quality of our accounts has gone through the roof. Retention has actually gone up. Basically, Customers.ai solved our problem of having zero visibility. That's the benefit – we're more efficient, we're closing more deals, and honestly, we're a lot less stressed (or at least I am). Review collected by and hosted on G2.com. Show More 3/2/2025 Current UserValidated ReviewerSource: Organic ![Jade J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jade J.") JJ Jade J. Senior Graphic Designer Mid-Market (51-1000 emp.) 2/28/2025 "Our retargeting campaigns are crushing it!!!!!!!!!" 5/5 What do you like best about Customers.ai? I first heard about Customers.ai from one of my favorite social media experts on a podcast. They were offering a free trial, so I figured it was worth a shot. I pitched it to my boss and we decided to test it for retargeting ads on Facebook. Fast forward a few months and we’ve now upgraded to the email and ads plan and are running retargeting emails alongside our ads. It’s been a big win for the team. Some key things I love: Retargeting audiences in Facebook have been performing 3x better in terms of ROAS compared to our old pixel-based audiences. The email retargeting feature has been a great addition. We’re seeing solid engagement and it complements our ad strategy. The data is ridiculously accurate. We even participated in their data accuracy beta test and were seriously impressed by the completeness. Yonan, our account manager, has been amazing. The platform is easy to use but having someone constantly helping us optimize has made all the difference. We recently started pushing more event data into Facebook and it seems to be helping bring down costs. Review collected by and hosted on G2.com. What do you dislike about Customers.ai? I don’t have any dislikes but I do wish I could see more of my Facebook reporting in the Customers.ai dashboard. Feature request! Review collected by and hosted on G2.com. What problems is Customers.ai solving and how is that benefiting you? The biggest problem was that our retargeting lost it’s mojo. Basically, Facebook’s pixel wasn’t catching enough of our traffic and we didn’t have full control over our audience targeting (thanks Advantage+). Here are the benefits of Customers.ai we’ve seen: - We are building retargeting audiences that convert at a higher rate. - We just started to layer in email retargeting, which has helped us recapture more visitors. - We get expert guidance from our account manager instead of having to figure it all out on our own. - We’ve seen an improvement in overall campaign performance and have been able to scale up our spend. Not easy. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic JH Jesse H. Founder Small-Business (50 or fewer emp.) 2/28/2025 "Great for Improving ROI and New Revenue Opportunities" 5/5 What do you like best about Customers.ai? A colleague recommended Customers.ai, so I asked our marketing team to try it out. So far they've been impressed with the features and functionalities of the platform. I have been impressed with the incremental jumps we are seeing in revenue from the flows that were tested. I know our welcome flow series in particular has jumped noticeably and the abandonment flows have seen a lot more sales come through. Review collected by and hosted on G2.com. What do you dislike about Customers.ai? While we are already ROI positive, I’d like to see that keep growing. I’m confident it will based off of results so far. Review collected by and hosted on G2.com. What problems is Customers.ai solving and how is that benefiting you? The benefits are pretty aligned to revenue growth. Anytime we bring on on a new tool, that’s our goal and so far I’ve been impressed. I think our team was already doing a good job with our existing email marketing program and this seems like way to amplify and optimize. I have heard that these types of tools are more successful if you already have a solid foundation in place and that makes sense based on my experience so far. Other benefits I’ve seen - good integrations, easy to use, great support and sales team, good data. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Shadrach A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Shadrach A.") SA Shadrach A. Lead Generation Specialist Small-Business (50 or fewer emp.) 2/26/2025 "A Powerful Tool for Better Leads and Smarter Outreach" 5/5 What do you like best about Customers.ai? What I really appreciate about Customers.ai is its accurate lead intelligence. It has made a big difference in how we capture and qualify leads, providing clear insights into who is genuinely interested. As a result, we are bringing in higher-quality leads, and the impact has been clear, my manager and VP have seen the results firsthand. On top of that, the platform is easy to use. It integrates seamlessly with Salesforce and our ESP, making outreach much more efficient. At the end of the day, my job is to generate leads, and Customers.ai has made that process much more effective. Review collected by and hosted on G2.com. What do you