# Best Real Estate CRM Software - Page 18 ## How Many Real Estate CRM Software Products Does G2 Track? **Total Products under this Category:** 299 ### Category Stats (Aug 2026) - **Average Rating:** 4.3/5 The average rating of products in this category, based on all submitted ratings - **Top Trending Product:** Cloze (+4.06%) - Among all products in this category, Cloze recorded the largest rating increase compared to last month _Last updated: August 01, 2026_ ## How Does G2 Rank Real Estate CRM Software Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 6,700+ Authentic Reviews - 299+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## G2 Grid® for Real Estate CRM Software ![G2 Grid® for Real Estate CRM Software plotting products by satisfaction and market presence](https://www.g2.com/categories/real-estate-crm/grids.png?focus%5B%5D=1186668&focus%5B%5D=7321&focus%5B%5D=1317342&focus%5B%5D=32533&focus%5B%5D=66255&focus%5B%5D=4133&focus%5B%5D=7280&focus%5B%5D=13815) Highlighted products: REsimpli, Zillow Premier Agent, Luxury Presence, Rechat, BoldTrail, Contactually by Compass, ResMan, and Follow Up Boss. Underlying data: [Grid® JSON](https://www.g2.com/categories/real-estate-crm/grids.json?focus%5B%5D=resimpli&focus%5B%5D=zillow-premier-agent&focus%5B%5D=luxury-presence&focus%5B%5D=rechat&focus%5B%5D=boldtrail&focus%5B%5D=contactually-by-compass&focus%5B%5D=resman&focus%5B%5D=follow-up-boss) ### [Real State Lead Management Software | Mint360](https://www.g2.com/products/real-state-lead-management-software-mint360/reviews) Get the best Real Estate Lead Management Software at an affordable price to streamline your property sales process. Manage leads, site visits, schedules, follow-ups, customer interactions, and sales pipelines from a single platform. Key Features ✅ Real-time lead tracking and management ✅ Automated lead assignment to agents ✅ Follow-up reminders and notifications ✅ Site visit scheduling and calendar management ✅ Property inquiry management ✅ Lead source tracking (website, portals, social media, ads) ✅ Sales pipeline and deal tracking ✅ Customer communication history ✅ WhatsApp, SMS, and email integration ✅ Reports and performance analytics ✅ Mobile access for on-the-go agents Benefits for Real Estate Businesses Never miss a lead or follow-up. Track every buyer inquiry in real time. Improve agent productivity and response times. Increase property bookings and sales conversions. Centralize customer and property data. Gain complete visibility into your sales funnel. Marketing Copy Version Boost Your Real Estate Sales with Smart Lead Management Manage property inquiries, site visits, follow-ups, and customer relationships effortlessly with our affordable Real Estate Lead Management Software. Track leads in real time, automate follow-ups, assign inquiries to agents, and monitor your sales pipeline from a single dashboard. Convert more prospects into buyers while keeping your team organized and productive. Real-Time Lead Tracking | Automated Follow-Ups | Site Visit Scheduling | Sales Pipeline Management | CRM Integration | Detailed Reports Transform your real estate business with a powerful and easy-to-use lead management solution designed specifically for builders, brokers, developers, and real estate agencies. #### Who Is the Company Behind Real State Lead Management Software | Mint360? - **Seller:** [AdGlobal360](https://www.g2.com/sellers/adglobal360) - **HQ Location:** Gurgaon, IN - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f801726097727c43ba8976815ee826d9ed9e7e23a6a8c9b1aa9e355430c55dd7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fad-global-360&secure%5Burl_type%5D=linkedin_company_website) 62 employees on LinkedIn® ### [RealtorOS](https://www.g2.com/products/realtoros/reviews) RealtorOS is an AI-powered platform that provides intelligent voice agents specifically built for real estate professionals and brokerages. RealtorOS voice agents act as a complete, always-available AI front office for realtors, handling inbound calls, engaging with prospects, answering property-related questions, qualifying leads based on budget, location, and intent, and guiding callers through available listings and next steps. These voice agents can assist clients in finding suitable properties, capturing requirements, and scheduling demos or appointments automatically. By automating 24/7 client interactions and routine real estate workflows, RealtorOS eliminates missed calls, improves lead qualification, and ensures consistent, professional communication. Delivered as an off-the-shelf SaaS platform, RealtorOS allows real estate teams to deploy AI voice agents without custom development, helping them scale operations, improve responsiveness, and focus on closing deals. #### Who Is the Company Behind RealtorOS? - **Seller:** [Stellent.AI](https://www.g2.com/sellers/stellent-ai) - **HQ Location:** Frisco, US - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fcffbe1955ecd23810b49dbdcc98fd9fa3c1a451a238227104707c1fbe792c84&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frealtor-os%2F&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® ### [Realty - Logiciel