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The Top 20 Demand Side Platform (DSP)

Check out this list of the top Demand Side Platform (DSP) products based on user satisfaction. A product's satisfaction score is calculated by a proprietary algorithm that factors in real-user satisfaction ratings from review data. Software buyers can compare products according to their satisfaction scores to streamline the buying process and quickly identify the best products based on the experiences of their peers.

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G2 Satisfaction Score

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StackAdapt

100

Overall Satisfaction Score

100

Top Industries of Reviewers:

Marketing and Advertising

89%

Online Media

Financial Services

Hospital & Health Care

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.1

Meets Requirements

Average: 9.2

9.4

Ease of Doing Business With

Average: 7.5

9.8

Ease of Setup

Average: 7.6

9.3

Quality of Support

Average: 9.6

9.9

Ease of Admin

Average: 7.3

9.4

AdLib DSP

Overall Satisfaction Score

Top Industries of Reviewers:

Marketing and Advertising

75%

Online Media

13%

Entertainment

Financial Services

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.4

Meets Requirements

Average: 9.2

9.1

Ease of Doing Business With

Average: 7.5

9.8

Ease of Setup

Average: 7.6

9.4

Quality of Support

Average: 9.6

9.7

Ease of Admin

Average: 7.3

9.5

Quantcast Platform

Overall Satisfaction Score

Top Industries of Reviewers:

Marketing and Advertising

75%

Gambling & Casinos

10%

Automotive

Airlines/Aviation

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

8.6

Meets Requirements

Average: 9.2

8.5

Ease of Doing Business With

Average: 7.5

9.2

Ease of Setup

Average: 7.6

8.6

Quality of Support

Average: 9.6

9.2

Ease of Admin

Average: 7.3

8.7

illumin

Overall Satisfaction Score

Top Industries of Reviewers:

Marketing and Advertising

76%

Online Media

Automotive

Entertainment

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

8.6

Meets Requirements

Average: 9.2

8.5

Ease of Doing Business With

Average: 7.5

9.4

Ease of Setup

Average: 7.6

8.4

Quality of Support

Average: 9.6

9.4

Ease of Admin

Average: 7.3

8.9

Pontiac Intelligence

Overall Satisfaction Score

Top Industries of Reviewers:

Marketing and Advertising

71%

Publishing

14%

Financial Services

Information Technology and Services

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.5

Meets Requirements

Average: 9.2

9.9

Ease of Doing Business With

Average: 7.5

10.0

Ease of Setup

Average: 7.6

9.8

Quality of Support

Average: 9.6

9.9

Ease of Admin

Average: 7.3

9.8

Vistar Media

Overall Satisfaction Score

Top Industries of Reviewers:

Marketing and Advertising

70%

Food & Beverages

10%

Leisure, Travel & Tourism

10%

Pharmaceuticals

10%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.5

Meets Requirements

Average: 9.2

9.7

Ease of Doing Business With

Average: 7.5

9.5

Ease of Setup

Average: 7.6

9.4

Quality of Support

Average: 9.6

10.0

Ease of Admin

Average: 7.3

9.7

Simpli.fi

Overall Satisfaction Score

Top Industries of Reviewers:

Marketing and Advertising

89%

Online Media

Broadcast Media

Information Technology and Services

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.4

Meets Requirements

Average: 9.2

9.3

Ease of Doing Business With

Average: 7.5

9.7

Ease of Setup

Average: 7.6

9.2

Quality of Support

Average: 9.6

9.7

Ease of Admin

Average: 7.3

9.6

Gold Lasso

Overall Satisfaction Score

Top Industries of Reviewers:

Marketing and Advertising

56%

Information Technology and Services

22%

Electrical/Electronic Manufacturing

11%

Government Relations

11%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.6

Meets Requirements

Average: 9.2

9.8

Ease of Doing Business With

Average: 7.5

10.0

Ease of Setup

Average: 7.6

9.4

Quality of Support

Average: 9.6

10.0

Ease of Admin

Average: 7.3

9.7

AdRoll ABM (Formerly RollWorks)

Overall Satisfaction Score

Top Industries of Reviewers:

Computer Software

50%

Information Technology and Services

17%

Financial Services

17%

Marketing and Advertising

17%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.1

Meets Requirements

Average: 9.2

9.4

Ease of Doing Business With

Average: 7.5

9.7

Ease of Setup

Average: 7.6

8.8

Quality of Support

Average: 9.6

9.8

Ease of Admin

Average: 7.3

9.7

#10

BidTheatre

Overall Satisfaction Score

Top Industries of Reviewers:

