# Optinly Reviews **Vendor:** GoZen Technologies **Category:** [Pop-Up Builder Software](https://www.g2.com/categories/pop-up-builder) **Average Rating:** 4.4/5.0 **Total Reviews:** 84 ## About Optinly Optinly is a popup builder designed to help businesses engage website visitors and boost conversions without requiring design or development expertise. By offering a range of customizable popup types and advanced targeting options, Optinly enables users to create personalized campaigns that align with specific marketing goals, such as growing email lists, increasing sales, and reducing cart abandonment. Key Features and Functionality: - Diverse Popup Types: Optinly provides various popup formats, including exit-intent popups, floating sidebars, gamification popups (like spin-the-wheel), notification popups, fullscreen overlays, and timed delay popups. - Advanced Triggering Options: Users can set specific triggers for popups based on visitor behavior, such as exit intent, time on page, or device type, ensuring messages are displayed at optimal moments. - Powerful Targeting Capabilities: Optinly allows for precise audience targeting by displaying popups based on visitor interests and activities, enhancing relevance and effectiveness. - Pre-Designed Templates: With over 30 ready-to-use, customizable templates, users can quickly launch campaigns tailored to their objectives. - Seamless Integrations: Optinly integrates with leading email service providers like Mailchimp, Sendinblue, and Constant Contact, facilitating efficient lead management. - In-Depth Analytics Dashboard: The platform offers a comprehensive dashboard to monitor campaign performance, providing insights into views, clicks, and conversions. Primary Value and Solutions: Optinly addresses the challenge of effectively capturing and converting website visitors by offering an intuitive, goal-oriented popup solution. It empowers businesses to: - Grow Email Lists: Capture high-potential leads through engaging popups, expanding the subscriber base. - Increase Sales Conversions: Promote special offers, reduce cart abandonment, and boost eCommerce sales using targeted popup campaigns. - Enhance User Engagement: Utilize gamified popups and personalized messages to create interactive experiences that resonate with visitors. - Collect Valuable Feedback: Conduct surveys and gather insights to understand customer preferences and improve offerings. By simplifying the creation and deployment of strategic popups, Optinly enables businesses to effectively engage their audience, drive conversions, and achieve their marketing objectives. ## Optinly Pros & Cons **What users like:** - Users find **ease of use** in Optinly, allowing for quick deployment despite a lack of new features over time. (3 reviews) - Users find the setup of Optinly to be **quick and easy** , making it simple to deploy popups effectively. (2 reviews) - Users highlight the **responsive customer support** of Optinly, helping resolve issues efficiently when they arise. (1 reviews) - Users love the **intuitive interface** of Optinly, making email marketing pop-ups easy to create and deploy. (1 reviews) - Users appreciate the **intuitive interface** of Optinly, making pop-up creation easy for everyone, regardless of skill level. (1 reviews) - Reporting (1 reviews) - Users love the **variety of pre-designed templates** in Optinly, making popup creation easy and hassle-free. (1 reviews) **What users dislike:** - Users experience significant **duplication issues** with Optinly, hindering email integrations and leading to unmet promises. (1 reviews) - Users note that Optinly can be **expensive for customization options** , leading to comparisons with more affordable alternatives. (1 reviews) - Users find the **limited design flexibility** of Optinly restrictive, preferring tools that offer more customization options. (1 reviews) - Users find Optinly **not intuitive** , often struggling with integrations and experiencing significant delays in support resolutions. (1 reviews) - Users experience **payment issues** with Optinly, leading to unexpected cancellations of lifetime subscriptions. (1 reviews) ## Optinly Reviews ### 1. Never again **Rating:** 0.0/5.0 stars **Reviewed by:** Dmitriy Y. | Network Engineer, Small-Business (50 or fewer emp.) **Reviewed Date:** February 02, 2024 **What do you like best about Optinly?** I was hesitant to use a 3rd party saas for popups but i tried it and it worked well until it didn't! At the whim of the company all my content... GONE. **What do you dislike about Optinly?** Release stuff I can run on my own without reliance on your whim. **What problems is Optinly solving and how is that benefiting you?** It has completely failed all of my customers in delivering engaging popups. ### 2. Lots of issues - you can get better popup software for the same price **Rating:** 0.5/5.0 stars **Reviewed by:** Garik H. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** July 17, 2024 **What do you like best about Optinly?** Nothing new that I like. They don't upgrade or work on the product so it deteriorates with time. **What do you dislike about Optinly?** Everything. Multiple times the software integrations didn't work and it wasn't passing my subscribers to my email client. Took them a long time to fix. And then later they failed to honor their lifetime appsumo deal, breaking their promise to many users. Stay far far away. **What problems is Optinly solving and how is that benefiting you?** It's helping us capture emails and grow our email list. It's also helping us improve the conversion rate of the pop-ups. ### 3. Medicore Tool and the Company Are Scammers **Rating:** 0.0/5.0 stars **Reviewed by:** David I. | Fractional CMO, Small-Business (50 or fewer emp.) **Reviewed Date:** May 12, 2025 **What do you like best about Optinly?** It was ok, easy and quick to deploy but in 4 years, no new features, and nothing interesting, just a medicore pup up builder. **What do you dislike about Optinly?** Nothing unique, kinda basic, and most of all, I bought a lifetime subscription back in 2021 and they canceled it for no reason other than stating another thirdparty company hadn't paid them for 10 months even though that clearly isnt true since i bought it 4 years ago. **What problems is Optinly solving and how is that benefiting you?** Building popups, until they turned out to be scammers, then it solved nothing ### 4. How Optinly Elevates My Coaching Practice for Lead Generation **Rating:** 4.5/5.0 stars **Reviewed by:** Chareen G. | LinkedMinded™ Using Ai Group Coaching Program, Small-Business (50 or fewer emp.) **Reviewed Date:** July 30, 2024 **What do you like best about Optinly?