immobilier](https://www.g2.com/products/realty-logiciel-immobilier/reviews) Realty — le logiciel immobilier le plus complet du marché en France Fini la perte de temps à jongler entre plusieurs outils. Avec Realty, tout est centralisé dans un seul logiciel intuitif qui réunit CRM, pige, multidiffusion, gestion des mandats, génération de contrats, suivi des transactions, signature électronique et site web d’agence inclus. Conçu aussi bien pour les agences indépendantes que pour les réseaux. Realty vous permet de simplifier vos process, de gagner du temps sur l’administratif et d’offrir une expérience fluide à vos clients. En quelques semaines seulement, vos équipes deviennent plus efficaces, vos mandats augmentent et vos transactions s’accélèrent. Pourquoi choisir Realty ? Au-delà d’un simple logiciel, Realty agit comme un véritable allié de taille pour votre agence. Il ne se contente pas de stocker vos données : il anticipe, organise et automatise vos tâches afin que vous puissiez vous concentrer sur l’essentiel — vos clients et vos ventes. ✅ Un gain de temps considérable : plus de ressaisies ni de tâches répétitives. Realty automatise vos relances, vos publications et vos rappels. ✅ Une productivité accrue : des centaines d’automatisations pour générer plus de mandats et transformer vos prospects en clients. ✅ Un site web inclus et clé en main : optimisé SEO, responsive et pensé pour valoriser vos biens comme votre image d’agence. ✅ Une mobilité totale : une application mobile aussi complète que la version PC, pour travailler efficacement en déplacement. ✅ Une conformité assurée : registres des mandats, SRU, signature électronique eIDAS… tout est conforme et sécurisé. ✅ Une vision claire de votre activité : tableaux de bord intelligents, indicateurs de performance et suivi de votre chiffre d’affaires en temps réel. 👉 Avec Realty, vous gagnez en efficacité, en visibilité et en sérénité : un seul logiciel pour tout gérer et développer durablement votre agence immobilière. #### Who Is the Company Behind Realty - Logiciel immobilier? - **Seller:** [Groupe Realty](https://www.g2.com/sellers/groupe-realty) - **HQ Location:** N/A - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a4c7eda66f8dfbfa26d010fe823f75725700180ce9671397f7ce7583e692bf3e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frealty-logiciel-immobilier%2F&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® ### [RealtyShine](https://www.g2.com/products/realtyshine-2019-05-16/reviews) Solution for broker and real estate agents to manage their customers and properties, payments, meetings, etc. #### Who Is the Company Behind RealtyShine? - **Seller:** [Realty Shine](https://www.g2.com/sellers/realty-shine) - **Year Founded:** 2017 - **HQ Location:** Yardley, US - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0cf4632eff882ea1551b4d86469d70749569cd188f0d8a864a513b701eaec250&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F13243596&secure%5Burl_type%5D=linkedin_company_website) 2 employees on LinkedIn® ### [Realty Space](https://www.g2.com/products/realty-space/reviews) Realty Space is a modern CRM application built for real estate professionals, created to modernize how agents manage leads, clients, and projects. With a centralized dashboard, branded client portals, and an industry-first pre-construction management module, Realty Space helps agents grow their business while delivering a more connected client experience. #### Who Is the Company Behind Realty Space? - **Seller:** [Realty Space](https://www.g2.com/sellers/realty-space) - **Year Founded:** 2018 - **HQ Location:** Pickering, CA - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=008bb0d4a57bdc77b1ed81d6ad5d68e422140973e8cb487145eee308dd7c4ca2&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frealty-space%2F&secure%5Burl_type%5D=linkedin_company_website) 3 employees on LinkedIn® ### [Realty Vista](https://www.g2.com/products/realty-vista/reviews) Realty Vista is an AI-powered real estate CRM designed to revolutionize the way real estate agents manage their business. Our platform provides a 24/7 AI assistant that automates up to 80% of administrative tasks, freeing up agents to focus on what they do best: selling. Key features include AI lead scoring, which intelligently prioritizes leads, smart property matching that connects clients with their ideal homes, and automated follow-ups to nurture leads effortlessly. Built specifically for realtors, Realty Vista understands the unique demands of the real estate industry, offering a comprehensive solution that enhances efficiency, boosts productivity, and ultimately drives sales. Experience the future of real estate with Realty Vista and transform your administrative burden into a competitive advantage. #### Who Is the Company Behind Realty Vista? - **Seller:** [Realty Vista](https://www.g2.com/sellers/realty-vista) - **Year Founded:** 2025 - **HQ Location:** N/A - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3ef3838bc1e6bd751963960e82870be43c8b7e84e59fc6dffccbd31d753364a0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frealty-vista%2F&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® ### [REDA](https://www.g2.com/products/reda-one-llc-reda/reviews) REDA