I use Thematic to bring disparate sources of customer insights together into one platform, which helps us understand customer sentiment and trends both as a whole and by source. Thematic removes unconscious bias by providing theming based on customer feedback and sentiment around those themes without us having to set up key word models. I love the Answers feature because it allows users across the company to ask questions and understand customer feedback across all channels without having to know exactly what they are looking for. It's so easy to use that anyone in the company can get the information they need, ensuring the customer voice is present in all aspects of business.

The software very quickly provides an overall summary of the data and breakdown of topics to understand the positives and opportunities from the data. I have had the flexibility to add the filters and themes I want captured for relevancy to those who will receive the results. It shortened my time in summarizing comments to provide information in a timely fashion. Best part is that I could interpret my own results and not rely on the vendor to tell me what my data said.

Thematic rapidly uncovers themes in client verbatim feedback, giving us a fast start in making sense of all types of feedback, whether it's NPS, CSAT, or one-off surveys. Even more valuable is how it enables us to monitor these themes over time, which is incredibly useful for driving actionable improvements. The support team is excellent as well. In my experience, Thematic's ability to discover and categorize themes surpasses that of other, much more expensive solutions I've tried in the past. The user interface is easy to use too. I highly recommend Thematic!