** As a solo business coach, I understand the essential role that effective lead generation plays in growing my practice. Leads are the lifeblood of any business and finding creative ways to capture leads is why I use Optinly. It's been a great tool for how I capture leads and engage with potential clients. One of the most powerful aspects of Optinly is its opt-in forms. I can create and deploy various types, such as pop-ups for lead magnets and my blog posts, as well as slide-ins which are great for short promotions. These have significantly increased my ability to capture lead information. I also like that it integrates with my email service provider, which helps streamline things. **What do you dislike about Optinly?** Sometimes I find the initial setup can be time-consuming as I fine-tune forms to meet my specific needs. And as with any software, it doesn't do everything that I want it to do, but I work with it because what it does do, it does well. **What problems is Optinly solving and how is that benefiting you?** The biggest benefit to using Optinly is that it has increased my conversions by enhancing how I capture leads and convert visitors into subscribers. The customization options allows me to create forms that reflect my brand style, the look and feel of my pop-ups and slide ins. It does meet specific needs, leading to better user engagement. I also like the analytics it provides. I can really tell if my pop-ups are converting. By utilizing analytics, I can make real data-driven decisions in order to improve form performance over time. ### 5. Optinly - Simply The Best PopUp Tool **Rating:** 5.0/5.0 stars **Reviewed by:** Karsten D. | Entrepreneur/SocialMediaInfluenecer, Small-Business (50 or fewer emp.) **Reviewed Date:** June 20, 2024 **What do you like best about Optinly?** Easy: It's pure flexibility, easiness, top integration possibilities. Very quick setup, good styling options. Customer Support is very fast and polite, always ready to help, even newbies like me. CombiningOprinly with other tools like GoBrunch or Sniply is very interesti#ng to me. There are endless opportunities out there! **What do you dislike about Optinly?** Overall Optinly is fantastic, there are a few downsides. There might occasionally be slow loading time for some templates. Also the interface might be a little bit confusing for new or not so tech savvy users because of the endless possibilities that are presented in this great tool. Nothing else to say here! **What problems is Optinly solving and how is that benefiting you?** Primary it helps me a lot capturing, converting, engaging new leads, with optinly it is just a breeze. Bucch of predesigned templates help a lot. The absolute easy integration into new projects that would need plethora of new coding abilities otherwise. Optinly helps me making my online project creating life just very much easier! ### 6. Easily use this tool to generate a large number of leads！ **Rating:** 5.0/5.0 stars **Reviewed by:** DingChing H. | Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** July 02, 2024 **What do you like best about Optinly?** We are a language institution, we need more interesting ways to leave a lasting impression on our website. Using Optinly, we can easily design various pop-up notifications, such as coupons, countdown reminders, or direct access to the trial courses I designed. This increases the chances of capturing information or boosting purchases. I check my list almost every month to see if it has grown, and combining it with Vbout for email marketing is very easy to use. **What do you dislike about Optinly?** It's a pity we can't combine interactive game types, and I also hope for more templates. **What problems is Optinly solving and how is that benefiting you?** I previously needed to hire a professional marketing company to design this for me, and it took a lot of time and money to make adjustments to their designs. Now my own team can build these, and they even provide many templates for reference. It's very useful!Optinly also allowed me to retain more customers I had missed. Now at least they can see the promotions I am running very directly and be impressed. It's also very convenient for me to easily change the style and content according to my needs at any time. ### 7. Excellent Affordable Opt-in application **Rating:** 5.0/5.0 stars **Reviewed by:** Patrick J. | Owner / Broker, Small-Business (50 or fewer emp.) **Reviewed Date:** June 30, 2024 **What do you like best about Optinly?** I have been using Optinly for a little over 6 months now. It has everything I was looking for in a Optin plugin for my Wordpress websites. Also it has been very easy to use, and set up. I like that it works with Pabbly Connect, along with Zapier. One of my favorite popups is the Video feature. There are more than enought other pop up templates to do the job. My license allows for 25 website. The service I had before didn't offer anything close to that amount, even on their highest plan. The service has been responsive whenever I needed their assistance. i have found Optinly to be a valuable tool to my website design. I would recommend this application to anyone intested. **What do you dislike about Optinly?** What I don't like about Optinly that that some of their integration partners don't work. For example, the Zoho CRM integration does not work. The tab is there, but it shows Failed everytime I try to sync the two. **What problems is Optinly solving and how is that benefiting you?** Optinly is a cost effective altnerantive to the other progams like OptinMonster. Optinly has allowed me to utulize the application amoung many more site that I could have hoped for with any other service I have researched. ### 8. Optinly - Simply the best PopUp Tool I know. **Rating:** 5.0/5.0 stars **Reviewed by:** Karsten D. | 𝕃𝕖𝕥'𝕤 𝕘𝕣𝕠𝕨 𝕪𝕠𝕦𝕣 𝕓𝕦𝕤𝕚𝕟𝕖𝕤𝕤!, Small-Business (50 or fewer emp.) **Reviewed Date:** July 03, 2024 **What do you like best about Optinly?** I think, the best thing about optinly are the bunch of possibilities it adds to your popup experiences. The Analytics. The plethora of settings it provides. The targeting options. Just great. Personally I like the ease of integrations, lots of integrations are implemented, and if you do not find yours then it provides webhooks, ease to use. I did not use it for months, I now will surely increase the freqency of use since upcoming very interesting web projects. **What do you dislike about Optinly?** Perhaps at first sight it might be a little bit overwhelming because of their options. It might make the Ease of implemention a little bit complicated for techie newbies. **What problems is Optinly solving and how is that benefiting you?