CampaignTrackly Features
Tools (3)
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Contact Collection
Gives users the ability to subscribe to unique content or otherwise share contact information.
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Audience Insights
Helps users understand audience demographics and evaluate visitor behavior
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Social Sharing
Adds intelligent social share buttons to your campaigns and content. Tracks who is sharing your content and driving conversions.
Metrics (6)
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Entry and Exit Pages
Accurately determine your websites most common entry and exit points, while displaying data elegantly.
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Sessions
Accurately measure total web traffic and display data logically.
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Engagement
Configure and accurately measure an appropriate measure of engagement, such as average session length, page views per session, amount of scrolling, etc.
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Return
Track user return rates and related metrics.
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Conversions
Track what proportion of users convert to customers via specific actions.
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Search Rank
Gives users accurate reflection of how their search ratings compare with competitors.
Administration (6)
Data Modelling
Tools to (re)structure data in a manner that allows extracting insights quickly and accurately
Recommendations
Analyzes data to find and recommend the highest value customer segmentations.
Workflow Management
Tools to create and adjust workflows to ensure consistency.
Dashboards and Visualizations
Presents information and analytics in a digestible, intuitive, and visually appealing way.
Configurable Workflow
Configure existing workflows to meet your organization's needs
Rules-Based Workflow
Automates and streamlines business processes by creating a sequence of predefined rules and actions that govern the flow of work
Compliance (5)
Sensitive Data Compliance
Supports compliance with PII, GDPR, HIPPA, PCI, and other regulatory standards.
Training and Guidelines
Provides guidelines or training related to sensitive data compliance requirements,
Policy Enforcement
Allows administrators to set policies for security and data governance
Compliance Monitoring
Monitors data quality and send alerts based on violations or misuse
Real-Time Monitoring
Active monitoring of systems, applications, or networks
Data Quality (3)
Data Preparation
Curates collected data for big data analytics solutions to analyze, manipulate, and model
Data Distribution
Facilitates the disseminating of collected big data throughout parallel computing clusters
Data Unification
Compile data from across all systems so that users can view relevant information easily.
URL Shortener (9)
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Branded Shortlinks
Enables users to select custom and branded vanity URLs.
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Link Analytics
Displays analytics such as clicks, sources, and demographics.
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Bulk URL Creation
Allows users to create multiple shortlinks at once.
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Historical Shortlink Tracking
Records and stores past links associated with a user's account.
Bulk Uploading
Upload multiple documents at once
Customer Activity Tracking
A report showing what actions customers perform
Click Tracking
Track the amount of clicks on individual products to measure campaign results
Campaign Analytics
Track and interpret campaign performance metrics
Secured Links
Links protected by security features such as SSO, HTTP/HTTPS encryption, and access controls.
Audience Targeting (3)
Geographic Targeting
Directs traffic based on user's location
Device/OS Targeting
Directs traffic based on user's device and/or operating system
Retargeting
Offers pixel tracking or similar features to help users create retargeting campaigns
Analytics (3)
Digital Analytics
Tracks visitor engagement metrics such as visits and clicks
Attribution
Offers attribution data to provide insight into which links are generating the most streams or sales
Data Sharing and Exporting
Tools for sharing or exporting analytics data
Management (6)
Business Glossary
Lets users build a glossary of business terms, vocabulary and definitions across multiple tools.
Data Discovery
Provides a built-in integrated data catalog that allows users to easily locate data across multiple sources.
Data Profililng
Monitors and cleanses data with the help of business rules and analytical algorithms.
Reporting and Visualization
Visualize data flows and lineage that demonstrates compliance with reports and dashboards through a single console.
Data Lineage
Provides an automated data lineage functionality which provides visibility over the entire data movement journey from data origination to destination.
Data Visualization
Graphical representation of data
Security (9)
Access Control
Authenticates and authorizes individuals to access the data they are allowed to see and use.
