Best Marketing Analytics Tools - Page 34

How Many Marketing Analytics Software Products Does G2 Track?

Total Products under this Category: 650

Category Stats (Oct 2026)

  • Average Rating: 4.53/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Keitaro Tracker (+8.11%) - Among all products in this category, Keitaro Tracker recorded the largest rating increase compared to last month

Last updated: October 13, 2026

How Does G2 Rank Marketing Analytics Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 72,100+ Authentic Reviews
  • 650+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Marketing Analytics Software

G2 Grid® for Marketing Analytics Software plotting products by satisfaction and market presence

Highlighted products: HubSpot Marketing Hub, Semrush, CallRail, impact.com, Klaviyo, LocaliQ, CleverTap, and AgencyAnalytics.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-analytics/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=semrush&focus%5B%5D=callrail&focus%5B%5D=impact-com&focus%5B%5D=klaviyo&focus%5B%5D=localiq&focus%5B%5D=clevertap&focus%5B%5D=agencyanalytics)

Kemb SEO Reporting

MAKE THE MOST OF YOUR SEARCH CONSOLE DATA – WITH KEMB REPORT The Kemb SEO reporting dashboard quickly and easily provides a comprehensive overview of decisive metrics for the management level while also offering opportunities for deep analysis at keyword and page levels to quickly identify and react to important trends. For instance, important performance fluctuations or changes to brand traffic are directly visible in the Kemb SEO reporting. With clear visualizations, automatically integrated comparisons to the previous month to immediately shed light on significant changes and a continuous month-over-month overview for all your important metrics, you can now capture data much more quickly and save your time to focus on actual optimization work rather than setting up your tracking.

Who Is the Company Behind Kemb SEO Reporting?

  • Seller: Kemb
  • Year Founded: 2016
  • HQ Location: Frankfurt am Main, DE
  • LinkedIn® Page: www.linkedin.com
    11 employees on LinkedIn®

Konektr

Konektr brings supported marketing and commerce accounts into business workspaces. Explore reports in the portal or through MCP in Claude and ChatGPT, stage media, and preview supported actions before approval. Account permissions and platform approvals determine available features.

Who Is the Company Behind Konektr?

AI can help you find the answers. G2 helps you trust them.

Connect G2 to Claude or ChatGPT for answers grounded in G2's trusted reviews, comparisons, and pricing from real user insights.

How it works

KPI6

KPI6 is a Software as a Service Suite adopted by Brands and media agencies to understand consumers, identify their needs, and define audience segments. It analyses a multitude of user-generated content and unsolicited sources like online reviews, social and web panels, digital open data to provide the critical strategic insights a company needs to drive innovation, opportunity assessment, strategic planning, segmentation, creative development, and media strategy.

Who Is the Company Behind KPI6?

  • Seller: KPI6
  • Year Founded: 2016
  • HQ Location: Milan, IT
  • LinkedIn® Page: www.linkedin.com
    24 employees on LinkedIn®

Lemonado

Lemonado is an AI-native data platform for marketing agencies and in-house teams. It connects marketing, analytics, revenue, spreadsheet, and database tools into one live, governed data layer, then gives teams Chat, Studio, proactive agents, and MCP connectors on top. With Lemonado, teams can ask questions in plain language, build reports and dashboards, automate insights, and connect trusted marketing context to AI tools like ChatGPT, Claude, Cursor, and n8n. The platform helps teams replace fragmented dashboards, manual reporting, and inconsistent data with real-time, query-ready context for people and AI agents.

Who Is the Company Behind Lemonado?

liftlab

Liftlab gives our customers the most trusted view of their marketing P&L so they can make spend decisions with confidence. We are recognized leaders and innovators with decades of experience in the science of marketing effectiveness. The LiftLab platform delivers on our vision: using science to bring customers the most trusted estimates of media performance and possibilities. Founded in 2018, we are a distributed team with offices in New York City, San Francisco, and around the world.

Who Is the Company Behind liftlab?