** Uh, much problems can be solved by this great tool, I will use it for leads optin, for easy coupons integration in my new projects, I will use it for easy navigation in my project. Lots of interesting possibiölities here. ### 9. Optinly.. Easy To Use, & Extremely Effective **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.) **Reviewed Date:** June 25, 2024 **What do you like best about Optinly?** Optinly's dashboard is user friendly, The drag & drop features make it very user friendly. There is an enourmous amount of templates available for everything you can think of. Optinly provides me with awesome ways to generate new leads, Optinly provides more features at a much better price point. And most importantly Optinly Offers Unbelieveable Support Which Is Extremely Important **What do you dislike about Optinly?** Honestly there is nothing to dislike. I'd be lying if I listed something here **What problems is Optinly solving and how is that benefiting you?** Optinly allows me to generate sign-ups easier, and they also keep me and my company compliant with opt-in proceedures ### 10. Positive overall due to its stability and ease of use, but frustrated by limited template options **Rating:** 5.0/5.0 stars **Reviewed by:** Long T. | Marketing Manager, Insurance, Small-Business (50 or fewer emp.) **Reviewed Date:** June 20, 2024 **What do you like best about Optinly?** I have been using Optinly for over 1.5 years now, and what I like most about Optinly is its stability. The platform runs smoothly and quickly, and it is easy to use. The integration capability is also excellent, as it works with many email providers, offering a variety of choices. Overall, I really like Optinly because of its stability and focus. Many software platforms focus on too many features, which leads to a lack of focus on any one thing. This software just needs to do its job well and maintain stability. **What do you dislike about Optinly?** What I dislike about Optinly is probably the limited number of templates and the customization options for them. Some categories have only one or two types, offering very little variety. As a long-time user, I have noticed that Optinly hasn't added any new templates over time. The customization options for templates are also inconsistent; some templates allow adjustments to position and color, while others do not. **What problems is Optinly solving and how is that benefiting you?** I find that Optinly does a good job as a popup builder, focusing on stability and simplicity, which is great. From a business perspective, it would be very costly to develop an in-house popup manager for the company's website, and it wouldn't be as comprehensive as a third-party software. On the other hand, platforms with more features tend to be more expensive, so it's better to just focus on software do popups only. ### 11. Optinly - There are Better Tools Out There **Rating:** 1.0/5.0 stars **Reviewed by:** Andre B. | Product Development and Change Management Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** July 26, 2024 **What do you like best about Optinly?** Optinly is a basic popup plugin. It features a vast array of pre-designed templates and widgets for pop-ups. The user interface is intuitive and user-friendly, allowing even those with minimal technical knowledge to create, customize, and deploy pop-ups without hassle. **What do you dislike about Optinly?** While it excels at providing a descent number of predesigned templates, the ability to do your own drag-and-drop customization is only available at a premium charge. Thus, there are better tools available out there. **What problems is Optinly solving and how is that benefiting you?** Lead generation and on-page website visitor engagement. ### 12. Very powerful popup creation tool. Works well with Wordpress **Rating:** 4.5/5.0 stars **Reviewed by:** Jamie P. | Managing Director, Small-Business (50 or fewer emp.) **Reviewed Date:** June 20, 2024 **What do you like best about Optinly?** Ease of Use: Optinly boasts a user-friendly interface and intuitive design, catering to both tech-savvy and non-tech-savvy individuals for easy campaign setup and management. Seamless Integration with Email Marketing Platforms: Enjoy seamless integration with popular email marketing platforms, allowing effortless syncing of captured leads and integration with other essential tools. Variety of Templates: Choose from a wide array of professionally designed templates, saving time and effort in creating engaging popups from scratch. Advanced Popup Triggering: Trigger popups based on various actions like exit intent, scroll percentage, time delay, and click events to engage visitors effectively. Popup Transition Effects: Enhance visual appeal with a variety of transition effects without compromising page speed. It's still actively being developed: The development team is very open to genuinely universally useful improvements. **What do you dislike about Optinly?** It's still actively being developed: So there are the odd bug and the documentation is still being worked on. **What problems is Optinly solving and how is that benefiting you?** Presenting the correct information to the correct visitors in the correct circumstances. ### 13. Fast, easy and smart lead-gen **Rating:** 4.5/5.0 stars **Reviewed by:** Giacomo L. | Consulente Web Marketing Libero Professionista, Small-Business (50 or fewer emp.) **Reviewed Date:** June 20, 2024 **What do you like best about Optinly?** Using Optinly has been a game-changer for my website's lead generation. Its intuitive, drag-and-drop popup builder made the creation and deployment of eye-catching popups incredibly easy. The integration with my email marketing platforms was seamless, and the advanced triggering options increased engagement without being intrusive. The variety of templates available allowed me to tailor popups for specific goals, making my campaigns more effective. Highly recommended for businesses of any size. **What do you dislike about Optinly?** The customization options for pop-ups could be improved. I would appreciate having more control over the designs. Sometimes the documentation is incomplete: more detailed information will make the software easier to use. **What problems is Optinly solving and how is that benefiting you?** First and foremost, it makes creating pop-ups incredibly easy, even without any coding or design skills. With pre-designed templates, I had a wide array of options to suit different marketing goals to grow my email list or promote special offers. ### 14. One of the Best Popup Tools at the market **Rating:** 4.5/5.0 stars **Reviewed by:** Galih K. | Dr, Education Management, Small-Business (50 or fewer emp.) **Reviewed Date:** May 26, 2024 **What do you like best about Optinly?