Roles Management
Helps identify and manage the roles of owners and stewards of data.
Compliance Management
Helps adhere to data privacy regulations and norms.
Deletion Management
Access Controls/Permissions
Define levels of authorization for access to specific files or systems
User Management
Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks
Process Management
Audit Management
Plan, schedule, and execute organization's accounts and assets to ensure compliance with policies and laws
Metadata Management
Collect and maintain structured information that describes data or content
Maintainence (3)
Data Quality Management
Defines, validates, and monitors business rules to safeguard master data readiness.
Policy Management
Allows users to create and review data policies to make them consistent across the organization.
Data Storage Management
Manage and store data in a database
Development (5)
Low-Code or No-Code
Allows users to embed QR codes onto mobile platforms with little to no coding
Bulk Creation
Enables the creation of bulk quantities of QR codes as CSV files
Analytics
Provides analytical measures of customer interactions with the QR code
Intuitive Dashboards
Features dashboards that help manage and design QR codes and landing pages. They include the ability to download reports, add team members, and manage workflows
Audience Analytics
Track and analyze various metrics such as demographics, psychographics, behavior and other insights
Formatting (3)
Dynamics Codes
Allows users to create dynamic QR codes that regularly update and can be edited
File Formats
Allows QR codes to be exported as various different file formats, such as PDFs and PNGs
Customization
Offers customizations of logos with various color schemes and capacities to brand QR codes
Generative AI (3)
AI Text Generation
Allows users to generate text based on a text prompt.
AI Text Summarization
Condenses long documents or text into a brief summary.
Generative AI
Use AI to generate content in the form of text, images, videos, etc.
Agentic AI - Digital Sales Room (6)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Audience Targeting
Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention
UTM Parameters Integration
Text-based tags or codes added to the end of a URL that monitor and track link performance
Third-Party Integrations
Set up connections to third-party platforms to improve business processes
Agentic AI - Business Continuity Management (4)
Multi-step Planning
Ability to break down and plan multi-step processes
Adaptive Learning
Improves performance based on feedback and experience
AI/Machine Learning
Software program that continuously adjusts its behavior based on observed data
Scenario Planning
Develop potential scenarios to identify risks and opportunities
Agentic AI - Penetration Testing (5)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Multi-Language
Manage and support multiple languages
Agentic AI - Data Governance (8)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Decision Making
Makes informed choices based on available data and objectives
Third-Party Integrations
Set up connections to third-party platforms to improve business processes
Active Directory Integration
Integrates with Active Directory
Agentic AI - Content Analytics (5)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Additional Functionality (76)
Landing Pages/Web Forms
Create landing pages or online forms designed to capture new leads and prospects
Retargeting
Adding retargeting pixels to track users who click a link and show them targeted ads
Dashboard
Assembly of graphs and charts for visualizing and tracking statistics/metrics
AI Copilot
A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users
Link Shortening
Shorten long links into custom or branded links
Link Cloaking
Also called URL masking and link disguising; in which the actual destination URL is hidden from users.
Real-Time Data
Receive data and information in real time
Tag Management
Generate or append custom campaign parameters to URLs
Custom Domains
Create branded link campaigns or short links with one or multiple custom domains.
Customer Journey Mapping
Visualize and analyze customer experience across all touchpoints and channels
For Marketing and Advertising
Used by marketers and advertisers
QR Codes
Matrix barcode that stores information
Search/Filter
Search and filter data across systems to locate required information by entering keywords or certain criteria
Campaign Management
Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
Link Expiration and Deactivation
Configure a URL to become inactive/invalid automatically after a period of time
Generative AI
Use AI to generate content in the form of text, images, videos, etc.
