Tie has been one of the strongest identity tools we’ve worked with, especially when it comes to capturing anonymous activity on our site. We’ve been impressed by the volume of events Tie is able to identify, giving us more opportunities to understand and engage high-intent shoppers. The customer support has also been a huge standout. Their white-glove service is truly next level, and our Customer Experience Manager has been incredibly hands-on throughout implementation and testing. They’ve made the entire process easy and seamless, and it genuinely feels like we have a partner invested in helping us get the most out of the platform.

I’ve really appreciated how proactive they’ve been overall. We’re still early in the performance phase, but it looks like we’re on track to hit their benchmarks. I also like that they can integrate with most of our stack, and their platform feels very intuitive to use. It did take some time to fully understand their KPIs and the finer intricacies, but we’re in a good place right now.

The most helpful part about Tie have been the Purchase Predicted audience segments. It has allowed us to reach a whole new group of people with our emails that we weren't able to before Tie! The Tie pluggin has also allowed our emails to stay out of the "promotions" section of the email inbox with our advertisements.