** Optinly is truly a game-changer for me when it comes to creating engaging website pop-ups without the need for design or development skills. One of the standout features of Optinly is its drag-and-drop popup builder, which allows me to effortlessly create various types of pop-ups to capture visitors' attention at the right moment and place. The flexibility to tailor pop-ups for specific goals, whether it be growing email lists or boosting sales, makes Optinly a versatile and powerful tool for any business, or in my case, is for education sector. **What do you dislike about Optinly?** Optinly have integrations with some big players such as Zapier and Pabbly. Unfortunately not all of us has a budget to have them. I'm an Activepieces user, and hoping they consider to add this integration in the future. Furthermore, one aspect that could be improved is the level of customization available for pop-up designs. Right now, the only way to edit content of the pop up is by writing content in the sidebar, it will be perfect if we can edit the content right inside the pop up designer (like editing content in Canva). **What problems is Optinly solving and how is that benefiting you?** I used Acumbamail and Vbout for my newsletter, but their pop-up and landing page builder kind a 'meh'. Optinly come as a live saver by providing tons of features as a pop-up builder. 'Show on exit' feature is one of my favorite. And it works like a charm. ### 15. Straightforward to use, easy to get started **Rating:** 5.0/5.0 stars **Reviewed by:** Simone B. | Director, Small-Business (50 or fewer emp.) **Reviewed Date:** June 30, 2024 **What do you like best about Optinly?** The ease of use and clear interface makes Optinly a great option for busy busines owners like me who don't want to spend hours learning new software. Excellent functionality and a great marketing tool that integrates well with what I am already doing, so I can make reglar use of it. **What do you dislike about Optinly?** I have other products from the same company and I get mixed up about which product I have and what tier membership I have as it is different on each product. **What problems is Optinly solving and how is that benefiting you?** I can see from google analytics that a lot more people are visiting my website but not reaching out to me, so this helps me to capture leads as well as offer additional service to people who would be interested in y service.. ### 16. One of the best Leadgen popup with many customizable options. **Rating:** 5.0/5.0 stars **Reviewed by:** Joy S. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** June 20, 2024 **What do you like best about Optinly?** Customizable options are very easy to use. Along with that, integration process is fast too. I actively using this tool for my agency website. Their customer support is very fast and a well known company to me. Because I use their other products as well. I can store the data using their dash board which is a plus point for me as a data backup. Overall, this tool impressed me in my lead gen section. **What do you dislike about Optinly?** Limits of views a little bit disappointing. **What problems is Optinly solving and how is that benefiting you?** I usually use mailchimp pop up for leadgen. But it has very limited customize option. Now, I am using Optinly and it has plenty of templates and I can create my pop up using any design. ### 17. Visually grabbing lead generation tools **Rating:** 4.5/5.0 stars **Reviewed by:** Jerry S. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** June 20, 2024 **What do you like best about Optinly?** It has a drag and drop pop-up builder which is quite helpful for customisation, but if that's not your thing, you can choose from their template library and then apply a lot of customisation including colours and timings of when it should show during a user's journey. **What do you dislike about Optinly?** An increase of their available fonts customisation would be great, though they already have a good set of fonts at the moment to work with. **What problems is Optinly solving and how is that benefiting you?** This mainly helps you to capture users who are curious but not yet ready to commit to anything yet...exit pop-ups and offering discounts at the right time can greatly increase your chances of getting a valuable email to follow up later. ### 18. Design Editor Included **Rating:** 3.5/5.0 stars **Reviewed by:** Paul M. | Technical Writer, Small-Business (50 or fewer emp.) **Reviewed Date:** June 22, 2024 **What do you like best about Optinly?** What I am impressed with most is the level of graphic design in the templates. I was expecting them to be fairly amateur and hokey, but they are actually quite professional. And if I don’t find one I like, you’ve got an actual design editor so I can build my own templates. I can get someone on Fiverr to develop some nice designs and really customize them to my own liking. I wasn’t expecting to get that, so that’s a real bonus for me. Nicely done. Simply getting more interactions from Optinly is what I’m after. Fun interactions where possible. Within that range, the more mature ones are your quiz popups, and countdown timers. I’m trying to figure out innovative ways to integrate these into my online course projects. It’s going to take me some time. **What do you dislike about Optinly?** What I think you guys (OptInly) should do is build a YouTube channel that shows the types of use cases I could use these on, and then show exactly how to do it. I can’t even find an OptInly YouTube channel. Come on guys, share your vision. **What problems is Optinly solving and how is that benefiting you?** Site stickiness. I'm not saying Optinly is solving this, but I think it will contribute to it. ### 19. Easy to Use but Needs More Templates and Features **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Broadcast Media | Small-Business (50 or fewer emp.) **Reviewed Date:** July 03, 2024 **What do you like best about Optinly?** Optinly is very user-friendly and straightforward. Setting it up and getting started is a breeze, which is a major advantage. The interface is intuitive, making it easy to create and manage opt-ins without any hassle. **What do you dislike about Optinly?** The platform lacks a wide variety of templates and customization options. Additionally, there seems to be a lack of active development and new feature additions. This can be disappointing for users looking for continuous improvements and updates. **What problems is Optinly solving and how is that benefiting you?** Optinly helps us capture and convert website visitors into subscribers or customers. It makes it really easy to create opt-in forms and pop-ups, which helps us grow our email list and engage with our audience more effectively. We don't need any technical skills to set it up, which saves us a lot of time and effort. Overall, it streamlines our lead generation process and helps us connect with our visitors better. ### 20. The Popup Maker That Boosts Engagement and Conversions **Rating:** 5.0/5.0 stars **Reviewed by:** Dr Julian v. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** June 05, 2024 **What do you like best about Optinly?** Integrating Optinly with WordPress is a seamless process, making it an ideal tool for WordPress users. **What do you dislike about Optinly?** There isn't anything that I can say about the product that I specifically dislike to be honest. **What problems is Optinly solving and how is that benefiting you?** Optinly solves several key problems that many website owners and marketers face. First and foremost, it makes creating popups incredibly easy, even for those without any coding or design skills. With over 100 pre-designed templates, Optinly provides a wide array of options for different marketing goals, whether you're looking to grow your email list, boost sales, or promote special offers. This vast collection of templates not only speeds up the creation process but also sparks ideas, making it much easier to get started. Another major problem Optinly addresses is the challenge of engaging visitors at the right moment without being intrusive. With advanced triggering options like exit-intent, time on page, and device type, you can ensure your popups are displayed when they’re most relevant. ### 21. Should be product of the year! **Rating:** 5.0/5.0 stars **Reviewed by:** Hoang Huy D. | Founder - CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** June 19, 2024 **What do you like best about Optinly?** I appreciate Optinly’s ease of use and powerful customization options. The drag and drop builder and templates make it simple to create engaging popups, and the targeted campaigns help personalize messages based on visitor behavior, boosting lead generation and engagement. **What do you dislike about Optinly?** Optinly integrates with many popular platforms, but it lacks support for some niche tools in the consulting and coaching industry. The setup can be overwhelming because of so many options, but the benefits outweigh this drawback. **What problems is Optinly solving and how is that benefiting you?** Optinly addresses the lack of personalization by allowing me to create targeted messages based on visitor behavior and demographics, making my engagement more relevant and effective. ### 22. Easiest Pop Up Set Up - Grab it while you can **Rating:** 5.0/5.0 stars **Reviewed by:** Tracey B. | Health care, Small-Business (50 or fewer emp.) **Reviewed Date:** June 20, 2024 **What do you like best about Optinly?** I was able to connect to my email sender with 2 clicks of a button, and the choice of email senders is larger. Most I've looked at only connect with the most popular ones but this gives you a choice without having to use a connector like Zapier. **What do you dislike about Optinly?** I would like to be able to customize the pop ups a little bit more as far as sizing and location on my site. **What problems is Optinly solving and how is that benefiting you?** Creating a seamless (and not annoying) way to capture website users with meaningful pop ups. ### 23. Clever Tool With Lots of Features **Rating:** 4.5/5.0 stars **Reviewed by:** James P. | Dating Coach | Dating Expert | Relationship Coach | Relationship Expert, Small-Business (50 or fewer emp.) **Reviewed Date:** June 25, 2024 **What do you like best about Optinly?** I've found Optinly to be very easy to use and it's really help me convert visitors into subscribers. There are so many fun options to choose from and I'm enjoying experimenting with them all. **What do you dislike about Optinly?** I found it a little tricky to set up. There are also lots of features that I've not had the chance to use yet. **What problems is Optinly solving and how is that benefiting you?** This has replaced similar tools for me and it makes it easy to engage with people thinking of working with me. ### 24. Extremely easy to use and set up! **Rating:** 4.5/5.0 stars **Reviewed by:** Andrea A. | Fondatore, Small-Business (50 or fewer emp.) **Reviewed Date:** January 30, 2024 **What do you like best about Optinly?** Usability: I found Optinly extremely easy to use and implement. The ability to create pop-ups without the need for technical skills is a huge advantage for me and my team. Variety of Templates: The templates offered by Optinly are another strong point. They are not only beautiful to look at but also effective in capturing the attention of visitors. Flexibility: The range of pop-ups available is impressive. Whether it's reducing cart abandonment or increasing email sign-ups, it seems there is a solution for every need. No limit on subscribers: The fact that there is no limit to the number of subscribers I can have is incredible. This means I don't have to worry about additional costs as my list grows. **What do you dislike about Optinly?** There are many integrations, unfortunately some of the products I own are missing, such as Activepieces and TruConversion. **What problems is Optinly solving and how is that benefiting you?** It has made the implementation of effective and tracked popups easy, with great savings in time and cost. ### 25. Powerful pop-up tool **Rating:** 5.0/5.0 stars **Reviewed by:** Hussain A. | Software Technologist in Test, Small-Business (50 or fewer emp.) **Reviewed Date:** January 24, 2024 **What do you like best about Optinly?** I have been looking for a easy to use and powerful pop up tool and I'm glad I found optinly. One of the best in this segment with a very friendly UI. The pop up builder is straightforward to create a new popup and integraing to our website was super easy. Eventhough its my first time using this tool, it was breeze with configuration and setup. Also, the customer support is very active and responsive for all of my queries. I plan to setup optinly in all of my niche websites. Looks like this is one of my best purchase for lead generation. **What do you dislike about Optinly?** None I can think of as of today. It's one of the best. While they have the best page views in the market compared to other tools, I just wish they bump the limit a bit further **What problems is Optinly solving and how is that benefiting you?** Powerful pop up builder which I'm using for both on my wordpress site and non-WP sites. Quick installation within 10mins Great and intuitive UI and admin dashboard Central management dashboard for all the websites in a single place ### 26. I am very impressed with Optinly! This is the best tool for popups. **Rating:** 5.0/5.0 stars **Reviewed by:** Paul B. | President, Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** January 19, 2024 **What do you like best about Optinly?