dislike about Customers.ai? I have no complaints about Customers.ai, It does exactly what it promises. Review collected by and hosted on G2.com. What problems is Customers.ai solving and how is that benefiting you? Customers.ai has solved our challenge of dealing with low-quality leads. Before using it, we struggled with incomplete and unreliable data, making it hard to prioritize follow-ups and gauge prospect interest. Now, with its detailed visitor identification and lead intelligence, we have a clear view of who is engaging with our business. This has helped us focus on serious buyers instead of wasting time on unqualified leads, making our team much more efficient. Plus, our lead capture rates have improved, leading to more leads and higher conversions. Alongside our other marketing and sales efforts, this has been a big win for our company. I’m really glad we gave Customers.ai a try. I’d highly recommend it to any business looking to improve its sales funnel and grow revenue. It’s easy to use and delivers great results. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Crissette T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Crissette T.") CT Crissette T. Global Learning Succes Manager for Philippines and Malaysia / HIT & DWP Service Line Enterprise (\> 1000 emp.) 2/26/2025 "Very impressive tech for sales and marketing" 5/5 What do you like best about Customers.ai? As a training coach, I work with a lot of software and Customers.ai is one of the best sales and marketing tools I've seen come through my door. It’s simple to use and doesn’t require much setup. The whole team picked it up quickly. On my side, I’ve been testing it internally and analyzing the results so I can train our team to use it effectively. It’s very clear how it helps our marketing and sales teams from an efficiency and results standpoint. It honestly seems too good to be true and I’m getting a better sense of why everyone is raving about it. I appreciate that the email capture works on both the general visitor ID front and all types of forms (the data seems to be extremely accurate). We seeing warm leads come through and the people are opening our emails. I really appreciate all the integration api options too. It makes our life on the tech side much easier and doesn’t require a bunch of zaps or makes. Review collected by and hosted on G2.com. What do you dislike about Customers.ai? I have not identified any problems with Customer.ai Review collected by and hosted on G2.com. What problems is Customers.ai solving and how is that benefiting you? It helps in lead generation and capturing. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Nozomi Claude K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nozomi Claude K.") NK Nozomi Claude K. Broadcast Director Mid-Market (51-1000 emp.) 2/25/2025 "Very Impressed With Our Facebook Retargeting Performance" 5/5 What do you like best about Customers.ai? I've been looking for a way to make our ad targeting more precise and when I heard about Customers.ai, I wanted to give it a shot. After a few months of using it, I was pretty impressed with our Facebook retargeting performance – CPA dropped 50% and sales were up 70%. We actually tested the audiences to get an accurate picture before just switching everything out. We had been using just the FB pixel for retargeting and while it wasn’t terrible, it definitely wasn't as good as it should be or used to be. With Customers.ai, we were able to build these really focused retargeting audiences using their visitor identification and contact enrichment tools. It’s a smaller, more high-intent audience but it’s working out well and tests showed it working much better than our existing audience. Now we run both just to ensure we aren’t missing anyone. Results? Facebook ad costs have gone down and sales have gone up. I also decided to try it on TikTok. Although there isn’t a native integration like on Facebook, setting up the Customers.ai audience was pretty straightforward and easy from a technical setup standpoint. I’m still testing on TikTok but what I’ve seen so far looks promising. Overall, I like that Customers.ai gives me better audience data for my retargeting campaigns. Review collected by and hosted on G2.com. What do you dislike about Customers.ai? There aren’t any dislikes. We have seen great results and are just getting started! Review collected by and hosted on G2.com. What problems is Customers.ai solving and how is that benefiting you? Our retargeting campaigns were doing fine but not awesome. We were using the standard tools that Facebook provides and as everyone knows, this past year was pretty tough with Advantage+ and all the changes they made to their system. Customers.ai helped solve this issue with high-quality retargeting audiences that perform significantly better than what we were using. On TikTok, I’m still testing it, but what I’m seeing so far is pretty good. Facebook is where we’ve seen the biggest gains! I appreciate that we can target people who we know for a fact were on our site, we can see what actions they are taking on our site, and we can send them ads that actually make sense for them. It sounds so simple and silly that we haven’t been doing this for longer. There is basically one-click configuration for Facebook, it’s easy to use the platform, and all the features and functionality are right in the dashboard. Anyone can figure it out! Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Danielle Q.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Danielle Q.") DQ Danielle Q. Graphic Designer Mid-Market (51-1000 emp.) 2/21/2025 "Customers.ai review - a must-have visitor id tool for ecommerce businesses" 5/5 What do you like best about Customers.ai? I first heard about Customers.ai from a friend and the sales team set me up on a trial. Within two weeks, I was sold on it. It was interesting to see the data start coming in since I’ve never seen anything like that. I was kind of expecting a list of names and emails but they actually validate who’s on the site and show me the complete customer journey. I can see every page a person checks out, see whether they’re new or returning, see if they opened an email, and even track if they eventually make a purchase. It’s really ground-breaking. What also stands out is the level of detail in the visitor identification data. It’s not just basic info. You get full contact details (even business details) and can create segments based on all these different fields and actions. I like that the integration with Klaviyo makes it easy to build new audiences and new flows. When I tested some new abandonment flows using the audiences set up by Customers.ai, we noticed a real lift in engagement. Overall, the platform is simple to set up and easy use and like others on here have said, I love that it works with all of my other tools. It seems like the team really knows their stuff and I’m excited to keep using it. Review collected by and hosted on G2.com. What do you dislike about Customers.ai? Maybe I will have some dislikes in the future but right now we really love what it does. Review collected by and hosted on G2.com. What problems is Customers.ai solving and how is that benefiting you? Before Customers.ai, we had no idea how many visitors we were missing in our abandonment flows or email campaigns in general. As marketers, we knew we were missing people but to be honest, we didn’t have any real data on it. Now we can see if a visitor is new or coming back (big deal for Klaviyo users) and put them into the right flows. We are definitely capturing a lot more of the audience we used to lose. The other problem it’s helping with is that we can adjust our campaigns faster. Customers.ai has helped us improve our reach and make our marketing efforts more effective overall and I highly recommend it to anyone in the ecommerce industry. Review collected by and hosted on G2.com. Show More 2/25/2025 Current UserValidated ReviewerSource: Organic ##### Categories on G2 [Sales Engagement](https://www.g2.com/categories/sales-engagement)[Live Chat](https://www.g2.com/categories/live-chat)[Lead Capture](https://www.g2.com/categories/lead-capture) [Sales Engagement](https://www.g2.com/categories/sales-engagement)[Live Chat](https://www.g2.com/categories/live-chat)[Lead Capture](https://www.g2.com/categories/lead-capture)[Conversational Marketing](https://www.g2.com/categories/conversational-marketing)[Chatbots](https://www.g2.com/categories/chatbots)[Lead Intelligence](https://www.g2.com/categories/lead-intelligence)[Visitor Identification](https://www.g2.com/categories/visitor-identification)[Retargeting](https://www.g2.com/categories/retargeting) [Show MoreShow Less](javascript:void(0);) ##### Explore More [Top voice command software for desktop workspaces](https://www.g2.com/discussions/top-voice-command-software-for-desktop-workspaces)[What's the best mobile marketing platform with audience segmentation that genuinely improves engagement and retention rates?](https://www.g2.com/discussions/what-s-the-best-mobile-marketing-platform-with-audience-segmentation-that-genuinely-improves-engagement-and-retention-rates)[What cloud rebate management systems work best for B2B companies with complex channel incentive programs involving resellers, distributors and direct partners at different tiers?](https://www.g2.com/discussions/what-cloud-rebate-management-systems-work-best-for-b2b-companies-with-complex-channel-incentive-programs-involving-resellers-distributors-and-direct-partners-at-different-tiers) [Which columnar databases are the easiest to integrate with Looker, Tableau and Google Data Studio so an analytics team can connect its BI tool without a complex connector setup?](https://www.g2.com/discussions/which-columnar-databases-are-the-easiest-to-integrate-with-looker-tableau-and-google-data-studio-so-an-analytics-team-can-connect-its-bi-tool-without-a-complex-connector-setup)[Vaccine Tracking](https://www.g2.com/articles/g2-introduces-new-vaccine-tracking-software-category)[Pros and Cons Details](https://www.g2.com/products/customers-ai/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)