Conviva Features
Metrics (9)
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Sessions - Digital Analytics
Accurately measure total web traffic and present data elegantly.
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Engagement
Configure and accurately measure an appropriate measure of engagement, such as average session length, page views per session, amount of scrolling, etc.
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Entry and Exit Pages
Accurately determine where most people enter your site and where they leave and present data elegantly.
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Standard Event Tracking
Software automatically tracks standard user actions.
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Custom Event Tracking
Able to set up custom variables to track any user activity on the site.
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Retention
Accurately measure bounce rate.
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Return
Track user return rates and related metrics.
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Conversions
Track what proportion of users convert via a certain action.
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Funnels
See how many users proceed down a certain path to conversion.
Reporting (7)
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Real-Time Reporting
Obtain live data for who is currently accessing your site.
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Trending
Report on how any user activity has changed over time.
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Retroactive Reporting
Report on user activity in the past and set up predictive models for the future.
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Segmentation
Break down a population of users by demographics, sequence actions, time, and able to build custom segments.
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Mobile Reporting
Analytic tools are also available for mobile and tablet versions of websites.
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Unification Across Devices
Able to unify user data across devices, recognizing returning users.
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Custom Reports and Dashboards
Allows users to easily build customized reports and dashboards.
Other (6)
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User Data
Able to access user-specific data such as location, language, gender, and activity while on the site.
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Site Search Reporting
Report on keywords used in internal searches.
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Load Time Monitoring
Track load times on different devices and systems.
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Campaign Tracking
Analyze inbound marketing traffic to identify which campaigns are working best.
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E-Commerce
Track revenue and transactions.
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Administration Alerts
System can self-monitor critical metrics and alert administrators when they reach concerning levels.
Administration (4)
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API / Integrations
Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc. with other software applications.
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QA Testing
Able to test that event and variable setup are reporting data accurately.
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Performance and Reliability
Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond.
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User, Role, and Access Management
Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.
Product Analytics (8)
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Account-Level Analytics
Ability to see analytics at the account level.
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User-Level Analytics
Ability to see analytics at the user level.
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Segmentation
Ability to compare usage across segments such as role, company size, etc.
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Funnels
See how users move though a product via grouped page sequences
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Alerts
Receive automated alerts and reports based on gains or losses in performance.
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Multi-Product Analytics
View analytics for multiple products in a single dashboard, including cross-product engagement
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User Scoring
Scores customers and visitors to identify at-risk or thriving accounts.
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Integrations
Breadth and functionality of integrations with third-party products.
Experience (2)
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Real-Time Monitoring
Provides users with real-time information on how individuals are using accessibility accomodation tools to interact with the site or application.
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Behavioral Analysis
Allow administrators to gain valuable insights related to end-user behavior.
Management (2)
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Content Management
Monitors web-content ensuring all assets and resources are displayed as intended, alerting administrators as issues arise.
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Alerts
Alert over email, text, phone call, or more to multiple parties.
Performance (3)
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Uptime Monitoring
Generates alerts for whenever a website or application goes down, experiences an error, makes a major change, or other events.
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Performance Monitoring
Provides tools to track and measure application or website performance.
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Issue Tracking
Track problems and manage resolutions related to end-user experience issues.
Agentic AI - Product Analytics (4)
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Autonomous Task Execution
Capability to perform complex tasks without constant human input
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Cross-system Integration
Works across multiple software systems or databases
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Adaptive Learning
Improves performance based on feedback and experience
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Proactive Assistance
Anticipates needs and offers suggestions without prompting
Agentic AI - Digital Analytics (4)
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Autonomous Task Execution
Capability to perform complex tasks without constant human input
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Cross-system Integration
Works across multiple software systems or databases
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Proactive Assistance
Anticipates needs and offers suggestions without prompting
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Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Digital Experience Monitoring (DEM) (7)
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Autonomous Task Execution
Capability to perform complex tasks without constant human input
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Multi-step Planning
Ability to break down and plan multi-step processes
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Cross-system Integration
Works across multiple software systems or databases
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Adaptive Learning
Improves performance based on feedback and experience
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Natural Language Interaction
Engages in human-like conversation for task delegation
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Proactive Assistance
Anticipates needs and offers suggestions without prompting
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Decision Making
Makes informed choices based on available data and objectives
Behavioral Analytics - Product Analytics (5)
Multi-Product Analytics
View analytics for multiple products in a single dashboard, including cross-product engagement
User level Analytics
Ability to see analytics at the user level.
Account level Analytics
Ability to see analytics at the account level.
Segmentation
Ability to compare usage across segments such as role, company size, etc.
Funnels
See how users move though a product via grouped page sequences
AI driven optimization - Product Analytics (4)
User scoring
Scores customers and visitors to identify at-risk or thriving accounts.
Adaptive learning
View analytics for multiple products in a single dashboard, including cross-product engagement
Automated insights
Anticipates needs and offers suggestions without prompting
Autonomous task execution
Capability to perform complex tasks without constant human input
Platform Infrastructure - Product Analytics (3)
Cross System integrations
Works across multiple software systems or databases
Alerts
Receive automated alerts and reports based on gains or losses in performance.
Integrations
Breadth and functionality of integrations with third-party products.
Technology Glossary Features
View definitions of the features and discover new technology terms.
Mobile reporting is a business intelligence solution that allows users to access analytics on mobile devices. Learn more about the benefits and uses.
Promotional messages are used by businesses to advertise a product, event, or special offer to their customers. Learn more about promotional messages, their best practices, and how marketers can create promotional campaigns with SMS marketing software.
Issue tracking is a system that registers all issues in a centralized repository as they are reported by customers. Learn more about the different types of issue tracking software and how organizations can utilize them.