** Advanced Popup Triggering: The ability to trigger popups based on various actions such as exit intent, scroll percentage, time delay, and click events. Variety of Templates: The wide range of professionally designed templates. Saves time and effort in creating popups from scratch. Seamless Integration with Email Marketing Platforms: Integration with popular email marketing platforms. We can easily sync captured leads and integrate them with all the other tools we are using. Ease of Use: A very user-friendly interface and intuitive design. The interface just makes sense... easy for even non-tech-savvy people to set up and run campaigns. Popup Transition Effects: The variety of transition effects that add visual appeal to the popups. Fast and Efficient Code: The popups do not bog down page speed. Very Few Bugs: Everything works. We can rely on Optinly to perform consistently. **What do you dislike about Optinly?** Some of the documentation still needs to be developed. But we know that will come in due time. **What problems is Optinly solving and how is that benefiting you?** Optinly is helping us and our clients to find more ways to engage visitors, increase sales conversion, and grow contact lists. ### 27. Affordable solution for site popups and Excellent support **Rating:** 5.0/5.0 stars **Reviewed by:** Sam I. | Wordpress developer, Small-Business (50 or fewer emp.) **Reviewed Date:** January 17, 2024 **What do you like best about Optinly?** The platform seamlessly integrates with HubSpot, Zapier, Make webhook. You can send your leads to your CRM system or googlesheet via the Integration. There are no limitations on the number of subscribers when using forms. You can monitor your campaigns in a centralized dashboard. There is a vast selection of designed templates. The definition of the campaign is very flexible: The user can control the display rule like: When to show the popup / campaign? Show on page load Show on exit Click to trigger Show on scroll Show on inactivity The user can control the targeting rule: Country, cookie, timezone, Page View. You can add your own customized CSS. You can define when to show the popup after a visitor spends. The support is within the site. I got a very fast response. **What do you dislike about Optinly?** There is no flexibility in the font section. I wish they would have the option to add a Google font. You can pick a font from a large number of fonts, but you don't have the option to add it yourself. I contacted support, and they added it for me. **What problems is Optinly solving and how is that benefiting you?** Create fast popup for my clients ### 28. A Game-Changer for Email List Growth! **Rating:** 4.5/5.0 stars **Reviewed by:** Chris A. | Master Life Coach and Business Success Coach, Small-Business (50 or fewer emp.) **Reviewed Date:** January 13, 2024 **What do you like best about Optinly?** I recently integrated Optinly into my marketing strategy, and I couldn't be more thrilled with the results! This incredible tool has proven to be a game-changer in helping me grow my email list effectively and effortlessly. One of the standout features of Optinly is its user-friendly interface. Setting up the software was a breeze, even for someone like me who isn't particularly tech-savvy. The intuitive design made the entire process seamless, and I was up and running in no time. What truly sets Optinly apart is its impressive array of templates. The variety and quality of the templates provided are outstanding. Whether you're looking to create a stylish pop-up, a visually appealing slide-in, or any other type of opt-in form, Optinly has you covered. The templates are not only aesthetically pleasing but also customizable, allowing you to tailor them to match your brand effortlessly. **What do you dislike about Optinly?** I can't think of any. I'm only using basic features and it does the job pretty well for me. **What problems is Optinly solving and how is that benefiting you?** Optinly helps me capture leads through beautifully-designed forms integrated to my EMS. ### 29. One of the best pop up creation tools I’ve used **Rating:** 4.5/5.0 stars **Reviewed by:** Antonio D. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** July 03, 2024 **What do you like best about Optinly?** As someone in marketing that utilizes retention centric tactics. Optinly has been vital for our team due to their pop up creator tools. Utilizing 50+ pop up templates helps out with speed and quick pivoting for our clients. **What do you dislike about Optinly?** Nothing much maybe more templates yet I think optinly already has enough. **What problems is Optinly solving and how is that benefiting you?** Allows me to upload multiple pop ups that are customized for our clients ### 30. Simple to use with so much values **Rating:** 5.0/5.0 stars **Reviewed by:** Sidy B. | Small-Business (50 or fewer emp.) **Reviewed Date:** January 29, 2024 **What do you like best about Optinly?** Optinly is an outstanding software that offers a simple and user-friendly experience. It provides a wide range of ready-to-use templates, making it effortless to create captivating pop-up forms. The abundance of templates ensures that you can easily find a design that suits your specific needs. Additionally, Optinly excels in helping you build your subscriber list efficiently. With its intuitive interface and array of features, Optinly is an excellent choice for anyone looking to enhance their website's user engagement and grow their subscriber base. **What do you dislike about Optinly?** Nothing yet. But, if it's there any I will definitly added it here. **What problems is Optinly solving and how is that benefiting you?** One of Optinly's standout features is its targeting capabilities. You can easily segment your audience based on their behavior, demographics, or preferences. This enables you to deliver personalized messages and offers that resonate with each individual client, increasing the chances of conversion. ### 31. Optinly best for getting new clients **Rating:** 4.5/5.0 stars **Reviewed by:** Karen K. | Business Coach, Small-Business (50 or fewer emp.) **Reviewed Date:** June 20, 2024 **What do you like best about Optinly?** This has been a game changer for me getting new clients. It's so easy to put in a popup on my website and engage them. I love this company I use all their services. **What do you dislike about Optinly?** I haven't found anything that I dislike about this tool. **What problems is Optinly solving and how is that benefiting you?** It's frustrating to find the right tool and get a pop-up easily on my website. Optinly makes this so easy. ### 32. A very practical software for popup **Rating:** 5.0/5.0 stars **Reviewed by:** Philippe C. | Owner, Small-Business (50 or fewer emp.) **Reviewed Date:** June 30, 2024 **What do you like best about Optinly?