Best Lead Scoring Software - Page 9

How Many Lead Scoring Software Products Does G2 Track?

Total Products under this Category: 140

Category Stats (Nov 2026)

  • Average Rating: 4.48/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Evergrowth (+2.13%) - Among all products in this category, Evergrowth recorded the largest rating increase compared to last month

Last updated: November 02, 2026

How Does G2 Rank Lead Scoring Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 82,000+ Authentic Reviews
  • 140+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Lead Scoring Software

G2 Grid® for Lead Scoring Software plotting products by satisfaction and market presence

Highlighted products: Salesforce Sales Cloud, Apollo.io, GTM Studio - Powered by ZoomInfo, 6sense Revenue Marketing, ActiveCampaign, 6sense Sales Intelligence, Zoho CRM, and LeadSquared Sales CRM.

Underlying data: [Grid® JSON](https://www.g2.com/categories/lead-scoring/grids.json?focus%5B%5D=agentforce-sales-formerly-salesforce-sales-cloud&focus%5B%5D=apollo-io&focus%5B%5D=gtm-studio-powered-by-zoominfo&focus%5B%5D=6sense-revenue-marketing&focus%5B%5D=activecampaign&focus%5B%5D=6sense-sales&focus%5B%5D=zoho-crm&focus%5B%5D=leadsquared-sales-crm)

Prospectrum

Prospectrum is a B2B SaaS platform built for agencies and B2B sellers who target local businesses. It finds under-marketed local businesses, scores every one against criteria you set, writes the first outreach email, and routes replies straight to your calendar. Instead of manually researching prospects one by one, Prospectrum automates the discovery, qualification, and first outreach steps of the sales process, so your team can spend its time on conversations with businesses that are genuinely worth pursuing. Every lead is scored against custom criteria you define, so the businesses that reach your inbox are the ones most likely to be a good fit. Prospectrum is priced for small teams and solo operators, with paid plans starting around $6.99 per month.

Who Is the Company Behind Prospectrum?

Qualifyed

Qualifyed is an AI-powered media buying platform designed to enhance sales performance by leveraging machine learning to analyze and score leads based on their likelihood to convert. By processing first-party data, Qualifyed creates predictive lookalike audiences, enabling businesses to target potential customers across various advertising channels effectively. This approach has demonstrated significant improvements in customer acquisition costs and conversion rates. Key Features and Functionality: - Predictive Lead Scoring: Utilizes machine learning to assess over 3,000 demographic attributes, identifying leads with a high probability of conversion. - Custom Audience Creation: Generates targeted audiences by modeling existing customer data patterns, facilitating precise marketing efforts. - Cross-Platform Integration: Seamlessly integrates with major advertising platforms, including Search, Social, Display, and Video, to optimize campaign performance. - CRM Integration: Connects with CRM systems like HubSpot and Salesforce, ensuring synchronized lead management and streamlined workflows. Primary Value and User Solutions: Qualifyed addresses the challenge of inefficient lead targeting and high customer acquisition costs by providing businesses with data-driven insights and tools to focus on high-quality leads. By automating the identification and targeting of potential customers who closely resemble existing high-value clients, Qualifyed enables companies to: - Reduce customer acquisition costs by up to 87%. - Achieve a tenfold increase in online conversions. - Enhance offline sales team efficiency by up to 800%. This strategic approach empowers businesses to optimize their advertising spend, improve conversion rates, and drive overall sales growth.

Who Is the Company Behind Qualifyed?

Radius

The RADIUS platform by CREtelligent simplifies commercial real estate due diligence for lenders, investors, law firms and retail owners.

Who Is the Company Behind Radius?

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How it works

Ringy (formerly iSales)

The CRM built on what matters most – communication! Conversations drive sales. Ringy handles them for you. Turn calls into customers with an automated sales team in your back pocket. Ringy is a complete CRM designed to support your team, enhance performance, and bridge the gap between lead nurture and deal closure. With Ringy, growing businesses get state-of-the-art CRM features at a competitive price.