API
Application programming interface that allows for integration with other systems/databases
For Mobile
Compatible with mobile devices
A/B Testing
Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness
Data Aggregation
Collect, process and structure data from multiple sources for further analysis
Link Sharing
Distribution of URLs across various platforms, such as email, social media, or messaging apps
Link Management
Monitoring and organizing references from a webpage to external sites and internal pages
Link Editing
Change or redirect the destination URL of a short link
Link Redirection/Link Rotator
Redirecting domain's visitors to a new or updated URL
Download
Saves generated content in various formats
Landing Pages/Web Forms
Create landing pages or online forms designed to capture new leads and prospects
Alerts/Notifications
Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
Scannability Score
Get real-time feedback on your QR code’s scan reliability during design.
QR Code Printing
Allows the printing and management of QR Codes
Retargeting
Adding retargeting pixels to track users who click a link and show them targeted ads
Multiple QR Code Types
Generate QR codes for URLs, vCards, WiFi, Email, SMS, and more.
Expiration Management
Track and manage expiration of various items including products, warranties, licenses, and contracts
Templates
Sample files or documents that could be customized as needed or used as is
QR Code Generation
Creates scannable QR codes from text, URLs, or other data inputs
GPS
System to support the positioning, navigation, and timing (PNT) measurements of an object or individual
Campaign Segmentation
Group campaigns by project, client, or campaign for better management.
QR Code Duplication
Copy an existing QR code, including all settings and customizations.
Single Sign On
Allow users to access multiple services after entering their login credentials once
Custom Frames & CTA Text
Add decorative frames and call-to-action labels to your QR codes.
Campaign Management
Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
A/B Testing
Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness
Bulk QR Code Generation
Create multiple QR codes at once using batch data import.
Image Embedding
Insert brand logos or images into your product for enhanced branding.
Embeddable Widget
Allows you to easily add interactive elements to your website or blog with a simple embed code.
Lead Capture
Automatically identify and save contact information of potential customers
Password Protection
Protect passwords from security threats
White Label
Ability that lets users rebrand the software to make it look like their own
API
Application programming interface that allows for integration with other systems/databases
Embeddable
Allows you to easily add interactive elements to your website or blog with a simple embed code.
AI Copilot
A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users
Reporting & Statistics
Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
Data Migration
Move from one database to another, or upgrade the version of database software being used
Archiving & Retention
Moving and separately storing data that is not actively used or continuous storage of data for compliance purposes
Data Capture and Transfer
Import, collect, and capture data from multiple sources
Audit Trail
A record of all activities within the system, including user access, changes made, etc.
Data Synchronization
Synchronizing data between two or more devices/systems and automatically updating changes to maintain consistency
Single Sign On
Allow users to access multiple services after entering their login credentials once
Customizable Reports
Alter the layout and content of reports
Data Profiling
Examines, analyzes, and organizes data to create relevant summaries or graphs.
Authentication
Verify the identity of users/devices to enable secure access
Role-Based Permissions
Set & manage permission levels based on user roles and restrict access to only authorized individuals
Tagging
Attach digital tags to documents and assets for identification, search, or monitoring purposes
Secure Data Storage
Securely stores data to prevent data loss or breaches
Data Security
Protect sensitive data for digital privacy
HIPAA Compliant
Compliant with HIPAA, which sets standards for sensitive patient data protection
SSL Security
Security protocol that ensures secure, encrypted communication over the internet, safeguarding sensitive data from unauthorized access
Risk Assessment
Initiate collection and analysis of known risks
Data Mapping
Track the management and flow of data throughout the organization
Search/Filter
Search and filter data across systems to locate required information by entering keywords or certain criteria
Self Service Portal
Online portal through which end users can access the system, manage tasks, or obtain information
Multiple Data Sources
Allows users to manage data from a number of sources
Document Storage
Store and organize documents in a centralized system
API
Application programming interface that allows for integration with other systems/databases
Activity Tracking
Track and document all activities across devices, networks, and other systems
Automatic Backup
Data is backed up automatically to prevent data loss
Visual Analytics
Interact with data visualization elements, such as charts and graphs, to drill down into data