Marketing and Advertising

79%

Online Media

Automotive

Financial Services

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.5

Meets Requirements

Average: 9.2

9.3

Ease of Doing Business With

Average: 7.5

9.4

Ease of Setup

Average: 7.6

9.6

Quality of Support

Average: 9.6

10.0

Ease of Admin

Average: 7.3

9.0

#11

The Trade Desk

Overall Satisfaction Score

Top Industries of Reviewers:

Marketing and Advertising

87%

Retail

Banking

Internet

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

8.0

Meets Requirements

Average: 9.2

8.7

Ease of Doing Business With

Average: 7.5

8.7

Ease of Setup

Average: 7.6

8.3

Quality of Support

Average: 9.6

8.8

Ease of Admin

Average: 7.3

8.3

#12

Basis

Overall Satisfaction Score

Top Industries of Reviewers:

Marketing and Advertising

85%

Newspapers

Political Organization

Online Media

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

8.8

Meets Requirements

Average: 9.2

9.1

Ease of Doing Business With

Average: 7.5

9.7

Ease of Setup

Average: 7.6

8.8

Quality of Support

Average: 9.6

9.6

Ease of Admin

Average: 7.3

9.0

#13

Viant Technology

Overall Satisfaction Score

Top Industries of Reviewers:

Marketing and Advertising

87%

Consumer Goods

Online Media

Food & Beverages

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

8.4

Meets Requirements

Average: 9.2

8.7

Ease of Doing Business With

Average: 7.5

9.0

Ease of Setup

Average: 7.6

8.6

Quality of Support

Average: 9.6

9.2

Ease of Admin

Average: 7.3

8.4

#14

ZeroPark

Overall Satisfaction Score

Top Industries of Reviewers:

Marketing and Advertising

79%

Computer Networking

Online Media

Wholesale

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

10.0

Meets Requirements

Average: 9.2

9.8

Ease of Doing Business With

Average: 7.5

0.0

Ease of Setup

Average: 7.6

0.0

Quality of Support

Average: 9.6

10.0

Ease of Admin

Average: 7.3

0.0

#15

Moloco

Overall Satisfaction Score

Top Industries of Reviewers:

Food & Beverages

29%

Computer Games

29%

Marketing and Advertising

29%

Information Technology and Services

14%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.9

Meets Requirements

Average: 9.2

9.9

Ease of Doing Business With

Average: 7.5

0.0

Ease of Setup

Average: 7.6

0.0

Quality of Support

Average: 9.6

9.9

Ease of Admin

Average: 7.3

0.0

#16

Liftoff

Overall Satisfaction Score

Top Industries of Reviewers:

Health, Wellness and Fitness

33%

Consumer Services

33%

Computer Games

17%

Computer Software

17%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.9

Meets Requirements

Average: 9.2

10.0

Ease of Doing Business With

Average: 7.5

0.0

Ease of Setup

Average: 7.6

0.0

Quality of Support

Average: 9.6

9.8

Ease of Admin

Average: 7.3

0.0

#17

AdRoll

Overall Satisfaction Score

Top Industries of Reviewers:

Marketing and Advertising

71%

Capital Markets

14%

Civil Engineering

Consumer Goods

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

8.8

Meets Requirements

Average: 9.2

8.6

Ease of Doing Business With

Average: 7.5

8.9

Ease of Setup

Average: 7.6

8.9

Quality of Support

Average: 9.6

9.5

Ease of Admin

Average: 7.3

8.9

#18

Epom White Label DSP

Overall Satisfaction Score

Top Industries of Reviewers:

Marketing and Advertising

43%

Financial Services

29%

Information Technology and Services

14%

Computer Software

14%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.5

Meets Requirements

Average: 9.2

9.5

Ease of Doing Business With

Average: 7.5

0.0

Ease of Setup

Average: 7.6

7.2

Quality of Support

Average: 9.6

10.0

Ease of Admin

Average: 7.3

0.0

#19

Eskimi DSP

Overall Satisfaction Score

Top Industries of Reviewers:

Marketing and Advertising

80%

Food & Beverages

Financial Services

Consumer Goods

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

8.8

Meets Requirements

Average: 9.2

8.5

Ease of Doing Business With

Average: 7.5

9.6

Ease of Setup

Average: 7.6

8.4

Quality of Support

Average: 9.6

8.9

Ease of Admin

Average: 7.3

9.1

#20

Google Marketing Platform

Overall Satisfaction Score

Top Industries of Reviewers:

Marketing and Advertising

88%

Internet

Insurance

Computer Software

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.2

9.2

Meets Requirements

Average: 9.2

9.4

Ease of Doing Business With

Average: 7.5

8.1

Ease of Setup

Average: 7.6

9.3

Quality of Support

Average: 9.6

8.5

Ease of Admin

Average: 7.3

8.2