Average Rating: 4.6/5.0

Total Reviews: 54

How Do G2 Users Rate Ringy (formerly iSales)?

  • Has the product been a good partner in doing business?: 9.4/10 (Category avg: 9.1/10)

Who Is the Company Behind Ringy (formerly iSales)?

  • Seller: Kovacs Systems
  • Year Founded: 2013
  • HQ Location: Denver, CO
  • Twitter: @RingyCRM
    94 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    14 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Insurance
  • Company Size: 53% Small, 26% Large

What Do G2 Reviewers Say About Ringy (formerly iSales)?

AI-generated summary from verified user reviews

Pros
  • Users find Ringy easy to use, praising its intuitive navigation and visually appealing design for managing leads.
  • Users enjoy the easy navigation of Ringy, finding the visual elements appealing for managing leads effectively.
  • Users appreciate the easy navigation and management of leads in Ringy, enhanced by its visually pleasing color coordination.
  • Users enjoy the easy navigation and lead management in Ringy, complemented by visually pleasing color coordination.
  • Users enjoy the navigation ease of Ringy, finding it simple to manage leads with a visually pleasing interface.
Cons
  • Users find the pricing of Ringy expensive and struggle to see the value in their spending for usage.

What Are Recent G2 Reviews of Ringy (formerly iSales)?

What Are G2 Users Discussing About Ringy (formerly iSales)?

SalesUp Scoring models for Creatio

Sales'Up Scoring models for Creatio helps to solve your business tasks using a universal scoring model management tool. Change the values of the lookup fields in Creatio according to any characteristics by simple and convenient wizard. You can be sure that your contact and account database data is always up to date using this product. Use cases: Increase time efficiency of sales department employees utilization by selecting a segment of customers with a high degree of readiness for a deal. Change the account`s category depending on the amount of sales for the quarter automatically. Updating the status of sales, orders and customers at the moment when the customer is ready to start sales activities. Change the contact status from "active" to "leaving" when the communication frequency is decreased. Complete sales and order cards with information on selected fields depending on selected conditions automatically.

Who Is the Company Behind SalesUp Scoring models for Creatio?

  • Seller: Sales'Up
  • Year Founded: 2017
  • HQ Location: Pecherskyi district, UA
  • LinkedIn® Page: www.linkedin.com
    61 employees on LinkedIn®

SARE

SARE is an email marketing tool that supports dynamic content and advanced personalization.

Average Rating: 4.1/5.0

Total Reviews: 12

How Do G2 Users Rate SARE?

  • Has the product been a good partner in doing business?: 7.2/10 (Category avg: 9.1/10)

Who Is the Company Behind SARE?

  • Seller: SARE
  • Year Founded: 2005
  • HQ Location: Warszawa, mazowieckie
  • Twitter: @SAREpl
    133 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    55 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 42% Small, 33% Medium

What Are Recent G2 Reviews of SARE?

Sherloq

Sherloq is an AI-powered LinkedIn signal agent built for B2B SDR and sales teams. It continuously monitors your target accounts for real buyer activity posts, comments, job changes, and engagements and surfaces a daily shortlist of prospects who are ready to engage right now. For every signal, Sherloq's agent generates context-rich, hyperpersonalized outreach drafts tailored to the moment. No autopilot sending. Reps review, edit, and hit send.

Average Rating: 4.8/5.0

Total Reviews: 2

Who Is the Company Behind Sherloq?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Sherloq?

SimpleCheck

SimpleCheck is lead qualification software that reveals a lead's real credit score, available credit, and reported income at opt-in using an FCRA-compliant soft pull. It shows high-ticket sales teams which leads can actually pay before anyone picks up the phone.

Who Is the Company Behind SimpleCheck?

