I like that Tie runs in the backend, and I never have to worry about it. It doesn't add any work for me because users are automatically added into a flow, allowing me to retarget them. I see a monthly revenue increase from these users. I also like that Tie syncs seamlessly into our Klaviyo account, and the initial setup was super easy, taking just a few hours.
I use Tie for retention marketing across many brands. I like how it helps identify customers on our site who aren't yet in our email/sms program and targets them effectively. The promo tab protection tool is also great, as it helps us land in more primary inboxes, which drives higher click and conversion rates for our campaigns. In A/B tests, this tool contributes to higher revenue compared to campaigns without it. Additionally, I appreciate the proactive and responsive team that's always there to answer questions and guide new strategies. The initial setup was very easy, and overall, I find Tie's integration with Klaviyo useful for our needs.
I use Tie for increasing revenue by recognizing anonymous website visitors. It's able to recognize the majority of our website's anonymous visitors and helps us reach them through email flows. I find it super helpful to work with Ellyson, one of their customer success managers, on a monthly basis to review how things are going and to talk about improvements. She really understands how the email marketing platform works and also how Tie works. She suggested a new product from Tie that helps improve our email deliverability, so we've been testing that out as well. The initial setup of Tie was very easy.
Tie is the first real-time B2C enrichment platform for the modern marketer. Use age, gender, and more to tailor experiences for anonymous visitors, subscribers, and paid audiences—boosting engagement and campaign conversions.
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