is your scalable all-in-one ERP that covers every aspect of property management and development. By automating it all in one flexible, customizable cloud-based environment. REDA alleviates a staggering number of tasks across five key areas of real estate development and property management. We strive to improve lives and businesses worldwide by leveraging technology to simplify complex processes and create greater utility. Built on a highly innovative, accessible & scalable Salesforce.com Platform, REDA forms a holistic & collaborative knowledge ecosystem around all functions and processes of property acquisition, construction, leasing, sale, field operations and enterprise accounting. Investment into knowledge: With REDA you get ready access to the world most extensive business applications & knowledge ecosystem. Salesforce AppExchange is the leading enterprise cloud marketplace. Eco-System tailor for scalability & Results: Application of best in AI, Big-Data Process automation, and rules-based algorithms empower insights driven decision making and inspire a super-efficient Property Management organization. REDA saves you unprecedented time and money – and unleashes profit potential – by streamlining, consolidating, automating all operations, including CRM and accounting. #### Who Is the Company Behind REDA? - **Seller:** [REDA One](https://www.g2.com/sellers/reda-one) - **Year Founded:** 2014 - **HQ Location:** Princeton, US - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=74e1e9ec13c57459910608469766f8dd95707710781caadc2f1e61aff093c065&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Freda-one-salesforce-erp&secure%5Burl_type%5D=linkedin_company_website) 13 employees on LinkedIn® ### [REfindly CRM](https://www.g2.com/products/refindly-crm/reviews) Customer relationship management solution that automates leads distribution and nurturing for real estate agents and brokers. #### Who Is the Company Behind REfindly CRM? - **Seller:** [REfindly](https://www.g2.com/sellers/refindly) - **HQ Location:** Bonita Springs, FL - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® ### [Relivo](https://www.g2.com/products/relivo/reviews) Relivo is a real estate CRM software platform that helps agents and small teams manage leads, communication, follow-up, and deal activity in one system. Relivo is built for solo real estate agents and small brokerages that want a more focused way to organize daily sales activity. It is designed to support common real estate CRM use cases such as capturing and managing leads, tracking conversations, staying on top of follow-up, and moving opportunities through a deal pipeline. The platform combines contact management, communication tracking, task reminders, and pipeline visibility into a single workflow. Its purpose is to help users keep lead activity, conversations, and next steps organized without relying on multiple disconnected tools. Relivo is intended for agents who need visibility into what is happening with a contact, what actions have already taken place, and what follow-up is needed next. It can be used to manage early-stage leads, active buyers or sellers, and ongoing deal activity from one central workspace. Key capabilities include: - Lead and contact management for organizing lead details, source, tags, budgets, and related property information - Unified communication timeline for viewing SMS, email, notes, and activity history in one place - Task and follow-up management with reminders to support ongoing outreach and response - Pipeline tracking for monitoring deal progress through a visual stage-based workflow - Instant lead alerts and notifications for helping users respond quickly to new inquiries - Basic reporting and visibility tools for monitoring lead flow, active deals, and team activity Relivo is intended for real estate professionals looking for a CRM that supports communication, follow-up, and lead organization in a simpler and more structured format. #### Who Is the Company Behind Relivo? - **Seller:** [Relivo](https://www.g2.com/sellers/relivo) - **HQ Location:** N/A - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ad0722ca31d15bfb36871ff7076296356849fe6c10d19971f8315f5f25c8ec1a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frelivoapp%2F&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® ### [Remmit](https://www.g2.com/products/remmit/reviews) Remmit is an AI-powered real estate CRM for estate agencies in Spain and Latin America. Its conversational AI answers and qualifies leads on WhatsApp, Instagram and Facebook automatically, 24/7, and even books property viewings on its own — unifying every channel (WhatsApp, Instagram, Facebook Messenger, email and web) into a single inbox so no lead is ever lost. Remmit also centralizes your lead pipeline, properties, owners, calendar and tasks in one place, with native WhatsApp Business API and AI-powered lead scoring. KAI, its AI copilot for agents, helps your team get answers and take actions in seconds. #### Who Is the Company Behind Remmit? - **Seller:** [Remmit](https://www.g2.com/sellers/remmit) - **HQ Location:** N/A - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® ### [ReNet Touchpoint Manager](https://www.g2.com/products/renet-touchpoint-manager/reviews) ReNet's Touchpoint Manager is a comprehensive Customer Relationship Management solution tailored specifically for real estate professionals. Designed to enhance efficiency and client engagement, it enables agents to manage essential tasks seamlessly, whether in the office or on the go. With Touchpoint Manager, agents can enter buyer details, send bulk text messages, automate vendor reports, and complete various tasks directly from their mobile devices. Key Features and Functionality: - Mobile Accessibility: Access and manage your office operations from any location using the dedicated mobile app. - Instant Property Synchronization: Any additions, changes, or deletions to property listings are instantly synchronized across your website and major third-party portals, including realestate.com.au, domain.com.au, and more. - Automated Marketing Campaigns: Create and execute targeted marketing campaigns through SMS and email, tailored to individual client requirements. - Print Solutions: Easily design and produce window cards, brochures, and booklets with customizable layouts and content. - Intelligent Data Management: Utilize advanced data management tools to maintain and grow your client base, turning contacts into vendors. - Prospecting Manager: Identify buyer behavior, match buyer criteria, and highlight hot prospects to create effective business communications. Primary Value and Solutions Provided: Touchpoint Manager addresses the critical need for real estate agents to stay connected with clients and manage operations efficiently, even while away from the office. By automating routine tasks, synchronizing data in real-time, and providing tools for targeted marketing and client communication, it empowers agents to focus on building stronger client relationships and growing their business. The platform's mobile capabilities ensure that agents can perform essential functions anytime, anywhere, thereby enhancing productivity and responsiveness in a competitive market. #### Who Is the Company Behind ReNet Touchpoint Manager? - **Seller:** [ReNet](https://www.g2.com/sellers/renet) - **Year Founded:** 2000 - **HQ Location:** Sawtell, AU - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=907d37587427924d5e59723f91ab916c9c99ce0938aff42a38b9b5cdc8c488ad&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frenet.com.au&secure%5Burl_type%5D=linkedin_company_website) 23 employees on LinkedIn® ### [RentalProPlus](https://www.g2.com/products/rentalproplus/reviews) RentalProPlus FREE Rental Property Software is one of the most robust lead-to-lease conversion FREE property management software on the market. #### Who Is the Company Behind RentalProPlus? - **Seller:** [Gordon Dong](https://www.g2.com/sellers/gordon-dong) - **Year Founded:** 2020 - **HQ Location:** St Louis, US - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=23ab77e2caea19c53127d43eaadd5d49df00466c3129c6fc85f256c4b2a1442c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frentalproplus&secure%5Burl_type%5D=linkedin_company_website) 2 employees on LinkedIn® ### [RentTango](https://www.g2.com/products/renttango/reviews) RentTango is simplifying the rental process for renters and landlords. We make the process feel good and work well to deliver a quick and frictionless experience. Built by a team of real estate veterans who understand both the intricacies and the complexities of residential leasing, RentTango is a new approach based on decades of experience. We are razor-focused focused on marketing activity and leasing transactions– generate and manage leads well, screen applicants and get leases signed. We streamline the leasing workflow by using marketing automation, A.I. and, just plain, clear communication. Ultimately, our goal is to improve efficiency and give landlords and property managers the confidence to grow and expand. #### Who Is the Company Behind RentTango? - **Seller:** [RentTango](https://www.g2.com/sellers/renttango) - **Year Founded:** 2019 - **HQ Location:** New York, US - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4e1f236ebdb3da0ba10a8b254bfeb249f07e037f7601a578cf05c0c4e3ea8d28&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frenttango&secure%5Burl_type%5D=linkedin_company_website) 4 employees on LinkedIn® ### [Retailsphere](https://www.g2.com/products/retailsphere/reviews) Retailsphere’s all-in-one platform simplifies retail prospecting, analysis, and relationship management for CRE pros. #### Who Is the Company Behind Retailsphere? - **Seller:** [Retailsphere](https://www.g2.com/sellers/retailsphere) - **HQ Location:** Lehi, US - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d7ece9572f2918ed72d45786af70ed55dd600f45c52c5706a947fb6e5976eec4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fretailsphere&secure%5Burl_type%5D=linkedin_company_website) 26 employees on LinkedIn® ### [Roof AI](https://www.g2.com/products/roof-ai/reviews) Roof AI is the leading AI-powered sales assistant for real estate companies in the US. With Roof AI, real estate brokerages elevate their online