** I've been looking for a simple and practical popup software for a while. I used it in a wordpress. This tool does the job perfectly. If there's a problem, support is responsive with the chatbot. I recommend it. **What do you dislike about Optinly?** Nothing for the moment after 6 month of use. **What problems is Optinly solving and how is that benefiting you?** Get some client from my blog. ### 33. Very easy to use **Rating:** 5.0/5.0 stars **Reviewed by:** Daniel G. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** July 01, 2024 **What do you like best about Optinly?** It is ideal for a multilingual website, as I can choose which pages and posts I want to display in my popup. I can create a popup for each language on my website. Users can be targeted by country or many other categories. It is easy to install and configure. **What do you dislike about Optinly?** I can't fully customize my popup. For example, I can change the background color, but not the text color. **What problems is Optinly solving and how is that benefiting you?** It is easy to use and I can create popups for my websites from a central dashboard. ### 34. Very good pop up builder **Rating:** 4.0/5.0 stars **Reviewed by:** Thomas H. | Private Investor, Small-Business (50 or fewer emp.) **Reviewed Date:** June 21, 2024 **What do you like best about Optinly?** Quick and easy to use and set up, zapier integration to get information when interactions occur. **What do you dislike about Optinly?** it's good at what it's for and everything works fine. no complaints. **What problems is Optinly solving and how is that benefiting you?** it gives me a popup for my own sites or sites i'm managing for others with several options to try to land that lead. ### 35. Effective and user-friendly pop-up tool **Rating:** 5.0/5.0 stars **Reviewed by:** JP H. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 03, 2024 **What do you like best about Optinly?** We've used Optinly for crafting interactive pop-ups for our clients. The interface is user-friendly, allowing for straightforward creation and deployment of pop-ups. Additionally, there are plenty of attractive templates ready to go, so you don't have to start from zero. Saves a lot of time and hassle. The customer service is very responsive as well. We are very please with their service. **What do you dislike about Optinly?** The customization options could be improved. While I appreciate the simplicity and user-friendliness, I would also like the ability to personalize more **What problems is Optinly solving and how is that benefiting you?** Optinly is one of the easiest tools to create pop-ups for clients, which saves us time during implementation. ### 36. Powerful lead generation tool with super useful Pop Ups **Rating:** 5.0/5.0 stars **Reviewed by:** Aleksandar I. | Cofounder & CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** July 12, 2024 **What do you like best about Optinly?** Easy connection with email provider. Very easy to set up and use, there are many killer templates for different purposes **What do you dislike about Optinly?** Although there are many great templates, sometimes we need to customize them, and there the possibilities are limited. Also, the dashboard is sometimes slow to load **What problems is Optinly solving and how is that benefiting you?** In a very narrow niche, where the volume of searches is low, our task was to get maximum conversions from a small number of visits to the site ### 37. Very good tool and high value for money **Rating:** 5.0/5.0 stars **Reviewed by:** Sergio M. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** July 01, 2024 **What do you like best about Optinly?** Very simple to use, quick, flexible, lots of ready to use templates **What do you dislike about Optinly?** an integration doesn't work properly, but I don't need it, so no problem actually **What problems is Optinly solving and how is that benefiting you?** I turn visitors of my landing pagese more easily into potential leads ### 38. Super Easy to use **Rating:** 5.0/5.0 stars **Reviewed by:** Kyle H. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 02, 2024 **What do you like best about Optinly?** Optinly has been one of the easiest tools to create pop-ups for my website. Once I added in the word press plug-in, all I had to do was choose from one of their templates, customize it, and it was instantly placed onto my site. **What do you dislike about Optinly?** The customization options are lacking. I like it being straight forward and easy but I also like to add my own touch and that's not an option. You have to stick to the template or build your own from scratch. **What problems is Optinly solving and how is that benefiting you?** It saved a ton of time wiaiting for my developer to design and implement a pop up. I can add it, edit it and change it instantly. ### 39. Simple and Affordable **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** June 23, 2024 **What do you like best about Optinly?** I've been using Optinly since last year for promotional and marketing pop-ups, and it has been very helpful with its excellent features. I like the user interface; it's very easy to use. I definitely recommend Optinly for those looking for a lead generation tool, as it offers comprehensive features, easy-to-understand interface, and affordable price. **What do you dislike about Optinly?** I haven't found anything so far. It's one of good choice for lead generation. **What problems is Optinly solving and how is that benefiting you?** Optinly is helping us to increase engagement and conversion. ### 40. Easy to use **Rating:** 3.5/5.0 stars **Reviewed by:** Hari I. | President, Small-Business (50 or fewer emp.) **Reviewed Date:** July 03, 2024 **What do you like best about Optinly?** The product can be easily customized to our requirement **What do you dislike about Optinly?** Live chat was not available. Whever I had questions, I had to send an email. **What problems is Optinly solving and how is that benefiting you?** Sending questions and doing online survey ### 41. Really Solid Program - Lot's of Options **Rating:** 5.0/5.0 stars **Reviewed by:** David K. | Small-Business (50 or fewer emp.) **Reviewed Date:** June 20, 2024 **What do you like best about Optinly?** Templates are vast and easy to customize. Love that it connects to virtually every email provider on the marketing. **What do you dislike about Optinly?** I wish I had a few more options for how they are displayed and where. Seems like I can only have a popup in the middle of the screen, it would be nice to have a corner and then leave a little button behind. **What problems is Optinly solving and how is that benefiting you?** Easy way to gather email addresses from website visitors. ### 42. Seems Good value **Rating:** 4.0/5.0 stars **Reviewed by:** Jayson B. | Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** June 30, 2024 **What do you like best about Optinly?