  • Seller: liftlab
  • Year Founded: 2018
  • HQ Location: Oakland, California
  • Twitter: @LiftLabInc
    29 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    59 employees on LinkedIn®

linkutm

linkutm is a simple and reliable UTM builder designed to fix messy marketing tracking. It helps teams create clean, consistent UTMs so their reports match, their data stays accurate, and decisions become easier.

Who Is the Company Behind linkutm?

  • Seller: linkutm
  • Year Founded: 2025
  • HQ Location: Surat, IN
  • LinkedIn® Page: www.linkedin.com
    3 employees on LinkedIn®

Livelytics

Empower your digital business with Livelytics, an effective AI solution for managing your day-to-day business data.

Who Is the Company Behind Livelytics?

LLMO.PRO – SEO for AI, ChatGPT, Gemini & Google AI Overviews

LLMO.PRO – SEO for AI, ChatGPT, Gemini & Google AI Overviews is a platform designed to optimize content visibility for AI assistants and search systems. The platform enhances how AI models like ChatGPT, Gemini, and Copilot discover, understand, and cite content. It integrates technical SEO with strategies tailored for AI comprehension, analyzing readability, structure, and schema markup like JSON-LD, FAQ, and HowTo data. The platform evaluates entity coverage, topic relationships, and authority signals such as author credentials and citations to ensure reliability. LLMO.PRO uses a three-step process: auditing URLs, testing AI intent with audience-driven questions, and implementing recommendations. It measures content performance in AI-generated overviews and answers, emphasizing trustworthy citations. The platform complements traditional SEO, creating a dual strategy for search engine and AI visibility.

Who Is the Company Behind LLMO.PRO – SEO for AI, ChatGPT, Gemini & Google AI Overviews?

LoyBee

LoyBee is a digital loyalty platform built for small businesses that want to turn first-time visitors into repeat customers. Businesses can create beautiful, branded digital stamp cards in minutes, choose their rewards, and start building customer loyalty without complicated software or expensive hardware. Customers join by scanning a QR code and access their loyalty card directly from their phone—no app download required. Staff can easily add stamps, track rewards, and recognize returning customers. LoyBee is designed for cafés, bakeries, restaurants, beauty and hair salons, barbershops, yoga and Pilates studios, retail stores, and other independent businesses. With a **free plan available**, simple setup, customizable designs, customer insights, and an easy experience for both staff and customers, LoyBee makes running a professional loyalty program accessible to any small business.

Who Is the Company Behind LoyBee?

Loymax

Loymax is a comprehensive platform for marketing automation. Loymax helps you boost your revenues with 'Loymax Loyalty' (a tool for automation of bonuses, coupons etc. accrual and write-off, issuance of gift cards, launch of marketing campaigns and many other features), enhance your targeted communications with your customers with 'Loymax Smart Communications' (CDP, customer segmentation, trigger communication chains etc), launch effective marketing campaigns with 'Loymax BI' (a full set of various reports and analytic tools to see the effectiveness of marketing campaings, products, customer categories etc) and automatically launch best personal offers with 'Loymax ML' (use of AI to automatically launch marketing campaings and predict customer behavior)

Who Is the Company Behind Loymax?

  • Seller: Loymax
  • Year Founded: 2019
  • HQ Location: Paphos, CY
  • LinkedIn® Page: www.linkedin.com
    8 employees on LinkedIn®