customer interactions across their different business units including brokerage, mortgage, relocation and recruiting. Resulting in a excellent online customer experience for their clients and more revenue opportunities for them. #### Who Is the Company Behind Roof AI? - **Seller:** [Roof AI](https://www.g2.com/sellers/roof-ai) - **Year Founded:** 2016 - **HQ Location:** Montreal, CA - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=14c020513672de3abc5a7be09baa6f1b6388e7f419b8dd7adc4f5cce0ac7bb9e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Froof-ai&secure%5Burl_type%5D=linkedin_company_website) 7 employees on LinkedIn® - [‹ Prev‹ Prev](/categories/real-estate-crm?order=g2_score&page=17#product-list) - [1](/categories/real-estate-crm?order=g2_score#product-list) - [2](/categories/real-estate-crm?order=g2_score&page=2#product-list) - … - [14](/categories/real-estate-crm?order=g2_score&page=14#product-list) - [15](/categories/real-estate-crm?order=g2_score&page=15#product-list) - [16](/categories/real-estate-crm?order=g2_score&page=16#product-list) - [17](/categories/real-estate-crm?order=g2_score&page=17#product-list) - 18 - [19](/categories/real-estate-crm?order=g2_score&page=19#product-list) - [20](/categories/real-estate-crm?order=g2_score&page=20#product-list) - [Next ›Next ›](/categories/real-estate-crm?order=g2_score&page=19#product-list) Spotlight Categories [Payment Processing Software](https://www.g2.com/categories/payment-processing) [Survey Software](https://www.g2.com/categories/survey) [Customer Success Software](https://www.g2.com/categories/customer-success) [Applicant Tracking Systems (ATS)](https://www.g2.com/categories/applicant-tracking-systems-ats) [Customer Data Platforms (CDP)](https://www.g2.com/categories/customer-data-platform-cdp) Similar Categories - [Brokerage Management](/categories/brokerage-management) - [Integrated Workplace Management Systems (IWMS)](/categories/integrated-workplace-management-systems-iwms) - [Lease Administration](/categories/lease-administration) - [Property Management](/categories/property-management) - [Multiple Listing Service (MLS)](/categories/multiple-listing-service-mls) - [Real Estate Marketing](/categories/real-estate-marketing) - [Real Estate Activities Management](/categories/real-estate-activities-management) - [AI Virtual Staging](/categories/ai-virtual-staging) - [Community Association Management](/categories/community-association-management) - [Home Inspection](/categories/home-inspection) - [Lease Accounting](/categories/lease-accounting) - [Other Real Estate](/categories/other-real-estate) - [Package Tracking](/categories/package-tracking) - [Property Access Management](/categories/property-access-management) - [Property Intelligence](/categories/property-intelligence) [Browse Real Estate CRM Themes](/categories/real-estate-crm/themes) ![Neya Kumaresan](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Neya Kumaresan") NK Researched and written by [Neya Kumaresan](https://research.g2.com/insights/author/neya-kumaresan) Updated October 3, 2024 Real estate CRM software helps real estate professionals identify, track, and manage customer interactions with current and prospective buyers and renters. These solutions can simplify multiple business processes, such as the preleasing pipeline, prospecting deals, managing sales, relationship tracking, and scheduling property tours. Besides industry-specific benefits, a real estate CRM platform can allow for better organization, quicker response rates in speaking to clients, improve client satisfaction, and promptly respond to new leads to generate more business for the agency. These systems can benefit both brokers and real estate agents, as real estate CRMs can allow them to manage clients and prospects that want to rent or purchase a home through their office or agency. While most real estate CRMs focus on helping realtors manage their relationships with buyers and renters, some products are designed for real estate development companies as opposed to traditional agencies. Additionally, there are several common integrations that help expand a real estate CRM’s product functionality. By connecting real estate CRM software to [multiple listing services software](https://www.g2.com/categories/multiple-listing-service-mls), real estate agents can receive alerts when prospects are looking at listed properties. [Real estate marketing software](https://www.g2.com/categories/real-estate-marketing) and [real estate activities management software](https://www.g2.com/categories/real-estate-activities-management) can also work with a CRM product to manage financial records, administrative files, internal communications, websites, and branding for a real estate agency. To qualify for inclusion in the Real Estate CRM category, a product must: - Enable real estate professionals to communicate with buyers or renters via business instant messaging, text, email, or call - Track, capture, and manage client leads in an organized database - Import real estate leads from internet data exchange (IDX) sites or internet listing services - Provide or integrate with a real estate marketing platform Show More