[
AppsFlyer Reviews
](https://www.g2.com/products/appsflyer/reviews)

[
AppsFlyer Reviews
](https://www.g2.com/products/appsflyer/reviews)

# AppsFlyer Pricing Overview

[Editedit](https://my.g2.com/appsflyer/pricings)

Free Trial

**AppsFlyer has not provided pricing information for this product or service.** This is common practice for software sellers and service providers. Contact AppsFlyer to obtain current pricing.

https://www.appsflyer.com/pricing/?utm\_source=g2&afc\_source=g2&utm\_medium=social&afc\_medium=social&utm\_campaign=g2\_pricing&afc\_campaign=g2\_pricing

Pricing information for AppsFlyer is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase AppsFlyer must be conducted with the seller.
Pricing information was last updated on August 20, 2024

Show More

## Pricing Insights

Averages based on real user reviews.

### Time to Implement

3 months

### Return on Investment

12 months

### Average Discount

9%

### Perceived Cost

$$$$$

## How much does AppsFlyer cost?

Data powered by [BetterCloud](https://www.bettercloud.com).

Estimated Price

### $$k - $$k

Per Year

Based on data from 6 purchases.

Get Price Estimate

## Top-Rated Alternatives

[

 ![Singular](https://images.g2crowd.com/uploads/product/hd_favicon/6f754a1a8809c13f66c00c798d9f9d55/singular.svg "Singular")

Singular

4.5/5

(501)

](https://www.g2.com/products/singular/reviews)

[

 ![Kochava](https://images.g2crowd.com/uploads/product/hd_favicon/ebd80691aac1ea1dc1ea81eeb9125389/kochava.svg "Kochava")

Kochava

4.1/5

(131)

](https://www.g2.com/products/kochava/reviews)

[

 ![Adjust](https://images.g2crowd.com/uploads/product/hd_favicon/0c3dde1e87f8b5d259edafffc97477af/adjust.svg "Adjust")

Adjust

4.7/5

(711)

](https://www.g2.com/products/adjust/reviews)

[
View All Alternatives
](https://www.g2.com/products/appsflyer/competitors/alternatives)

## AppsFlyer Pricing Reviews
(2)

 ![Phuong L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Phuong L.")
PL

Phuong L.

Marketing manager

Mid-Market (51-1000 emp.)

11/23/2023

More Options
- 

"Chance to meet in others industry"

5/5

What do you like best about AppsFlyer?

It is accurate. I can know the details of performance marketing. Review collected by and hosted on G2.com.

What do you dislike about AppsFlyer?

Sometimes the cost was not full or delayed. Review collected by and hosted on G2.com.

What problems is AppsFlyer solving and how is that benefiting you?

Detail-level attribution Review collected by and hosted on G2.com.

Show More

Response from Vera Kopylova of AppsFlyer

[Editedit](https://www.g2.com/survey_responses/appsflyer-review-8920483/official_response/edit)

Hi Phuong. We are incredibly grateful that you took the time to leave us a 5-star review.

Rating Updated (9/9/2025)
Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Human Resources](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Human Resources")
AH

Verified User in Human Resources

Mid-Market (51-1000 emp.)

12/16/2025

More Options
- 
- [Respond as AppsFlyer](https://www.g2.com/survey_responses/appsflyer-review-12065512/official_response/new)

"Reliable Analytics and Smooth Integrations, But Steep Learning Curve"

3/5

What do you like best about AppsFlyer?

AppsFlyer is how reliable and easy to use it is for tracking and analyzing mobile app performance. The dashboard is clear and intuitive, and the data is accurate and detailed, which makes it easier to understand user behavior and optimize campaigns. It also integrates smoothly with many ad networks and tools, saving time and improving overall marketing efficiency. Review collected by and hosted on G2.com.

What do you dislike about AppsFlyer?

AppsFlyer is that the platform can feel complex at first, especially for new users. Some advanced features require time and experience to fully understand, and the pricing can be high for smaller teams or startups. Additionally, reports can sometimes take a while to load when working with large volumes of data. Review collected by and hosted on G2.com.

What problems is AppsFlyer solving and how is that benefiting you?

AppsFlyer solves the problem of accurately tracking user acquisition and understanding where installs and in-app events come from. It helps connect marketing spend with real performance by showing which channels and campaigns drive quality users. This benefits me by making data-driven decisions, optimizing budgets more effectively, and improving overall campaign performance with clear and trustworthy attribution insights. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

AppsFlyer Comparisons

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_f5233c4966be094ed2ee71263943d33f/adjust.jpeg "Product Avatar Image")

Adjust

4.7/5

(719)

[
Compare Now
](https://www.g2.com/compare/adjust-vs-appsflyer)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_7d1f8339d89f95fea4299742d229a616/branch.png "Product Avatar Image")

Branch

4.4/5

(456)

[
Compare Now
](https://www.g2.com/compare/appsflyer-vs-branch)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_140c051687011c1d8d0fe77fe1cbf1a0/singular.png "Product Avatar Image")

Singular

4.5/5

(510)

[
Compare Now
](https://www.g2.com/compare/appsflyer-vs-singular)

##### Categories on G2

[
Mobile Marketing
](https://www.g2.com/categories/mobile-marketing)[
Mobile App Analytics
](https://www.g2.com/categories/mobile-app-analytics)[
Mobile App Optimization
](https://www.g2.com/categories/mobile-app-optimization)

[
Creative Management Platforms
](https://www.g2.com/categories/creative-management-platforms)[
Smart Link
](https://www.g2.com/categories/smart-link)[
Data Clean Room
](https://www.g2.com/categories/data-clean-room)[
Click Fraud
](https://www.g2.com/categories/click-fraud)[
Mobile Attribution
](https://www.g2.com/categories/mobile-attribution)

Show More

##### Explore More

[
Best AI writing platforms for scaling blog production
](https://www.g2.com/discussions/what-are-the-best-ai-writing-platforms-for-scaling-blog-production)[
Top tools for managing event logistics
](https://www.g2.com/discussions/top-tools-for-managing-event-logistics)[
Top-rated customer relationship management software for mid-size businesses
](https://www.g2.com/discussions/top-rated-customer-relationship-management-software-for-mid-size-businesses)

[
Popular product information management software options
](https://www.g2.com/discussions/popular-product-information-management-software-options)[
Which event management software is best for small business
](https://www.g2.com/discussions/which-event-management-software-is-best-for-small-business)[
Pros and Cons Details
](https://www.g2.com/products/appsflyer/reviews?qs=pros-and-cons)

Show More

[
Best AI writing platforms for scaling blog production
](https://www.g2.com/discussions/what-are-the-best-ai-writing-platforms-for-scaling-blog-production)[
Top tools for managing event logistics
](https://www.g2.com/discussions/top-tools-for-managing-event-logistics)[
Top-rated customer relationship management software for mid-size businesses
](https://www.g2.com/discussions/top-rated-customer-relationship-management-software-for-mid-size-businesses)

[
Popular product information management software options
](https://www.g2.com/discussions/popular-product-information-management-software-options)[
Which event management software is best for small business
](https://www.g2.com/discussions/which-event-management-software-is-best-for-small-business)[
Pros and Cons Details
](https://www.g2.com/products/appsflyer/reviews?qs=pros-and-cons)