# Which PR CRM platforms integrate with Gmail and Outlook so PR teams can track pitch activity directly inside the email tool they already use every day?

<p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">Trying to get a clearer picture of which <a class="a a--md" elv="true" href="https://www.g2.com/categories/pr-crm">PR CRM software</a> tools actually deliver on Gmail and Outlook integration for pitch tracking, not just list them as features. The meaningful question is whether the integration keeps outreach data inside the CRM without forcing you to change how you send email.</p><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">Here are the tools that reviewers describe as actually working in practice:</p><ol>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/propel-2022-11-17/reviews"><strong>Propel</strong></a>: The Gmail and Outlook plugins are the most consistently praised features in the reviews. Reviewers describe pitches going out through their normal inbox while opens, responses, and clicks sync back into the platform automatically. One reviewer described the Exchange integration specifically as what made Propel feel like a purpose-built tool rather than a workaround. Does the plugin work equally well across the most recent versions of both clients, or are there sync delays on either?</li>
<li>
</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/muck-rack/reviews"><strong>Muck Rack</strong></a>: Integrates with email for pitch sending and tracks open rates and engagement in real time. Reviewers describe being able to forward email interactions into journalist logs, keeping the outreach record complete even when communication occurs outside the native sending tool. One reviewer called this feature "incredible" for keeping the relationship history tidy.</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/prowly/reviews"><strong>Prowly</strong></a>: Handles outreach and open tracking within the platform. Reviewers focused on pitch tracking describe it as practical for daily use. The CRM side of Prowly logs interactions against contacts, though reviewers note that the Salesforce integration requires manual exports rather than automatic syncing. For teams whose entire stack is Gmail or Outlook, how does the native experience compare to dedicated plugins?</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/cisionone/reviews"><strong>CisionOne</strong></a>: Reviewers describe sending pitches directly through the platform's distribution tool, and tracking opens and engagement there, with email clients supported as part of the sending workflow. The all-in-one approach means integration is less plugin-based and more natively embedded.</li>
</ol><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">For teams where pitches always go out through a personal inbox, which integration actually held up at volume without sync failures or duplicate logging?</p>

##### Post Metadata
- Posted at: 3 months ago
- Author title: Writer
- Net upvotes: 1


## Comments
### Comment 1

&lt;p&gt;ntegration frictionlessness matters more than feature breadth. If tracking requires leaving Gmail to work, it won&#39;t stick. Propel&#39;s approach of adding tracking directly in-email is valuable; most others require copying information back to the CRM.&amp;nbsp;&lt;/p&gt;

##### Comment Metadata
- Posted at: 17 days ago
- Author title: Marketing Executive



### Comment 2

&lt;p&gt;&lt;span style=&quot;background-color: transparent; color: rgb(0, 0, 0);&quot;&gt;Propel&#39;s Gmail plugin has held up well at volume for us. Pitches go out through the normal inbox and the open and response tracking syncs back without us having to think about it.&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;&lt;p&gt;&lt;br&gt;&lt;/p&gt;

##### Comment Metadata
- Posted at: 18 days ago
- Author title: SEO Content Writer



### Comment 3

&lt;p&gt;Propel sounds strongest for teams that insist on sending pitches from their personal inboxes. At volume, I’d trust a dedicated Gmail or Outlook plugin more than a workflow that requires forwarding or manually logging activity, especially when opens, clicks, and replies can sync back automatically.&lt;/p&gt;

##### Comment Metadata
- Posted at: 20 days ago



### Comment 4

&lt;p&gt;&lt;span style=&quot;color: rgb(0, 0, 0);&quot;&gt;There&#39;s a hidden question under this one: where does the email actually get sent from? A plugin that sends through your own inbox looks like a normal personal email to the journalist&#39;s spam filter. An email sent from the platform&#39;s servers can get treated like mass mail, because technically it is. Journalists have aggressive filters, so this can matter more than any tracking feature. &quot;Integrates with Gmail&quot; can mean either setup, so it&#39;s worth asking which one you&#39;re getting.&lt;/span&gt;&lt;/p&gt;

##### Comment Metadata
- Posted at: 3 months ago
- Author title: Tech Consultant





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