LTV Numbers

LTV Numbers is a decision-grade analytics platform built for e-commerce and direct-response brands that need more than dashboards. It combines powerful software with hands-on strategic guidance to help teams turn messy, fragmented data into a trusted source of truth, which is then used to drive better, faster decisions. At its core, LTV Numbers ingests, cleans, and unifies data across platforms like Shopify, ClickBank, Stripe, ad channels, and attribution tools to model the unit economics that actually matter. This includes customer lifetime value (LTV), payback periods, contribution margin, acquisition efficiency, and cohort performance. Instead of overwhelming teams with metrics, the platform is designed around the key questions operators need to answer to scale profitably. What sets LTV Numbers apart is that it’s not just software. Alongside the platform, brands gain access to expert support and strategic guidance to help interpret the data, identify their biggest constraints, and take clear action. This ensures teams don’t just have better numbers, they know exactly what to do with them. The onboarding process is designed to be fast and frictionless, with most brands fully set up and operational within just a few weeks. From initial data integration to delivering clean, decision-ready insights, the process is streamlined to create value quickly without heavy internal lift. Built for operators, LTV Numbers prioritizes clarity over complexity and decisions over dashboards. It gives teams confidence in their data, alignment across departments, and a clear path to improving performance. Whether the goal is reducing wasted ad spend, improving profitability, or scaling efficiently, LTV Numbers provides both the visibility and direction needed to move forward.

Who Is the Company Behind LTV Numbers?

Lumis AI

Lumis AI, The AI-Powered Marketing Analytics and Autonomous Agency Platform Lumis AI (by Luminousmetrics) is an all-in-one AI marketing analytics platform that consolidates data from 10+ advertising and analytics tools, including G-Ads, GA4, GSC, Meta Ads, LinkedIn Ads, TikTok Ads, Pinterest, Snapchat, Shopify, and HubSpot, into a single unified dashboard. Marketing teams, agencies, and e-commerce brands use Lumis to replace fragmented reporting, manual optimizations, and expensive analyst hours with AI agents that work 24/7. Chat With Your Marketing Data and Let AI Take Action At the heart of Lumis AI is a powerful conversational AI Chat that lets you talk to your marketing data in plain English. Ask any questions your PPC campaigns and SEO projects and get instant, data-driven answers pulled from every connected platform in real time. But Lumis AI does not stop at answers. The AI chat is action-ready. With one approval, the AI can automatically execute what it recommends across your ad accounts, including: 1. Pausing underperforming campaigns and ad sets 2. Reallocating budgets between channels based on live ROAS 3. Adjusting bids, targeting, and audience segments 4. Launching new creative tests and A/B experiments 5. Generating and sending client-ready reports 6. Updating tracking, tags, and UTM structures This is the best way to make the most of cross-channel marketing automation. Meet Your AI Marketing Team Key Features 1. Conversational AI Chat with Auto Actions, Ask anything, approve once, and let Lumis AI execute changes across all your connected marketing platforms automatically. 2. Cross Channel Marketing Dashboard, Real-time KPIs from paid, organic, social, and e-commerce data in one view. 3. AI Agents and Proposed Actions Workflow, Get concrete, approvable recommendations, not vague insights. 4. Guardrails and Audit Log, Human in the loop controls, budget caps, and full traceability for every AI decision. 5. Custom Knowledge Base, Train agents on your brand, ICP, and playbooks for on brand output. 6. Automated Reporting, White label reports for agencies and stakeholders in minutes, not hours. 7. Competitor Intelligence, Track competitor profiles, ad creatives, and share of voice. Why Teams Choose Lumis AI Traditional analytics tools show you what happened. Lumis AI tells you why, recommends what to do next, and with your approval, executes the changes for you. Through a single AI chat, you can analyze performance, generate strategy, and trigger automated actions across every ad platform you use. It is the fastest way to turn scattered marketing data into revenue-driving action. Best For: Marketing analytics, PPC management, multi-channel attribution, AI agency automation, conversational analytics, automated ad optimization, competitive intelligence, ad performance optimization.

Who Is the Company Behind Lumis AI?

Mandala Analytics

Mandala Analytics is an accessible online listening and monitoring tool designed to provide valuable and actionable insights for businesses of all kinds and sizes. The system constantly monitors millions of channels daily and captures billions of mentions from all continents and languages by using advanced business analytics AI. Mandala Analytics provides you with the most crucial and quality data, essential for making key decisions for your business. It helps you identify and analyze gaps in marketing efforts, future business opportunities, consumer behavior, competitor analysis and more.

Who Is the Company Behind Mandala Analytics?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated April 23, 2026