The standout aspect of working with CHEQ has been their exceptional customer service & true partnership approach. Our reps proactively flag traffic anomalies even beyond the paid search channels we're contracted for, including weekly channel-agnostic reports they provide to our Lead Quality team. They consistently go above & beyond, like when they compiled a detailed package of 200k+ invalid Bing click IDs that our internal analytics validated had a 0.004% conversion rate, helping us justify a ~$315k credit request. They've also provided video walkthroughs to help us analyze specific publishers & detailed breakdowns of search partner & syndicated traffic by referring source. Beyond the technical aspects of the partnership, our reps are also genuinely enjoyable people to work with.
From a performance perspective, our internal testing validated meaningful improvements with 53% higher Profit/SR in CHEQ-protected campaigns & a 1.3pp conversion rate improvement that aligned with their invalid click rate reductions. We appreciate their data-driven, realistic approach - for example, they provided repeat rate analysis showing realistic upper bounds on their impact rather than overpromising, & they're useful for identifying bad actor patterns our internal tools miss. Review collected by and hosted on G2.com.
There's some ambiguity in definitively attributing all performance improvements solely to CHEQ versus natural market fluctuations, but based on our internal validation, we feel confident that it's a significant value-add to our business. Review collected by and hosted on G2.com.
Wow! We really appreciate the thoughtful feedback and depth you’ve shared. Our account teams strive to provide the best support and partnership, and we’re so glad that shines through in your experience with us :) Looking forward to continuing to keep bad actors and bots out of your funnel!