** clean and sleek ui. responsive and feels premium **What do you dislike about Optinly?** some features could be better laid out i think **What problems is Optinly solving and how is that benefiting you?** we are an agency and testing to potentially use with clients ### 43. Good product! **Rating:** 4.0/5.0 stars **Reviewed by:** Walter A. | Small-Business (50 or fewer emp.) **Reviewed Date:** January 16, 2024 **What do you like best about Optinly?** Absolutly ease of use! Started a campaign, created a popup en all was live within 10 minutes. Easy to integrate into my WordPress website. That's a absolute must because i'm not that tech-savvy. There are many templates to use. But you can also create your one in a wink of an eye. Love to see where Optinly will be in the upcomming months! **What do you dislike about Optinly?** Well, there is not much to dislike. It's a stabble product and allready has a large fanbase using it. **What problems is Optinly solving and how is that benefiting you?** Several! No need for a extra plugin (maybe i can skip more plugins), many different types off popups, modern looking lay-outs and it's fast. ### 44. Optinly made creating a floating bar easy **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** June 20, 2024 **What do you like best about Optinly?** I enjoy the easy wordpress integration. I was able to generate floating bar popups easily and with confidence. **What do you dislike about Optinly?** I enjoy the integration with wordpress, but wish some more of the customization was within the wordpress dashboard. **What problems is Optinly solving and how is that benefiting you?** Drag and drop display for pop ups take the thinking out of generating a popup that works. By going with a crowd solution I know that the templates will perform. ### 45. Convenient and quick to install **Rating:** 5.0/5.0 stars **Reviewed by:** Charles A. | Chief Executive Officer, Small-Business (50 or fewer emp.) **Reviewed Date:** June 20, 2024 **What do you like best about Optinly?** Optinly is incredibly user-friendly and straightforward to use. Its intuitive interface makes it simple for users to navigate and set up campaigns without any hassle. **What do you dislike about Optinly?** Had to read the doc to install. But took only a few minutes **What problems is Optinly solving and how is that benefiting you?** You can create multiple popups and display them using a single interface, in a few minutes. It can be displayed anywhere, and it 's very straighforward to implement. ### 46. great product and service **Rating:** 5.0/5.0 stars **Reviewed by:** Akram S. | General Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** June 21, 2024 **What do you like best about Optinly?** how easy to make popups that are effective and on point **What do you dislike about Optinly?** not very easy to understand the data and details **What problems is Optinly solving and how is that benefiting you?** create an easy popup builder tat gets results ### 47. Boost your opt-in rates and grow your email list faster than ever before. **Rating:** 4.5/5.0 stars **Reviewed by:** Srikanth T. | Owner Of Techiexpert, Small-Business (50 or fewer emp.) **Reviewed Date:** June 06, 2024 **What do you like best about Optinly?** Grab your audience's attention with eye-catching, high-converting popups. Our intuitive popup builder makes it a breeze to design and deploy lead capture forms that convert. Stop losing potential leads - use GoZen Optinly to turn website visitors into loyal customers. **What do you dislike about Optinly?** UI is not optimized as expected .... Need more improvements **What problems is Optinly solving and how is that benefiting you?** Capture more leads effortlessly with our intuitive popup builder. Craft eye-catching popups that convert visitors into subscribers with just a few clicks. ### 48. Very usefull **Rating:** 5.0/5.0 stars **Reviewed by:** Renato C. | Fundador, Small-Business (50 or fewer emp.) **Reviewed Date:** June 20, 2024 **What do you like best about Optinly?** This tools is very easy to use and helpfull if you need to put some elements in your site, like popup, floater banners and fixed messagens and capture lead data. **What do you dislike about Optinly?** The interface is good and simple, but further refinement would be welcome **What problems is Optinly solving and how is that benefiting you?** I'm capturing leads and using them to show special offers and conditions in the ecommerces I manage. ### 49. Love how many different templates they offer with modern design **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Professional Training & Coaching | Small-Business (50 or fewer emp.) **Reviewed Date:** July 17, 2024 **What do you like best about Optinly?** The variety of templates. Also, it was very easy to set up. Love that they have different popup types: full screen, sidebar popup, top bars etc. **What do you dislike about Optinly?** Would be nice to be able to make more modifications to the templates. **What problems is Optinly solving and how is that benefiting you?** It's helping me get more leads. ### 50. Great tool for many popup solutions **Rating:** 4.5/5.0 stars **Reviewed by:** R R. | Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** May 27, 2024 **What do you like best about Optinly?** It is so easy to use, just played with it and WOW! **What do you dislike about Optinly?** none, really i dont can think of any dislike **What problems is Optinly solving and how is that benefiting you?** I get more sales ## Optinly Discussions - [What is Optinly used for?](https://www.g2.com/discussions/what-is-optinly-used-for) - 2 comments - [View Optinly pricing details and edition comparison](https://www.g2.com/products/optinly/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-04+07%3A31%3A37+-0500&secure%5Bsession_id%5D=b2c355b8-d67d-4581-a5f7-765a57ff8b6c&secure%5Btoken%5D=efb21ddd9b0c8c011b25cbe307f98974dfe7ecc2dd9a02d3a54b0882fda5e403&format=llm_user) ## Optinly Features **Design and Customization** - Pre-Designed Templates - Pop-Up Types - No-Code Customization - Mobile Optimized **Campaigns** - Targeting - Triggered Campaigns - A/B Testing - Analytics **Integrations** - CRM/Email Integrations - WCM Integrations - E-Commerce Integrations - Social Media Integrations **Generative AI** - AI Text Generation **Agentic AI - Vulnerability Scanner** - Autonomous Task Execution - Proactive Assistance ## Top Optinly Alternatives - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - 4.4/5.0 (14,158 reviews) - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - 4.4/5.0 (14,114 reviews) - [SlickText](https://www.g2.com/products/slicktext/reviews) - 4.8/5.0 (1,837 reviews)