Simplero

Simplero helps coaches and knowledge creators build a business and life they love by simplifying their software stack down to one fun & easy-to-use platform so they can develop meaningful relationships with their customers. From creating courses, building websites, and sending emails- to selling products, managing affiliate programs, and automations. With Simplero, you can run your online business all in one place, not all over the place. Simplero empowers leaders to build communities that change the world. - Amazing Support - Build Websites and Landing pages - Affiliate management - Email marketing and automations - Payments and subscriptions - Courses and communities - Customer insights

Average Rating: 4.2/5.0

Total Reviews: 10

How Do G2 Users Rate Simplero?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.1/10)

Who Is the Company Behind Simplero?

  • Seller: Simplero
  • Year Founded: 2009
  • HQ Location: New York, US
  • LinkedIn® Page: www.linkedin.com
    20 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 70% Small

What Are Recent G2 Reviews of Simplero?

What Are G2 Users Discussing About Simplero?

Surefire Local

Surefire Local provides business intelligence marketing software for small businesses helping them attract customers, grow profits, and maximize efficiency.

Average Rating: 4.6/5.0

Total Reviews: 57

How Do G2 Users Rate Surefire Local?

  • Has the product been a good partner in doing business?: 9.6/10 (Category avg: 9.1/10)

Who Is the Company Behind Surefire Local?

  • Seller: Surefire Local
  • Year Founded: 2010
  • HQ Location: Vienna, VA
  • Twitter: @SurefireLocal
    2,027 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    165 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Owner
  • Top Industries: Construction
  • Company Size: 91% Small, 9% Medium

What Do G2 Reviewers Say About Surefire Local?

AI-generated summary from verified user reviews

Pros
  • Users praise Surefire Local for their exceptional customer support, highlighting their dedication to solving problems and fostering relationships.
  • Users are thrilled with the business growth support from Surefire Local, praising their dedication and excellent customer service.
  • Users praise Surefire Local's exceptional customer service, highlighting their genuine care and support throughout the partnership.
  • Users appreciate the supportive customer service of Surefire Local, valuing their commitment and assistance in overcoming challenges.
  • Users find Surefire Local easy to use and implement, enhancing their online presence with outstanding features.
Cons
  • Users express frustration with Surefire Local's poor customer support, citing unresponsive communication and unresolved issues.
  • Users experience poor communication from account managers, lack of lead generation, and high software access fees.
  • Users report communication issues with Surefire Local, citing poor engagement and lack of effective lead generation.
  • Users report poor communication and dissatisfaction with lead generation and automated content provided by Surefire Local.
  • Users express dissatisfaction with the high fees and poor communication from Surefire Local, impacting lead generation efforts.

What Are Recent G2 Reviews of Surefire Local?

What Are G2 Users Discussing About Surefire Local?

SurFox AI

SurFox AI is an AI-powered SMS lead qualification platform that responds to inbound leads within seconds, qualifies conversations autonomously, and hands your team a warm prospect ready to close. It runs 24/7 without human involvement, capturing leads at 9pm on a Tuesday and Sunday morning with the same speed as business hours. Sales teams in real estate, staffing, home services, and B2B services use SurFox AI to eliminate slow lead response, reactivate dormant CRM databases, and qualify inbound inquiries automatically while their team focuses on closing. Product Category SurFox AI is a conversational AI sales automation tool that combines SMS engagement, lead qualification, and CRM functionality into a unified platform. Core Use Cases The platform serves three primary use cases: (1) resurrecting dead or cold leads from existing databases through automated re-engagement campaigns, (2) qualifying inbound leads 24/7 through intelligent SMS conversations that identify hot prospects, and (3) scheduling appointments directly with sales teams when AI detects genuine buying signals. Sales teams in staffing, real estate, B2B services, and high-velocity sales environments use SurFox AI to handle initial prospect conversations that would otherwise consume hours of manual outreach time. Key Features and Benefits SurFox AI's main features include AI-powered conversation management that adapts responses based on lead behavior, real-time lead scoring (0-100 scale) with visual heat indicators, bulk CSV lead import for scaling campaigns quickly, customizable AI personalities matching brand voice, and intelligent escalation that alerts sales reps when leads transition to "hot" status. The platform processes up to 120 leads per hour per campaign and supports multiple concurrent campaigns across different phone numbers. The primary value proposition is conversion rate improvement on previously abandoned leads. Users report that SurFox AI identifies qualified prospects within lead databases that sales teams had written off as unresponsive, effectively generating new pipeline from existing contacts without additional marketing spend. How It Works Sales teams upload lead lists, configure campaign goals and AI instructions, assign local phone numbers, and launch campaigns. The AI initiates personalized SMS conversations, responds to replies in real-time, asks qualifying questions based on campaign objectives, and escalates hot leads to sales representatives through instant notifications. All conversations are logged with full transcripts and AI analysis accessible through the platform's dashboard.

