Relatively easy to use compared to other automation platforms. High amount of integrations

I like Make for its easy-to-use interface and how it's quite affordable. I find it extremely useful that it has connections to almost everything I need, which allows me to connect various tools without having to code myself. This ease of setup means I don't need to spend much time setting things up, and there's always everything I require. Additionally, Make's compatibility with a variety of tools such as Notion, Airtable, Descript, Google Docs, and G Suite is really helpful. Overall, the fact that Make is cheaper and easier to use than other options like Zapier makes it a top choice for my business automation needs.

Ease of use. I also like that there is an academy portal to learn more about make. The price of the plan I have is reasonable ($10/month).