Who Is the Company Behind SurFox AI?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of SurFox AI?

Take the Leads

Take the Leads helps service contractors (plumbing, HVAC, electrical, roofing) manage leads from every platform in one place. Aggregate leads from Thumbtack, Angi, HomeAdvisor, Google LSA, and 30+ sources. AI-powered lead scoring prioritizes your best opportunities. ML-enhanced quote suggestions help you win more jobs. Track ROI per platform, automate follow-ups, and never miss a lead again. Solo plans start at $29/mo, Team at $49/mo, with custom Enterprise pricing available.

Who Is the Company Behind Take the Leads?

Thalox

thalox provides a software as an integration for HubSpot, to help marketers identify the right audience to target in their email campaigns, deliver personalised messages, and bring more qualified leads to sales. All this is possible thanks to predictive analytics. Based on their past activity, Thalox can predict how a contact is likely to engage with email marketing campaigns. Each contact has a Thalox Engagement Score - an AI powered predictive scoring for email engagement.

Who Is the Company Behind Thalox?

Verse.ai

Verse.ai is a lead conversion platform that turns your new leads into sales-ready opportunities through immediate AI-Driven and Human-Powered conversations. Billions of dollars are spent on leads, but only 27% are actually responded to, Verse.ai has arisen as the defacto technology solution for every business's most pressing problem: lead response and follow-up. The likelihood of lead conversion increases by 21x due solely to the immediacy of Verse.io's multi-faceted lead response. By infusing innovative technology with industry expertise, Verse.ai has developed the perfect formula to reduce time spent sifting through subpar online leads, thereby empowering sales reps to maximize their focus on serious prospects and supercharge their conversion rates up to 300%. The platform is available on a subscription basis. The Verse.ai platform works with all lead types, sources, and CRMs, automatically funneling in leads as soon as they’re received. Unlike static lead engagement solutions, Verse.io uses a perfect blend of automation, human touch, and proven scripts to instantly contact every lead and to vet them thoroughly. Furthermore, Verse.io provides sales teams with full control of the lead engagement process: customized preferences, real-time conversation access, and the power to pass all engagement data back to your CRM. Once the lead is deemed qualified, they are passed back to the sales rep. This handoff is accomplished either through live transfer, or an appointment that is booked directly on a sales rep's calendar. Verse.io acts as an extension of your team - both in spirit and in name. As a result, a seamless experience is created for the company and the potential client.

Average Rating: 4.9/5.0

Total Reviews: 39

How Do G2 Users Rate Verse.ai?

  • Has the product been a good partner in doing business?: 9.9/10 (Category avg: 9.1/10)

Who Is the Company Behind Verse.ai?

  • Seller: Verse.ai
  • Year Founded: 2013
  • HQ Location: San Diego, CA
  • LinkedIn® Page: www.linkedin.com
    75 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Real Estate, Financial Services
  • Company Size: 83% Small, 14% Medium

What Are Recent G2 Reviews of Verse.ai?

What Are G2 Users Discussing About Verse.ai?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated October 3, 2024